July, 2022

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Tips for Managing Your Friend Settings on Facebook

SocMed Sean

Facebook continues to grow more and more complex as a social network, and the privacy settings continue to expand. In this article, we’ll share our favorite tips for learning how to manage your friend lists and privacy settings on Facebook. The post Tips for Managing Your Friend Settings on Facebook appeared first on SocMedSean - Social Media Sean.

Tips 245
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The Virtual Event Marketing Strategy You Need Today

The Social Media Hat

Season 02 Episode 01 of the Virtual Event Strategist Podcast. The post The Virtual Event Marketing Strategy You Need Today appeared first on The Social Media Hat.

Eventful 216
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Meta Quarterly Earnings Q2 2022: Topline Observations

Jon Loomer

To help advertisers keep aware of important updates from Meta, we’ve built a Quarterly Earnings Navigator Tool, available by clicking here. Since publishing our initial overview of the tool, Meta has released a new quarterly earnings report for Q2 of 2022. This article will cover some of the key highlights from the latest release. Quick Highlight for Advertisers.

Overview 193
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Instagram Launches Initial Test of New 'Creator Marketplace' Influencer Discovery Platform

Social Media Today

Like Facebook's Brand Collabs Manager, Instagram's Creator Marketplace will help you find the right creative partners for your campaigns.

Instagram 213
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How to Earn Higher-Quality Engagement and Why It Matters

Ignite Social Media

The purpose of social media is to make connections. So naturally, you’d think the more engagement you get on a post, the better. All those likes and follows count as connections, right? Not necessarily. It turns out that one key factor in converting social followers to loyal fans is the quality of engagement, not quantity. Let’s talk about more about that here.

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How do you know if your social media plan has succeeded or failed?

Audiense

As platforms evolve to provide more advanced analytics tools, it’s no longer a challenge to understand how your social media campaign has performed. You can access in-depth analytics insights into your organic and paid social media posts. However, measuring the impact of a campaign is more than just looking at the numbers on the dashboard.

More Trending

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How to Use LinkedIn Events – The Complete 2022 Guide

The Social Media Hat

Everything you need to help you leverage LinkedIn Events. The post How to Use LinkedIn Events – The Complete 2022 Guide appeared first on The Social Media Hat.

Eventful 202
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14 types of social media every marketer should know

Sprout Social

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Should you focus on photos? Videos? Blogs? What about forums? And, once you have your content, how do you want to roll it out? You could post on community review sites or live-stream it to the masses.

Types 145
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TikTok's Dominance is Now Expanding into News and Search, According to New Reports

Social Media Today

New reports show that an increasing number of users are referring to TikTok for the latest news, and for search queries.

News 209
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The Cure for Imposter Syndrome as a Marketer

Oktopost

Chedva Kleinhandler, CEO & Founder of Rooms and Words takes the hot seat on the Radically Transparent podcast. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. According to a 2020 review, 9%-82% of people experience a form of imposter syndrome throughout their lifetime – and that number increases in the first few weeks of starting a new job.

B2B 133
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How to find the right esports tournaments and influencers to sponsor

Audiense

High profile events like Wimbledon, UEFA Champions League, and, of course, the Super Bowl, have dominated the world of event sponsorship and sports. Major brands like Rolex, Heineken, and Pepsi spend millions upon millions of dollars for prime real estate during these massive global events.

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Senate Intelligence Committee Calls On FTC To Investigate TikTok For ‘Deception’

Forbes Social Media

The committee cited BuzzFeed News reporting that China-based employees at TikTok’s parent company, ByteDance, had repeatedly accessed sensitive US user data.

Committee 136
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How To Use Video For Virtual Event Marketing

The Social Media Hat

Season 02 Episode 02 of the Virtual Event Strategist Podcast. The post How To Use Video For Virtual Event Marketing appeared first on The Social Media Hat.

Eventful 205
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15 YouTube Video Ideas to Inspire Your Brand’s Channel

Sprout Social

As the second most popular website in the world , YouTube’s impact can’t be overstated. It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. The video sharing site isn’t just for creators. Your brand can (and should) leverage YouTube to grow your community, maximize your SEO value and help reach your larger business goals.

YouTube 126
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Elon Musk Officially Seeks to Terminate Twitter Takeover Deal

Social Media Today

Musk says that Twitter's failure to provide accurate info on fake accounts is a breach of the deal's terms.

Twitter 212
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What to do when Salesforce Social Studio Sunsets [Full Guide]

Oktopost

Salesforce announced earlier this year that Social Studio, their one-stop social media management platform, has entered sunset mode and will no longer be receiving any updates. For those of you working in Social Studio and enjoying the native integration with your Salesforce platform, this is likely a difficult time. It’s normal to feel that uncertainty around what you’ll do with your social media program, and how you can move forward as painlessly as possible.

B2B 133
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Ready, Player One? How brands are transforming the metaverse into a playground

Audiense

Whether you like to race cars, grow flowers or crush candy, video games are not just for kids. More adults are playing games than ever before, says the ESA 2021 industry report. Of the 227 million gamers recorded in the US, 80% are over 18 and the average age is around 31 years old. That’s a lot of purchasing power ready to be tapped into. So, what does this mean for brands hoping to make a move on the metaverse?

Brands 148
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How Strategic Social Media Marketing Can Protect Your Brand From Defamation

Quintly

Social media marketing has become integral to digital marketing and is used to promote brands through powerful and engaging content. Social media channels are a powerful marketing tool that quickly reaches a targeted audience and converts them into customers.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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What Is The Future Of Virtual Events?

The Social Media Hat

Season 01 Episode 10 of the Virtual Event Strategist Podcast. The post What Is The Future Of Virtual Events? appeared first on The Social Media Hat.

Eventful 203
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TikTok Stories explained: How to make the most out of 24 hours

Sprout Social

Mastering emerging features is the best way to stay ahead of the curve with social media. By being an early adopter, you have an edge on your competition when the feature takes off. TikTok has been quietly rolling out and expanding TikTok Stories–short, segmented videos that serve as TikTok’s answer to popular story features on Facebook, Instagram and Snapchat.

Film 120
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TikTok Will Provide More Insight into Content Trends and Moderation via New Research Initiative

Social Media Today

The new initiative will provide more data on exactly why TikTok is so popular, and how people are using the app.

Research 208
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How an Employee Advocacy Program Positively Impacts an Organization

Oktopost

Adam Clarke, Head of Marketing at Zest, on the Radically Transparent podcast. Listen to the podcast: Or catch us on Apple Podcasts , Spotify, or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. There’s never been a better time than now to make employee experience a priority. That experience is an opportunity to showcase the individual moments that make up the relationship employees have with their company.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How Audiense helps YOUKNOW unlock the full value of technology investments

Audiense

Once upon a time, you’d have to kiss a lot of frogs to find the perfect partner. The same can be said of building the perfect tech stack. Truly understanding your customers, old and new, depends on having the right tools in your belt and often, it might require mixing and matching for your different needs.

Tools 147
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TikTok Pixel: How to Set it Up in 2 Easy Steps

Hootsuite

The TikTok pixel is a piece of code that you can install on your website to track conversions. But not just any conversions — we’re talking specific TikTok conversions. So, if you’re running a TikTok ad campaign and you want to see which of your ads are driving the most sales, you need to jump on the pixel train. Don’t worry, I’m here to walk you through the process step-by-step.

How To 116
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Using the Amazon Search Engine as Marketing

WebInKnow

Search Engine Optimization is a fundamental aspect of web marketing. As you think about ways of getting found in search engines, you should also keep in mind that there are many other search engines in English besides Google. The second most popular search engine is YouTube and the third is Amazon!

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What is hashtagging and how to use it effectively

Sprout Social

To hashtag or not to hashtag? That’s the question frustrating social media marketers today. The short answer: Yes, definitely use hashtags. Hashtags are an essential asset in your digital marketing toolbox. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press.

Hashtag 117
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Meta May Soon Enable Users to Set Up Various Facebook Profiles Tied Back to a Master Account

Social Media Today

What if you could create alternate Facebook accounts to communicate with different audiences and interests.

Facebook 210
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#483: How To Be Curious As An Entrepreneur with Calan Breckon

Amy Porterfield

Why curiosity helps mitigate the fears that come along with entrepreneurship Fear can be an excellent motivator in business, but it can also completely consume you — if you let it. Unfortunately, all-too many entrepreneurs fall victim to their own fears and as a result, become completely overwhelmed. If you can relate to this, then […].

How To 114
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Instagram Needs To Stop Imitating TikTok

Forbes Social Media

What works is sheer innovative, attention-grabbing features, and doing something so new and useful that everyone notices.

Instagram 138
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Complete Guide to Instagram eCommerce in 2022

Hootsuite

Are you thinking about getting into Instagram eCommerce? If so, you’re in luck. 2022 is shaping up to be a big year for this rapidly growing industry. In a 2021 survey, 44% of people reported using Instagram to shop weekly. They’re reporting using features like shopping tags and the Shop tab. And that number should keep growing as Instagram fine-tunes its Shopping features.

Instagram 116
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15 Fun Canva Zoom Virtual Background Templates (and How To Use Them)

Socially Sorted

Looking for Zoom Virtual Background Templates for your next online meeting? This post includes 15 fun (and free!) Zoom Virtual Backgrounds that you can use right now to stand out and spark engagement on your next call. Posts on this blog may contain affiliate links, which means we receive a small commission at no cost to […]. The post 15 Fun Canva Zoom Virtual Background Templates (and How To Use Them) appeared first on Socially Sorted.

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