September, 2020

Facebook Announces Integration of Messenger and Instagram Direct, Adds New Messaging Features

Social Media Today

Facebook has taken the next step in its messaging integration process by announcing new cross-messaging capacity between Instagram and Messenger

Getting back to “normal ” at work? #MindfulSocial with @RoshaundaDGreen

Janet Fouts

We are still trying to navigate through what has become a perfect storm of crisis, with a pandemic, economic uncertainty, racial conflicts, political craziness, firestorms, floods, and hurricanes ravaging our country. The impact goes deep into our lives, both at home and at work.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Are Your Social Media Goals Realistic? Are They SMART?

agora pulse

Have you taken a good hard look at your social media goals? Are they realistic? Sustainable? SMART goals? Let’s work through this together. One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company.

Scaling Your Business: How to Grow Your E-Commerce Sales

The Realtime Report

Scaling Your Business: How to Grow Your E-Commerce Sales. While your business might have already hit its annual profitability projections, you can’t afford to stick to the same tactics to attract and retain your customers.

Badge 146

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

The ultimate guide to Instagram hashtags

Awario

How do Instagram hashtags work, how you should use them and why, and how to find the right hashtags to boost your reach — all in one article

How to Unlock New Opportunities with Facebook Groups Using the Branded Content Tool

Ignite Social Media

Over 1 billion people use Facebook Groups, engaging in more personal or niche communities related to their interests. As Groups continue to grow, Facebook looks to identify ways in which brands can tap into these passionate communities to further drive advocacy and business goals.

Groups 130

More Trending

Announcement: The Social PR Virtuoso® Master Course Has a New Home

Waxing UnLyrical

It’s been quiet around these parts lately, hasn’t it? What can I say, there just seems to be so much going on. And that’s where I’ll leave that.). But before I go any further, I hope you and yours are staying as safe and well as possible.

Course 130

What to Tweet: Content Tips for Experienced Social Media Managers

agora pulse

Has your social media agency avoided Twitter? After all, it can be chaotic. But seasoned social media managers know how to stand out with different types of content. Check out these tips to decide what to tweet. Twitter marketing is one of the most popular forms of digital marketing.

GDPR Fines Top €60 Million With Over 124 Fines Issued Year-To-Date

The Realtime Report

New research released today by Finbold reveals which countries in Europe violate GDPR guidelines the most, as well as the total combined GDPR fines of EU countries to date.

Issues 138

Facebook’s Text in Ad Image Rule is No More: Now What?

Jon Loomer

Did you hear the news? All indications are that the long controversial rule that restricts the amount of text that can exist in ad images has been completely scrapped. Given that some version of this rule has existed since 2013, this is a big deal.

CPM 169

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

F*ck the Bucket List- #MindfulSocial with Ayelet Baron

Janet Fouts

Ayelet Baron is an old friend here on Mindful Social, and I’m honored she asked me to preview her latest book,the first in a trilogy, called F*ck the Bucket List For The Soul- Discover The Wonder Of You.

List 117

The Complete Guide to IGTV Dimensions, Best Practices and Creation Apps

Social Media Today

As IGTV continues to gain traction, more businesses and creators are considering how they can leverage the platform. Here's an overview of all you need to know

G2 names Audiense as Fall Leader 2020

Audiense

2020 has been a hard year for us all, but receiving such great news from G2 makes our day-today a little easier. We are truly grateful for your kind reviews and your continued support. Authentic user opinions are a cornerstone of product strategy, helping inform future users and customers.

Find a Healthy Work/Life Balance as a Social Media Manager (It’s Possible!)

agora pulse

Social media is always “on.” ” So, does that mean that a social media manager always needs to be “on,” too? Here’s a look at how social media managers can achieve a healthy work-life balance and set boundaries at work. I have good news and bad news.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Study Reveals More Than 18% Of Businesses Would Consider Sabotaging A Competitor’s Online Business

The Realtime Report

Study Reveals More Than 18% Of Businesses Would Consider Sabotaging A Competitor’s Online Business. Written By. Tamir Davies. Over the last year there were approximately 665,495 company incorporations set up as per Gov.uk.

Study 132

Facebook Eliminates 28-Day Attribution Window

Jon Loomer

Facebook reports on conversions that occur as a result of someone seeing or clicking on your ad, rather than a simple click to immediate conversion. Facebook is changing conversion attribution by phasing out the 28-day window on October 12, citing privacy initiatives.

10 Things Marketers Need to Know About Voice in 2020

Social Media Strategies Summit

Every decade since the 1980s seems to have ushered in a new technology that changes the game. The 1980s saw the rise of the personal computer in the form of the Apple II and the Commodore. The 1990s saw the introduction of the internet that swiftly changed the way we share information.

Instagram Publishes New Guides on How to Set-Up and Maximize Instagram Shops

Social Media Today

As we head into the holiday shopping period, Instagram has launched a new set of guides on how to utilize Instagram shops

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Look for the Helpers #caregiving 101

Janet Fouts

Living under quarantine for the past few months has left many feeling isolated and overwhelmed. Everything changed overnight. We had to figure out how to work from home, workout at home, cook every day, and go beyond cleaning to disinfecting everything.

Class 114

Your Must-Have Guide to Creating a Winning Social Media Campaign

agora pulse

Planning a big campaign for your clients or your own brand? Make sure you’ve checked off all the boxes for a successful social media campaign. Here’s a step-by-step guide to help you stay focused (and not skip anything important).

How to Prove and Improve Social Media ROI (+ Free Tools)

Hootsuite

As a social marketer, you already understand that social media brings value to your organization. But can you measure the ROI of your social media marketing efforts? Social ROI can often be tricky to prove.

ROI 111

Facebook Image Dimensions: Page, Group, Event

Jon Loomer

Facebook is constantly evolving, so it’s important that we stay on top of the ideal image dimensions that impact our business. In particular, the images for our page, group, and event. It would be easy if we could use the same sizes across all three locations, but we’re not that lucky.

Groups 161

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Everything You Need to Know About Chat Automation

The Realtime Report

Everything You Need to Know About Chat Automation. Business chatbots have already started to appear in our daily lives, and you should expect to start seeing more of them. Estimates show that up to a full 90% of all bank systems could use chat automation as soon as within just two years!

Facebook Launches Accounts Center to Better Connect its Cross-Data and Payment Systems

Social Media Today

Facebook is testing out a new Accounts Center, which will enable users to link their Facebook, Instagram and Messenger accounts via a single authentication process

System 170

The best of Harry Potter [according to muggles on social media]

Awario

There's a lot of magic to the Harry Potter saga and the impact it has had on millions of readers around the world. We used the magic of the social listening tool Awario to determine the best book, movie, and character in the franchise as seen by the muggles on social media

Tools 110

Lone Star College-Montgomery’s Social Media Now Shines Brightly With Agorapulse

agora pulse

We’re always excited to hear from clients whose work life has been transformed by Agorapulse. Read on to find out how Lone Star College-Montgomery started using Agorapulse to get to the head of its class. Lone Star College-Montgomery knows the importance of continual learning.

System 128

Social Media Compliance: Everything You Need to Know to Stay Compliant

Hootsuite

Social media compliance simply means following the rules when using social media to engage with the public. But the truth is that social media compliance is hardly ever that simple. The “rules” are a complicated mix of industry regulations and federal, state, and local laws.

7 Reasons Why Your Brand Needs Video on Social Media

Later

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales.

Video 106

Facebook Website Custom Audiences: A Definitive Guide for Remarketing

Jon Loomer

[NOTE: This post has been updated and completely rewritten from an original publication.]. The power of Facebook ads is found within the targeting. And targeting those who are closest to your business using Facebook website custom audiences is one of the best and most effective ways to do it.

Facebook Provides Tips on Utilizing Video Playlists and Series Collections

Social Media Today

Facebook has shared some new insights into utilizing video playlists and/or series settings in order to maximize viewership

Video 171

How to create customer personas: 5 steps + template

Awario

Marketing, customer, buyer, and audience personas are different terms used to describe a perfect member of your target audience. In this post, we break down the What, Why, and How of customer personas, including a free template

Four Tips for Getting More Leads and Conversions From Your Facebook Ads

agora pulse

Are you getting the most out of your Facebook Ads? Looking for effective ways to optimize your Facebook ads and generate more leads and conversions? Facebook continues to be the biggest social network in the world, reaching people worldwide and from all walks of life–which makes it a very attractive advertising platform for businesses of all sizes, especially those who target a global audience. Setting up a Facebook ad is super-easy in theory.