Meet Team Sprout: Marie, Manager, Marketing Data & Analytics

Sprout Social

It can be challenging to be one of only a few people at an organization with a specific skill set, but Marie says there is nothing she’d rather do than play with data puzzles all day. I am the Manager of Marketing Data & Analytics here at Sprout.

Building Teams

The Realtime Report

Building Teams By Joshua Weiss. My name is Joshua Weiss and I’m the CEO of TeliApp, an actionable data insights company that specializes in deep machine learning with a focus on human behavior prediction and applied behavior analysis.

Team 99

5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

It’s easy to get lost in a sea of avatars and data insights. Marketers must use the data and social media insights to connect in a more human way. We should use the data to build more quality relationships and emotionally connect with the humans we want to do business with.

Data 171

5 Essential Skill Sets For Your Social Media Team

Ignite Social Media

We hope you had time to catch our team’s August webinar on Staffing for Social Success ! One point we drove home during the webinar is that resource allocations for social media teams are constantly changing. Is your social media team empathetic and skilled in listening?

Skills 162

Hey Digital Marketer! Got Data and Analytics? Here are 10 Business Reasons You Should

Pam Moore

Many digital and social marketers shy away from data and analytics. They may fear it's the dark side of marketing and that they will get drawn into week long meetings discussing menial metrics and data algorithms. 10 Reasons you need to embrace data and analytics.

Research-Driven Ideas for Social Data

Mindjumpers

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. Facebook data was collected from over 60k users and 1.5m

Meet Team Sprout: Shweta, Senior Software Engineer

Sprout Social

She has a knack for taking complicated data ideas and translating them in a way that her audience can understand, whether that is another engineer or a less tech-savvy person, such as myself. I’m a Senior Software Engineer on the Data Ingest squad. Team Sprout

Team 113

The makeup of nonprofit digital teams [Research]

SocialFish

What does your nonprofit digital team look like? Others struggle with how to balance the needs of multiple internal customers with driving new forms of technical and engagement innovation—all with teams that have not been able to keep pace with the demands placed on them. Useful Data

Team 206

Data Visualization

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Data Visualization Written on August 28, 2010 by Justin Levy in consumption , infographic , information , video 3 Comments - Leave a comment!

Data 189

Four Steps to Make Your Business Intelligence Teams More Relevant 

The Realtime Report

Four Steps to Make Your Business Intelligence Teams More Relevant. This trend has evolved due to several factors including: Organizations are flooded with data and IT organizations are not able to keep up. What can IT BI teams do to stay relevant and valuable to the business?

Team 114

Getting Towards a Mature Data Infrastructure

Buzz Marketing for Technology

Data is the watchword in organizations large and small. In fact, how an organization frames data is the single most important determination of future success or failure. As some put it, Data is the new “oil,” the commodity of most value in the modern age.

Data 146

The 6 Ways to Organize a Content Team

Convince & Convert

The 6 Ways to Organize a Content Team. According to the survey, content teams are organized in one of these constructs: 1. Digital Content Team. Dedicated team that produces all online and offline content and creative. Channel Teams.

Team 123

How To Lead A Successful Marketing Team

Rebekah Radice

Leading a high-performance marketing team is harder than ever. Between systems, processes, and proving ROI, teams and their leaders struggle to meet expectations, hit objectives, and stay focused in an ever-changing online world. How To Lead A Successful Marketing Team.

Team 111

The Most Popular NBA Teams on Twitter and Facebook

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams?

Team 199

What’s Next for Social Data Intelligence

Convince & Convert

Today, it is more important than ever to harness the power of technological advancements in a way that empowers companies to easily create actionable intelligence from a large volume of complex social data. What Lies Behind the Concept of “Social Data Intelligence”.

Data 157

How Data Cleansing Helps Expiring Data and Poor Leads

Convince & Convert

Large companies live or die based on their data, so you’d think that marketing data would be strictly controlled and carefully recorded and maintained. Keep Track of Customer and Contact Data Expiration Dates. Are there expectations that data values conform to specified formats?

Data 106

Build Core Strength with a Modern Marketing Team

SocialFish

Core strength yields benefits in productivity and agility as teams work together to drive recruitment, engagement, and retention. Core strength is made up of culture, human and data assets, and team structure. Multiple team members can step in to send communications.

Team 151

The Most Popular MLB Teams on Twitter and Facebook

Adam Sherk

But while major market teams have a big advantage in the real game, social media is the great equalizer online, so I thought I’d see which teams have attracted the largest following on Twitter and Facebook.

Team 220

Getting Big Data to Actually Work

Buzz Marketing for Technology

Most marketers I talk with today say they are drowning in data. But in reality data they really want sits in disparate systems throughout the organization. Or if their company has invested big money in a traditional data warehouse, the results have fallen short of expectations.

Data 165

NBA Playoff Teams Ranked by Facebook Page Engagement

Adam Sherk

In my post on the most popular NBA teams on Twitter and Facebook (and the more recent one on MLB teams ) I looked strictly at the following each team has built up. This time I’ll compare user engagement on each team’s Facebook page.

Team 186

Harnessing the Power of Big Data for Public Relations

Waxing UnLyrical

Public relations professionals must sift through the millions of status updates, photos, videos, check-ins and other digital breadcrumbs to uncover meaningful, valuable insights and then decipher the best ways to act upon that data. So, what is big data ? Guest post by Jim Delaney.

Data 260

The Moneyball Effect: Using Your Data

SocialFish

They invited a group of association execs and consultants to Nationals Park in DC to have a discussion about using data to make better decisions, and then watch the Nats play baseball (and they won!). At one level, I think it is a wakeup call for associations regarding how they use their data.

Data 251

Data-Driven Millennials in the Social Sector

SocialFish

For the first time ever, data scientists are becoming the most desirable group of people on this earth. Evaluators and data nerds are finding ways to measure their program outcomes to show the world that what they are doing really makes a difference.

Data 218

What Does it Mean to Be a “Data-Driven” Content Team? How to Think Long-Term About the Impact of Your Content on Strategic Business Growth

Meltwater

57% —that’s how far the average B2B buyer is through the purchase decision cycle before… Read More.

B2B 142

Meet Team Sprout: Brian, Platform Engineering Manager

Sprout Social

There’s no simpler way to sum up the priority we place on growth—for every member of Team Sprout, for our products and for our company as a whole. Writing code helps me as a manager, because I have a better understanding of the challenges my team is working on.

Team 84

Robust Collaboration Tools to Empower the Modern Social Media Marketing Team

SocialFish

Your ability to communicate and keep your team working cohesively can be a mountain-scaling, yet necessary task for mastering entrepreneurship and selling online. Social media is the perfect medium for treating clients well and your team needs to be working in unison to achieve this.

Inside Look: How Two Teams Share a Social Media Inbox

Buffer Social

We’ve found that some of the fastest-responding, maximum-delighting brands on social media employ a two-team approach to responding. Customer support teams handle all inbound product questions, and marketing or community grabs all messages related to the brand, the content, and community love.

Team 71

Talkwalker Team Comes Second In Global AI Challenge

Talkwalker SM

Here at Talkwalker, we work hard to provide our clients with the best social data intelligence as well as the best service possible. The most successful teams created AI systems that were able to answer almost 60% of the test’s questions correctly.

Team 88

Social Media Super Bowl: Which Team Has More Reach?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Super Bowl: Which Team Has More Reach? But I’m here to look at what really matters – which team has more reach via social media? And good luck to both teams in Super Bowl XLIV.

Team 174

How to Use Data to Tell a Stronger Story

Convince & Convert

Stats, facts, and figures—we all love data, and it certainly helps make content all the more powerful. Data, when used properly, makes an argument more compelling, underscores a position, and adds relevancy and authenticity to a story. These all make your data relevant and concrete.

Data 127

The Most Popular NFL Teams on Twitter and Facebook

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NFL Teams on Twitter and Facebook by Adam Sherk on November 18, 2009 UPDATE: There is a a newer post on this topic here: The Most Popular NFL Teams on Twitter and Facebook: 2010 Season The role of social media in professional sports is getting a lot of attention these days, unfortunately mostly in the form of teams and leagues trying to clamp down on it or players making mistakes with it.

Team 172

The Emotion found in Social Data

Buzz Marketing for Technology

They are not real-time or data driven and they don’t parse their findings with the objective use of technology. It appears to us that companies that make million-dollar decisions on this kind of “static” data are doing themselves a disservice. Let’s be clear.

Data 236

Five questions your marketing team should be asking about location-based technology

Visually SM

Now consider the gray area your marketing team will want to explore in the future. In this post are five questions every team should ask as they think about opportunities with location-based marketing.

Team 210

The Most Popular NFL Teams on Twitter and Facebook: 2010 Season

Adam Sherk

Quite a few teams have fewer than 20K followers and several are still below 10K. It was surprising to see four teams still without official profiles. The Giants and Cardinals do have official representatives on Twitter ( giantspathanlon and cardschatter ) but no official team profiles.

Team 206

3 Ways Enterprise Businesses Share Vital Data Faster

The Realtime Report

3 Ways Enterprise Businesses Share Vital Data Faster. Monetizing data is a front-and-center topic in today’s competitive business landscape. It makes sense that enterprises want to make the most of the data they’ve worked hard to amass over the years.

Data 99

The State of Social Media Marketing 2012 [DATA]

SocialFish

It’s perhaps this last stat that’s the most concerning since, without a CRM platform in place, how do you expect to truly measure activity and results, and allocate the right resources and team members, to ensure the customer experience is everything it can be? Featured Useful Data

Data 254

6 Tips for Turning Big Data into Great Customer Experiences

Buzz Marketing for Technology

The phenomenon of big data certainly comes with big promise. After all, having terabytes of data on customer history and behavior is certainly better than trying to extrapolate from just a few data points. Getting to that point, however, requires first harnessing the data.

Data 285

Your Testing Program: Smart Ways to Get Your Team On Board

Buzz Marketing for Technology

After all, who would object to gathering hard data on exactly how customers move through your site, what happens on specific visits, and what unseen speed bumps and sticking points are hurting sales? Posted in eCommerce Optimization Testing.

Team 203

How MLB teams and their brand partnerships fared on social during the 2018 season

Unmetric

The Major League Baseball teams went all out this season to engage their fans with their social media presence. Teams also partnered with sponsors to publish branded content on social in an effort to bolster their bottom lines and make social media a revenue-generating channel.

Team 83

Why Your Social Media Strategy is Essential to Your Marketing Strategy

Ignite Social Media

A couple of weeks ago we hosted a webinar, “ Staffing for Social Success ,” where we discussed the trends in roles on social media teams and the common social team structures we see. There is so much data at our fingertips to help us improve our marketing strategies.