December, 2017

The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Yet another post about 2018 B2B marketing trends? Yes, but wait—this one is different. Promise. Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better).

Is Facebook advertising worth it?

Sherrilynne Starkie

Is Facebook advertising worth it? The numbers speak for themselves: about 3 million businesses are spending more than $30 billion on Facebook ads each year. It’s because they are more potent than most of the options.

Four Ways to Develop Amazing Social Media Content

Ignite Social Media

Are you envious of all the beautiful social media content filling your newsfeed and thinking, “How can I create amazing social media content for my brand?” Then you’ve stumbled across the right blog post. First off, know that you’re not alone!

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The State of the Bot Going Into 2018

Twist Image

2016 saw an explosion of interest and investments in chatbots, as I wrote in my last annual recap. What happened in 2017, and what will 2018 bring? Let’s have a look. It is still early.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

Must have digital skills for PR pros

Sherrilynne Starkie

The good news for PR professionals is that industry studies predict a six per cent growth in jobs over the next seven years. The bad news is that the profession is transforming profoundly and the skills you have today will not be enough to compete tomorrow. Photo by Carlos Muza on Unsplash.

How Often Should You Tweet (and How to Do It In Less Time)

agora pulse

If you are a social media manager who wants to maximize your time, you need to know how often should you tweet. Your time is valuable! Tweeting enough times in a day to reach your goals without doing work you don’t have to is an important balance.

Why Are Weather Delays Such a Big Issue in the Construction Industry?

Twist Image

This year has seen some of the most brutal natural disasters in recent history. Hurricanes and beyond have ripped apart all kinds of construction and infrastructure and plenty of areas in the US face rebuilding: Texas, Florida, Puerto Rico. The reconstruction of these regions will be difficult.

3 Quick Tips to Help You Become a Twitter Influencer

SocialFish

There is somewhere around 58 million tweets posted every single day, which breaks down to about 9,100 per second.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

The Best Number of Experts to Include in an Expert Roundup Post [Infographic]

Webbiquity SMM

A few weeks ago,, a post titled What’s the Ideal Number of Experts for Expert Roundup Posts? 27 Experts Weigh In was published here. It apparently answered a popular question, as that post has been shared hundreds of times since.

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How to Create an Effective PR and Marketing Strategy for 2018

Meltwater

How do you plan to market your business in 2018? How can you guarantee an… Read More.

3 ways your Grandma is better than you at social media marketing

Marketing to Serve

Is your Grandma, with no social media experience, a better social media marketer than you? I have found that some of our less technically minded relatives may in fact be using proven growth strategies better than ourselves.

Secret Social Media Engagement Hacks You Shouldn’t Be Without

agora pulse

In this article I’m going to show you some secret social media engagement hacks that will work if you have zero budget, a low fan count, and a marketing team of … just you!

A World Gone Social

Learn how companies must adapt to survive.

How to Build a Social Campaign for a Hard-to-Reach Audience

Convince & Convert

The merits of using social media campaigns in business are hard to deny, but they also don’t always seem perfectly suited to every business in every industry. If you’re struggling with how to use social media in your prospect outreach because your audience seems unreachable, keep reading.

Top five: Messaging gets a lot more engaging

Sherrilynne Starkie

This weeks’ must-know news from Google, Facebook, Snapchat and Instagram. REPORT. Sherrilynne Starkie. Owner. items . followers . votes . views. Top five: Messaging gets a lot more engaging. Listly by Sherrilynne Starkie. News from Google, SnapChat, Facebook and Instagram. New tools, features and functions in major social media platforms. Ok Google. Find me a plumber! Dec 03, 2017.

It started with good intentions…

Koka Sexton

It was Friday night and I was bored. I was updating some stuff on socialsellingmasters.com and I had an idea. The post It started with good intentions… appeared first on Koka Sexton.

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10 PR Influencers Give Their PR Predictions for 2018

Meltwater

What does 2018 hold for public relations?Without Without a crystal ball, we asked some PR influencers… Read More.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

7 Small Business Social Media Strategies to focus on in 2018

Socially Sorted

2018 is almost here and a lot is changing when it comes to Small Business Social Media Strategies. What should you be focusing on? In this post I break down 7 strategies that will help to move the needle in your business with content and social media – some of them more. // Read More.

What to Put In Your Social Media Reports

agora pulse

Tracking progress (or lack thereof) is important in almost every part of a business. But when it comes to social media marketing, it can be confusing to figure out what numbers matter, which don’t, and what you should actually be presenting to your clients.

If Call Center Employees Were Honest

Audiense

Just for fun, I am posting this funny video. Customer Experience Design

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Should Matt Damon stop talking?

Sherrilynne Starkie

Actor Matt Damon has come under fire for his comments about sexual misconduct in the entertainment business. Perhaps he should just button it?

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

The Best Christmas Ads on Social Media of All Time; Get Festive!

Devumi

It’s the holiday season once again and brands are launching their campaigns for the occasion. Here are some of the best Christmas ads and campaigns on social media that you can take inspiration from for your own promotions.

11 Social Media Trends to Watch Out For in 2018

Meltwater

Can you believe 2017 is almost over and 2018 will be here before we know… Read More.

Ultimate Blogging Planner for 2018

The Social Media Hat

This is a beautifully designed printable planner that includes 41 worksheets in all, plus additional assets, plus bonuses! Make 2018 an incredible year for your blog

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How To Set Up a Timesaving Social Media Workflow

agora pulse

If social media is something you do love, but you just are short on time, there are some ways you can save time and still have fun being in charge of your social media. I am not necessarily talking automation, although automation does play a role in saving time on your social media management tasks.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Influencer Marketing – Weighing The Do’s and Don’ts

The Realtime Report

Influencer Marketing – Weighing The Do’s and Don’ts. Influencer marketing has become a go to digital marketing solution. However, influencer marketing has its pros and cons. Here are a few do’s and don’ts, so that you don’t make a mistake when it comes to influencer marketing.

Top five: Linkedin keeps getting better

Sherrilynne Starkie

This week’s top five must-know social media news features two entries from LinkedIn. Sherrilynne Starkie. Owner. items . followers . votes . views. Top Five: LinkedIn keeps getting better and better. Listly by Sherrilynne Starkie. Facebook Messenger, Google Snippets, Instagram Highlights, Linkedin Skills Notifications and Website Demographics all make this week's top five must-knows of social media. Follow List. Embed List. Kids are getting messenger. Dec 10, 2017.

Top 10 Travel Marketing Conferences of 2018

Pixlee

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. The NY Times Travel Show : New York City, NY (January 26 – 28 2018).

8 Ways Snapchat Is Keeping Instagram at Bay

Meltwater

While Instagram’s user base has ballooned to nearly 700 million monthly active users and of… Read More.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.