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How to Create the Perfect Social Media Marketing Mix

Rebekah Radice

Marsha Collier (@MarshaCollier) May 6, 2015. By 2020, only 15% of sales interactions will be outside of social, mobile, and video #influencerchat pic.twitter.com/2RnapMtVHr — Vala Afshar (@ValaAfshar) May 6, 2015. pic.twitter.com/SJdQ9VwC3Y By @MarshaCollier h/t @adamsconsulting #InfluencerChat ✋ — Shire Hakel (@ShiCooks) May 6, 2015.

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Video Marketing For Your Business

yMarketingMatters

In this second half of 2015, Facebook is poised to overtake YouTube and become the leading video viewing and online hosting platform. This was unheard of just a few years back as YouTube had massive market share of online videos, but 2015 looks to be the year that Facebook changes that. Facebook is poised to overtake YouTube…they say.

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4 Emerging Social Media Trends to Watch in 2020

Social Media Strategies Summit

At the same time, social media users have begun to shun overly curated and filtered views of life in favor of more authentic, in-the-moment content, often in the form of quick and easily digestible video clips. But these conversations on messaging apps aren’t just happening between friends and family, but also between consumers and brands.

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7 Smart Small Business Strategies to Get Noticed on Social Media

Rebekah Radice

Producing quality content, whether it’s created or curated, is essential to promoting and growing your business online. Social media sites such as Facebook and Twitter are excellent conversation facilitators , but knowing how to navigate them effectively stumps even the most seasoned online marketers. Before you write, think.

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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Liquid Death sparked conversation online after its 2022 Super Bowl ad aired. Although the campaign launched in 2015, the brand changed the 2020 campaign approach slightly. The 2015 iteration reached over 5 million website visits and over 1 million social shares. @liquiddeath. liquiddeath. ? Neutrogena.

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How LinkedIn Has Transformed The Businesses of These 3 Entrepreneurs

Buffer Social

She’s continued to double down on her LinkedIn strategy —adding LinkedIn Live conversations into the mix—because she’s noticed how demonstrating her passion ultimately boosts her company’s brand, too. Latesha Byrd , CEO of talent development agency Perfeqta , has seen this firsthand.

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How to Build Creativity and Self-Expression with Your Community

Convince & Convert

In celebration of 100 years of its iconic Chuck Taylor All Star Shoes, Converse recently debuted the “Made By You” campaign, which pays homage to the artistic spirit of the people who wear them. Image via Converse. hannah (@ughjinxx) March 2, 2015. .” hannah (@ughjinxx) March 2, 2015. Image via Converse.