Diva Marketing Blog

NOVEMBER 6, 2014

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . So, that said we measured the growth in mammogram appointments (up over 10% across the system), web site visits, and engagement in the conversation (social media).

Health Care 40

Health Care Case Study Study Campaign 40

Social Media Strategies Summit

FEBRUARY 27, 2020

. #1 Ephemeral content disrupts social video. Video has been a trend for years now, and there is no denying its importance. In fact, this year, video is expected to make up 82% of all internet traffic. Despite this compelling number, brands have been a bit slow to embrace video as a medium. Source: TikTok.

Trends 182

Trends Social Media Instagram Platform 182

Ignite Social Media

MAY 22, 2019

Earlier this year, LinkedIn finally caught up with the other major social networks and debuted its own version of live video streaming, LinkedIn Live. As with other forms of live video, LinkedIn Live allows broadcasters to share videos with their network in real time. LinkedIn Live.

LinkedIn 143

LinkedIn Engagement Case Study Sentiment 143

Oktopost

NOVEMBER 12, 2020

Social media marketing is always changing. Not surprisingly, social networks do the same. To bring your page to life, upload videos, product images and screenshots. We marketers have to be agile and constantly evaluate how different strategies, tools and platforms are performing.

LinkedIn 129

LinkedIn Products B2B Review 129

Social Media Strategies Summit

SEPTEMBER 22, 2023

For instance, HootSuite has a dedicated Twitter account, @Hootsuite_Help , which deals with customer queries about its social media management platform: Thank you for contacting us via our Social Networks! watching videos but rarely commenting or posting their own content)? Check out our upcoming social media conferences.

Strategy 130

Strategy FAQ Guidelines Policies 130

Social Media Strategies Summit

NOVEMBER 7, 2018

Social media platform your brand should check out: Houseparty. Houseparty is a live group video chat platform that allows you to connect with contacts saved in your phone via group video chat. It’s similar to other video apps like Google Hangouts, but the big differentiator is that you don’t have to request to join a chat.

Platform 271

Platform Social Media Influencer Trends 271

Pam Moore

JULY 26, 2017

Or are you winging it with a little bit of social spaghetti thrown at the social network walls, hoping it sticks? In addition you must be crystal clear on your message so that you can create creative visuals, audio, text, social media posts and even video to inspire and connect your audiences. Episode Highlights:

Content 162

Content How To Marketing Case Study 162

Oktopost

NOVEMBER 30, 2023

Content: Identifies the specific content piece that was clicked on, such as a recruitment video. Employ Social Listening Are members of your target audience talking about your blog post on Reddit? Are there discussions about your latest video on X?

Forums 62

Forums Reddit Analytics Sentiment 62

Writtent Blog

JULY 5, 2013

Following the release of Instagram’s new video app, Twitter’s Vine was suffering a decrease in popularity and utilization. Or that virtually all social networks are dominated by males? Succeed with Video Content Marketing: 5 Tips and a Case Study. It’s been a pretty dramatic week in the marketing arena.

Strategy 75

Strategy Video Content Marketing 75

Bare Feet Studios

APRIL 8, 2009

Mahalo for the full discussion, all the link love, and embracing people across the beer and social networking community. Plus, we do live stream our monthly meetings of Social Media Club expressly so our neighbor islanders can join us. It truly is changing business daily. I hope to meet you all on my trip to the Big Island.

Case Study 44

Case Study Study Social Media Twitter 44

Bare Feet Studios

FEBRUARY 13, 2009

So I am delighted to present a brief case study for your consideration. Social web tools (free) are used to promote the event, collect donations, organize tasks, and make this thing happen. Sponsors are enlisted to help underwrite the fixed costs.

Case Study 40

Case Study Study Twitter Flickr 40

Mindjumpers

NOVEMBER 18, 2010

Boye web-conference in Aarhus Denmark in search of interesting social media case studies. Whereas the first demonstrated how a small cupcake business has embraced social media in terms of marketing, this post will concentrate on how a major charity organisation uses the various platforms to raise funds. The results.

Social Media 244

Social Media Conference Technorati Case Study 244

Buffer Social

DECEMBER 14, 2023

And according to our internal data, they have the third-highest engagement rate after video and photo posts at 4.2 The carousel format allows for a detailed breakdown of the problem, solution, and results, making the case study easy to follow and understand.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Diva Marketing Blog

NOVEMBER 16, 2008

Subtitle : Motrin's We Feel Your Pain Ad Campaign Targeted To Moms: Proof of the Influence of Social Media. What I found was a video that was apparently an element of Motrin's We Feel Your Pain campaign that was targeted to moms. The majority of tweets were from moms who were Passionately outraged about the video. Background.

Case Study 45

Case Study Study Social Media Marketing 45

Twist Image

NOVEMBER 13, 2010

Make no mistake about it, you can do many social things with online video, but we have to change our mindset about it first. I was excited to be asked to give the luncheon keynote presentation at this past week's DigiDay: On Video in New York City. Where is the innovation in making videos more social?

Video 102

Video Metrics YouTube Case Study 102

Pam Moore

AUGUST 17, 2020

LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. Case studies and examples of how I use LinkedIn to get massive organic reach on my content, videos, podcasts and more that generate leads.

LinkedIn 78

LinkedIn Tips Brands Training 78

Pam Moore

MARCH 31, 2017

Most are filled with mass amounts of random videos and rants by people who understand social media but either don’t know how or have not taken the time to develop training that can be easily understood and digested by those new to social media. Do you have social media problems? . More questions than answers?

Training 165

Training Social Media Brands Small Business 165

The Realtime Report

OCTOBER 9, 2012

“An online coming-of-age love story” formed the basis for a recent social video campaign by Toshiba and Intel – with the main character being played by 76 different fans of the brand. nearly 95,000 Facebook “likes” the top viral video ad (via Visible Measures) for 3 weeks in August.

Video 139

Video Film Project Campaign 139

Convince & Convert

JUNE 11, 2014

To develop valuable case studies for people to gain insight from, 2. At this stage, you will want to think of the assets you will create , including images, videos, and blog posts that will help people connect to the campaign. This can be done as a text and image chat and/or as a video call. Well, three reasons: 1.

Campaign 162

Campaign Google Case Study Badge 162

Pam Moore

JUNE 9, 2019

Building a brand that is relevant, memorable and valuable online requires a lot more than fancy visuals, fast moving video or knowing how to play the last social network newsfeed algorithm. Standing out from the digital noise requires more than hopping on the latest social shiny technology object.

Brands 105

Brands Authentication Template Templates 105

Pam Moore

JANUARY 17, 2018

Mark is changing the goal for his product team from “finding meaningful content to having meaningful social interactions.” ” He also makes it clear we may see less video content. Please register for the webinar for more details to help your business succeed on Facebook and other social networks in 2018.

Facebook 164

Facebook Training Template Templates 164

Small Business Mavericks

APRIL 20, 2011

If you are a local business and you are interested in connecting with potential clients locally, you might find a social networking site or forum that services your local area. If your business does business globally, then any of the large networks are worth your attention. You must be logged in to post a comment.

Social Media 156

Social Media Small Business Case Study Press Release 156

Proactive Report

MARCH 29, 2012

As we are often told there is no such thing as a viral video. There is however a plan to make a video go viral. And it does not take an experienced video team or in-depth technical knowledge. Step One: You do need a network of people with some measure of influence that you can tap into to give the video an initial push.

Video 91

Video How To YouTube Influencer 91

Small Business Mavericks

APRIL 21, 2011

Social bookmarking – Bookmark and share all of your content at two or three social bookmarking sites daily. Social networking – Pick two or three social networks and be active on those networks about an hour every day. You can leave a response , or trackback from your own site.

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Harp Interactive

OCTOBER 9, 2009

Add social bookmark links to your most important web pages and/or blog posts to improve sharing. For every video project purchased, ensure there’s an embeddable web version for improved sharing. Help companies participate in existing social networks, and build relationships on their turf. Don’t fabricate this).

Social Media 232

Social Media Press Release Marketing Widget 232

Webbiquity SMM

SEPTEMBER 9, 2014

Employers will need to do some level of monitoring, in order to measure results, share best practices, and incentive employees for social amplification. ” Of course, employees need to actually be engaging in social media activities on a company’s behalf in order for their to be any social activity to monitor.

Yammer 198

Yammer Policies Social Media Yahoo 198

Webbiquity SMM

DECEMBER 16, 2013

Anyone involved in content marketing knows it’s important to mix it up, using a variety of content formats (text, images, video, etc.), but this simple-yet-useful infographic Jim Dougherty passes along is worth keeping handy for ideas, such as types of text in social media (questions, quotes, tips, fill-in-the-blanks, or testimonials).

Content 201

Content Marketing B2B Journal 201

Convince & Convert

OCTOBER 23, 2013

This is an important and bold move (the technology not the robe), because as you are probably aware, SnapChat formerly was set up so that all content shared on the social network expired – forever – 10 seconds after it was initially retrieved. In 10 seconds?” Fascinating approach.).

Facebook 139

Facebook Social Networking Social Graph MySpace 139

Idaconcpts

JUNE 4, 2014

There are ways to use even the most niche social networks to your advantage. That’s because the idea of using content to market your business has moved beyond the realm of blogging and now includes informational products like eBooks, courses, videos, white papers, case studies, etc. You should be doing the same.

Marketing 151

Marketing Case Study Smart Phone SMS 151

Hootsuite

DECEMBER 12, 2023

Pick the right networks Where will you post as an executive on social media? The obvious choice is LinkedIn — the world’s largest professional social network — and you should definitely be on there. For some executives, it may be the only social platform you need. But don’t overlook other great options.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Unmetric

AUGUST 19, 2019

Here’s an interesting case study video on how the Red Socks Company created a hit campaign by researching what other brands did around Lost Sock Day using Unmetric. Why listening to brands helps you improve your social media strategy from Unmetric on Vimeo. Now, how cool is that?

Social Media 91

Social Media Tools Price Hashtag 91

Pam Moore

SEPTEMBER 20, 2020

Social networks such as LinkedIn are simply a medium for you to build meaningful relationships through conversation and content that inspires, connects and converts to business. However, LinkedIn is not a social network that you can just throw up your digital content spaghetti and hope it sticks and magically brings you leads.

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78

Small Business Mavericks

APRIL 17, 2011

It could be an industry social networking website, it could be an industry wiki or encyclopedia site, or it could be a simple blog. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? The Internet is a huge place.

Company 142

Company Wiki Case Study Press Release 142

Pam Moore

AUGUST 7, 2018

According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. This is disappointing in that 77% of marketers are using at least one social network for business. The goal is not to “do social media.”

Social Media 149

Social Media Training Startup Social Networking 149

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? And will Google+ end Facebook’s domination of social networking—or will it “break the Internet”? 3 reasons Google+ is not a social network by iMedia Connection. Google+ Guides and Tips.

Google 216

Google Tips Bookmarklet SEO 216

Razor Social

OCTOBER 11, 2017

In some cases I’d add new images, graphics, or even video to the article. If you want to know more about page/domain authority and internal linking watch these videos: Understanding domain authority. What I like about this plugin is that you can add custom imagery and text for different social networks.

Tools 111

Tools Tips Content Marketing 111

Direct Marketing Observations

OCTOBER 27, 2011

Because of the cool videos? I think part of the reason why case studies on organizations that do it differently are written is because the majority of marketers and companies do it the same way over and over with predictably average results. Something free. Why would you follow Nike on Facebook? Or Gatorade or American Eagle ?

Compete 162

Compete Case Study Social Networking Small Business 162