STUDY: The Business Impact of Online Communities

SocialFish

How do organizations track the impact of their online communities? How do they link the community to competitive advantage? Communities are organizational orchestras, and marketing is the conductor. Align community with member retention programs.

Study 96

Download Welcome to the Fifth Estate

Geoff Livingston

Please feel free to download the book here. The first chapter details the media theories driving social networks and communities online. Welcome to the Fifth Estate by Geoff Livingston. It almost been two years since my second book Welcome to the Fifth Estate was published.

Trending Sources

The Case for Building a Fiercely Loyal Community

SocialFish

Based in Birmingham, Alabama, Sarah advises her international clients on how to build a thriving, successful community, how to increase social media effectiveness, and how to develop a remarkable online and offline business presence. So there you are: five ROI’s of a Fiercely Loyal Community.

Community Management Continues to Mature [REPORT]

SocialFish

The Community Roundtable’s essential 2012 State of Community Management Report is out. Run, do not walk, to go download it. these three kinds of community structures often coexist around a single organization or company. - DOWNLOAD THE FULL REPORT HERE.

Calling all online community software vendors

SocialFish

Is your community software company serious about the association market? Well, here’s the perfect opportunity to raise awareness about your community platform among association executives. Download the 2015 guide to get a sense for what it’s all about.

#measurePR: Learning From the Community

Waxing UnLyrical

Last week, Spin Sucks ran a guest post I authored on how Twitter chats can be a doorway to your community. With no agenda and no guest, we ended up having what I called a “fireside” or community chat. If you download the transcript of #measurePR, the Nov.

2016 State of Community Management Survey – We need YOU

SocialFish

The Community Roundtable have launched their annual State of Community Management research survey. Download last year’s SOCM here. TheCR is looking for inputs from customer- and market-facing community programs as well as employee-facing community programs.

Ready to Grow ROI? Online Communities Can Help You Generate New Revenue Streams

SocialFish

Resource: Case studies on how to leverage your online community to find untapped revenue sources. Online communities are inherently useful outlets for growth and increased revenue. says Ben Martin, CAE, from Online Community Results.

ROI 38

Get Open Community on Audible

SocialFish

Open Community is now on Audible! We have FIVE DOWNLOAD CODES AVAILABLE - all you need to do is drop us a comment below. Just answer any of these questions: How has the growth of online community changed the way you work today? Is community management part of your job?

I Brainstormed 180 Blog Post Ideas for You [Free Download]

ProBlogger

Initially I was going to just send the list on to my blogger friend but as I looked at it I realised many of them would be useful for the ProBlogger community to use not only as blog post prompts but also as prompts for podcasts, videos, live-streaming and many other kinds of content.

Content vs. Community: How Online Publishers Can Nurture Both

mashable.com

As publishers continue to rely on the outside social web to foster their communities, they often witness dire consequences. Sites have experienced a dramatic decrease in core metrics and a dispersion of their most passionate community members. socialmedia longtailseo communities

Paywall for News.com and Online Community Social Media

Laurel Papworth

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content?

Create a World-Class Online Community for Your Business

mashable.com

Edwards and Telligent CTO Rob Howard are releasing a white paper today that delineates what these standard-setting communities of the future will look like. According to their research, here are nine steps businesses must take in order to make their online communities world-class.

Class 49

The New Competition: For-Profit Communities with Deep Pockets

SocialFish

I pulled up an old file with random notes about online communities and started researching. Something big is happening in the world of professional communities – the world that associations are used to dominating – and I can’t ignore it. Meet the cast of new community players.

A Community of Practice Is More Than a Website

Social Media Strategery

A community of practice (CoP) is, according to cognitive anthropologists Jean Lave and Etienne Wenger , a group of people who share an interest, a craft, and/or a profession. Over the last year or so, the term communities of practice has entered the social media buzzword lexicon along with virtual collaboration, engagement, platforms, and Enterprise 2.0. Sounds like we might already be members of dozens of communities of practice – at work, at church, at school, etc.

The 2013 State of Community Management Survey

SocialFish

Each year, The Community Roundtable , a peer network of social business professionals (I’m a member), does a really great report on the state of community management. What difference does community management make? How big should I expect my community program budget to be?

What to Look For When Hiring a Community Manager

mashable.com

Commonly referred to as the “Community Manager,&# these brand ambassadors are a company’s direct link to its customers, owning the critical responsibility to grow, shape and respond to online conversations happening around that brand. Do You Need A Community Manager?

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. million downloads to date.

Interview with Community Manager: Ben Martin

Social Media Citizens

Ben Martin is Global Community Manager at AVG. Previously, Ben was a Communities Executive for an Online PR and Social agency called Content & Motion. G: How did you build your experience as community manager? G: What are your top resources for community management?

How to Leverage a Community of Passionate Fans

Convince & Convert

Click the play button to listen here: Download the audio file: [link]. This has helped the Garmin brand become an educational powerhouse across communities and industries. Jake Jacobson, Garmin @jakesjournal.

GPS 24

5 Easy Ways to Organically Increase Your App Downloads and Lift Rankings

SocMed Sean

Focus on the link equity like including a link to download your mobile app at the top of your home page. When it comes to creating your app download page, design it in a way that it makes it easy to navigate so users can quickly download your app.

Community Building Through Innovative Conferences

Convince & Convert

Click the play button to listen here: Download the audio file: [link]. Jason Keath, Social Fresh @jasonkeath. Jason Keath of Social Fresh joins the Social Pros Podcast this week to tell us about the blooming success of Social Fresh and how to run a more efficient, interesting conference.

SEO 9

8 Steps to Building Your Blog Into a Community

ProBlogger

All successful blogs are communities and if you want to turn your blog into something special, something that will grant you financial freedom, and something that will help countless people then you must create a community out of your blog.

Tips 24

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

The New Community Rules talks about the important role social media has begun playing in our lives. Fortunately, we have social media communities to inspire us. Access to these social media communities is free. …and more The New Community Rules will serve the needs of the one-man business to the corporate entity looking to understand the fast-changing nature of social media as they look to market their products and formulate strategy.

Open community and clarity over control: American Nurses Association

SocialFish

If you are interested in participating in this review please download the document and submit your comments via the online form below by 5:00pm EDT on June 9, 2011. Association Case Studies Open CommunityHow awesome is this!

Getting to the bottom of community management

Jeff Esposito

This post originally ran on the Community Roundtable. . If you read business publications, blogs or websites to any extent, you have probably heard about community management. Social/community team size – we all want more help, but how large are most community/social teams?

Resources for Small Staff Associations

SocialFish

Also has a downloadable version. Gimp and Paint.net are downloads that are both widely recommended as free Photoshop alternatives. Campaign Monitor template builder is a free tool that lets you create and download html email templates.

New Downloadable Guide Helps You Rock Video Marketing

Kikolani

To improve branding, you either need to create an engaging ad for your company/service/blog, build several creative pieces that will generate buzz as a consequence of the creative value, or create informational content valuable to your target community, such as tutorials. For more information and resources, download the PDF video marketing guide. This is a guest post by Adria Saracino.

Tactical Tips for Building an Online Community

ProBlogger

Here are just a few social media nuts and bolts that keep the Tripawds Blogs community together. How to build community on membership sites. Example: Tripawds followers will find weekly posts in separate blogs for Gear, Gifts, Nutrition, Downloads, and Amazon Reviews.

Get Your Social Media Budget Approved with These 22 Tips, White Paper and Podcast

Pam Moore

Download this free white paper and then take a listen to this episode of the Social Zoom Factor podcast and learn how you can setup a 6 month plan for budget approval. How to Tap into the Power of the OPC – Other People’s Content & Community.

Monitor Your Brand’s Instagram Activity with New Reporting Tool

Mindjumpers

This tool will help your brand to better understand how to get the most out of the photo sharing gold mine by optimising your Instagram activity – and consequently to better reach your potential community within the mobile app’s 80 million users.

Quit Renting Your Audience in Social Media

Convince & Convert

Smart companies are now using leased social communities (Facebook, Twitter, Instagram, et al) to drive participation in owned social communities. Please enjoy, and feel free to download this file.

5 Helpful Tips for Planning Your Next Facebook Live

Ignite Social Media

Pro-tip: While you can use the regular Facebook app to stream Facebook Live from your personal account, you’ll need to download the Facebook Pages Manager app to stream from your brand’s account. Download Facebook Pages Manager for iOS and Android.

How to Build Community for Niche Site Success

ProBlogger

But then again, I never expected the little website I created to keep friends and family informed about Jerry’s progress to become the largest online community for canine amputees and their people either. The network creates community. Building a community of support.

Study 14

Community Discussion: Are You Making Progress With Your Blogging?

ProBlogger

Or maybe you set some new blog goals for 2017, prompted by our community discussion? If it’s your first year of blogging, then check out our tips (and free download) for evaluating your blog’s first year. The post Community Discussion: Are You Making Progress With Your Blogging? Community DiscussionRemember the 1st of January 2017? Did you decide “This is the year I’ll start a blog”? Well, guess what?

24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity SMM

Lisa Peyton highlights three examples of successful Google+ brand pages such as the NASA page , where “The active space and science community on Google+ may support speculation that platform users are mostly tech-savvy early adopters.

Full Case Study Report from GiveToTheMax Day

SocialFish

One recent contest—Give to the Max Day: Greater Washington—was conceived to strengthen the area’s nonprofit community, not only financially, but also through improved online fundraising skills and better donor-nonprofit relationships. Download the full report here [PDF].

Influencer Marketing: How to Co-Create Content with Top Industry Influencers

Pam Moore

Not only does influencer content and co-created content increase efficiencies in regard to cost and time savings, but it can also be more impactful and could possibly better inspire your customers, prospective customers and broader audience and community if implemented properly.

Instagram Stories vs SnapChat in a Nutshell – What You Need to Know

Pam Moore

Building community and followers on Snapchat is difficult for both brands and people like you and me. Brands have already invested in community and relationships on Instagram. community. Supporting Resources: Audience Analysis Worksheet (download free worksheet).

7 Top Personal Branding Goals To Develop Your Social Brand Strategy

Pam Moore

Download our 105 Factors Impacting Your Digital Brand white paper. Building a personal brand is not just about creating a shiny social profile, but presenting yourself in the most authentic way possible to your community and audiences in a way that will attract them to you organically.