Talkwalker SM

JULY 28, 2016

Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments. Download our How-To guide “How to Engage With Customers at Every Step.

Hashtag 60

Hashtag Industry Campaign Hotels 60

Rebekah Radice

APRIL 30, 2018

And that’s where the power of influencer marketing comes in. Still not sure if influencer marketing is right for your business? The Case for Influencer Marketing (and How it Will Change Your Business). Influencer marketing is one of the most effective ways to get it. For most, it’s the latter.

Influencer 115

Influencer Marketing Nielsen Authentication 115

agora pulse

SEPTEMBER 30, 2020

One of the recent examples of this comes from @RyanMcCready1 who shared this case study on Twitter, which earned him quite a few engagements and recognition: Twitter threads in action: This is an actual article broken into tweets. Use Twitter threads to share case studies, tutorials, and analysis of recent reports or trends.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Buffer Social

JULY 23, 2018

However, we stumbled across a case study from Viper where they featured an eCommerce business that was able to generate more than 41,000 email signups and 10,000 social media followers in one campaign. So this specific case study focused on the eCommerce company called Brevite. Which is, of course, easier said than done.

Case Study 69

Case Study Study Social Media Tools 69

Social Media Strategies Summit

JULY 19, 2023

But using TikTok for business isn’t just about inscrutable humor and dance challenges; it drives meaningful engagement and action. This broad focus and variety of content types help Nike engage a wide range of audiences while using the clout of its big-name athletes to drive up views. Glossier clearly understands this.

Brands 130

Brands Energy Sports Fashion 130

Hootsuite

JANUARY 18, 2024

Once you know that your marketing is intended for little old ladies in Michigan or tech bros in New Dehli, you’ll understand just what type of tone and topics will resonate best… setting you off on the right path to earning engagement and brand loyalty. Research relevant hashtags, understand best practices (stick with 3-5 per caption!)

Social Media 121

Social Media Tips HootSuite Marketing 121

Pam Moore

SEPTEMBER 20, 2020

SocialZoomFactor · LinkedIn Marketing Engagement Strategies to Increase Leads, Sales and Brand Awareness. Engagement is Key to Success on LinkedIn. The key to success on LinkedIn is learning how to find, connect with and engage the right people in authentic ways. In this 30 minute podcast you will learn: .

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78

Sprout Social

OCTOBER 16, 2023

Responsive customer engagement and care The latest Sprout Social Index™ found consumers across all ages have similar outlooks on what brands can do to leave a lasting impression. Balancing engaging content with posts that showcase your products or services in action guides consumers further along the buyer’s journey.

Brands 115

Brands How To Authentication Collaboration 115

Sprout Social

FEBRUARY 1, 2024

It does so by helping you: Cultivate brand advocates : Engaging with users who already show a positive inclination highlights potential players for customer advocacy. If Dutch Bros notices a customer who frequently mentions their coffee in a positive light, the brand can engage these advocates with targeted outreach.

Social Media 110

Social Media Sentiment Loyalty Microsoft 110

Talkwalker SM

SEPTEMBER 6, 2016

The “coffee community” on social is vibrant and engaged with great potential for brands – the challenge was to tap into the tastes and preferences of this group to understand how to present their new brand identity. Facebook and Instagram engagement quadrupled. The results were remarkable.

Engagement 60

Engagement Case Study UGC Analysis 60

Convince & Convert

JULY 19, 2013

Sometimes deepening the relationship between your brand and your fans is as simple as giving people a way to engage on a new level. Just one month after the introduction of Facebook timeline for brands, visual content (photos and videos) saw a 65% increase in engagement. Case Study: A Day at the Races With Indy 500.

Campaign 151

Campaign Instagram Case Study Tips 151

Keyhole.co

JUNE 27, 2023

The dashboard can help businesses, public figures, people who make content, and people with much influence. It offers tips on content creation, platform updates, and audience engagement. The Dashboard also has features like content suggestions and currently popular hashtags.

Instagram 52

Instagram Analytics Hashtag Metrics 52

Dave Fleet

FEBRUARY 2, 2011

Don’t panic: Search for hashtags and relevant accounts during emergencies to stay informed. Influence the influencers – Get to know the people with influence in your field, before you need to ask them for anything. See what they post; see who they engage. Learn from their successes and their mistakes.

Twitter 419

Twitter How To Reputation Curation 419

Unmetric

AUGUST 19, 2019

Track relevant hashtags. This means creating more engaging content, getting more certainty around your social strategy, and automating tedious tasks like reporting. You can dissect which type of your posts garner more engagement and at what time. A social media monitoring tool can track: Monitor mentions of your brand.

Social Media 91

Social Media Tools Price Hashtag 91

Buffer Social

JUNE 6, 2022

When consumers post about a brand on social media, they can influence their followers’ buying decisions. more impactful than influencer content when making a purchasing decision.” ” Both marketers and consumers agree that peer-influencers are more effective than any other marketing method.

UGC 71

UGC Content Case Study Influencer 71

Rebekah Radice

APRIL 30, 2018

And that’s where the power of influencer marketing comes in. Still not sure if influencer marketing is right for your business? The Case for Influencer Marketing (and How it Will Change Your Business). Influencer marketing is one of the most effective ways to get it. For most, it’s the latter.

Influencer 60

Influencer Marketing Nielsen Authentication 60

Hootsuite

MARCH 16, 2020

Hashtag Challenge : Ad appears on the Discovery page. Custom Influencer Package: Ad appears as part of sponsored content created by a TikTok user with influence in your market. . Custom Influencer Package: Ad appears as part of sponsored content created by a TikTok user with influence in your market. .

Advertising 141

Advertising Marketing Campaign Hashtag 141

Oktopost

AUGUST 10, 2023

That means if you’re not using it as a resource to nurture, engage, and foster relationships with potential buyers, you’re missing out on a golden opportunity to drive more revenue. What’s engaging key audiences right now, and how can you leverage that to generate stronger interest in your own social posts?

Social Media 62

Social Media B2B Sentiment How To 62

Unmetric

AUGUST 28, 2019

This indicates that you missed out on looking at 30% of possible engagement for your brand. With social media listening tools, you’re constantly in the loop of what is being said about your brand, competitors, industry, and even a particular keyword or hashtag that’s trending. HubSpot isn’t a social media listening tool.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Social Media Strategies Summit

MARCH 25, 2021

Social Commerce Case Studies to Get Your Creative Juices Flowing. Many of its Instagram posts incorporate the hashtag #TapToShop, signaling that featured products can be bought directly within the app. For its linkup with fashion influencer Danielle Bernstein, the denim brand ran previews of its new product line.

Examples 221

Examples Retail Instagram Buy 221

Hootsuite

MARCH 2, 2022

Those people are engaging with retail brands on social. Gartner predicts that more than 60% of all customer service engagements will be resolved through digital or self-serve channels like social messaging and chat by 2023. Creators (sometimes known as influencers) can be your way in. Engage with your audience.

Retail 104

Retail Social Media Brands Tips 104

agora pulse

DECEMBER 20, 2016

The visual-centric platform is known for its high engagement , and social videos are just as important here as they are on other platforms. Fortunately, there are some tested methods to boost views on your Instagram videos, backed by data and case studies. Choose Relevant Hashtags. more engagement than those with none.

Instagram 60

Instagram Video Hashtag Case Study 60

Ignite Social Media

MAY 6, 2021

It’s becoming more social overall – no longer are we constantly seeing whitepapers, case studies, webinar announcements, or other lead generation tactics clogging up our feed. Have you seen any difference between your engagement levels when comparing them to business or personal themes?

LinkedIn 202

LinkedIn Marketing Eventful Compete 202

Convince & Convert

JUNE 11, 2014

The short version is this: Be open, be transparent, and people will engage and over time trust you and your brand. To develop valuable case studies for people to gain insight from, 2. Concept This is the name of the campaign, including the hashtag and the whole kit and caboodle behind what is going to happen.

Campaign 162

Campaign Google Case Study Badge 162

Keyhole.co

JANUARY 27, 2023

TikTok allows content creators to make videos in different time durations, letting them showcase their products, share case studies and give a sneak peek at their company’s culture. They actively engage with their potential customers by promoting their products through relevant content on TikTok.

ROI 52

ROI B2B Social Media How To 52

Convince & Convert

MAY 22, 2014

Images for the game are sourced using hashtags from a custom built content management system. Word-of-mouth social sharing of images, videos and online reviews have been proven to greatly influence travel decisions. Once the user begins the game, they’re prompted with a series of location-based Instagram images.

Airlines 155

Airlines Instagram Tourism Hotels 155

Socialmedia.biz

SEPTEMBER 12, 2016

Engagement on Instagram is astounding, making it a visual marketer’s dream. In addition, innovative third-party tools have developed solutions that leverage Instagram’s advertising API to allow people to create engaging promoted posts that convert more effectively than conventional ads. Instagram users like shared photos 4.2

Instagram 60

Instagram Tips UGC Case Study 60

Hootsuite

DECEMBER 7, 2022

You can choose words, exact phrases or hashtags, and you can also choose words or phrases you’d like to exclude from the search. Using Engagement , you can get even more precise. influencer filter:media Searches for the word “influencer” and an image or video. Engage in risky replies. Build a case study.

Twitter 115

Twitter HootSuite Airlines Mobile 115

Keyhole.co

NOVEMBER 17, 2023

Forward-thinking businesses are taking advantage of this marketing strategy to engage audiences and manage brand reputation in real time. It was able to identify opportunities to engage customers and sell their solutions by monitoring conversations around business-related keywords. Don’t worry, you’re not alone.

Examples 59

Examples Brands Sentiment Reputation 59

Keyhole.co

JUNE 7, 2023

Social proof is your best friend Social proof, such as testimonials, case studies, certifications, and ratings, provide more credibility and trust to your brand. Technique #2: You tell your customers you’re a great brand by sharing customer testimonials, names of previous clients, and case studies.

B2B 52

B2B Tips Brands Marketing 52

Sprout Social

APRIL 6, 2023

All these factors will influence your content creation workflow and the frequency of how tasks should be prioritized. With Sprout Social, you can get a list of hashtags, keywords and topics relevant to your brand and audience to inform your content planning. Will you need subject matter experts or guest features?

Content 82

Content Collaboration Project Template 82

Keyhole.co

MARCH 7, 2023

It involves using specialized software tools to monitor brand mentions, hashtags, keywords, and other relevant metrics, to gather insights and data about a brand’s online reputation, customer feedback, and overall social media presence. Track keywords and hashtags with Keyhole 2. Track your social media analytics with Keyhole 6.

Social Media 59

Social Media Apple Trends Reputation 59

Hootsuite

JULY 2, 2019

LinkedIn also found that while only about 2% of employees reshare their company’s social posts, they are responsible for 20% of overall engagement. Employees who trust their employer are twice as likely to engage in employee advocacy. Target employees share the volunteer work they do with the social hashtag #TargetVolunteers.

Social Media 111

Social Media Guidelines HootSuite How To 111

Pixlee

DECEMBER 22, 2021

Robert Cialdini first explained the concept of “social proof” (sometimes called “informational social influence”) in his 1984 book “Influence.” Sharing case studies from clients. Embracing influencer marketing or working with micro-influencers. Run a social media contest.

UGC 52

UGC Marketing Mobile Review 52

Ignite Social Media

JUNE 16, 2016

Luckily, it’s easy to break free from campaigns as lackluster as a pair of golf socks and create eye-catching, engaging Father’s Day content. Using the hashtag #JokesFromDad , HH Gregg asked fans to share their favorite dad jokes, with the best submissions being acted out by cute kids in oversized suits and ties.

Communities 60

Communities Tips Content Authentication 60

Buffer Social

DECEMBER 4, 2019

The website ConversionXL has a neat case study on a brand that has experimented with a Facebook Shop. We think it’s really smart to continually try out these new features, both for their commerce potential and for the engagement boost you get from trying out new content on your accounts. How to say hello to us. Enjoy the show?

Social Media 98

Social Media Instagram Apparel Groups 98

Pixlee

JANUARY 25, 2018

User-generated content enables a brand’s passionate customers to become advocates, in turn building engaged communities around products and services. They also challenged users to post unedited photos of themselves in bathing suits with the hashtag #AerieReal. Tourism Australia. Stuart Weitzman.

Campaign 43

Campaign UGC Content Tourism 43