Sat.Jan 27, 2018 - Fri.Feb 02, 2018

What’s the best social media marketing tool for scheduling your updates?

Janet Fouts

Guest post via the remarkable Lilach Bullock. With so many different social media marketing tools to choose from, it can be difficult to find the right solution; one that helps you save time and helps you improve your results.

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What every consultant should know about social media analytics

Sherrilynne Starkie

The kind of people who are attracted to a career in PR tend to be ‘right-brained’, that is intuitive, creative and subjective. That’s why they are great at relationships, writing and coming up with inventive campaign ideas.

3 MUST READ roundups about digital and community strategy

SocialFish

The year-end is always rife with trends posts and end-of-year roundups, but here are three that really stood out for me. These are chock full of smart insights. Eleven Ingredients for Digital Success in 2018. Conference Board).

The Key to Success in Enterprise Social Media

Direct Marketing Observations

Lately, I’ve been thinking way too much about organic B2B social media marketing. For obvious reasons, it’s where I play and have played for the last eight years.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Are Your Accounts Safe from Social Media Hacking?

agora pulse

As a social media manager, you have a million things to think about every day. Creating campaigns, organixing graphics, responding to fans and of course posting, tweeting and uploading.

5 Common Client Misconceptions About Public Relations

Meltwater

Public relations is enjoying a bit of a resurgence these days as a method of raising a brand’s visibility.75 percent of marketers say they plan to increase PR spending over… Read More >>>.

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Facebook 2018 News Feed Changes 101: What You Need to Know For Your Business

Pam Moore

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. These changes impact every business, brand and publisher using Facebook for business purposes.

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5 Facebook Advertising Tips to Help You Maximize Your Budget in 2018

Buffer Social

If you want to be successful on Facebook in 2018, you’ll need more than just incredible content. In fact, Facebook marketing success is as much about distribution as it is content. Especially as organic reach in Facebook’s News Feed continues to decline for many Pages.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

What to Look for in an Instagram Posting App

agora pulse

When I first started managing Instagram accounts for organizations, I did it all manually. When it was time to post, I searched for the image I wanted in my photos app. Then, I typed out the caption and hashtags with my thumbs. I would have to schedule times in my calendar for Instagram posting.

6 Advanced Blogging Tools That Will Boost Your Blog Results

Socially Sorted

If you’ve been blogging for a little while it’s time to step things up with advanced blogging tools. In this post I show you why you should consider stepping your blog up a little, and the 6 tools that will help. DONNA MORITZ | 29 JANUARY, 2018 | CONTAINS. // Read More.

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3 Fool Proof Ways to Grow Your Instagram Followers

Jenn's Trend

Inevitably, people often ask me a number of questions about Instagram strategies. One of the most common topics is hashtags (we’ll talk about that in a sec) and one of the other most common questions I get is how to grow your Instagram followers.

My Exposed DC Crystal City Isolation Exhibit Takes on Self-Identity

Geoff Livingston

Blue Isolation. This year’s Exposed DC Crystal City Fotowalk Underground Exhibition features 13 local photographers, including me. I contributed a 12 photograph series focusing on isolation and self identity.

A World Gone Social

Learn how companies must adapt to survive.

Facebook Bans Cryptocurrency, ICO, and Binary Option Ads

Bill Hartzer

Facebook has taken a bold move and banned all financial products and services ads on their platform that are related to cryptocurrency, ICO (Initial Coin Offerings), and Binary Options.

Crisis Management: How 3 Brands Recovered Right Away

Meltwater

It might be a side effect of how many of us live online, but brand crises seem to be coming at a faster clip than ever before. Uber is a… Read More >>>.

5 Digital Marketing Predictions for the 2018 Olympic Games

Convince & Convert

Beginning February ninth, the neglected cable boxes that occupy our living rooms will get some much-needed attention. All month, Americans will switch on the tube to ignite dormant dreams of snow-dusted Olympic fame.

What is Google AdWords Quality Score?

Marketing to Serve

What is Quality Score? So you’ve started using Google AdWords and you’ve found a great number of metrics which you can report on. Clicks and impressions make sense, but what on earth is “quality score” and how can I influence it.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Facebook Disapproves Boosted Post About Facebook Prohibiting Cryptocurrency Ads

Bill Hartzer

Facebook’s automated systems disapproved a boosted news post about Facebook prohibiting ads that contain cryptocurrency, ICOs, and Binary Options on their ad platforms.

Should Brands Use Social Media Stories?

The Social Media Hat

From Snapchat to Instagram, being able to create brand Stories is now everywhere. But are they a good idea? Who might be paying attention enough to benefit? Let's find out

Why Influencer Marketing is HUGE in 2018, and How to Use It

Devumi

Influencer marketing is an important strategy for many brands wishing to expand their online reach. A new infographic explores why it is set to be able to be the most important online marketing strategy going on in 2018.

Audiense: A TOP 10 Social Media Suite

Audiense

We have recently been recognized as one of top 10 best Social Media Suites by G2 Crowd , a public solutions review platform. A Leading platform for social data analysis: How we were rated.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Social Media Roundup: Super Bowls Past

Ignite Social Media

You may have heard that there’s a football game this Sunday. Some might even say it’s a big game, or maybe The Big Game (if your brand isn’t legally in the clear to refer to the Super Bowl itself). No matter what you call the game, it’s certainly a huge day for marketing, both in commercial spots during the game and on just about every social media channel.

Building Your Content Marketing Strategy with ELEVATE (Advanced Guide)

Razor Social

The post Building Your Content Marketing Strategy with ELEVATE (Advanced Guide) appeared first on Find and get the most out of the best marketing tools to promote your business. Content Marketing

The Persuasive Power of Sounds in Blogging

The Social Media Hat

Each sound has a meaning and triggers particular associations from people. Choose right words to write your blog posts, and readers will picture, reflect, and remember them

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Twitter Opens Up Full Archive of Tweets

Bill Hartzer

Twitter has opened up the full archive of Tweets, going back to 2006, via their premium full-archive search endpoint, for developers. Twitter announced: Starting today, the full-archive search endpoint is available in beta.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Perfect your Content Marketing Strategy with this Infographic Checklist

Devumi

Creating and promoting content is an important part of any marketing effort. I recently discovered a very useful infographic for further developing a content marketing strategy.

Amazon's New Retail Stores And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on i Heart Radio , if you're interested in hearing more of me blathering away about what's going on in the digital world.

Scale New Heights with These IOS Development Trends in 2018

Social Media Marketing

It’s the beginning of a new year and like always the mobile development industry is buzzing with new activities. There are many new ideas that are being explored and new trends being set in motion. After all iOS 11 has set in new possibilities for the developers. As far as iOS application development in India goes the leading agencies from the country have had a great 2017 where they increased their footprint in the global market and 2018 promises to be even better.

Facebook Approves Boosted Post Reporting Facebook Cryptocurrency Ad Ban

Bill Hartzer

In what may have a change of heart (or an overzealous automated ad system), Facebook has now approved my boosted post for a news blog post that I posted earlier.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.