The Realtime Report

MARCH 24, 2014

Three-quarters of marketers are using realtime marketing, and 41% have included realtime marketing in their 2014 budgets, according to a new survey from realtime web personalization platform Evergage. The vast majority – 88% – of respondents consider realtime marketing important to their 2014 plans.

Survey 177

Survey Marketing ROI Statistics 177

Oktopost

MAY 26, 2020

A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now. There’s a good reason for this astronomic growth — the rewards are huge and the market has all kinds of directions to grow in. . How to get fintech social media marketing right.

Social Media 141

Social Media Banking Marketing Mobile 141

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. You may have heard rumours that Twitter is dead and nobody uses it anymore. But, Twitter is alive and well in Canada.

Marketing 199

Marketing Syndication Adwords Social Media 199

Pam Moore

MARCH 9, 2020

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They forget their core business and marketing goals. They lack basic business, digital marketing and social media marketing knowledge and experience. We must ask WHY. Is it human nature?

ROI 78

ROI Strategy How To Marketing 78

Pam Moore

JANUARY 28, 2016

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! Yes, smart and social savvy marketers know how to generate sales using Twitter. However, to do this you must understand that Twitter is not designed as a spamming platform.

Conversation 113

Conversation Tips Twitter ROI 113

Convince & Convert

JUNE 7, 2017

As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. Meanwhile, Hubspot research found that 65 percent of companies said generating traffic and leads was their top marketing challenge. Click To Tweet.

Campaign 149

Campaign Marketing B2B Conference 149

Pam Moore

MARCH 31, 2017

It is THE social media training academy for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU! I can guarantee you there is nothing like it on the market today!

Training 165

Training Social Media Brands Small Business 165

Kikolani

MAY 26, 2016

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. An ROI of 500% and 680%…no kidding!

SMS 87

SMS Marketing ROI API 87

Pam Moore

MARCH 5, 2020

It's every smart and social, savvy digital marketers dream to reach their audience in a human, relevant, memorable and meaningful way. Video marketing provides marketers the unique opportunity to connect with their audience in the most human and relevant way. Are you an active user of Twitter? Yes, one minute. replies, 2.8x

Video 78

Video Twitter Content How To 78

Pam Moore

AUGUST 2, 2020

SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. How do you create a content marketing plan that converts to real customers? A plan that helps you achieve your marketing and business goals at the highest level of ROI possible? Know what impact you want to make.

eBook 78

eBook Questions Strategy Template 78

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Harp Interactive

AUGUST 26, 2010

The following information is taken from a survey of 137 brand marketers and ad agency professionals that point to a significant investment in social media marketing programs in the next 12 months. Of the marketers surveyed: 63% have already implemented social media marketing programs, and. Who Is the Target Customer?

Study 285

Study Social Media Survey Conference 285

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. A year ago, the top questions most marketers had about social media related to tactics, with ROI second. The Biggest Question.

Report 191

Report Social Media B2B Newsvine 191

Pam Moore

SEPTEMBER 8, 2017

The sad thing is nobody in the conference room has the guts to state the obvious… that there is no budget, time, or resources to implement the new random act of marketing or social media with any level of success. It may start out as a simple Facebook page, Twitter profile or LinkedIn group. RAMs are not good for ROI.

Social Media 166

Social Media Marketing ROI Metrics 166

Pam Moore

JUNE 4, 2019

Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders. Unfortunately most digital marketers lack even the most basic foundational skills to truly optimize their conversion rates. How to increase sales, leads and ROI with conversion rate optimization.

ROI 60

ROI Conversation Template Templates 60

Pam Moore

JANUARY 4, 2020

If yes, I have some tips for you to help you get your content marketing in tip top shape before the new year! One of the keys to success in content marketing is creating evergreen content that has a life span longer than a day or a couple weeks. You create content for a campaign, marketing program or Facebook ad test run.

Template 78

Template Templates Content ROI 78

Pam Moore

AUGUST 26, 2020

SocialZoomFactor · Covid19 Marketing: 5 Shifts Marketers Must Make During a Crisis. Marketing during time of crisis is tough. If you feel as if you don't know what to do, where to focus and maybe even considering giving up on your marketing during this time, you are not alone! Audience Marketing Prioritization Worksheet.

Marketing 78

Marketing Training eBook Template 78

Hootsuite

JUNE 11, 2020

Rest assured that taking a bit of extra time to learn the fundamentals now is going to pay off in your ROI later. If you’ve already been spending time fine-tuning your YouTube marketing strategy , you’re probably familiar with most of these formats, by virtue of having seen them in action. Source: Mint Mobile. Website traffic.

YouTube 145

YouTube Marketing Campaign Guidelines 145

The Social Media Incubator

NOVEMBER 16, 2009

scan or click the QR code to see the packages we offer True Social Media ROI is All About Integration by admin on November 16, 2009 Not long ago, a client came and asked if we could “help her business go viral” by launching social media for her company. Public Relations and Small Business Mavericks C.E.L.

ROI 106

ROI Social Media Foursquare Consultant 106

Pam Moore

JULY 13, 2020

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. It's also how you achieve a positive ROI on every piece of content you produce. How to create irresistible content that helps you achieve your business and marketing goals.

eBook 141

eBook Content Findability Template 141

Pam Moore

JULY 5, 2017

Do you know… What value Facebook, Twitter, LinkedIn, Instagram and other social networks are providing to your bottom line? How much of your web or blog traffic is coming from mobile devices? Unfortunately many marketers stay far away from analytics data and measurement as they think it's too complicated. Need more help?

Analytics 167

Analytics Google Metrics ROI 167

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

NOVEMBER 30, 2019

The sad thing is nobody in the conference room has the guts to state the obvious… that there is no budget, time, or resources to implement the new random act of marketing or social media with any level of success. It may start out as a simple Facebook page, Twitter profile or LinkedIn group. RAMs are not good for ROI.

Marketing 78

Marketing Metrics ROI Project 78

Audiense

NOVEMBER 1, 2016

Today we’re pleased to announce two new products that will revolutionise the way you manage and analyse your advertising on Twitter, Audience Manager and Twitter Ads. We help brands find and target the right people on Twitter, which increases the engagement rate and decreases the cost per action. Audience Manager.

Twitter 89

Twitter CPA CPC Social Graph 89

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. You forgot what a positive ROI looks like.

Social Media 78

Social Media Template Templates Marketing 78

Sprout Social

APRIL 27, 2022

When Twitter launched, messages were limited to 140 characters. If you’re working on a platform with a restricted character limit like Twitter, then it makes sense to shorten the URL and use the available characters for your message. Integrations: Let you integrate the link shortener with other tools in your marketing stack.

URL 105

URL Engagement Domain Name API 105

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan. Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. You forgot what a positive ROI looks like. .

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. You forgot what a positive ROI looks like.

Social Media 78

Social Media Template Templates Marketing 78

Waxing UnLyrical

APRIL 13, 2016

What captured their attention decades ago via billboards will not even make them sit up and notice in this digital era , where everyone is glued to their mobile devices. This is where influencer marketing comes to the rescue. ” Often, marketers equate influencers with celebrities. in revenue per $1 spent.

Influencer 100

Influencer Campaign Marketing Fashion 100

Buffer Social

OCTOBER 3, 2016

Understanding the consumer behavior of younger generations is one of the most talked about subjects in marketing today. Particularly when it comes to Millennial marketing. But what if you could look inside the mind of a successful Millennial marketer? 3 Ways Marketers Can Stay Sharp in Social Media from Everette.

Social Media 99

Social Media Marketing Skills Social Media Management 99

Sprout Social

SEPTEMBER 10, 2020

Chances are you’ve heard that marketers need to create meaningful “experiences” for their customers. Marketers today are laser-focused on metrics (particularly conversions) and growth. That’s exactly why there’s an emerging emphasis on UX for marketers. Why UX for marketers matters so much.

Tips 127

Tips Sentiment Marketing Real Estate 127

Waxing UnLyrical

JULY 18, 2016

Measuring Mobile Marketing Requires Different Metrics. The PR measurement myth of ROI. Even though none of Nada’s suggestions equate to “ROI,” they’re still good tips, which is why we included this post. Twitter Facebook Google+ LinkedIn Monday Roundup: Learning from Measurement Mistakes.

ROI 0

ROI Mobile Banking Analytics 0

The Social Media Incubator

JANUARY 24, 2014

Twitter has increased their ads since hitting the IPO scene, and Facebook introduces video ads to their news feed early on in 2014. Facebook was expected to make nearly $1 billion in mobile ad revenue in 2013, and mobile Twitter users were 53 percent more likely to recall seeing an ad than average users. Should it be?

Advertising 114

Advertising Mobile ROI Project 114

Hootsuite

MAY 29, 2020

If you’ve been using Elevate, you realize what a pivotal role employee advocacy now plays in marketing. Consequently, many marketers and organizations are actively looking for a new solution to manage employee advocacy once Elevate shuts down. The bad news is, it’s losing some functionality. Which has some looking at other solutions.

LinkedIn 140

LinkedIn HootSuite Skills News 140

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Webbiquity SMM

DECEMBER 20, 2011

Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). But it’s crucial to the social media ROI debate to recognize that “R” is an end-of-the-process measure. Six Twitter Metrics. Overall traffic.

Social Media 194

Social Media Metrics ROI Klout 194

Sprout Social

JUNE 15, 2020

However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected. Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media. How does GDPR affect marketing on social media? Good question!

Social Media 132

Social Media Privacy Marketing Policies 132