Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. The biggest benefit for B2B companies is developing genuine relationships with your customers. .

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B2B Communities Brands Loyalty 121

Sprout Social

DECEMBER 5, 2023

Even the majority of our own team fit within that demographic. She is an experienced social media strategist passionate about helping brands and companies tell compelling and culturally relevant stories on social. Kikora Mason, Vice President of Social Listening and Community Management of Chase Social Media , anticipated this result.

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Social Media Survey Education Team 123

Webbiquity SMM

NOVEMBER 27, 2018

” functionality; it’s ridiculous the platform still doesn’t display similar accounts if you mis-type a URL by one character) and three ways Twitter fans can help keep the social network vibrant. Now here are three ideas the social network’s CMO and her marketing team may want to contemplate.

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Team Marketing B2B Eventful 160

Keyhole.co

OCTOBER 19, 2023

Join the movement and become part of our growing community. Our incredible community never fails to amaze us! Feeling the love from our community! We are incredibly grateful for our supportive community! We teamed up with the fabulous [Influencer Name] for an exciting collaboration! Upgrade today! The wait is over!

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Types Instagram UGC Collaboration 59

agora pulse

AUGUST 22, 2019

People are forming real relationships on this platform—but managing all those relationships within a community of peers, employees, potential job applicants, and potential clients can be tricky and overwhelming. Personal and Professional Profiles: Why Both Make Up Your LinkedIn Community. Enter Agorapulse.

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LinkedIn Communities How To Applications 105

Rebekah Radice

JULY 15, 2019

Still, there are some types of video that are more engaging than others. That’s why I’ve pulled together a list of the top types of video every business should create. The Most Engaging Types of Video Content You Need to Create. Show some fun moments of company life – parties, birthdays, etc.

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Types Video Content Case Study 119

Sprout Social

FEBRUARY 5, 2024

With budget cuts, resignations and layoffs in diversity, equity and inclusion (DEI) departments, professionals and consumers alike have noticed a trend in companies backtracking on their social justice commitments made in 2020. Cultural heritage months like Black History Month are a cornerstone to many DEI initiatives for brands.

Social Media 112

Social Media Authentication Communities Campaign 112

Sprout Social

OCTOBER 18, 2023

This was particularly helpful for software company Goally. By using Sprout’s Social Listening solution, Goally’s social team connected with relevant influencers who had a major impact on their growth. This is especially important when your company makes big moves. Doing so can build community and brand awareness.

Examples 123

Examples Social Media Sentiment Influencer 123

Oktopost

NOVEMBER 22, 2023

As new trends emerge and fade, marketing teams must be agile enough to adapt to different formats, user behaviors, and algorithms. Instagram: When sharing engaging images and videos, Instagram is a great platform to promote your company culture and share bite-sized content such as tips, tricks, and market insights.

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B2B Trends Social Media UGC 117

Likeable

JUNE 24, 2020

Over the past few weeks, we’ve seen social media serve as a powerful platform for people and brands to take a stand against systemic racism in support of the Black community. . Understand what having a diverse company truly means. What steps will you need to take to ensure diversity within your company? Win with the 80 percent.

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Company Conversation Proposal Hosting 74

Oktopost

MARCH 25, 2024

By making advocacy fun and a team sport, your employees are much more likely to get involved – we all love a bit of friendly competition, don’t we? Utilizing both can dramatically enhance engagement in advocacy programs, expanding participation and cultivating a community of passionate brand ambassadors.

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Metrics Training iPad Meeting 75

Pixlee

JANUARY 12, 2022

Instead of shouting into the void why their product is the best, leading brands now build a brand identity and community through the creativity of their customers. With the consumer shift toward values like transparency, social responsibility, and customer focus, the rise of community-driven brands makes sense.

Communities 52

Communities UGC Marketing Newsletter 52

Social Media Strategies Summit

DECEMBER 7, 2023

They have a culture that may look very different from what our campuses, and the communities where our campuses are located, look like,” Dr. Phillips explains. And they may have experiences where they haven’t felt welcomed or felt part of a community.” This message became ingrained in our perceptions of the company.

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Social Media Management Social Media Education Collaboration 147

Sprout Social

SEPTEMBER 2, 2022

And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. As social media has become more advanced and more important, so too has the demand on marketing and social media team. Type: Worksheet. Type: Course. Type: Deck template.

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Training Course Resources Social Media 118

Social Media Strategies Summit

NOVEMBER 30, 2022

Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. Dominos is far from the only brand to team up with the 80s-tinged supernatural horror smash. Alphabet, Google’s parent company, has more than 150,000 employees.

Campaign 304

Campaign Brands Influencer Collaboration 304

SocialFish

JULY 15, 2020

Therefore, if your school, team, church or charity is trying to get exposure and raise funds for their projects, what better way than to get help from family and friends to spread the word online. Over the past decade, cookie dough fundraisers have become an easy, reliable, go-to fundraiser for schools and teams alike. Crowdfunding.

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Delicious Eventful Committee Groups 130

SocialFish

JULY 15, 2020

Therefore, if your school, team, church or charity is trying to get exposure and raise funds for their projects, what better way than to get help from family and friends to spread the word online. Over the past decade, cookie dough fundraisers have become an easy, reliable, go-to fundraiser for schools and teams alike. Crowdfunding.

Delicious 130

Delicious Eventful Committee Groups 130

agora pulse

JULY 17, 2020

When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy. To decide what type of report you should submit, think about your audience and where they’re at in terms of understanding analytics. Creating a community.

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Report Social Media Metrics Aggregator 147

Hootsuite

MAY 1, 2023

Bonus: Download our bundle of free customizable social media workflow templates and set up a clear approval process for your team in minutes. It also helps to keep your team stay organized and on task. Community management and customer service: Responding to comments and messages, routing customer service inquiries.

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Template Templates Social Media Tips 134

Sprout Social

JULY 28, 2022

Today, 66% of social media users say short-form video is the most engaging type of social content. To keep up, social teams must produce videos efficiently—without working to the point of burnout. Here are the methods I use to generate fresh content ideas that support Sprout’s social media video strategy and company-wide goals.

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Template Templates Social Media Video 98

Convince & Convert

APRIL 23, 2015

I’ve said it before, and I’ll say it again: Community managers have a challenging job. They’re on the front lines of your social media and digital channels each and every day as the voice of the company. So, why not let them have a little fun? Consumers enjoy when a brand can poke a little fun at themselves and make people smile.

Communities 60

Communities Meme How To Focus Group 60

Buffer Social

SEPTEMBER 18, 2023

Its decentralized nature comes from the AT Protocol , developed by the Bluesky team, and provides transparency into how the app was built and works. Users get three feeds upon joining – Following, Discover, and Popular With Friends, but you can also modify your feeds to see specific types of content.

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Domain Name Open Source Policies Privacy 109

Sprout Social

FEBRUARY 14, 2023

With a strategy behind it, advocacy will help drive sales, attract talent and position your team members as leaders in their respective networks. It’s a win-win-win, and the companies that capitalize on the opportunity are reaping the benefits. The time to build your social advocacy program is now.

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Authentication Examples Class Team 93

Sprout Social

SEPTEMBER 14, 2023

#PajamaOutfit #PajamaStyle #PajamaFashion ♬ original sound – aerie Makeup brand Glossier also turned to UGC to build their “Dew it Yourself” series based on content their community was already organically posting about. Their team is also extremely engaged on social. Just ensure you ask for approval before you post.

Strategy 124

Strategy Brands Content UGC 124

Sprout Social

FEBRUARY 2, 2023

They started posting four to five videos a week on the platform (an impressive goal for their scrappy team!) In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. They get the reps in and make content all the time.

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Social Media Insurance ROI Meme 110

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. You can identify these competitors by speaking to your sales team or leaning into customer feedback.

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Analysis Report Examples Tools 94

Sprout Social

FEBRUARY 16, 2023

Dietrich considers building this type of brand affinity to be a skill built over time. The ability to activate on social is a critical muscle that companies need to exercise, even in times of economic pressure,” says Dietrich. The issue is that most teams want more funds to do what’s in their current plan.” “To

Social Media 114

Social Media Marketing Atlassian Team 114

Sprout Social

MARCH 21, 2022

Like Stories Highlights , Guides let you repurpose and curate content from your brand, your partners and your community. Let’s dive into the different types of Guides and how you can create your own to drive fresh engagement with existing content. The 3 types of guides on Instagram. Place Instagram Guides. Post Guide examples.

Examples 103

Examples Instagram How To Curation 103

Buffer Social

DECEMBER 14, 2023

Much like Instagram carousels , they tend to be very appealing because they differentiate from the other types of content you might come across on your feed. Share company culture and employee highlights Showcase your company's culture, values, and team members through a carousel.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Sprout Social

JANUARY 19, 2023

This type of identifying information is a gold mine for third-party data companies and marketers—and criminals who can collect, abuse and monetize the data. But there are some blockers preventing an inclusive experience that even major tech companies are still trying to resolve. If you can’t afford it, you can’t participate.

Brands 118

Brands Avatar How To Privacy 118

Sprout Social

DECEMBER 6, 2023

Every member of a procurement team is more than just a professional—they’re people. Most social platforms have their own professional communities, both formal and informal. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter).

B2B 119

B2B Influencer Brands Marketing 119

Convince & Convert

JANUARY 6, 2011

The coaches are an organized, recognized group that acts as the hub for all things social media within a company. If there’s already a dedicated social media team in your company, they often form the core of this group and are deeply active participants and advisors. Frontline responders will be the faces of your company.

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Team Social Media Organization Groups 134

Sprout Social

FEBRUARY 27, 2023

Steph Hermanson Strategic Services Consultant, Sprout Social Women’s History Month is especially important for women holding positions that simply wouldn’t have been possible even 60 years ago, such as CEO at legacy companies like Carol B. Tome of UPS or Michele Buck of The Hershey Company. But it’s not enough to say you’re aligned.

Social Media 118

Social Media Team Groups Groups 118

Sprout Social

APRIL 4, 2023

In this article, we define what brand advocacy is, examine different types of brand advocates, and highlight the many benefits of brand advocacy. Why brand advocacy matters for your company How to determine if brand advocacy is effective What is a brand advocate? We also show you how to measure the effectiveness of your program.

Brands 129

Brands ROI Authentication UGC 129

Convince & Convert

APRIL 29, 2012

Even adorned with the latest and greatest social media management software and automation and workflow and APIs and the entire chorus line of digital marketing shiny objects, actual human beings in your company need to be at those controls. Social media management software companies, et al. And that’s where the problem starts.

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Resources Company Social Media How To 167

Sprout Social

OCTOBER 10, 2023

In this article, we’ll cite more data from our Q3 2023 Pulse Survey as we explore campaign types. What do different types of influencer marketing campaigns look like? Let’s explore some examples of different types of influencer marketing campaigns. What is an influencer marketing campaign? Their brand collaboration with e.l.f

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Examples Influencer Campaign Marketing 127

The Realtime Report

FEBRUARY 17, 2022

Community Building. To accomplish so, you’ll need to cultivate and build a community of followers and lovers that goes beyond simply seeing and commenting on your content, as well as connecting with it in various ways. Another way to establish a sense of community among followers is to respond to queries posted as comments.

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Brands How To Hashtag Influencer 91