Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Tagging contacts in your CRM system requires nothing more sophisticated than one or two multi-select lists on your contact record.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Koka Sexton

JANUARY 14, 2013

If I ever ran a sales team that would be the directive. If you dont think there is a reason to have a Twitter profile, read The Ultimate Guide to on How to Use Twitter for Social Selling. Best-in-Class sales reps (reps that deployed social selling) companies saw a 16.3% Technology has become a necessity in sales.

B2B 92

B2B Social CRM LinkedIn Class 92

Laurel Papworth

MAY 23, 2010

and I had a poke around on Wikipedia to read more about the actual software: Microsoft SharePoint , also known as Microsoft SharePoint Products and Technologies , is a content management system with integrated search functionality developed by Microsoft that allows users to work in a web-based collaborative environment. How do I book?

Sharepoint 63

Sharepoint Conference Social CRM Microsoft 63

Jeff Esposito

APRIL 4, 2011

Last week, the social media world was rocked about the acquisition of social media monitoring company Radian6 by CRM vendor Salesforce.com to the tune of $326 million. On one hand, I am extremely happy for folks like Amber Naslund and Lauren Vargas who work at the company.

Radian6 52

Radian6 Social Media Social CRM Company 52

Convince & Convert

JUNE 10, 2012

As marketers try to determine appropriate resourcing, one of the big measurement and accountability challenges faced by social media is the anonymity inherent in most social data. But in almost every case, the evidence that social media “works” is based on aggregate, anonymous data. The New Social CRM Big Three.

Social CRM 127

Social CRM Hubspot HootSuite API 127

Convince & Convert

FEBRUARY 15, 2010

But, if email marketers don’t actually use the data they have at their disposal to increase message relevancy, then the email versus social debate become more viable. Unify Your Team The first step is for companies to devise a coordinated strategy that uses email and social communication synergistically.

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Convince & Convert

AUGUST 19, 2010

A collaboration between RESMARK Systems (a provider of hospitality software), Western River Expeditions (an adventure tour company), Compendium (provider of corporate content creation software), and ExactTarget (provider of enterprise messaging software) shows how this can be done day-to-day. That’s it. It makes sharing simple.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Ive founded 5 companies, and spent 15 years running digital marketing agencies. link] jaybaer Yes indeed.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

FEBRUARY 10, 2010

&# And that’s the premise behind Flowtown , one of the most exciting new social media tools I’ve seen in months. A Social Anthropologist, Hidden In Your Keyboard Flowtown enables you to enter any email address, and the system instantly reports back where and how that address is connected on the social Web.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Convince & Convert

JUNE 17, 2010

Assuming, however, that you are not using some sort of @ptbarnum system to generate thousands of followers). Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. I look at it a little differently.

Twitter 125

Twitter Metrics Social CRM Consultant 125

agora pulse

OCTOBER 26, 2020

Factors like your publishing schedule, the size of your client roster, your marketing goals, the platforms you use, and your marketing budget all determine the best social media scheduling tool for your team. The Top 10 Social Media Management Tools. Ready to discover the best social media management app for your organization?

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Visually SM

JULY 27, 2020

Hootsuite allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, and Instagram. It is one of the most famous social media tools in the market. Working across multiple networks with a social team can be difficult, and Hootsuite makes it possible for you and your team.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Convince & Convert

MAY 25, 2010

This is a very helpful post — I am passing along to my leadership team. This is a very helpful post — I am passing along to my leadership team. by @jaybaer: [link] (via @ginidietrich) [link] Patrick Reyes The digital eco system can be applied to large companies too! Sandi McCann Jay — this is great.

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

APRIL 12, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Hotels 118

Hotels Instagram Authentication Social Media 118

Convince & Convert

MAY 11, 2010

I also like to look at search data, both the searches that people are conducting about your company on Google ( use this free keyword tool ), (insert Google keyword tool screen shot) and the searches conducted on your Web site (assuming you have a search function). How did I know that? That's what keeps the lights on.period.

FAQ 137

FAQ Content Consultant Social Media 137

agora pulse

APRIL 7, 2020

Factors like your publishing schedule, the size of your client roster, your marketing goals, the platforms you use, and your marketing budget all determine the best social media management tool for your team. Ready to find out which social media management app works best for your organization’s needs? Agorapulse.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Convince & Convert

SEPTEMBER 21, 2010

Social Media is optional It doesn’t matter what the demographics of your customers are. Your company needs to be part of that conversation. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. It doesn’t matter what industry you’re in. It’s about humanization.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

APRIL 13, 2010

link] Rachel Edelstein I had a manager at “The Nature Company&# who had the best customer service advice that I have ever gotten. link] Rachel Edelstein I had a manager at “The Nature Company&# who had the best customer service advice that I have ever gotten. Thanks Jay for the awakening and thought provoking exercise.

Social Media 112

Social Media Strategy Influencer Education 112

Webbiquity SMM

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. How does social CRM differ from traditional CRM? Market interest has remained fairly strong since then. 1) Infusionsoft. .

Social CRM 195

Social CRM Tools Sample Samples 195

Keyhole.co

JULY 9, 2023

Automate generating custom reports with vital social media metrics and share links to real-time dashboards with team, clients, and stakeholders. Actionable insights and analytics to track social media engagement, campaign performance, and measure impact. You can connect your social media data with your existing CRM system.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

agora pulse

OCTOBER 31, 2019

If you don’t have the right tools or plan in mind, working as a team can compromise your social media strategy rather than improve it. Find out how to collaborate on social media. Working with a team can mean great things for your social media strategy. Share Tools With Your Team.

Collaboration 65

Collaboration Social Media How To Energy 65

agora pulse

OCTOBER 31, 2019

If you don’t have the right tools or plan in mind, working as a team can compromise your social media strategy rather than improve it. Find out how to collaborate on social media. Working with a team can mean great things for your social media strategy. Share Tools With Your Team.

Collaboration 65

Collaboration Social Media How To Energy 65

Convince & Convert

SEPTEMBER 21, 2010

Are you working with a team or collaborating with a client? • I know that different companies provide different amounts of historical data at the start of the campaign (another item I should have included – may need to do a follow up on this on my own blog later on as I get all this great feedback on items to include!)

Social Media 155

Social Media Radian6 Strategy SM2 155

Sprout Social

JULY 17, 2023

But without a social CRM tool, that information stays isolated within marketing teams. The right social media management tool can unite teams around deep customer insights, cutting confusion and increasing collaboration. What is social CRM?

Social CRM 80

Social CRM Microsoft Collaboration Software 80

Convince & Convert

JULY 8, 2010

A driving force behind the company’s SUBSCRIBERS RULE! They need to have a means of communication external to their system. This allows them to tell you when the system is down or experiencing service issues. Take that Team Edward! And you have to admit, that’s pretty cool.

RSS 128

RSS Research B2B Consultant 128

Convince & Convert

AUGUST 26, 2010

The point of tracking software isn’t to determine how many tweets were sent mentioning a company, it’s to figure out what those tweets say, and what the business ramifications are. RowFeeder – Raw and Ready That’s what I like so much about the new RowFeeder social data gathering system.

Social Media 119

Social Media Strategy Analysis Reputation 119

Convince & Convert

FEBRUARY 19, 2016

Little Bird helps you tap into the people, companies, and content on Twitter that are influencing the direction of your business. There are a number of different ways you can send our system out to get that information. So their team researched the Twitter handles of the top 250 US municipalities, the mayors of each municipality.

Influencer 60

Influencer Marketing How To Report 60

Convince & Convert

MARCH 18, 2010

I don’t want to poach or poorly paraphrase anyone else’s content, so here’s what I wrote in Letters to the C-Suite: To The Executive Team: I realize everyone is telling you social media is a unicorn, but maybe it’s just a horse? Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 119

Social Media Strategy Consultant Publishing 119

Convince & Convert

AUGUST 4, 2010

But, one of greatest benefits of social media is that it puts the shortcomings of your operations department in marketing’s lap, and vice-versa. Ultimately, this will make for stronger companies. The customers that take you to task in social media aren’t the ones you need to worry about.

Social Media 130

Social Media Strategy Comments Course 130

Convince & Convert

JUNE 3, 2010

Over time, some of the more web-savvy companies started offering online forms as a way to send them an email – now users didn’t even have to log into Hotmail to send a message! But this is a pretty clumsy setup, and wouldn't apply to other content publisher's various rating systems.

Social Media 110

Social Media Strategy Consultant Social CRM 110

Buzz Marketing for Technology

FEBRUARY 9, 2011

I tried to go a layer or two deeper than some of the major analyst firms as well so you get a broader spectrum companies that would include some of the smaller firms that normally don’t get mentioned. The team is on call to determine “Why the spike in mentions or share of voice&# to determine “what’s happening and why should you care&#.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275