Buzz Marketing for Technology

AUGUST 18, 2010

Seems as if more B2B Marketers are engaged in Social Media then B2C marketers (actually data point from the article – 81 % of B2B companies have accounts on social media sites compared to 67% of B2C) which leads me to think Social Media has gone mainstream in B2B. Share it on StumbleUpon. Tweet This! Share this on Facebook.

B2B 246

B2B Social Media Marketing StumbleUpon 246

SocMed Sean

JANUARY 21, 2012

Hand social media activities over to a junior staff member or intern with no communications experience. Those are all important factors in how NOT to engage in social media. They should also be passionate about social media, as well, since the role of a social media community manager can be a tough one. They aren’t.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

Adam Cohen

SEPTEMBER 2, 2010

Understanding the Community. I contemplated using “customer,&# “audience,&# and even “constituents&# here, but community seems to broadly cover business partners, customers, and prospects. Social media is providing new tools, technologies and techniques to identify, engage and activate. Share it on StumbleUpon.

Tools 247

Tools Posterous SEO StumbleUpon 247

SocMed Sean

JANUARY 8, 2012

As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. Share it on StumbleUpon. Share this on LinkedIn Share this on Tumblr Share this on del.icio.us Email this to a friend?

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Kikolani

OCTOBER 12, 2010

This first list is a compilation of the top posts on Kikolani, as determined by PostRank ’s engagement analysis. Without further ado, here are the posts readers have engaged with the most. Blogging Tips. Here are the reasons why bloggers are using them, why visitors dislike them, and some alternatives. Getting Overwhelmed?

Postrank 130

Postrank Social Media StumbleUpon HootSuite 130

Adam Cohen

AUGUST 24, 2010

No doubt the numbers stack up in a heavy ratio against people inside the company that are trained to engage them. It didn’t require making a leap to engage customers in conversation or to deeply understand how they make a purchase decision. Share it on StumbleUpon. Three Industry Examples. What’s holding them back?

Company 231

Company Social Media Posterous StumbleUpon 231

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Twist Image

JANUARY 12, 2012

The story goes back to the early days of Blogging (now, over a decade old) where the discourse tightens over the idea that anyone and everyone should be able to contribute to content, and that the true value of Blogging content - in the first place - is how the Blogger engages and responds in the comment section. What does of all this mean?

Comments 85

Comments Delicious Tumblr StumbleUpon 85

ProBlogger

MARCH 27, 2013

This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog.

Communities 55

Communities Strategy Forums Ustream 55

Buzz Marketing for Technology

MARCH 4, 2010

The point here for B2C and B2B Marketers is that as Facebook makes their platform rich in interaction and captures more users and hence more conversations about your brand – you will need to be there and engage with their user base. Share it on StumbleUpon. Did I forget to mention all of this is FREE! Tweet This!

System 219

System B2B Facebook Marketing 219

Techipedia: Tamar Weinberg

MAY 18, 2010

You can search for related groups and Fan Pages through Facebook, start accounts on social bookmarking sites such as Digg or StumbleUpon, and check on who is linking to your site to find out who’s interested. Through social media, you can find out what online communities your existing customers belong to.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Kikolani

JANUARY 11, 2010

This year, two of the most important things I want to focus on in the blogging arena is content and community. StumbleUpon. StumbleUpon is definitely my top social network bringing in traffic. Posts that I share on StumbleUpon to my subscribers get many more comments and tweets than posts that I don’t. Blog Engage.

Social Media 99

Social Media StumbleUpon Forums Social Bookmarking 99

Bill Hartzer

DECEMBER 3, 2010

With communities growing around ideas or interests, rather than through social connections, engagement is emphasized on finding and generating content and putting it in context. Share it on StumbleUpon. Share this on del.icio.us. Post this on Diigo. Post on Google Buzz. Add this to Mister Wong. Share this on Mixx. Tweet This!

Platform 104

Platform Sentiment Press Release Technorati 104

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Let’s get ready to rumble… Generic network: StumbleUpon : In the blue corner we have Stumbleupon – one of the largest social bookmarking sites on the web. While some argue that StumbleUpon traffic is targeted, the broad nature of content categories and misclassification of content means this is rarely the case.

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

APRIL 20, 2010

To increase the odds of meaningful conversational engagement, the initial dialogue should be ultra-resourceful…or humorous…or controversial…or valuable…or… How to do this successfully? 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Be genuine.

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Josh S Peters

FEBRUARY 5, 2013

If your customers are heavy Pinterest and Facebook users, then don’t display StumbleUpon and LinkedIn share buttons (or at least don’t make them prominent). Monitor online trends in your content reactions and engagement in case a content shift is needed. Don’t use paid as s crutch.

Strategy 186

Strategy Wiki Sysomos Widget 186

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Many people stay to themselves, failing to participate in the community and to build rapport with others in the same field. I’m German and in Germany it’s push marketing, negativity and a certain lack of openness that get in the way of successful social media engagement. Thanks, James! Answers Yahoo!

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

MAY 12, 2010

They want a blog, an iPhone app, viral videos, a Twitter handle, a Facebook fan page complete with custom applications, blogger and influencer engagement initiatives, an ad.ly In general, there are no visible calls to action to engage with social channels and little if any interactive assets. Ever watch HGTV’s Designed to Sell?

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Saying It Social

JUNE 3, 2010

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. Take your message directly to consumers: Social media tools enable you to directly engage consumers in conversation.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Consumers are actively looking for and want to engage with most businesses that fall into the following categories. 3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. Communities, social news sites, and online sharing can be leveraged to build a site following.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

JANUARY 26, 2010

But with all other social networks, there are rules of engagement that are determined by the community. Brief Overview of StumbleUpon Since everyone is mostly raving about Twitter and Facebook as of late, I’m going to briefly define StumbleUpon and explain how it works. Great, now we have that out of the way.

StumbleUpon 181

StumbleUpon Digg Social Networking Review 181

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Apple has no such protocol in place, and at this point, there is no engagement. If you’re considering social media marketing for your business, no matter what size your company is, listening and engagement is key. Reply Louis Halpern December 1, 2009 at 6:17 am Brands should engage with their audience.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

MARCH 4, 2008

In that way, I wish Quizlet, an online application to make learning vocabulary fun and engaging, was available back when I needed it. What amazes me is that Andrew, with no idea of where this was headed, took the initiative to build an extremely successful community. They’re Quizlet’s biggest asset.

Digg 103

Digg MySpace Reddit Yahoo 103

Techipedia: Tamar Weinberg

JANUARY 25, 2008

The issue, of course, is engagement. If you’re not actively engaged, the news won’t come at you. StumbleUpon: The Funny, the Informational, but Not So Newsy StumbleUpon is probably the last social site that I’d consider going for “news&# — at least not for “current events.&#

Social Networking 101

Social Networking Digg StumbleUpon Social Bookmarking 101

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Particularly in social media, let the community decide what content has value and what is spam. Instead, they want to connect.

Review 152

Review Social Media Marketing Handbook 152

Techipedia: Tamar Weinberg

JANUARY 28, 2010

By engaging the wedding party and having them dance down the aisle spontaneously, people watching the resultant video really felt the momentum. Genuine You don’t always have to engage in expensive video production to promote your wares, nor as the marketer do you have to create the video yourself. They got excited. They laughed.

Video 236

Video Flash Mob YouTube MySpace 236

Webbiquity SMM

FEBRUARY 28, 2011

Not that number of followers means everything , of course, and those few hundred followers may be really highly engaged. It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations.

List 155

List Twitter Brands Microsoft 155

Bill Hartzer

FEBRUARY 9, 2010

The company’s turnkey payment platform gives consumers the opportunity to earn virtual currency for free by taking part in targeted advertising offers, shopping at big-brand retailers, completing online surveys, watching videos or otherwise engaging with brands. Share it on StumbleUpon. Stumble upon something good? Tweet This!

Virtual World 103

Virtual World Survey Retail Technorati 103

Webbiquity SMM

DECEMBER 21, 2010

Twitter, Facebook and LinkedIn groups, community sites (e.g. As valuable as social media is for building and engaging online networks, there is still tremendous benefit to meeting with people IRL and deepening relationships through offline conversations. Share it on StumbleUpon. Facilitate offline connections (e.g.,

Social Media 191

Social Media Research ROI Technorati 191

Bill Hartzer

OCTOBER 12, 2009

Porsche had the highest community rating in the Community Index with a score of 5,448, followed by BMW at 3,681 and Audi at 3,612. What’s interesting is that the study shows 9 luxury car brands: These rankings are based on their engagement in social networks: 1. Share it on StumbleUpon. Share this on del.icio.us.

Social Media 103

Social Media Brands Digg Forums 103

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

When contrasted with the StumbleUpon model, the FriendFeeds and Diggs of the world seem to have the process backwards. They don’t care about really engaging with the content. And he pretty much said the same thing (in 140 char): that he likes to enable his readers to engage and comment *wherever they feel comfortable*.

Aggregator 151

Aggregator Content Digg Posterous 151

Techipedia: Tamar Weinberg

MAY 13, 2008

Seek out communities that address the needs that your company also addresses. Let the community know who you are. Introduce yourself, engage in the community, and let them learn about your brand. Those who engage in social media have an inherent thirst for interesting information. Answers Yahoo!

Social Media 100

Social Media Digg Brands Marketing 100

Kikolani

DECEMBER 13, 2011

If you’re just getting started with Facebook fan pages for yourself or your business, or you want to learn more ways to get your fan page more community, fans, and engagement, be sure to check out these resources. It covers everything about Facebook pages from setup to engagement and even advertising. Related Posts.

Tips 167

Tips Facebook Badge Module 167

Techipedia: Tamar Weinberg

APRIL 10, 2008

Since FriendFeed aggregates numerous social networks, it can give you a lot more information about its users, especially with regards to how and when they engage with online content. In social media spheres, it’s almost unavoidable to not engage online with content in some way. You never know until you check out their feed.

Plaxo 103

Plaxo Picasa StumbleUpon Netvibes 103

The Marketing Blog

AUGUST 3, 2010

If users are creating profiles, sharing pictures and uploading videos, brands are building their Fan pages to attract and engage with their target audience. With this comes the opportunity; a chance for your company to engage with your prospects, identify and connect with people who would be interested in your product’s next offering.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

The Marketing Blog

SEPTEMBER 7, 2010

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. Reply Engaging Customers with Facebook Applications | markawhitesite.com September 8, 2010 at 8:17 am [.]

Facebook 185

Facebook Web 2.0 Startup Applications 185

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237