YouTube Launches Updated Sports Platform to Cater to Rising Demand for Sports Content
Social Media Today
FEBRUARY 4, 2021
YouTube has refreshed its YouTube Sports platform, with a bigger focus on connected TV viewers.
This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.
Keyhole.co
NOVEMBER 17, 2023
This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Dassler brothers — Adolf and Rudolf — started a sports footwear business from their mother’s laundry. The rest is sporting history. They continue to innovate in the realms of sports and footwear.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Social Media Today
JANUARY 30, 2019
In the lead-up to the Superbowl, Facebook has published a new report which looks at how social media has changed the way people engage with sports content.
Laurel Papworth
OCTOBER 17, 2022
What does Sports mean not only to Australian society but to the collective? What does the Metaverse offer Sports as far as a future directions, NFTs and revenue, building rituals, rites of passage and membership, as well as driving community engagement? Transcript of Australian Sports and the Metaverse lecture. [00:00:00.310]
Social Media Today
FEBRUARY 9, 2024
Another controversial move for the Elon Musk-owned platform.
Social Media Today
AUGUST 24, 2020
BBC Sport in the UK has taken its own steps to tackle trolls and those who make offensive comments on its social platforms.
Audiense
MARCH 27, 2019
PwC published the report Sports industry: lost in transition? , in September last year, in which it reinforces the idea that as sports consumption increases towards digital platforms, the sector's challenge grows in "understanding all of their audience segments".
Sprout Social
AUGUST 11, 2020
The integral role of social media in sports is hard to ignore. Meanwhile, real-time sporting events and competitions are prime for social media engagement. From team news and trash talk and beyond, sports-related topics are almost always trending on Twitter. The current state of social media in sports. Not by a long shot.
Webbiquity SMM
MAY 25, 2021
We extended that interview with three questions that take a deeper dive into influencer marketing platforms as well as the similarities and differences between influencer marketing in the consumer and business worlds. The Best Influencer Marketing Platforms for B2B and B2C. Obviously, there are a lot of other platforms out there.
Social Media Today
FEBRUARY 9, 2024
Another controversial move for the Elon Musk-owned platform.
Waxing UnLyrical
FEBRUARY 3, 2016
in team sports. The modern-day work environment doesn’t do a whole lot to help the situation either , especially for those of us who work in public relations and find ourselves communicating more and more via social media platforms. Social media interaction isn’t exactly a team sport. I can have a good idea.
Sprout Social
OCTOBER 9, 2018
You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. What are fantasy sports? And what did social media and fantasy sports?
Audiense
MAY 23, 2016
This is what marketers of major sporting brands can expect when their social media strategy is driving a lot of engagement. Implementing insights gleaned from Instagram data can impact a sporting brand’s social activity on more than just instagram. All sports, athletes, and clubs have their own unique interests.
Bill Hartzer
OCTOBER 5, 2023
Notably, in urban settings, sports celebrities have gained popularity, especially among Gen Z and Millennials who admire active lifestyles. YouTube emerged as the most popular social media platform across different age groups, with 87% of Gen Z, 72% of Millennials, and 47% of Gen X using it.
Likeable
FEBRUARY 12, 2020
Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. million followers on the up-and-coming video platform. Philadelphia Flyers.
Convince & Convert
JULY 23, 2012
Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Twitter is the new sports ticker. Facebook is the new hub for fans.
Tweaklibrary
SEPTEMBER 2, 2023
Below, you will find an extensive review and a comprehensive comparison of the leading free sports streaming platforms designed to enable you to watch live sports events like football matches and fight competitions online. However, it’s important to note that not every game from every sport is available on ESPN.com.
The Realtime Report
FEBRUARY 20, 2024
Similarly, Bally Sports in the USA proposes regional specific sports coverage, and TV2 Norway pushes personalization to the next level at school games with its MyGame platform, dedicated to grassroots and lower tier sports. As a result, legacy business models must be revisited.
Sprout Social
JUNE 22, 2021
With more social platforms than ever before to choose from, brands are faced with a tough question: where should they show up? In the eyes of the consumer, all social platforms are not created equal. And Facebook continues to be incredibly popular— 60% of consumers want to see brands use more of the platform. Key Stats: Over 2.8
Convince & Convert
SEPTEMBER 4, 2015
The sports industry is a massive moneymaker both in the United States and around the world. Dedicated fans of football, soccer, baseball, basketball, and other games are eager and hungry for content that will satisfy their sports cravings. Revenue from sports is growing, and shows no signs of slowing down anytime soon.
Social Media Today
JANUARY 31, 2020
Snapchat has provided a new range of stats on the March Madness discussion on the platform ahead of this year's tournament.
Likeable
JUNE 23, 2021
Platform preference and reason for use is bound to shift between these groups. So, we did our own due diligence through surveys and research to create a breakdown of which social platforms are most used by each generation and why. . One of our surveyees said, “My most used social media platform is definitely Instagram.
Ignite Social Media
FEBRUARY 13, 2024
The 2024 Super Bowl ads fell flat when it came to social media integration, a stark contrast from previous years where brands led real-time conversations and engagement on platforms like Twitter and Instagram. This may have been an attempt to avoid relying on third-party data from social platforms due to new data privacy laws.
Social Media Strategies Summit
APRIL 11, 2024
Recommit to Follower Interaction Social media can be an incredible platform for any business. And if you look at why people go on these platforms , you’ll discover that maintaining connection motivates most users. This brand is active on YouTube and uses the platform to present prospects with high-quality educational content.
Convince & Convert
AUGUST 2, 2013
Baseball is different from other sports because of the frequency of games (almost every day during the season), so that means there is new information to push out to fans almost every day, as well: time and place of the game, the lineup, sponsored messages, photos or videos, ticket availability, and updates within the game.
Social Media Today
JUNE 19, 2020
Game streaming platform Twitch could be set to become a much bigger focus as it moves into live sports broadcasting.
Keyhole.co
DECEMBER 26, 2023
Plus, it has expanded into proprietary adventure sports, racing, and music. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. Their unconventional strategy of sponsoring extreme sports and adventures to capture the youthful adrenaline junkie crowd.
Social Media Strategies Summit
JULY 19, 2023
For many of us, the short video platform is the go-to destination for entertainment — the type of stuff we scroll through quickly when we get a few minutes of downtime. The brand’s TikTok strategy usually centers on keeping audiences within the platform. TikTok rose from the ashes of the Musical.ly Still, competition is fierce.
Social Media Strategies Summit
APRIL 22, 2021
A further 39% is spent streaming video and TV on sites like YouTube, another social platform. In particular, Baylor was applauded for its “high-quality content”, focusing predominantly on campus life and the successes of its sporting teams. We’ve got humor in there; we’ve got heritage; we’ve got sports. Image source .
SocMed Sean
MARCH 22, 2022
Twitter, the social media platform of short status updates, can be a useful tool for marketing your business. Unfortunately, this can drive people away from using it as a social media platform. Is Twitter Still A Good Marketing Platform? Restaurants, sports, and entertainment all do well in the Twitter world.
Sprout Social
AUGUST 3, 2021
Sports fans, rejoice: The summer games are officially underway in Tokyo, Japan. Your favorite Olympic sports are here. Watch The Olympics on NBC Sports and Peacock with the Apple TV app. For brands, the key to joining the conversation is knowing which athletes to partner with and using your platform amplify their voices.
Sprout Social
OCTOBER 11, 2022
Social media moderation is the process of controlling the wanted (positive interactions or information) versus unwanted (offensive or discriminatory content) on platforms like Facebook, Twitter or LinkedIn. BBC Sport had a sound approach to setting boundaries on their pages amidst transphobic comments about Olympian Laurel Hubbard.
Social Media Strategies Summit
SEPTEMBER 14, 2023
Mitchell Clements explains that brainstorming at ESPN has two primary purposes: Identifying potential “storylines” their audience will likely engage with during any sporting event, allowing them to create a bank of content ready to go if and when they happen. It was based on a viral video in the sports media space. It was timely.
Likeable
JULY 13, 2021
In a momentous change that will significantly alter the college sports landscape, the NCAA has announced that it will finally allow student-athletes to be paid for their name, image, and likeness. WHAT HAPPENED. They will be allowed to work with agents and explore brand partnerships, including social media opportunities, for compensation.
Social Media Strategery
OCTOBER 8, 2009
Development Social Media Sports Can Learn a Few Things From Gov 2.0 Sincerely, Joe Sports Fan In a recent post , I discussed some of the similarities that I saw between the government’s experiences with social media and the challenges that professional sports teams are facing in diving into the world of social media.
Sprout Social
MAY 2, 2022
If your brand is using TikTok for marketing , you’re probably looking for ways to gain traction on the platform. Understanding how the TikTok algorithm works is key to making this platform work for your brand. Yet those videos will rarely show up for someone who mostly consumes content related to sports and gaming.
Later
JULY 24, 2019
Drumroll, please… IGTV, Instagram’s brand new video platform, is here! Here are 3 things you need to know about IGTV, plus we answer a ton of questions about how IGTV works, how to upload videos to IGTV, and what this brand new platform means for you: What is IGTV? “But that’s obviously a very reasonable place to end up.
Sprout Social
MAY 15, 2020
We looked at overall social metrics across all platforms to get a sense of how different industries use social media each day. We found that across all industries and all social platforms, brands sent an average of 28 posts per day. How much time is your brand dedicating to each social platform? Posts sent per day.
SocMed Sean
FEBRUARY 10, 2022
Needless to say, the social media platform has grown tremendously from its humble roots as a photo sharing network for teens. In addition, over 80% of companies view engagement on the platform as their most important metric. Some may even be asking themselves if Instagram is still a good platform at all.
Socialmedia.biz
APRIL 3, 2020
For instance, you can utilize sports social media to engage everyone. They can give feedback on the platform and air their opinions on the same. Use unique colors, customized background, and a gorgeous logo that make users want to stay on your platform. It can be in sports, fashion, global news, health, or financial realm.
The Realtime Report
NOVEMBER 27, 2020
Soccer star Keisuke Honda is the latest person involved with the sport to recognize the value of utilizing cryptocurrency as a method to connect to and interact with his many supporters. Soccer was among the first of the major sports to truly recognize the value of Bitcoin and other forms of cryptocurrency. Japanese Soccer Star.
Sherrilynne Starkie
JUNE 27, 2018
Google is introducing new brands for its advertising products: Google Ads , Google Marketing Platform and Google Ad Manager. It's currently broken into 13 topics: For You, Sports, Science & Tech, Food, Humour, TV & Movies, Style, DIY, Travel, Nature, Art, Fitness and Animals. Follow List. Embed List. Google shelves Adwords.
Social Media Strategies Summit
APRIL 8, 2021
What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Image source.
BeingOptimist
JANUARY 13, 2023
This time it is the opportunity of the King of Sports, none other than Soccer, which has been adopting various technological tools that allow participants such as players, coaches, referees, and other essential pieces of the matches to use them. This platform is planned to come into force after the World Cup in Qatar ends. Conclusion.
Expert insights. Personalized for you.
We have resent the email to
Are you sure you want to cancel your subscriptions?
Let's personalize your content