Convince & Convert

JUNE 24, 2010

I’ve been thinking lately about why I got involved in social media. But as I pondered this connection, I realized that there was a portion of the advertising world that shared a lot of elements with social media – infomercials. The same is true in social media. But, I’m not.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. First, figure out how you’re going to be social, and then worry about how you’re going to do social. Create a social media steering group (cross-functional) for your company. Stelzner on Vimeo.

Social Media 134

Social Media Consultant Video Strategy 134

Techipedia: Tamar Weinberg

MAY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Convince & Convert

AUGUST 11, 2010

I will continue to have the same clients, and perform the same social media strategic planning and coaching services that I do today. In social media, and in life you have to embrace a simple concept: Nothing Ventured, Nothing Gained. But for now, I want greener, quieter pastures with suffocating humidity. Definitely.

Social Media 115

Social Media Strategy Travel Team 115

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? Yes, it’s all to do with social media. frontpage.

Social Media 105

Social Media Marketing Digg MySpace 105

Convince & Convert

JULY 26, 2010

He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Way back in the early days of PitchEngine (like 2009), people thought we were crazy to offer our social media news release service for free. The more content pointing to your site from sites with authority the better. Spread the net.

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

APRIL 13, 2010

While it pre-dates the Internet (and commercial air travel, ATMs, competitive eating, Red Bull and a lot of other stuff we take for granted), its core premise serves as the foundation for social media effectiveness. See my review of the iPad review here) This content would also make a fantastic Facebook application.

Social Media 112

Social Media Strategy Influencer Education 112

Almost Savvy

NOVEMBER 11, 2009

If you had the opportunity to meet technology and social media users and entrepreneurs from around the globe, what one question would you ask them? Blogging Between Hot Flashes New Tool Makes My Email Work Harder and Smarter Social Media Stats – It’s Raining Content!

Mobile 113

Mobile Lijit SMS LinkedIn 113

Almost Savvy

JANUARY 3, 2009

WOW Wish I had known before the last [link] #TCR so we could have told more tweeps I will give a copy of “Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online&# so you can add that as a prize for one of your listeners.

Twitter 204

Twitter LinkedIn Tweetdeck Lijit 204

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > 7 Traits of Highly Effective Viral Videos 7 Traits of Highly Effective Viral Videos by Tamar Weinberg on January 28, 2010 Share In the past few years, video has come a long way.

Video 236

Video Flash Mob YouTube MySpace 236

Almost Savvy

MARCH 25, 2010

Maybe the content isn’t what you expected or you’ve got presenters, who may be good at many things, but presenting isn’t one of them. The larger issue for me was one I’ve been feeling a lot lately after attending many tech and social media events. and decide if it is a fit for you.

Hotels 160

Hotels Conference Transportation Eventful 160

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox?

Consultant 121

Consultant Social CRM MySpace Social Media 121

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

The internet and technology ownership has changed everything: digital TV, mobile phones, iPods, weblogs, instant messaging, [and] social networking. The media landscape has shifted from the linear to one of many layers consumed by creative and empowered individuals. Media snackers just have pockets.

Meme 100

Meme Digg Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

JUNE 18, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Social Media > Plutter Kite: The Ultimate Micro-Blogging Service Plutter Kite: The Ultimate Micro-Blogging Service by Tamar Weinberg on June 18, 2008 Share This is a guest post from Samir Balwani of Internet Marketing blog Left the Box.com.

Microblogging 102

Microblogging API MySpace Yahoo 102

Convince & Convert

FEBRUARY 5, 2010

Changed the sharing tools to incorporate Sexy Bookmarks plug-in (Michael Stelzner at Social Media Examiner turned me on to it). Two is very graphical no personality (you need personality, I don't on my blog where it's not about me but the content). but a right-hand location on content sites. Thanks for your help!

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

MAY 25, 2010

This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail?

Marketing 123

Marketing Social CRM Conference Social Media 123

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

AUGUST 10, 2010

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). McCann : We know not just identities, but also a second order of information about your content publishing frequency, density, and topical focus. We can now associate a tremendous amount of data to individuals.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. The article has examples of how social media worked too. In it, he offers some thought-provoking insights into what must be understood before going into social media marketing.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

APRIL 8, 2010

Because as a content consumption device, the iPad is simply without peer. Using the iPad to do something as mundane as check headlines on your local newspaper’s Web site becomes a visceral, tactile experience as your ability to touch and move content redefines the physiology of the task. Same with email. What is it?

iPad 136

iPad Content iPhone Wireless 136

Techipedia: Tamar Weinberg

JANUARY 23, 2008

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. This is a huge challenge for someone who wants to sell their product using social media.

Sites 101

Sites Social Media Digg Blogosphere 101

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. But, it’s the online equivalent of HBO – important more because of who uses it and the media’s infatuation with it, rather than the actual size and impact of its audience.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

SEPTEMBER 8, 2010

Apparently, once we were given the opportunity to completely screw up our own Web pages, we decided that maybe we were better off if social networks removed some of the sources of our own visual and layout demise. Further, mobile users actually spend more time on Facebook, not less. The tools of social media always change.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Convince & Convert

FEBRUARY 9, 2010

Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. That’s why brands go to great lengths to humanize themselves on the social Web. The real shift is in how we define friendship.

Social Media 119

Social Media Strategy Survey Social CRM 119

Techipedia: Tamar Weinberg

MARCH 17, 2010

Look at Boring Stats — and Make Them Interesting This has a little to do with the Social Media platforms, but mostly with analytics. He also gave a simple example of how to measure Social Media ROI: What you really want to know when measuring Social Media ROI is how much money each incoming warm lead is worth.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

MAY 5, 2010

In short, you’ll need to install the Static FBML app, add a custom tab, and learn the language, which is very similar to HTML, to create content that is appealing to your customers and prospects. Disclosure: I helped plant the social media seeds for rushIMPRINT.) Offer different content to your different audiences.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JUNE 30, 2008

On the other hand, Plurk is really new, and thus, Twitter wins on followers (and the fact that mobile access — via SMS — totally owns), so the Plurk discussions (for now) are at a minimum. and social media sphere. I feel that my Twitter usage is drastically different. They both have their places in the web 2.0

Twitter 199

Twitter Microblogging MySpace Comparison 199

Techipedia: Tamar Weinberg

MAY 19, 2008

Social media was always social , just not with that funny name. Beyond a little notebook computer, more and more people are starting to take advantage of mobile technologies, particularly within their cell phones, to create and produce content. That was almost a decade ago. It was faster for me, anyway.)

MySpace 101

MySpace Yahoo Ustream StumbleUpon 101

Techipedia: Tamar Weinberg

JANUARY 24, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Why Nobody Should Buy Digg Why Nobody Should Buy Digg by Tamar Weinberg on December 20, 2007 Share It hasn’t even been a week and my once positive outlook of Digg has come to a sour end.

Digg 104

Digg Buy StumbleUpon Web 2.0 104

Convince & Convert

SEPTEMBER 2, 2010

As my co-author Amber Naslund put it once “with social media, my relationships aren’t bound by geography or circumstance.&# The ability to make or consume social media from an array of mobile devices increases the convenience factor (and the pressure on my wi-fi router) immensely.

Social Media 153

Social Media Strategy Consultant Social CRM 153

Convince & Convert

APRIL 7, 2010

It has natural constraints on where and when you would use it to create content – just as Yelp does. There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. I chose geo-location apps as the topic for my session.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Convince & Convert

JUNE 23, 2010

Effective crowdsourcing delivers exactly this and it can super-charge your social media efforts along the way. As the ability to deliver these tasks via mobile meshes with geo-location technologies and intelligent advertising, this ‘C’ of the three C’s will truly blossom and become powerful for the brands that get it right.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

AUGUST 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Starbucks the Most Dangerous Competitor to Facebook?

Facebook 142

Facebook Yahoo Collaboration Social CRM 142

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. Really, what is social media from the brand perspective but email 2.0?

CoTweet 116

CoTweet CoTweet Analysis Consultant 116

Techipedia: Tamar Weinberg

MARCH 24, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Opinion , Social Media > How to Get an Influencer’s Attention How to Get an Influencer’s Attention by Tamar Weinberg on March 24, 2010 Share Influence is everywhere, but it’s up to you to spot it.

Influencer 278

Influencer How To Press Release Blogger 278

Convince & Convert

JUNE 16, 2010

And exceptional businesses are realizing tangible, meaningful outcomes using social media & mobile marketing. Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. They looked at their own scenario for answers.

Social Media 119

Social Media Strategy Mobile Consultant 119