Proactive Report

JULY 4, 2014

You might have noticed it in your personal News Feed. “Every time someone visits their news feed there are, on average, 1500 potential stories from friends, people they follow and pages they’ve liked for them to see. Let’s look at what makes content show up in a News Feed. I certainly have. And sensible.

Feed 90

Feed Feedly News Facebook 90

Social Media Strategies Summit

APRIL 11, 2024

Luckily, there’s an effective hack for removing this conversion obstacle. Considering that the platform is becoming one of the leading search engines for product research, this tactic makes perfect sense, allowing the brand to reach its audience in multiple ways without coming up with multiple content ideas per week.

Social Media 234

Social Media Tips Marketing UGC 234

Hootsuite

JANUARY 2, 2024

Conversions referred from social accounts: How many people who come to your website from a social link follow through to make a purchase, sign up for your newsletter, or any other conversion you want to measure. They understand how often to expect new content, and when to anticipate your posts in their social feeds.

Social Media 106

Social Media Strategy HootSuite Hubspot 106

Mindjumpers

AUGUST 27, 2010

Maximizing effectiveness for Search Engine Optimization (SEO) can be quite costly and rather time consuming. These were selected to draw from the search engines. Major search engines want to see a wide array of link topics in your websites yet people want to see links that are relevant for them.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

Maximizing effectiveness for Search Engine Optimization (SEO) can be quite costly and rather time consuming. These were selected to draw from the search engines. Major search engines want to see a wide array of link topics in your websites yet people want to see links that are relevant for them.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Hootsuite

OCTOBER 19, 2022

Delight your customers and improve conversion rates. That means people can instantly buy things they’ve just seen on their feed. As a result, the search engine has reportedly begun showing TikTok videos in Google search results. How to drive higher TikTok conversion rates for your business. Source: Kaja.

HootSuite 93

HootSuite Trends Feed Feedly 93

Webbiquity SMM

SEPTEMBER 13, 2010

Encourage comments, and when you get thoughtful comments or questions, respond and keep the conversation going. Links are good things; they drive direct traffic to your blog as well as helping improve your rank in the search engines. The best blogs communicate with readers rather than just broadcasting to them. Share this on Bebo.

Feed 155

Feed Feedly Digg Technorati 155

Hootsuite

OCTOBER 18, 2023

Users can share text-based posts of up to 300 characters that are shown in feeds with other users’ posts. At its core, you have a profile, follow other users, and start conversations. The homepage looks nearly identical to Twitter/X, with a navigation menu on the left side and the feed in the middle. How does Bluesky work?

Brands 89

Brands Domain Name Open Source Curation 89

Social Media Strategies Summit

DECEMBER 14, 2023

So, establishing your business as a credible, customer-oriented entity could be the key to securing conversions once your prospects have moved on to the bottom stages of the sales funnel. According to PWC, 55% of consumers begin their buying journey on search engines (compared to 32% of people using social media for the same purpose).

Content 221

Content Marketing Loyalty Collaboration 221

Sherrilynne Starkie

MARCH 14, 2018

If the brief is PR, the goal is awareness, and if it’s marketing the goal is more likely conversions. If the brief is PR, the goal is awareness and if it’s marketing the goal is more likely conversions. Conversion campaigns focus on getting audiences to take action and are results oriented. Feedly and Scoop.it

Consultant 268

Consultant Social Media Content Marketing 268

Sprout Social

MAY 4, 2023

LinkedIn Groups provide an intensive space for members to engage in meaningful conversations around an industry or topic. Here’s a good example from Search Engine Land. This is because the questions posed and the insights shared spark conversations among the members of the group. Relationships form out of these conversations.

Groups 125

Groups Groups LinkedIn Microsoft 125

Sprout Social

JANUARY 11, 2024

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? Sprout’s social listening tools gather and analyze customer sentiment across millions of conversations online.

Brands 104

Brands How To Sentiment Metrics 104

agora pulse

NOVEMBER 25, 2020

You already know that SEO (search engine optimization) is important for your website. It gets you higher on the SERPs (search engine results pages) and therefore gets your business in front of more potential customers. Can your social media channels get picked up on search engines? But what about social media? Considerations.

SEO 190

SEO Social Media Reddit Hashtag 190

Hootsuite

MARCH 22, 2023

You probably know that you can target specific keywords on your website to improve its rankings on search engine results pages (SERPs). According to Twitter, when brands use relevant hashtags to tap into trending conversations on the platform, they see an increase in brand awareness, message association, and even purchase intent.

SEO 94

SEO Tips Twitter HootSuite 94

Bill Hartzer

MARCH 10, 2010

What’s interesting to me, as a search engine optimization expert and online marketer, is not the fact that Google has upgrade Google Reader. When it comes to search engine optimization , historically it always been about links. Search engine like Google, Bing, and Yahoo! It is, after all, pretty cool stuff.

Engineering 113

Engineering Google Reader URL Technorati 113

Social Media Strategies Summit

JULY 28, 2021

Conversions: You create conversion opportunities by taking users to your website. Lastly, feed your ad algorithm into your Facebook ads engine and retarget lost prospects until you win their trust. Take a cue from Search Engine Journal. That’s a simple yet effective way of generating leads from social media.

Social Media 264

Social Media Discount Influencer B2B 264

Buffer Social

JANUARY 8, 2024

The way LinkedIn’s algorithm works is that it pulls similar creators onto the same feed to increase discoverability. So if your profile is optimized the same way as other creators in your niche, the better your chances of landing on the same feed as them. The key is to remain authentic, provide value, and stay consistent.

LinkedIn 95

LinkedIn How To Newsletter Collaboration 95

Hootsuite

OCTOBER 18, 2022

Delight your customers and improve conversion rates. Heyday is a conversational AI chatbot that can automate FAQs and customer support for your business. Increase conversion rates by turning chats into sales opportunities with personalized product recommendations. Increase conversion, loyalty, and customer retention.

FAQ 98

FAQ Price Loyalty Review 98

Hootsuite

JANUARY 24, 2022

The AI engine continuously monitors your own activities and the actions of your user base, and then makes suggestions to improve your engagement. This tool makes it easy to find people, places, events, and conversations associated with your customers. From here, you can easily engage in conversations with comments, likes, or reshares.

Directory 145

Directory Tools HootSuite Twitter 145

Hootsuite

MARCH 22, 2023

Social SEO is a relatively new practice, but it’s grounded in the same principles as more traditional SEO , which is the process of getting your site to rank higher on search engine results pages (SERPs). Facebook search engine optimization is essentially the same idea but within the walls of Facebook.

SEO 111

SEO HootSuite Facebook URL 111

agora pulse

JUNE 23, 2020

Pinterest is a powerful search engine. Users can now search for the products they want and view the shopping results in their feed. Story Pins feature up to 20 pages of images, text, and links and appear in users’ home feeds with a cover image and a title. Awesome for advertisers who know that fewer clicks mean more conversions.

UGC 138

UGC Marketing Feed Feedly 138

Hootsuite

AUGUST 6, 2019

More than two million posts , videos, and articles are now filtered, ranked, and displayed in the feeds of LinkedIn’s 645+ million members. According to Pete Davies , LinkedIn’s senior director of product management, the mantra of the feed is “People you know, talking about the things you care about.” How the LinkedIn algorithm works.

LinkedIn 111

LinkedIn HootSuite Hashtag Airlines 111

Social Media Strategies Summit

AUGUST 31, 2021

As well as allowing the sender to strike up a genuine conversation and engage their audience, peer-to-peer texting enables them to reach people who other digital channels may miss. Platforms like Hustle enable authentic conversations through two-way texting, making messages more impactful while helping tackle misinformation.

Engagement 178

Engagement Study SMS Transportation 178

Convince & Convert

JANUARY 11, 2018

That said, my friends’ misleading introduction results in some lovely party conversations, the most recent being, “Do you think we’ll always call social media ‘social media’?”. The conversation pivoted. As the resident social media expert person, I blurted out, “Of course! What else would we call it? I chortled.

Social Media 157

Social Media Consultant YouTube Instagram 157

Buffer Social

NOVEMBER 8, 2023

Click-through rate (CTR) or conversions One of the most critical metrics for a content marketer to track is click-through rate , or how many clicks toward a specific action a viewer takes after reading, watching, or listening to your content. Secondary to those numbers is their conversion rate on specific high-traffic pages. 

Metrics 98

Metrics Content Marketing Newsletter 98

Sprout Social

SEPTEMBER 30, 2020

Twitter is one of the top platforms to keep up with the latest trends and conversations. You may already be using Twitter on a daily basis to follow your favorite brands and take part in trending conversations. This puts into perspective how actively people are using it as a conversation platform.

Twitter 138

Twitter Survey Trends Hashtag 138

yMarketingMatters

JULY 12, 2018

I hear this so often and just recently had this conversation with some business owners at a networking meeting. Increase Search Engine ranking. Your followers will be glad to see your new content in their feeds, keeping you top of mind so you’re their first stop when they’re ready to make a purchase or use your services.

Social Media 130

Social Media Education Engineering Meeting 130

The Realtime Report

SEPTEMBER 8, 2022

Now, TikTok is bringing out another of these such features, the ‘Nearby’ feed. On the converse side, there is a chance that this feature could be quite unpopular amongst the platform’s general user base. Across the board, the social landscape is now being driven by niche communities and subcultures.

Social Graph 91

Social Graph Comparison Features Communities 91

Hootsuite

MARCH 31, 2020

A chat is an online conversation with one or more people. Chat” can also be used to mean a moderated public conversation on social media, organized around a hashtag. Comments can offer praise, ask a question, express disagreement, and otherwise contribute to the online conversation about your social content. Conversion.

List 145

List Social Media HootSuite URL 145

Keyhole.co

SEPTEMBER 12, 2023

That requires regular monitoring of responses on your campaigns and conversations around your brand. A social listening tool can monitor millions of online conversations and notify you when someone talks about your business. Keyhole crawls millions of online conversations and notifies you when someone mentions your brand.

Tools 52

Tools Social Media Curata Price 52

ProBlogger

JULY 22, 2014

Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. Companies, too often, omit their social media marketing strategy from their SEO strategy, which is a grave mistake.

Engineering 55

Engineering Social Media Foursquare StumbleUpon 55

Ignite Social Media

MAY 1, 2017

While Pinterest embraces its search engine reality, the FTC proves it knows how social networks work and Twitter starts to grow again, all in this week’s edition of Social You Should Know. Pinterest is Officially Embracing Its ‘Discovery Engine’ Status. You Get a Shorty, And You Get a Shorty….

Instagram 104

Instagram Twitter Engineering Influencer 104

Direct Marketing Observations

MAY 13, 2022

If you’re wondering who receives thank-you cards for social media’s newfound prominence in our daily collective conversation, be sure to include Covid, politics, the war in Ukraine, and inflation; and while you’re at it, write out a few more for a lot more Covid and a lot more politics. For those that say they don’t pay attention to social.

B2B 112

B2B Social Media Conversation Platform 112

Hootsuite

JANUARY 31, 2022

Your Twitter profile is searchable in app and via search engines like Google. Are conversational. Respond to current events and trending conversations. Engagement shows the Twitter algorithm your account is active, which boosts your visibility in the Twitter feed. Check out US fast food chain Wendy’s for inspiration.

Twitter 145

Twitter Tips How To HootSuite 145

Hootsuite

MARCH 18, 2021

Over the 40-day period between January 21-and March 3, Hootsuite published 19 posts to its feed including six Reels , seven IGTV videos , five carousels , and one video. In every case, our Reels were published to the Reels tab and feed. All Reels published to the feed. Methodology Overview. Timeframe: January 21-March 3.

Engagement 137

Engagement Instagram HootSuite Hashtag 137

yMarketingMatters

JULY 12, 2018

I hear this so often and just recently had this conversation with some business owners at a networking meeting. Increase Search Engine ranking. Your followers will be glad to see your new content in their feeds, keeping you top of mind so you’re their first stop when they’re ready to make a purchase or use your services.

Social Media 124

Social Media Education Engineering Meeting 124

Josh S Peters

MARCH 4, 2013

Your Full Instagram Feed Hits the Web. Ever wanted to browse your full Instagram feed — that is, the latest stuff in real time from everyone you’re following on the photo service — without having to reach for your smartphone? Load your drop down link content before JavaScript so that search engines can read it.”…

Diagrams 184

Diagrams SEO Construction Metrics 184