Convince & Convert

SEPTEMBER 27, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. What’s remarkable is that Twitter stats are now a normal part of ratings reporting. “Nielsen, through acquisition, has picked up companies that are monitoring social media,” Jeff says. Listen Now. million viewers.

Brands 127

Brands Sports How To MySpace 127

Idaconcpts

FEBRUARY 24, 2011

It’s not unusual for a modern internet junkie to have thousands of friends on FaceBook, hundreds of followers on Twitter, and a heap of additional connections on MySpace, Flicker, and many of the other social networking sites. Employers are in search of skills and talents that will complement the existing resources of the company.

Skills 148

Skills MySpace Technorati Social Networking 148

Buzz Marketing for Technology

JUNE 27, 2008

Are you involved in setting the direction for your companys IT budget or strategy? How To Create A Know-It-All Company. Heres how some companies convinced individuals to share best practices. operations for the company (and a recruiter himself), weeds out people who blame others. buy a link » SUBSCRIBE TO CIO.

Company 122

Company How To Case Study Mobile 122

Buffer Social

MAY 12, 2016

The Facebook-owned company moved on from its old-fashioned camera icon and embraced a new, minimalist design across its suite of products: Instagram, Layout, Boomerang, and Hyperlapse. In a blog post the company explained: The simpler design puts more focus on your photos and videos without changing how you navigate the app.

Social Networking 75

Social Networking MySpace Study Instagram 75

Techipedia: Tamar Weinberg

AUGUST 11, 2011

We live in a time where we learn more about our friends and family through Facebook updates than through any other form of communication. In June, comScore reported that one out of every six minutes is spent on a social network. Experian Hitwise reported that Google+ traffic on the week of July 18th saw a 3 percent decrease in traffic.

Google 177

Google Hitwise Social Networking comScore 177

Laurel Papworth

APRIL 13, 2010

Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. Real World Events Music labels, film studios pay MySpace for record launches and Secret Shows. Social ads is the worst revenue payer in social media (MySpace make $2.17 companies sell direct to members.

Twitter 99

Twitter API Badge SMS 99

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. Just do it while giving back to the community as well. This may be nothing more than a refresher course in the Captain Obvious department but even the savviest of companies is still missing the boat. Engage in dialogue.

Social Media 272

Social Media Engagement Forums Policies 272

Convince & Convert

JULY 20, 2012

Read on for insights from Eric Boss & DJ Waldow’s Social Media Stat of the Week ( This week : The Wall Street Journal reports more people are turning to YouTube as their news source). It’s the same company that did the net promoter scores that kind of come up with a social media score that’s kind of parallel to that.

Digg 113

Digg Communities MySpace YouTube 113

Laurel Papworth

JULY 31, 2011

Don’t blame the online community tools. No matter how often I tell people that Facebook is not just for timewaster, MySpace a Place for Predators or Twitter for tweeting about your lunch, the “myth&# persists that social media is a dangerous time waster. I am highlighting on how the “facts&# are reported.

Social Media 109

Social Media Telecommunications MySpace Report 109

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. GetSatisfaction provides a way for companies to do that. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

APRIL 22, 2010

It was recently reported that there are over 50 million updates posted to Twitter every day. If you work for a company that just had a Super Bowl ad, a real time search will give you a window into how people interpreted the advertisement. Tamar is also the author of The New Community Rules (July 2009).

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Sprout Social

NOVEMBER 18, 2022

Some companies still treat the social media team like Harry Potter in the cupboard under the stairs. But this misunderstanding–or more accurately, this lack of understanding–does real harm, both to the social media professionals on staff and the company as a whole. Perform community management. MySpace was started in 2003.

Resources 100

Resources Company Social Media Team 100

Webbiquity SMM

JULY 30, 2019

Some companies succeed by innovating, continually improving product quality, and listening to their customers. Kim reports to Twitter’s VP of marketing Brad Ramsey, who opened his Twitter account more than 10 years ago (which is good). And some succeed despite not doing any of those things. Twitter is in the second camp.

Report 122

Report Twitter B2B MySpace 122

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Buzz Marketing for Technology

JUNE 25, 2008

Report on Business. From building business to getting a straight answer, social networking sites offer up a wide-ranging community. Friese found LinkedIn helped her get in the doors of companies she wanted to participate in TalentEgg. ?I The best way of describing it would be my companies? Login or Register. Asia-Pacific.

Small Business 100

Small Business Plaxo Real Estate MySpace 100

Buzz Marketing for Technology

JUNE 27, 2008

The office has done this by enlisting the public in its review of progress reports from more than 2,000 companies--an effort to make sure each is complying with established social and environmental guidelines. But most corporate wikis are closed to the public, limiting access to employees inside the company firewall.

Wiki 171

Wiki Software Wikipedia Collaboration 171

Techipedia: Tamar Weinberg

MARCH 31, 2008

4 Jobs I’ve Had Right after college, I worked for a few months in tech support at a forex company in the Empire State Building. As a PI, I researched trademarks and products that may have had conflicting names with existing trademarks and I reported on the findings. Building my first online community 4. Hiring some help 3.

Meme 100

Meme Blogger StumbleUpon MySpace 100

Convince & Convert

MARCH 25, 2010

Thus, they have a built in “Events&# tool where you can plug in anything out of the ordinary, and that occurrence will show up in your integrated Swix reporting. On the ROI front, Swix CEO Scott Lake ( @scottica ) told me that the company puts as much emphasis on tracking the “I&# as they do the “R&#. Trade show.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

AUGUST 16, 2010

Ive founded 5 companies, and spent 15 years running digital marketing agencies. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.

Newsletter 114

Newsletter Social Media Alltop Social CRM 114

Convince & Convert

FEBRUARY 19, 2010

And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. I haven't used it, but looks interesting [link] [link] Meylah Community Anyone use NutshellMail? I'm going to try it!

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

FEBRUARY 23, 2010

there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. Like Sonny divorcing Cher (or was it the other way around?)

Social Media 117

Social Media Strategy Social CRM Company 117

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. As I’m writing this, my Followers per Tweet (FPT) is 2.46 (21,395 follower, 8,687 tweets sent – note that some Twitter weirdness has been massively reducing number of tweets sent reported in some cases).

Twitter 125

Twitter Metrics Social CRM Consultant 125

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. Creating and calibrating a social media strategy for any company should follow the same process. Private brand communities vs. Facebook. Yes, social media applies to B2B. Linkedin Groups vs. Twitter. Podcasts vs. YouTube.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

SEPTEMBER 20, 2010

49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. 42% learn about products and services via Twitter. 19% seek customer support.

Social Media 159

Social Media Statistics Strategy Research 159

Convince & Convert

APRIL 15, 2010

Is Your Company in the Content Marketing Industry? What formerly was the sole bastion of the media, is now also a company bailiwick. Consider a company like Kodak. Kodak (and thousands of other companies) are writing blogs, taking photos, uploading videos, making presentations and creating all sorts of other content.

Content 124

Content Marketing Consultant Social Media 124

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Would a company launch a major television campaign if the CEO had never watched TV? If anything, social media is MORE important for B2B companies than it is for B2C companies. This makes no sense.

Social Media 130

Social Media B2B Company Consultant 130

Sprout Social

JUNE 27, 2023

Wolfley points to the nostalgic days of internet angst for many: MySpace. Writing emo poetry on MySpace notes revealed a passion for creative writing. What are the different formats that we can use to engage community or produce content? Director of social and partnerships. His interest and talents in social emerged early.

Travel 92

Travel B2B Automotive Campaign 92

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Your company needs to be part of that conversation.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Buzz Marketing for Technology

JUNE 27, 2008

Will they freely submit to such structured information environments as those provided by SAP and Oracle, content and knowledge management systems, and communication by email? Or will they overthrow the computational and communicational status quo with MySpace, MyBlog, and MyWiki?â?? EIU Report. Future of Communities.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Convince & Convert

FEBRUARY 10, 2010

A Social Anthropologist, Hidden In Your Keyboard Flowtown enables you to enter any email address, and the system instantly reports back where and how that address is connected on the social Web. “We want to be the mint.com of social marketing,&# says Ethan Bloch , co-founder of the San Francisco based company.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Hootsuite

APRIL 6, 2023

Unfortunately, the site’s spike in popularity in 2003 caught the company by surprise. Myspace: “A place for friends” (2003) Friendster rival Myspace (originally styled as MySpace) quickly became the go-to site for millions of hip teens. 2005 marked the apex of Myspace. 2005 marked the apex of Myspace.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Convince & Convert

APRIL 1, 2010

It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. In the age of the real-time Web, when every customer is a potential reporter, and there’s no place for brands to hide, you cannot rely on sloganeering. So, I peeked at YouTube. link] Jan_B @jaybaer is on a roll this week!

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MAY 27, 2010

The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. In that spirit, here are some interesting updates from companies and tools I’ve written about previously here at Convince & Convert. These are exciting times at Bulb HQ!

Consultant 122

Consultant Metrics Social Media Social CRM 122

Convince & Convert

AUGUST 24, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. So, obviously the key players, Twitter, Facebook, LinkedIn, Pinterest, and MySpace made it onto the list of networks that they researched.

Social Media 115

Social Media API Training Class 115

Convince & Convert

APRIL 6, 2010

Too many companies and organizations are reinventing the content wheel for every social outpost they maintain. Find keywords and search phrases to include in these four places: Google Analytics (or whatever Web site analytics program you’re using) Look at your keywords report to find phrases that are driving traffic to your site.

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

JULY 28, 2010

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&# Internal search reports. If you have a search engine on your website, look at a report that shows what people type into that box. Buy your own product.

Social Media 148

Social Media Strategy Consultant B2B 148