Buzz Marketing for Technology

AUGUST 18, 2010

Seems as if more B2B Marketers are engaged in Social Media then B2C marketers (actually data point from the article – 81 % of B2B companies have accounts on social media sites compared to 67% of B2C) which leads me to think Social Media has gone mainstream in B2B. Share this on Facebook. Share it on StumbleUpon.

B2B 246

B2B Social Media Marketing StumbleUpon 246

Kikolani

DECEMBER 13, 2011

Up until yesterday, my main Facebook entities included my personal profile and my fan page for Kikolani. So the solution was creating a new Facebook page. It took under two hours to set up, and since it’s been a while since I’ve set up a Facebook fan page, I thought I’d share some things I learned along the way.

Tips 167

Tips Facebook Badge Module 167

The Marketing Blog

SEPTEMBER 7, 2010

Home About In the Media Building a People Centric Organization A Study on How Business Entities in India are Using Facebook September 7, 2010.5:43 When it comes to Facebook, the social networking platform is no different. Your brand has a Facebook fan page and you have a bunch of folks who like your company’s official ‘Facebook’ page.

Facebook 185

Facebook Web 2.0 Startup Applications 185

SocMed Sean

MARCH 11, 2012

'Angry bird puts a lid on it' courtesy of etee on Flickr via Creative Commons license If you’re engaged in social media for either personal or professional purposes (and if you’re reading this, I’m betting you are), there’s an important skillset and rule that you might want to think about: The art of not replying.

Creative Commons 279

Creative Commons How To Flickr Forums 279

SocMed Sean

JANUARY 21, 2012

Start a Facebook page just so “we can have a Facebook page. Hand social media activities over to a junior staff member or intern with no communications experience. Those are all important factors in how NOT to engage in social media. Those are all important factors in how NOT to engage in social media.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

The Marketing Blog

APRIL 18, 2010

47 pm Facebook & India Jump to Comments This is a statistical post, which collates data from various blog-posts, press-releases and news sites. The objective is to analyze the usage trends for one of the biggest sites on the Internet – Facebook and world’s second most populous country – India. growth in India.

Facebook 167

Facebook Web 2.0 Startup Press Release 167

SocMed Sean

JANUARY 8, 2012

As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. 60% of those going online have visited a social network, with half going back everyday according to Facebook. Share it on StumbleUpon.

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Adam Cohen

AUGUST 24, 2010

No doubt the numbers stack up in a heavy ratio against people inside the company that are trained to engage them. It didn’t require making a leap to engage customers in conversation or to deeply understand how they make a purchase decision. Share this on Facebook. Share it on StumbleUpon. Three Industry Examples.

Company 231

Company Social Media Posterous StumbleUpon 231

Adam Cohen

SEPTEMBER 2, 2010

Understanding the Community. I contemplated using “customer,&# “audience,&# and even “constituents&# here, but community seems to broadly cover business partners, customers, and prospects. Social media is providing new tools, technologies and techniques to identify, engage and activate. Share this on Facebook.

Tools 247

Tools Posterous SEO StumbleUpon 247

Kikolani

OCTOBER 12, 2010

This first list is a compilation of the top posts on Kikolani, as determined by PostRank ’s engagement analysis. Without further ado, here are the posts readers have engaged with the most. Blogging Tips. Here are the reasons why bloggers are using them, why visitors dislike them, and some alternatives. Getting Overwhelmed?

Postrank 130

Postrank Social Media StumbleUpon HootSuite 130

Twist Image

JANUARY 12, 2012

The story goes back to the early days of Blogging (now, over a decade old) where the discourse tightens over the idea that anyone and everyone should be able to contribute to content, and that the true value of Blogging content - in the first place - is how the Blogger engages and responds in the comment section. What does of all this mean?

Comments 85

Comments Delicious Tumblr StumbleUpon 85

Techipedia: Tamar Weinberg

MAY 18, 2010

You can search for related groups and Fan Pages through Facebook, start accounts on social bookmarking sites such as Digg or StumbleUpon, and check on who is linking to your site to find out who’s interested. Starting a fan page on Facebook and a business account with Twitter is sort of like moving into a new neighborhood.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

ProBlogger

MARCH 27, 2013

This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog.

Communities 55

Communities Strategy Forums Ustream 55

Techipedia: Tamar Weinberg

JANUARY 12, 2010

That doesn’t typically fly elsewhere (Facebook will kill the account), but Times Square on Friendster required 2 accounts at the time because I maxed out on the initial 500 person limit. The High Point: Facebook In 2004, I joined Facebook and my behavior changed drastically. I had many friends just like that.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Kikolani

JANUARY 11, 2010

This year, two of the most important things I want to focus on in the blogging arena is content and community. StumbleUpon. StumbleUpon is definitely my top social network bringing in traffic. Posts that I share on StumbleUpon to my subscribers get many more comments and tweets than posts that I don’t. Blog Engage.

Social Media 99

Social Media StumbleUpon Forums Social Bookmarking 99

Saying It Social

JUNE 3, 2010

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. Take your message directly to consumers: Social media tools enable you to directly engage consumers in conversation.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Techipedia: Tamar Weinberg

APRIL 20, 2010

To increase the odds of meaningful conversational engagement, the initial dialogue should be ultra-resourceful…or humorous…or controversial…or valuable…or… How to do this successfully? 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Be genuine.

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Myrland Marketing

OCTOBER 6, 2010

He is the author of the best-selling book about Social Media titled Engage !, Engage is exactly what he did yesterday. He engaged our minds as we continue to study and learn as much as possible about the Social Web in order to help our clients and our businesses move forward in the digital age. 2) &# Twitter is fleeting.”

Facebook 88

Facebook Social Media WordPress Syndication 88

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Many people stay to themselves, failing to participate in the community and to build rapport with others in the same field. “I want to have 100,000 Facebook Fans in 2 weeks, and I am a start-up business that no one knows… &# It is hard to explain to people how it all works when they have this type of expectation.

Brands 236

Brands Handbook MySpace Construction 236

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Instead, they want to connect. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Techipedia: Tamar Weinberg

MAY 12, 2010

They want a blog, an iPhone app, viral videos, a Twitter handle, a Facebook fan page complete with custom applications, blogger and influencer engagement initiatives, an ad.ly In general, there are no visible calls to action to engage with social channels and little if any interactive assets.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Josh S Peters

FEBRUARY 5, 2013

If your customers are heavy Pinterest and Facebook users, then don’t display StumbleUpon and LinkedIn share buttons (or at least don’t make them prominent). Monitor online trends in your content reactions and engagement in case a content shift is needed. Participate. Don’t use paid as s crutch.

Strategy 186

Strategy Wiki Sysomos Widget 186

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Consumers are actively looking for and want to engage with most businesses that fall into the following categories. 3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. Communities, social news sites, and online sharing can be leveraged to build a site following.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Let’s get ready to rumble… Generic network: StumbleUpon : In the blue corner we have Stumbleupon – one of the largest social bookmarking sites on the web. While some argue that StumbleUpon traffic is targeted, the broad nature of content categories and misclassification of content means this is rarely the case.

Social Media 100

Social Media StumbleUpon SEO ROI 100

The Marketing Blog

AUGUST 3, 2010

Home About In the Media Dear Airtel: It is about Customers & Conversations Facebook and India August 3, 2010.6:07 Time has passed by and since then, Facebook has grown to half a billion global users and would fall next only to China and India if it were a country. The bottom line is, Facebook isn’t a one size fits all solution.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Webbiquity SMM

DECEMBER 21, 2010

Twitter, Facebook and LinkedIn groups, community sites (e.g. As valuable as social media is for building and engaging online networks, there is still tremendous benefit to meeting with people IRL and deepening relationships through offline conversations. Share this on Facebook. Share it on StumbleUpon.

Social Media 191

Social Media Research ROI Technorati 191

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Apple has no such protocol in place, and at this point, there is no engagement. If you’re considering social media marketing for your business, no matter what size your company is, listening and engagement is key. Reply Louis Halpern December 1, 2009 at 6:17 am Brands should engage with their audience.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

MARCH 4, 2008

In that way, I wish Quizlet, an online application to make learning vocabulary fun and engaging, was available back when I needed it. What amazes me is that Andrew, with no idea of where this was headed, took the initiative to build an extremely successful community. They’re Quizlet’s biggest asset.

Digg 103

Digg MySpace Reddit Yahoo 103

Techipedia: Tamar Weinberg

AUGUST 18, 2010

My uncle knows a young girl from his community, a recent college graduate, who is looking for a social media job. Those of you who read Techipedia regularly know that I won’t add you as a Facebook friend if I don’t know you. When she found out I was his niece, she became ecstatic. Not yet, at least. This is not a bad thing!

Activities 216

Activities Social Media Policies Social Networking 216

Techipedia: Tamar Weinberg

JANUARY 28, 2010

By engaging the wedding party and having them dance down the aisle spontaneously, people watching the resultant video really felt the momentum. Genuine You don’t always have to engage in expensive video production to promote your wares, nor as the marketer do you have to create the video yourself. They got excited. They laughed.

Video 236

Video Flash Mob YouTube MySpace 236

Bill Hartzer

OCTOBER 12, 2009

Porsche had the highest community rating in the Community Index with a score of 5,448, followed by BMW at 3,681 and Audi at 3,612. What’s interesting is that the study shows 9 luxury car brands: These rankings are based on their engagement in social networks: 1. Share it on StumbleUpon. Post this on Diigo.

Social Media 103

Social Media Brands Digg Forums 103

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Networks like Digg, FriendFeed, and Facebook are seeing huge growths in value, but the little guys, the ones actually providing the meat and potatoes for those operations, rarely see a nickel. When contrasted with the StumbleUpon model, the FriendFeeds and Diggs of the world seem to have the process backwards.

Aggregator 151

Aggregator Content Digg Posterous 151

Techipedia: Tamar Weinberg

JANUARY 25, 2008

The issue, of course, is engagement. If you’re not actively engaged, the news won’t come at you. StumbleUpon: The Funny, the Informational, but Not So Newsy StumbleUpon is probably the last social site that I’d consider going for “news&# — at least not for “current events.&#

Social Networking 101

Social Networking Digg StumbleUpon Social Bookmarking 101

Techipedia: Tamar Weinberg

JANUARY 26, 2010

But with all other social networks, there are rules of engagement that are determined by the community. Brief Overview of StumbleUpon Since everyone is mostly raving about Twitter and Facebook as of late, I’m going to briefly define StumbleUpon and explain how it works. Great, now we have that out of the way.

StumbleUpon 181

StumbleUpon Digg Social Networking Review 181

Saying It Social

JUNE 22, 2010

Businesses can engage and reward consumers by providing deals and discounts to Foursquare users that hold certain badges for checking in and patronizing their business. Computer Explorers – provides technology education to children ages 3 and up at childcare centers, preschools, private and public schools and community centers.

Foursquare 137

Foursquare Badge Privacy Social Networking 137

Webbiquity SMM

FEBRUARY 28, 2011

Not that number of followers means everything , of course, and those few hundred followers may be really highly engaged. It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations.

List 155

List Twitter Brands Microsoft 155