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AI in marketing examples: How CMOs are leading teams into a new frontier

Sprout Social

And how do we make a greater impact without burning out our teams? I spoke with them to learn how marketing leaders can incorporate AI across their teams effectively. Oftentimes, I get my best ideas during nights and weekends, when I don’t want to bother my team. But I also don’t want to slow down.

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10 ways the Sprout Social mobile app lets you manage social from anywhere

Sprout Social

Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Unlike some popular social media apps, there’s nothing “light” about the Sprout Social mobile app. You can also add new assets to the library on the mobile app.

Mobile 139
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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. landscape ), now generates the lion’s share of its traffic from mobile. landscape ), now generates the lion’s share of its traffic from mobile.

Video 231
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1 In 5 Data Breaches Caused by Misconfigured Clouds

The Realtime Report

1 In 5 Data Breaches. experience challenges with securing cloud data. However, with some of their most crucial data still located within the corporate perimeter, NetOps must come up with new ways to achieve seamless integration. About NordVPN Teams. Caused by Misconfigured Clouds. Over half of IT organizations.

Data 91
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Comic: The ‘Always On’ Nature Of Mobile And Social Media

SocMed Sean

Social and mobile…they go together like peanut butter and jelly. The fact that our mobile devices are so portable means they go everywhere with us. And the reduced price of smartphones and data plans means that our social channels tend to go wherever our mobile devices go.

Mobile 276
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How to use voice of customer data to improve your customer relationships

Sprout Social

Voice of the customer is a market research term for the process of collecting, analyzing and implementing customer feedback data. Through collection methods like surveys and reviews, the data will then be analyzed and distributed to relevant departments. In the analysis stage, we’ll look at commonalities within the collected data.

Data 125
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Five questions your marketing team should be asking about location-based technology

Visually SM

Now consider the gray area your marketing team will want to explore in the future. In this post are five questions every team should ask as they think about opportunities with location-based marketing. In turn, retailers can use the devices to deliver deals to customers in-store and gather data for analysis of customer behavior.

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