The Importance of Email Newsletters

Idaconcpts

On March 2012, Target Marketing revealed stats on customer acquisition topics of American business-to-business and business-to-customers marketing managers throughout 2011 and early 2012. of marketers planning to deploy this digital tactic. Create Newsletters Efficiently.

25 Newsletter Content Ideas + Bonus Newsletter Idea Resources

Writtent Blog

Learning how to write a newsletter is relatively easy. Constantly generating newsletter content ideas is not. That’s why we’ve put together this list of 25 powerful content ideas, plus a few additional resources to help you come up with even more ideas for your newsletter.

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How to Make Email Newsletters Better

Idaconcpts

This is the screenshot of my email newsletters signup form at my blog. Today I wanted to share what I have learned on how to make email newsletters better. Gives your readers the ability to decide whether they want to tune in or not to your content via email.

Xydo Pivots to a New, Targeted B2B Content Model for Your Business Newsletter

Stay N' Alive

If you're reading this, there's a good chance you clicked on a link from my newsletter to get it. xydo Technology social email newsletter content marketing Email Marketing

6 Tips on Creating Compelling Newsletter Titles

Writtent Blog

A powerful headline – whether an ad headline or newsletter title – successfully does a lot of things at once: creates interest. Or if you’re learning how to write a newsletter , a powerful newsletter name can determine its success. How will your newsletter fulfill that need?

7 Best Newsletter Builders for Creating Great Newsletters

Writtent Blog

Like other forms of content marketing, email marketing can be a very powerful tool for boosting engagement and generating leads. To effectively harness the power of email, you need a strong newsletter builder to create campaigns, manage contacts, and analyze results.

A Beginners Guide to Content Marketing [Plus Infographic]

Pamorama

Content marketing has changed the way consumers research and buy your products. This is why content marketing is key. What is content marketing? Any form of marketing that relies on or draws from editorial content is considered content marketing.

Social Media: The New Company Newsletter? [Infographic]

PWB Marketing Blog

The other day I was asked “Is social media the company newsletter?” Yes, I do think social media can take the place of most of the functions of the company newsletter. Is social media the new “company newsletter”?

Social Media: The New Company Newsletter? [Infographic]

PWB Marketing Blog

The other day I was asked “Is social media the company newsletter?” Yes, I do think social media can take the place of most of the functions of the company newsletter. Is social media the new “company newsletter”?

3 Marketing Metrics for Savvy Content Marketers

Convince & Convert

Traffic is nice and all, but it’s just the tip of the iceberg when it comes to measuring your content marketing success. Metrics are what businesses and digital marketers around the world use to determine how effective their marketing strategy is.

The Content Marketing Explosion [infographic]

Mindjumpers

Tweet Content marketing is on the rise and many people say that “content is king” It seems that more and more people are becoming aware of the importance of great content since ‘content marketing’ has expanded at an exponential rate in 2011 alone on Google.

Essential Content Marketing Editorial Calendar Template Every Marketer Can Use

Pamorama

It is vital to plan, manage, and optimize your content marketing initiatives. . The pressure to publish timely, engaging, content has never been higher. Each one requires constant care and feeding, and content is at the core of every conversation. .

5 Tips for Building a Content Marketing Strategy for Nonprofits

SocialFish

Content Planning Beyond Just Website Design and SEO. Because of this, there can be more of a struggle to produce engaging content on a regular basis. Marketing is the necessary evil for success. Content marketing is the peas to your website design carrots.

How to Measure Content Marketing Success

Webbiquity SMM

With more than 90% of companies now doing some form of content marketing , the logical question is: how do you know if you’re doing it well? 61% of people say they trust companies that deliver custom content.

Some Of The Best (Non-Marketing) E-Newsletters To Make You A Better Business Leader

Twist Image

It should come as no surprise that content about marketing and smart marketers is one of the best places to get inspired about better ways to do your marketing. It''s not hard to find a ton of resources for marketing. If you just look to the left of this blog post, you will see a whole list of inspiring people, blogs and podcasts that will make you a smarter marketer. This weekly e-newsletter is bursting at the seams with inspiration. content.

When Content Marketing Lets You Down

Waxing UnLyrical

Ah… content marketing. “Let’s do some content marketing!” “Yes, let’s get a newsletter out!” When content marketing lets you down. The content is primarily New Jersey-focused.

Why Interactive Content Marketing is the Future

Convince & Convert

You probably know a thing or two about creating good content. There’s a good chance you’re already creating more content in 2015 than you did in 2014. We’re all content creators trying to reach an audience. What is Interactive Content Marketing?

Content marketing is king

Sherrilynne Starkie

Content is set to be one of the biggest trends in B2B marketing for 2012, but the concept is not all that new. To be effective, orignal, quality content is key and until recently companies had often underestimated the time and resourses required.

The 21 Best Content Curation Tools

Webbiquity SMM

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Automates sharing of curated content.

12 Time-Saving Tools for Content Marketers

Convince & Convert

Content marketing is the ultimate way to build brand awareness and connect with your customers. Fortunately, there are lots of great, time-saving tools out there that can dramatically increase the impact of your content marketing efforts. Contently.

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10 Ways to Get More People to Read Your Content

Pamorama

You work hard to create great content — people should see it. Content marketing creates brand loyalty by engaging current customers and attracting new ones. Producing great content increases sales and customer referrals and offers a strong ROI (return on investment).

What Bill Gates Predicted About Content Marketing

Convince & Convert

How important is content marketing? Gates wrote an article titled “Content is King” in 1996. He predicted that content would be where most of the money on the internet would be made. But are you making full use of your content marketing strategy ?

Why B2B Marketers Need to Educate Buyers With Content

Convince & Convert

If it’s Friday, it must be my day to create some content. Marketers are busy planning, creating, optimizing, and analyzing, and for many of us, creating content is just one of many things on our to-do lists. The Truth About How Content Converts.

How to Take an Audience-Centric Approach to Content Marketing

Convince & Convert

One of a marketer’s goals is to make meaningful connections with consumers. Content marketing is meant to be a strategic way to reach and attract a defined audience. I am a 30-something female interested in marketing, sailing, and exploring the great outdoors (so Canadian).

7 Content Marketing Secrets to Increase Organic Traffic

Convince & Convert

Here’s a question for you: How effective is your content at driving traffic to your website ? Even if your content is performing well, there’s always room for improvement. Build Epic Cornerstone Content. But you can’t build long lasting links without quality content to link to.

Content Marketing is More Than Just Blogging

Firebelly

Content marketing is about more than just blogging. While that’s the first thing that people think of — at least me, as a professional blogger — content is anything that can be read, watched, seen, or heard.

6 Brainstorm Resources for Content Marketers

Simply Measured

Ok, let’s face it—brainstorming effective content week after week can be difficult. Content marketers are tasked with positioning their brands as thought leaders, and staying one step ahead of the competition. Content marketers can find themselves cycling through a repetitive content planning process and recreate similar content time and time again, simply because they aren’t finding the right resources to enhance their brainstorming capabilities.

What Agile Content Marketing Means for Your Business

Convince & Convert

It’s our ritual, our process, and the way we tackle each new piece of content. But we need to ask ourselves: with the amount of content we must produce, is the same old process we’ve done for years the best way to move forward? This was the birth of the agile marketing manifesto.

Facebook Video and Facebook Live: The Future for Marketers

SocialTimes Facebook

Believe it or not, Facebook is the answer for marketers. Creating an effective Facebook strategy needs to be an essential focus, and with influencer marketing now becoming a staple, huge opportunities exist for brands that invest at the intersection of these two complementary approaches.

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5 Content Marketing Trends to Put You Ahead of the Pack

Convince & Convert

The rapid advance of technology forces marketers and creators to reinvent the way they produce content more quickly than ever before, but the goal remains the same: Tell a great story that captivates and informs. Already many marketers are working with chatbots and branded emojis.

How to Choose the Right Content Marketing Software

Convince & Convert

It’s not easy choosing the right software for your content marketing efforts. The reason it’s so hard is that there are so many requirements for an effective content marketing strategy. It’s also important to realize what’s been happening in digital marketing as a whole.

25 Experts Share Top 3 Content Marketing Trends for 2017

Writtent Blog

Content marketers who keep track of the current trends will have an advantage when it comes to planning for the future. Isn’t it great when you know which way content marketing is heading in the next few years and which areas to focus your efforts on?

5 Reasons Why Your Content Marketing Strategy Is Underperforming

Simply Measured

Whether you’re a small business or brand, your content marketing strategy – or lack of one – can make or break your success online. But if content marketing is so important, why do so many brands struggle with it? Let’s break down five common problems when it comes to content marketing. You Don’t Have a Content Marketing Strategy. What are the goals of your content marketing? Create a Content Plan.

59 Killer Content Marketing Stats: 2014 Edition

Writtent Blog

Content marketing moves incredibly fast. So fast that just a decade ago, most of us had never heard of it – today, the tactic is used by 93% of marketers. We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports.

B2B 54

30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. Which content marketing tactics are most popular?

The Best Video Content for Every Step of the Marketing Funnel

Convince & Convert

What has this got to do with video content marketing? Here’s the picture: Your marketing funnel is that substance your teacher was telling you about. How Video Content Energizes Your Funnel. Video content can help raise the heat on your marketing funnel.

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Why Conservative Doesn’t Mean Boring in Financial Content Marketing

Convince & Convert

I gave a webinar a few weeks back about how to come up with fresh and fun ideas for content marketing using improv comedy. This wasn’t about being funny—it was about using principles from improv to create content with a lighthearted touch to grab attention.

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57 Notable and Unique Content Marketing Ideas

Writtent Blog

The average marketer today uses 12 different content marketing tactics. Ten years ago, only a handful of us had even heard of content marketing. You need to consistently come up with more content marketing ideas to publish even more engaging content.

6 Ways Content Marketers Can Supercharge Their LinkedIn Profiles

Convince & Convert

I see it time and time again: Stellar content marketers spend so much time developing great content for their brands that they don’t spend enough time thinking of their own brand. Of course, visual content matters too. Get our Definitive email newsletter.

9 Ways to Measure Content Marketing Success

Writtent Blog

Are you reaching your content marketing goals? Despite the explosion of metrics and analytics tools over the past several years, many marketers still think that a data-driven approach to marketing is best left to the nerds. Email Newsletter Metrics.