The Realtime Report

AUGUST 16, 2012

Mobile shopping app Shopkick , which rewards shoppers for walking into stores and interacting with products, has added CVS/pharmacy as the first pharmacy to join its lineup of retail brands that already includes major names like Macy’s, Target, American Eagle, Mobil, Best Buy and ToysRus. Mashable ).

Retail 178

Retail Mobile Buy News 178

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Customer Loyalty Program via Social Media (via PR Workbench) I’m a huge proponent of retail locations using Foursquare to enhance customer experience. I'm guessing for most of you the answer is both.

Loyalty 124

Loyalty Foursquare Social Media Retail 124

Twist Image

JUNE 4, 2012

There was an old retail paradigm (that still rings true): get them to the store. Many retailers still treat their online store as if it's just another store. Brands (and retail, in particular) continue to struggle to keep pace. What retail needs is a more tethered system. How do you want to shop? It's the last mile.

Retail 102

Retail Real Estate Loyalty Price 102

Buzz Marketing for Technology

NOVEMBER 1, 2013

However, brand loyalty online can be much more fleeting than it is offline. Stop and think about some of the online brands that have your devoted loyalty (no matter what sins they may occasionally commit). For many of us (myself included), it would take a lot to sway my trust, respect and loyalty away from these three online giants.

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Conversation Mobile Loyalty Retail 255

Sprout Social

JANUARY 24, 2025

By knowing how to actively monitor conversations and analyse the resulting data, social media marketers can gain valuable insights into their audience, identify emerging trends and make informed decisions: Retail brands can track customer complaints and address them quickly. This fosters loyalty and trust. ASOS excels in this area.

Trends 102

Trends Social Media Loyalty Authentication 102

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Those people are engaging with retail brands on social. For retail brands, social commerce opens up a new pathway to purchase. But that’s not the only social media impact on retail brands. That’s more than 4.6 billion a decade ago.

Retail 119

Retail Social Media Brands Tips 119

Buzz Marketing for Technology

MARCH 13, 2013

It doesn’t take a record-breaking holiday shopping season to realize that most online shoppers are vulnerable to the advances of competing online retailers. But when it comes to a decline in return customers, blaming a lack of customer loyalty on the competition is the easy way out. Landing page tunnel vision .

Loyalty 252

Loyalty Compete Mobile Retail 252

Sprout Social

SEPTEMBER 2, 2021

In the world of retail, brands fall into one of two camps: those that embrace social media marketing as a critical component of their customer experience, and those that view it as a nice-to-have. For retailers, social media is more than an accessory, it’s a through-line for the customer experience.

Retail 120

Retail Social Media UGC How To 120

Ignite Social Media

JULY 8, 2016

So with that, here are three social media trends fashion and beauty retailers should leverage. Last year, London Fashion Week and Zappos created successful campaigns using the #OOTD hashtag, and online boutique retailers like Lulus used it well throughout daily content. Plus, we do some pretty cool work with big name brands.

Fashion 112

Fashion Retail Trends Social Media 112

Bill Hartzer

OCTOBER 20, 2011

Quinn, a former senior executive with the Bullocks Wilshire department store chain understands the inner workings of the fashion retail industry as well as she does consumer trends, and her conclusion based on what she’s seeing in the marketplace aren’t encouraging for some of America’s oldest brands.

Loyalty 97

Loyalty Brands Retail Fashion 97

Audiense

DECEMBER 11, 2022

For example, British retailer John Lewis used their 2022 Christmas TV spot to raise awareness for children in care, with an ad created in partnership with Action for Children and Who Cares? It's the season of giving! At this time of year, brands come out in force to show us their values in the form of a Christmas TV advertisement.

Loyalty 148

Loyalty Activities Brands Retail 148

Buzz Marketing for Technology

MARCH 23, 2010

Someone can come in and undercut you (think Sam Walton against every major retailer). An example of this was a bank and a retailer but I think this is true for any industry. Tags: Customer Support Interactive Marketing Loyalty ROI Social Media Social Networking. Every Industry! Social Media is not a campaign it’s a commitment!

Social Media 211

Social Media Retail Loyalty B2B 211

Mindjumpers

JUNE 19, 2012

Users can claim mayorships, unlock badges, receive special offers and rewards such as discounts to specific retailers while also competing against friends via a leaderboard. Gamification works by making technology more engaging, by encouraging users to engage in desired behaviours”. Take Foursquare as an example. Benefits of gamification.

Foursquare 267

Foursquare Badge Wikipedia Statistics 267

Buzz Marketing for Technology

NOVEMBER 7, 2012

Leading retailers have realized that the deep analytics and insights gained from testing with online customers is not only improving the efficiency and effectiveness of their e-commerce site, but several other aspects of their businesses as well. Want to know the secrets of the most successful online retailing giants, eBay and Amazon?

Conversation 260

Conversation Retail Hubspot Buy 260

Mindjumpers

AUGUST 17, 2011

For retailers, each new fan acquired on Facebook should be worth 20 additional visits to your website over a year. They took the top 100 retailers ranked in the Hitwise Shopping and Classifieds category and benchmarked visits to those websites against the number of fans those brands had on their Facebook page. Propensity to recommend.

Hitwise 255

Hitwise Study Facebook CPM 255

Waxing UnLyrical

JUNE 20, 2011

Costa is a major high street coffee retailer (and I should add that I love their coffee). Their loyalty program and mailing list work in sync, and they do a good job of keeping me posted with promotions without overwhelming me with emails. It made me think about the largest company in the UK without a Twitter account.

Twitter 219

Twitter Flickr Loyalty Retail 219

Buzz Marketing for Technology

FEBRUARY 12, 2014

For a big-box apparel retailer, for example, free shipping can prove effective in rewarding high-value customers and cultivating loyalty among a brand’s average customers. This tactic can help you optimize the customer experience to drive customer engagement, loyalty, conversions and revenue consistently for the long haul.

Apparel 236

Apparel iPad Mobile Loyalty 236

Sherrilynne Starkie

NOVEMBER 26, 2017

This is big news for retailers and lifestyle brands wishing to boost instore sales. Ephemeral content is known for boosting audience engagement and loyalty, so watch for brands to pile in. These machine-readable labels seemed so full of promise for marketers about 10 years ago, but they never really caught on in North America.

Features 230

Features Tools Smart Phone LinkedIn 230

Buzz Marketing for Technology

MARCH 20, 2013

Whether retail or hospitality, certain brands are continuously striving to maintain relevancy for a certain subset of eco-conscious customers—both offline and off. On the flip side, retailers can easily highlight products on category pages to effectively call-out environmentally sound products. So how can you play that up?

Conversation 199

Conversation Hotels Retail Focus Group 199

The Realtime Report

SEPTEMBER 13, 2022

Revolutionizing Retail: ‘Humanized’ Live Online Video Sales Spurring Seismic eComm Paradigm Shifts. This as exemplified by the profound impact that live, in-person online video is now poised to make on the global e-retail trade, which some estimates project will grow to a staggering 5.4 Merilee Kern. trillion U.S. dollars in 2022.

Retail 91

Retail Video Microsoft Loyalty 91

Buzz Marketing for Technology

OCTOBER 18, 2013

e-commerce sales are expected to hit $370 billion by 2017 – that’s 10 percent of retail sales. Some place the highest premium on loyalty and trust in a brand or product. According to eMarketer, 15 percent of online retail sales this year will take place via mobile devices, which is up from 11 percent in 2012. Overall, U.S.

Retail 217

Retail Discount Loyalty Sites 217

Likeable

APRIL 2, 2019

Last month, Likeable held a one-day client summit focused on digital innovation to share best practices and insights around how retail brands should be preparing for the future of social media. Customer loyalty is about more than just rewards. Moms are a key target market for many retail brands. Find your tribe.

Retail 87

Retail Brands Authentication Loyalty 87

Buzz Marketing for Technology

NOVEMBER 14, 2012

However, retailers, in tandem with their marketing vendors, must first identify what personalization really means—and what it means to their business and target customers. It’s personalization that gives customers what they want and shows them that you value them—a must for creating relationships and loyalty online.

Marketing 268

Marketing Retail Conversation Buy 268

Sprout Social

SEPTEMBER 24, 2024

Longer partnerships matter—they build trust through repeated engagement, leading to deeper audience loyalty and more sustained sales growth than one-off posts. Partner with creators to show advanced use cases and boost loyalty. Fostering deeper brand loyalty drives retention, advocacy and long-term relationships with your audience.

Template 96

Template Templates Influencer Strategy 96

Ignite Social Media

JULY 13, 2021

Here are just a few industries that would benefit from offering customer service online: Retail Industry: Your brand sells products or goods – online, in store locations or both. Answering these questions can help you distinguish if you’re missing a big opportunity to create brand loyalty and customer retention.

Social Media 210

Social Media Brands Startup Loyalty 210

Waxing UnLyrical

JUNE 4, 2014

Retail companies the world over are taking to holistic commerce and everything it brings to the table. Gamification is still a bit of a loose concept, in spite of the various coupon plays, discount systems, loyalty programs, punch cards, check-ins, mobile technology and other factors playing into new ways for brands to interact.

Content 263

Content UGC Community building Hotels 263

Social Media Strategies Summit

AUGUST 11, 2022

According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Multinational beauty retailer Sephora started Beauty Insider as a straightforward loyalty program in 2007 before pivoting to a full-blown community ten years later. 46% will remain loyal even after a negative experience.

Examples 236

Examples Communities Brands Forums 236

Webbiquity SMM

JANUARY 24, 2023

This year, in an effort to put out more authentic and organic-looking content, companies are stepping up to collaborate with smaller content creators to help generate brand awareness and loyalty. Online shopping is growing much faster than retail sales overall, particularly among Millennials and Gen Z purchasers.

Advertising 272

Advertising Social Media Strategy Authentication 272

The Realtime Report

JUNE 3, 2019

But that’s what they’d expect from ecommerce sites as well as brick-and-mortar retailers. While you may not be able to offer free shipping on all products, you can experiment with price marks and loyalty programs. Ditto for loyalty programs which reward return customers for their continued contributions.

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Price Loyalty Cost Retail 177

Convince & Convert

JUNE 24, 2014

Online shoppers have however said that the offer of a discount code on checkout may very well make them change their minds if they were undecided on a purchase – a great tip for retailers wanting to reduce the incidence of abandoned baskets. Why Wednesday? Because it was one of the most quiet cinema days of the week.

Campaign 158

Campaign Discount Retail How To 158

Convince & Convert

NOVEMBER 2, 2015

In an era where customer service is so important, retailers and business owners must always remember to keep this in mind. Yet, how can retailers make sure that their consumers are not only getting the message they want to send, but also getting a message the consumer actually wants to hear? Loyalty is Key.

Retail 60

Retail Tips Loyalty Airlines 60

Mindjumpers

SEPTEMBER 10, 2010

But it’s become harder to achieve the real transparency and true loyalty from people. Especially fashion retailers – the superficial industry for many ways. Humanized brands Social media has given us the possibility to reach a much higher amount of people. Transparency is very much about being real and honest.

Fashion 251

Fashion Industry Social Media Blogger 251

Twist Image

OCTOBER 4, 2011

No loyalty? Don't blame Groupon for the results, blame the local retailers. It's up to the merchants to build that relationship, and then the loyalty once a customer walks into the door. So, while no two customers are alike, both of them are offering the retailer an opportunity to do more. Don't blame Groupon.

Retail 105

Retail Loyalty Reputation Discount 105

Social Media Strategies Summit

AUGUST 28, 2019

According to Persado, the company already works with 250 marketers across categories including retail, finance, and hospitality. Starbucks is one example of a brand that is using its loyalty card and mobile app to collect and analyze customer data. Starbucks Uses Predictive Analytics to Serve Personalized Recommendation.

Examples 204

Examples Marketing Retail Automotive 204

Social Media Strategies Summit

JANUARY 2, 2020

In fact, some retailers report that holiday sales make up 30% of their total revenue for the year. According to the National Retail Federation , 56% of gift-givers began their holiday shopping in early November and an estimated 190 million consumers shopped between Thanksgiving Day and Cyber Monday. View this post on Instagram.

Campaign 136

Campaign Retail Loyalty Marketing 136

Waxing UnLyrical

AUGUST 15, 2019

It’s estimated that around 50% of businesses which are active on Instagram leverage Stories to facilitate brand recognition, brand awareness, customer engagement, and brand loyalty. 23% are taken to another social platform (thus further increasing engagement and brand loyalty). 5% are taken to a campaign page. Bottom Line.

Instagram 157

Instagram Airlines Loyalty Marketing 157

Twist Image

MARCH 29, 2013

There have been a couple on instances in the news this week that highlight the general challenge that retailers face in the age of showrooming. Many retail pundits agree that physical stores need to offer more services and value if they are ever going to compete. Could retailers charge a fee if they're simply worried about showrooming?

Retail 101

Retail Apple Price Comparison 101