Sherrilynne Starkie

JANUARY 2, 2018

The framework connects a range of communications activities covering four main categories: Owned media is digital content a business owns and has full control over, such as a website or blog. Earned media is about getting third-party media coverage for a business. Shared media is about engaging stakeholders on social networks.

Consultant 309

Consultant Social Media Curata Sysomos 309

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. Here are five tips for promoting a technology solution on social media. Utilize social media targeting.

Social Media 205

Social Media Tips Metrics B2B 205

Buzzlogix

JUNE 19, 2017

Social media management and monitoring aren’t just about posting and replying. Social media is a growing, deeper science. If you’re a social media specialist or marketing manager, your job description is much more robust than simply posting and replying on Facebook, Twitter and Instagram.

Social Media Management 40

Social Media Management Social Media Tools How To 40

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

API 92

API Social Media Management Platform Instagram 92

Sprout Social

JULY 21, 2022

To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Types of social media. Social networking. Social messaging.

Types 145

Types Social Media Microblogging Overview 145

Keyhole.co

JULY 20, 2023

For instance, if a Twitter user has a similar name to yours, their tweets will show in your feed. Just like Google Alerts, it keeps an eagle eye on the web, tracking mentions of your brand across social media platforms, news sites, blogs, and more. Some of the metrics seem either pointless or lack depth.

Industry 52

Industry News Google Brands 52

Buffer Social

JUNE 26, 2017

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind.

Social Networking 112

Social Networking Widget How To URL 112

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Strategy 108

Strategy Tips Twitter Marketing 108

Sprout Social

MAY 11, 2023

Use the built-in brand safety tools for each social network Your first line of defense against your branded ads appearing alongside offensive content includes the in-platform tools provided by the major social networks. These features allow you to keep Twitter a safe place for your brand and community.

Reputation 128

Reputation Tools Brands How To 128

Hootsuite

MAY 20, 2020

Are you ready to go live on Twitter to level up your Twitter marketing tactics? If you are already getting good results from Facebook , Instagram , and LinkedIn live video, Twitter live broadcasts should be your next stop. . Both live-tweeting and going live on Twitter can help you promote an event. Open the Twitter app

Twitter 145

Twitter HootSuite How To Eventful 145

Social Media Strategies Summit

SEPTEMBER 22, 2023

For instance, HootSuite has a dedicated Twitter account, @Hootsuite_Help , which deals with customer queries about its social media management platform: Thank you for contacting us via our Social Networks! We’ll be glad to assist you today. ^CV

Strategy 130

Strategy FAQ Guidelines Policies 130

Ari Herzog

JANUARY 8, 2014

You may not know I curate a Twitter list that includes over 300 social media managers and marketing professionals at some of the world’s most well-known organizations. Most of the time their tweets promote their employer, their industry, or social media in general. Media Strategy Twitter'

Twitter 185

Twitter Chemicals Sports Yahoo 185

Hootsuite

FEBRUARY 12, 2015

Social media dovetails nicely with content marketing, because it creates new, low-cost avenues for content promotion. Depending on your social networks’ mission statement, you can use different channels to achieve certain business goals. Save time on your B2B social media marketing efforts with Hootsuite Pro.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. I’ll check Twitter/X, Instagram, LinkedIn, and Threads to make sure I’m covering all my bases and spending time in the best way possible. What should I work on next?

Social Media 93

Social Media Notification Social Media Management Metrics 93

Keyhole.co

DECEMBER 13, 2023

Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms. The tool helps you manage your social media accounts with the help of market insights.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Ignite Social Media

NOVEMBER 16, 2022

Are you looking for a social media management tool that can help you save time and grow your business? But today, let’s get to know what Hootsuite really is and how you can make use of it for your social media marketing. When it comes to social media management tools, there is no one-size-fits-all solution.

HootSuite 85

HootSuite Review Social Media Management Price 85

Buffer Social

JANUARY 22, 2024

And it’s true – we don’t stay stagnant, and neither do the industries in which we work. But something about 2024 makes me think it stands poised to redefine the social media landscape and the creator economy.  “This year is going to be transformative!”

Social Media 101

Social Media Authentication LinkedIn B2B 101

Ignite Social Media

NOVEMBER 16, 2022

Are you looking for a social media management tool that can help you save time and grow your business? But today, let’s get to know what Hootsuite really is and how you can make use of it for your social media marketing. When it comes to social media management tools, there is no one-size-fits-all solution.

HootSuite 78

HootSuite Review Social Media Management Price 78

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Keyhole.co

MARCH 9, 2023

If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Pricing: Starts at $30 USD per month after a free trial.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

MAY 15, 2023

So let’s narrow down 13 of the top social listening tools that you should consider for your brand. Track conversations related to your brand across all major social networks and other online sources. This helps you stay on top of the latest industry trends and identify untapped business opportunities.

Tools 109

Tools Tweetdeck Brands Sentiment 109

Hootsuite

MAY 21, 2020

General trends that apply to your industry. Social media monitoring helps you track key social metrics like brand awareness and social share of voice. Once you’re ready to start thinking about the bigger picture, check out our post on how to use social listening. 15 social media monitoring tools.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Webbiquity SMM

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! List of Corporate Social Strategists for 2011. Serious disconnect there.).

List 155

List Twitter Brands Microsoft 155

Socialmedia.biz

MARCH 25, 2021

Forward-thinking social sellers, digital marketers, and social media managers can benefit from the audience and awareness growth that hashtag marketing brings to the table. Any large event can be searched for and discussed using specific hashtags on social networks. Social networks are inherently very messy.

Hashtag 78

Hashtag Brands How To Conference 78

Buffer Social

SEPTEMBER 15, 2016

What does it take to get hired as a social media manager? Perhaps you’re looking for a job in social (or perhaps you’re hiring for one). There are a ton of different factors that could go into a successful stint on ever-changing social media. 3 Tips for Getting Hired as a Social Media Manager.

Social Media Management 40

Social Media Management Hubspot Social Media How To 40

Webbiquity SMM

APRIL 30, 2020

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Facebook is the largest social network with more than 2.5

Instagram 159

Instagram Tools Hashtag Authentication 159

Hootsuite

MAY 20, 2020

Locking down your own social accounts is great. But hackers may still be able to gain access to secure social media through vulnerabilities in connected third-party apps. Hackers recently accessed Twitter accounts associated with the International Olympics Committee. Train your staff on social media security issues.

Social Media 144

Social Media Tools Tips Policies 144

Unmetric

JUNE 11, 2019

You can also benchmark your social media performance with competitors from the same industry. The color and object analysis will help you discover content ideas by searching for branded social content based on dominant colors and/or objects used within images and analyze their performance. Salesforce Social Studio.

Analytics 125

Analytics Tools Social Media Curation 125

Hootsuite

APRIL 29, 2020

As part of your audit, make a note of how often you’re currently posting on each social network. Use social listening to understand industry norms. Now that you have a picture of how you’re currently using social media, it’s time to get a sense of what your competitors are up to. 10:45 a.m., and 5:45 p.m.

Template 145

Template Templates Social Media Tools 145

Hootsuite

FEBRUARY 12, 2015

Social media dovetails nicely with content marketing, because it creates new, low-cost avenues for content promotion. Depending on your social networks’ mission statement, you can use different channels to achieve certain business goals. Save time on your B2B social media marketing efforts with Hootsuite.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Hootsuite

MAY 12, 2020

DON’T: Autopost content to or from other networks. You see them on Twitter all the time: Tweets automatically posted from Instagram that reference a picture but don’t actually show the picture in the Tweet. In fact, it’s pretty easy to set up your Instagram accounts so that every post automatically to Twitter and Facebook.

Software 145

Software Instagram Tools HootSuite 145

Sprout Social

OCTOBER 4, 2021

Social data has become a critical source of strategic insights for businesses of every size and industry. Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide. How to measure earned data.

Data 122

Data Metrics Sentiment Analytics 122

Hootsuite

JANUARY 4, 2023

Social marketers do a lot more than scroll through TikTok all day. Shout out to all the social media managers juggling so many hats while keeping their social channels afloat. Using social tools to keep a virtual ear to the ground, learning what’s being said about your brand and your industry.

Social Media 77

Social Media HootSuite Marketing Social Networking 77

SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media.

Social Media 220

Social Media Meme Advertising Strategy 220

Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. Though it’s still the most widely-used social network in the world , B2B marketers don’t always see it as a viable platform for generating leads. Efficiently Manage and Integrate Ads.

B2B 118

B2B Facebook How To Campaign 118

Oktopost

NOVEMBER 30, 2023

Source: SparkToro So let’s say you post a blog on X (formerly Twitter) which is shared by one of your X followers to a colleague of his on WhatsApp. For this reason, you should use a social listening tool that will pick up on your brand name as well as specific keywords and hashtags related to your industry.

Forums 62

Forums Reddit Analytics Sentiment 62

Pam Moore

AUGUST 31, 2018

It could be you are talking apples and your management is talking oranges. Too many new social media managers get all hyped up about vanity metrics such as followers, likes, etc. Could it be that all your management sees when they look at the social web is risk?

Social Media 147

Social Media Training Startup Team 147