February, 2016

Is Setting Your Facebook Profile To Private Really Enough To Protect Your Privacy?

SocMed Sean

This week we welcome guest author Cassie Phillips, a technology and internet security blogger. She loves social networking and wants to share her knowledge with other users so they can protect themselves, making the internet a safer place.

20 Tremendous Digital Marketing Stats and Facts

Webbiquity SMM

Digital marketing budgets continue to rise, often at the expense of offline advertising spend. But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. Image credit: MarketingProfs.

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Social Media Updates January

yMarketingMatters

The first month of 2016 is behind us and we’re already in February! There have been some important social media updates in January.

Top Tools for Mobile Marketing

SocialFish

The world of mobile marketing has been in development for several years now and businesses of all stripes have “gone mobile”. And that includes nonprofits, membership associations and organizations.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

4 Ways To Put a Little Love In Your PR

Waxing UnLyrical

Kirk Hazlett wrote a terrific guest post here on WUL a couple of days ago.

Four theories on the declining trust in Canadian social media

Dave Fleet

Yesterday I had the pleasure of attending my seventh Edelman Trust Barometer launch event in Toronto. This year’s results are some of the most interesting I’ve seen, highlighting a disparity in trust amongst what we call the “informed” public and the mass population, and the ongoing failure of businesses to live up to the expectations that people have of them when it comes to societal good (you can see the full results on SlideShare ).

More Trending

33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity SMM

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences.

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5 Striking Characteristics for Successful Logos

Harp Interactive

Categories: Branding Tags: branding , identity , logo design How many brand logos do you think you see in a single day? Probably more than you can count. Strive to create a logo that stands apart and turns heads by keeping these five characteristics of a striking logo in mind. Read more. ).

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How to Define Member Engagement So It’s Not Just A Buzzword

SocialFish

Engagement is a buzzword these days, and a buzzword can be somewhat frustrating–we know it’s important, but we are not clear on exactly what it means, and/or there are multiple definitions of the concept(s) that serve to confuse us more than enlighten us.

Teamwork Is a Contact Sport

Waxing UnLyrical

We’ve all heard the old… very old…saying, “There is no ‘I’ in team.” As a youngster growing up in rural Georgia, I was constantly chided by my elders… “Don’t always be talking about yourself; pay more attention to others.”. There are good lessons to be learned from both of these statements.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Twitter Best Practices For 2016

Firebelly

Brands ask their customers for a lot on Twitter—follows, likes, retweets—all the time, but they’re awful about returning the love. How can this be remedied? Check out my three Twitter best practices for 2016 and beyond! Twitter Best Practices For 2016. Respond.

My Reaction To Facebook Reactions

SocMed Sean

Yes, they’re here… and they’re taking the digital world by storm like Beatlemania! The end-all-be-all-amazing-wonderous-supercalifragiliticexpialousdocius Facebook reactions.

49 Noteworthy Social Networking Stats and Facts

Webbiquity SMM

Though new social networks continue to be launched (e.g. SnapChat , Blab ) and some disappear (anyone remember Pownce or Friendster ?), the “big three” among both consumers and marketers continue to thrive and dominate.

Reflections on the changing digital agency environment

Dave Fleet

We live in interesting times in the digital agency world – a time of constant change in our business landscape that provides both immense opportunity and a real threat to the survival of agencies that fail to adapt. I’ve spent a lot of time thinking about this landscape over the last year or so.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Did you know? Higher Logic integrates with Informz

SocialFish

Announced recently in November, Higher Logic and Informz have a new integration between the community platform and email marketing software. Have you connected your community to your email marketing? If not, you should consider it, no matter what platforms you use.

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Snapchat: An Emerging Platform for Teamwork and Collaboration

Waxing UnLyrical

Guest Post by Karen Freberg. Snapchat has become one of the most popular and talked about platforms for 2016. Even during the Super Bowl, we saw brands such as Marriott, Amazon, and even Gatorade jump on board, with ads just on Snapchat.

Why You Need a Business Strategy, Not a Social Strategy

Convince & Convert

There’s no shortage of how-to articles and blog posts on leveraging the power of social media. And with this endless sea of social media-touting commentary, it’s natural to think you’ve got to jump headfirst into the social sphere to keep your brand from getting left in the dust.

Social Media Comic – Anti-Social Social Media Experts

SocMed Sean

You know them…the social media “experts”, “wizards”, or “gurus” who are just too important to make time for the “little people” of the world.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

7 Tactful Ways of Facing The Horrors of Digital Marketing

Webbiquity SMM

Guest post by Philip Masterson. Digital marketing is growing rapidly. It’s the primary channel for every startup, given its expansive reach and capability to provide quick and detailed results. Compared to traditional marketing mediums, digital marketing is definitely cheaper, too.

Across the USA by Train… With Kids and For $0

Techipedia: Tamar Weinberg

This post isn’t about anything I normally write about. However, another viral post stemmed my desire to write about my own train experience. This is my opinion of an exciting opportunity that I encourage you to experience at least once in your lifetime.

This Week’s #CultureChat: Culture and Success Drivers

SocialFish

Culture Chat is back! This Thursday, February 23rd, we’re doing a Twitter chat around culture at 1pm ET.

Putting the “We” in Community

Waxing UnLyrical

In the social space, there’s a lot of talk about “community.” ” We hear it all the time and, rightly so; because community is just that important. Like Rome, however, a community can’t be built in a day.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Meet 7 Twitter Influencers Who Follow Millions

Ari Herzog

How do you know if you are following one too many people on Twitter? How do you manage the relationships between the people you follow and the tweets they write? Do you feel guilty that you won’t see everyone’s tweets?

Storytelling Gone Wild: The Key to Creating Viral Content

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Storytelling Gone Wild: The Key to Creating Viral Content.

5 Clever Uses of LinkedIn for Unique Customer Experiences

Convince & Convert

In a time where consumer attention is the ultimate commodity, maximizing each social media channel to create memorable experiences has become a powerful strategy. While many companies are turning to Facebook, Twitter, Instagram, and Snapchat, don’t discount what’s possible on LinkedIn.

Firebelly Begins Work With Gnarly Grove Hard Cider

Firebelly

We’re excited to announce that we have recently started working with Gnarly Grove Hard Cider. Gnarly Grove Hard Cider, crafted in Indiana, is naturally gluten-free, made from 100% fresh pressed apple cider and available in two flavors—Original Blend and Legendberry.

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How Social Media Is Disrupting America’s Political System

SocialFish

An essay in 50 tweets by the insightful Clay Shirky. ——— ( photo credit ). Featured Debunking the Hype Social, In Theory

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Monday Roundup: Stand Out as a Leader

Waxing UnLyrical

“If your actions inspire others to dream more, learn more, do more and become more, you are a leader.” ” ~ President John Quincy Adams. Leadership qualities never go out of style.

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Here’s the Thing About Superheroes

Ari Herzog

With the exception of The Incredibles aka Mr. Incredible and Elastigirl aka Bob and Helen Parr, it’s unheard of for superheroes to marry each other. The hero would be distracted and lose focus from preserving justice. Think about it.

Facebook Canvas: How to Create an Immersive Facebook Ads Experience

Jon Loomer

Watch a video walkthrough of Facebook Canvas here… Facebook Canvas is a pretty amazing way to provide users an immersive, mobile experience through ads. How do I describe what these things are for people who haven’t seen them before?

How To 126

7 Ways to Make Your Business Storytelling Awesome

Convince & Convert

I am super passionate about what I do in the world of telling business and marketing stories. If you read my stuff and know me, you know I am a storytelling nerd from both the business and improv stages—and proudly!

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How to Make Your WordPress Site Google AMP Compatible

Bill Hartzer

We just got word that Google’s AMP ( Accelerated Mobile Pages ) project is live. That means that if your website can serve up Accelerated Mobile Pages (AMP) versions of your content then you will probably see more traffic from mobile.