Sat.May 30, 2020 - Fri.Jun 05, 2020

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How to Develop a Social Media Policy for Employees in 2020 and Beyond

Oktopost

A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. Ten years ago this policy might have been enough. But with the metaphorical and literal explosion of social media, defining “best judgment” and “be real” has gotten a lot less straightforward. The need for an effective social media policy for employees, however, has become more pressing than ever.

Policies 146
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Universities: How to Use Social Media as Well as Students Do

agora pulse

College students are savvy about social media, so shouldn’t it also be the other way around, too? Here’s how universities can use social. With more colleges and universities moving to online or technology-assisted learning, universities must learn how to best use social media. After all, social media is for much more than a post here or there.

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6 Cybersecurity Tips for Safer Remote Working

The Realtime Report

6 Cybersecurity Tips for. Safer Remote Working. Working remotely is suddenly the new normal for a lot of people around the world as a result of the coronavirus pandemic. Maybe working from home is new to you, or perhaps you’ve already had some experience with it. Whether you’re switching to a new remote working setup due to COVID-19 or were working remotely anyway when the outbreak began, unfortunately, cyber threats haven’t been closed down.

Tips 116
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LinkedIn Offers Free Courses in Diversity and Inclusion to Improve Community Understanding

Social Media Today

LinkedIn will make a range of LinkedIn Learning courses on diversity and inclusion available for free in an effort to help more people understand how to best address these key issues.

Course 218
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Create Facebook Pixel Events for Scroll Depth

Jon Loomer

A week ago, we discussed how to create Facebook pixel events for time spent on a page. This week, let’s create Facebook pixel events for scroll depth. If you read last week’s post, portions of this post will be repetitive. But I want to be sure that, if you missed that post, you know how to set up the base pixel in Google Tag Manager and test the events.

Eventful 211
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Social Media App Parler Blasts Google Amidst #Twexit Campaign

Forbes Social Media

Hot on the heels of the Google Chrome Privacy Lawsuit, Parler CEO John Matze called for the tech giant and search engine creator to reveal the facts of its spying allegations.

Google 145

More Trending

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Facebook's Stance on Political Ads Once Again Highlights a Common Flaw in its Policy Approach

Social Media Today

Facebook's decision not to fact-check or censor content from political leaders makes some sense, but it also underlines a common flaw in Facebook's policy approach.

Policies 217
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How to Manage Multiple Social Media Accounts for Business (or Clients)

Hootsuite

Having to manage multiple social networks using different apps is time-consuming and inefficient. The amount of time you spend opening and closing tabs adds up fast. Fortunately, there’s no need to open multiple social apps to manage multiple social media profiles. If you’ve ever wondered how to manage social media accounts for multiple clients, or even just how to manage multiple social accounts for your own business, you’re in the right place.

HootSuite 145
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Instagram Engagement Rates: What?s Good (or Not) and Why They Matter

agora pulse

You’ve tracked the Instagram engagement rates but need to put them in terms that your clients understand. Are these numbers good? Bad? How do they compare to the competition? Read on to find out what you need to know about Instagram engagement rates. If you manage brands on Instagram, it’s essential to monitor engagement metrics. Naturally, as a social media manager, you want to make sure your efforts help meet stakeholders’ social media goals.

Instagram 127
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Who?s Thriving in a Remote Work Environment?

The Realtime Report

Who’s Thriving in a Remote Work Environment? A new study reveals employees’ positions within a company, living situations, and even gender have a major influence over productivity and satisfaction while working remotely. Hibob unveils the results of its latest workplace study, showing that a majority of employees feel just as productive working from home as they do in a more traditional office setting.

Survey 125
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Instagram Tests Messenger Integration, New 'Plans' Sticker for Scheduling Online Meet-Ups

Social Media Today

Facebook's messaging integration has taken another step, with a new test of an Instagram/Messenger function, while Instagram's also testing a new sticker type.

Instagram 218
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Personalised Marketing at the individual or at the persona level?

Audiense

Personalisation is still one of the consumer and industry trends that are setting the marketing agenda this year. It’s no surprise that it’s a top priority for marketers as customers expect services, products and information that cater to their individual needs and desires. David Hilbert , marketing director at Kia UK, argues that personalisation is key from a marketing point of view to try and cut through the competition.

Marketing 120
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Pinterest 101: What Every Smart Social Media Manager Needs to Know

agora pulse

Are you getting everything you can from Pinterest? These tips can help you brush up on the basics and also dig deeper into this social media platform. With its striking images, easy-to-organize boards, and comprehensive search tools, Pinterest is a social media platform like no other. In fact, Pinterest stands apart from its competitors in some major ways.

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(Proven Tricks): How to move WhatsApp To SD Card From Internal Storage

BeingOptimist

During Quarantine moving out of space is not good at all under any circumstances. One of the most disgusting moments is when a notification pops up on your phone saying “storage space running low”. It is because we download too many apps on our phone which eat up the storage space. WhatsApp is one such app that we all use. With WhatsApp in our phones, we receive so many messages, pictures, videos, audios, and other files as well.

How To 131
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Instagram Asks #BlackoutTuesday Participants to Avoid Using #BlackLivesMatter Hashtag

Social Media Today

With thousands of people taking part in #BlackoutTuesday, Instagram has called for people to use the correct hashtags to avoid drowning out important updates and info.

Hashtag 216
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Twitter Silences Anonymous Hackers Threatening To Dish The Dirt On Trump

Forbes Social Media

A group claiming to be associated with Anonymous hackers, and threatening to expose Trump's dirty laundry, has been silenced by Twitter.

Twitter 141
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Pinterest 101: What Every Smart Social Media Manager Needs to Know

agora pulse

Are you getting everything you can from Pinterest? These tips can help you brush up on the basics and also dig deeper into this social media platform. With its striking images, easy-to-organize boards, and comprehensive search tools, Pinterest is a social media platform like no other. In fact, Pinterest stands apart from its competitors in some major ways.

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How to Be a Courageous Leader in the Post-Pandemic Era

The Realtime Report

How to Be a Courageous Leader in the Post-Pandemic Era. By. Merilee A. Kern, MBA. 3 Must-Have Traits For Courageous Leadership In Today’s Workplace. While some contest, or outright refute , whether or not former British Prime Minister Winston Churchill famously said “success is not final, failure is not fatal: It is the courage to continue that counts,” the power of that statement looms large irrespective of origin.

How To 103
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Snapchat Removes President Trump's Account from Discover Due to Comments About the #BlackLivesMatter Protests

Social Media Today

Snapchat has removed US President Donald Trump's account from its Discover surfaces amid concerns over Trump's remarks about the #BlackLivesMatter protests.

Comments 218
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Trump?s Dirty Laundry: Anonymous Hackers Threaten To Reveal All

Forbes Social Media

Supposed Anonymous affiliates are threatening to take off where other hackers have failed and publish Trump's dirty laundry.

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7 best Google Alerts alternatives

Awario

If you care about your online presence, you need a Google Alert alternative. This is a list of such tools.

Google 134
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Symmetry Financial Group Review: Everything You Need to Know

The Realtime Report

Symmetry Financial Group Review: Everything You Need to Know. Symmetry Financial Group is an industry-leading insurance provider based in Swannanoa, North Carolina. The company focuses on selling life insurance, as well as a number of other essential products, to people working hard to protect their families. Symmetry Financial Group was founded in 2009 by Brandon Ellison, Brian Pope, and Casey Watkins, all of whom had years of experience in the life insurance industry before deciding to join fo

Groups 103
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How Brands Can Benefit from Social Media Groups (#SMTLive Recap)

Social Media Today

During one of our most recent Twitter chats, we spoke with marketers about the benefits of and best strategies for managing social media groups. Here's what our friends on #SMTLive had to say.

Groups 207
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The Danger Of Medical Misinformation On Social Media

Forbes Social Media

It is already a problem that people rely on the Internet in general for such medical research – and in no way should going online replace going to a doctor for serious problems.

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39 Years Ago Today

Ari Herzog

Today is June 5, 2020. On June 5, 1981, the CDC published a report that indicated five men in Los Angeles contracted a “cellular-immune dysfunction related to a common exposure” and a “disease acquired through sexual contact.” Those five men represent the first cases of AIDS, or Acquired Immune Deficiency Syndrome, a term established in 1982.

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A message to our community: an open letter from Black@Sprout

Sprout Social

A note from the authors: Our Black@Sprout Business Resource group wrote this open letter and shared it with our team last week. We’re sharing it with you today because we believe this message is important for everyone to hear. One of our values as a company is championing diversity, equity and inclusion. This commitment means we work to build a diverse team, foster an inclusive culture and invest in equity—defined as system-level change—across our organization.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Facebook Employees Stop Work in Protest Against the Company's Inaction on Inflammatory Comments

Social Media Today

As protest action continues in various cities across the US, Facebook employees have called for the company to take a harder line against inflammatory comments.

Comments 218
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57 Buffalo Police Resign From Riot Unit In Protest Of Officers' Suspension

Forbes Social Media

Two officers were suspended without after they were filmed pushing a 75-year-old protester to the ground.

Film 144
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Coronavirus Love

Ari Herzog

This might sound weird but I miss the coronavirus. It was the talk of the town. It united us. The virus brought the whole world into the same exhale-inhale breath of possible death. From our self-isolated spaces, we protected ourselves with a shared goal of protecting each other. The coronavirus inspired me to resurrect this 13-year-old blog which hadn’t seen words written in many months. “As we adjust to life with the coronavirus in this new normal, I want to use my blog as a creati

Meme 91
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BONUS: How To Do A Step-by-Step Mid-Year Goal Audit

Amy Porterfield

I think we can all agree that the first six months of 2020 have been crazy, uncertain, and have pushed us in ways that we never expected — especially as entrepreneurs. Nonetheless, six months have passed and we’re now halfway through the year. So from one friend to another, how are your 2020 goals coming […]. The post BONUS: How To Do A Step-by-Step Mid-Year Goal Audit appeared first on Amy Porterfield | Online Marketing Expert.

How To 98
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Zoom Says Advanced End-to-End Encryption Won't be Available to Free Users

Social Media Today

Video conferencing app Zoom, which has added a range of advanced security features, says that it won't make all of its new options available to free users.

Features 218