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Guide on How to Start a Business Blog Part 2

Writtent Blog

Blog Name: Because this is a business blog, its name will most likely be “Company Blog” as in Google Blog or HubSpot Blog. For example: HubSpot is one of the fastest growing internet marketing software companies in the U.S., The name of your blog and the tagline in the header are the biggest components in that message.

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Content Strategy Tips from Top B2B Brands

Writtent Blog

Their download rates improved 300%. Dominate Your Niche Image source: HubSpot/PoweredbySearch Who wants to read about marketing automation software? HubSpot is among the best at making B2B content marketing people love, and the phrase has even become their tagline.

B2B 93
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Reasons Why You Can’t Do Without a Company Blog

Mindjumpers

According to an eBook (“100 AWESOME Marketing Stats, Charts & Graphs&# ) released by HubSpot , the average budget spent on company blogs and social media has nearly doubled in two years. Here, I will get more into some statistics presented by HubSpot to present why it’s actually effective to run a blog. HubSpot). >

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Sales enablement and marketing: How to support your reps with data

Sprout Social

For example, free downloadables are perfect for funneling social traffic to your business’ landing pages and encouraging opt-ins to eventually be handed off to sales… …meanwhile, testimonials from customers serve to nurture existing followers that might be on the fence. This might include: Downloading an e-book.

Data 111
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8 Tips by B2B Marketers for LinkedIn Lead Generation

Oktopost

Not a bad zinger, but here we are four years later and LinkedIn is widely acknowledged as an invaluable resource not just for headhunters and job seekers, but for marketers and sales professionals too. When Microsoft bought the site in 2016, many joked that this was the first time someone had actually accepted a LinkedIn request.

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7 Effective Call-to-Action Examples and Why They Work

Writtent Blog

free offer download), that disconnect confuses the visitor, making him or her more likely to leave than become a lead. HubSpot, the marketing and software company that popularized the concept of inbound marketing, is known for its well-aligned CTAs at the end of nearly every blog post. More Call-to-Action Examples and Resources.

Examples 104
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Pitching a home run social media marketing campaign or idea for 2021

Sprout Social

According to Hubspot , the “four Cs”—community, cleanliness, contactless and compassion—will be a good point of focus for brands, especially those that rely on in-person interactions. Achievable: Is the goal achievable with the resources you have? Resources: How much time will you need to dedicate to this idea?

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