December, 2017

The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Yet another post about 2018 B2B marketing trends? Yes, but wait—this one is different. Promise. Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better).

Influencer Marketing – Weighing The Do’s and Don’ts

The Realtime Report

Influencer Marketing – Weighing The Do’s and Don’ts. Influencer marketing has become a go to digital marketing solution. However, influencer marketing has its pros and cons. Here are a few do’s and don’ts, so that you don’t make a mistake when it comes to influencer marketing.

My New Year Gift to You- 30 Days of Mindfulness

Janet Fouts

The mindfulness training I’ve engaged in over the last few years has significantly changed my life. I’m less reactive in difficult situations, adapt to change more quickly, actually get more done because I’m more able to focus, and my friends tell me I seem both happier and calmer.

3 Quick Tips to Help You Become a Twitter Influencer

SocialFish

There is somewhere around 58 million tweets posted every single day, which breaks down to about 9,100 per second.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

Machine Learning Applications To Give Your Startup A Competitive Edge

The Realtime Report

Machine Learning Applications To Give Your Startup A Competitive Edge. Google wants a chunk of the $2.7 billion healthcare market, and its banking on machine learning powered startups to achieve that end.

Illustrative Content

Mindjumpers

Classic, comedic, informational, sleek or gritty? We do all kinds of illustrations for your brand. Don’t take our word for it, see for yourself: Work

Three Areas Where a DIY Approach Doesn’t Save a Small Business Any Money

Small Business Mavericks

A small business typically operates on a small budget, so it’s logical to approach expenses by asking, “Can I do this myself and save money?”

Should Matt Damon stop talking?

Sherrilynne Starkie

Actor Matt Damon has come under fire for his comments about sexual misconduct in the entertainment business. Perhaps he should just button it?

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

The Best Number of Experts to Include in an Expert Roundup Post [Infographic]

Webbiquity SMM

A few weeks ago,, a post titled What’s the Ideal Number of Experts for Expert Roundup Posts? 27 Experts Weigh In was published here. It apparently answered a popular question, as that post has been shared hundreds of times since.

CPA 125

Secret Social Media Engagement Hacks You Shouldn’t Be Without

agora pulse

In this article I’m going to show you some secret social media engagement hacks that will work if you have zero budget, a low fan count, and a marketing team of … just you!

How To Get In The Right Mindset For Your New Business Venture

The Realtime Report

How To Get In The Right Mindset For Your New Business Venture. Fixating on the perfect business idea may feel like a compelling impetus to launch your next venture, but isn’t necessarily the best approach for long term success.

CPA 176

OtterBox #UnderTheCover Campaign

Mindjumpers

For most of us, our phone is an essential part of our life. We use it all day, every day. And honestly, if it breaks, we break a little too…. So when OtterBox came to us needing a campaign about the importance of protecting your phone, what did we do?

A World Gone Social

Learn how companies must adapt to survive.

11 Social Media Trends to Watch Out For in 2018

Meltwater

Can you believe 2017 is almost over and 2018 will be here before we know… Read More.

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#FridayFeeling with #KiddiBuzz

Sherrilynne Starkie

In this week’s #FridayFeeling update I reveal that #KiddiBuzz is Google’s most-searched-for toy in the lead up to the holidays. Marketing Google KiddiBuzz

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7 Small Business Social Media Strategies to focus on in 2018

Socially Sorted

2018 is almost here and a lot is changing when it comes to Small Business Social Media Strategies. What should you be focusing on? In this post I break down 7 strategies that will help to move the needle in your business with content and social media – some of them more. // Read More.

5 of The Best Ways to Network on Social Media and Grow Your Business

Rebekah Radice

If you’re an entrepreneur or small business owner, networking is a crucial part of your day. Especially since the days of making connections solely through conferences and other live events are long gone.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How To Get Your Ideas Noticed

The Realtime Report

How To Get Your Ideas Noticed. Everyone’s had their own “eureka” moments where an idea feels so perfectly formed and genius that it must be shared with the world. Treasure these moments and make the most out of them while they last to keep momentum as you start to execute the idea.

How To 141

The New Beauty Consumers

Mindjumpers

The new generation of consumers aren’t necessarily moved by traditional advertising. They look to social media and their online peers for the newest trends, product reviews and inspiration on what to buy. Let’s look at some beauty consumer stats*, shall we?

10 PR Influencers Give Their PR Predictions for 2018

Meltwater

What does 2018 hold for public relations?Without Without a crystal ball, we asked some PR influencers… Read More.

#ThursdayThoughts with Google selfie searches

Sherrilynne Starkie

Google introduces celebrity selfie searches. Now when searching for news about Will Ferrell, or any of a couple of dozen other celebrities, you’ll find a short video clip of him answering frequently asked questions. Marketing Google selfie

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How To Set Up a Timesaving Social Media Workflow

agora pulse

If social media is something you do love, but you just are short on time, there are some ways you can save time and still have fun being in charge of your social media. I am not necessarily talking automation, although automation does play a role in saving time on your social media management tasks.

Not your grandparents’ social: The ongoing evolution of social media

Dave Fleet

Social media has driven momentous change in the business world over a little more than a decade. It has changed the way companies communicate, the way they operate, and the way they connect with people. However, as we look towards 2018, social media itself has changed drastically since its inception and it is a far cry from the relationship-focused utopia that many people imagined at the outset. This raises a question: is that change a good thing? Uphill, both ways, in the snow…”.

How To Develop A Stand Out Website

The Realtime Report

How To Develop A Stand Out Website. To see is to believe. And before your customers can believe in you and your product, they need to see you in action first.

How To 141

5 Ways to Write Better Social Media Content Starting Today

Rebekah Radice

Content creation is easy. Don’t believe me? Just take a look around social media. It’s riddled with low quality, uninspired content. High value content on the other hand is tough to come by. It’s also even harder to create.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How to Use Easil for DIY Design (So Good it Looks like a Pro Designed It)

Socially Sorted

In this post you’ll learn how to use Easil for DIY Design (that’s SO good it looks like a Pro designed it). If you need to create DIY Visual Content for your business then get excited – Easil is about to become your Secret Weapon! You’ll be. // Read More.

How To 107

BDC’s cultural transformation

Sherrilynne Starkie

“A cultural transformation is frightening for most people, so the rebranding exercise that we undertook was a way to help our people to understand what we wanted to stand for in the marketplace and how we could act differently, take bolder steps, be out there.

How Often Should You Tweet (and How to Do It In Less Time)

agora pulse

If you are a social media manager who wants to maximize your time, you need to know how often should you tweet. Your time is valuable! Tweeting enough times in a day to reach your goals without doing work you don’t have to is an important balance.

2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.