Audiense

JULY 8, 2016

Some of our favourite brands, which also happen to be official Wimbledon sponsors, have launched exciting campaigns. What’s more, Twitter debuts live streaming high-definition broadcast of Wimbledon! If you’ve been travelling around London by Tube or Trains this week, you’ll notice how atrocious the services have been.

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Transportation Brands API Travel 99

Audiense

JUNE 2, 2017

At Hobbynote , we’re committed to creating innovative and creative uses of Twitter at scale. We’ve produced hundreds of bespoke campaigns for the top brands around the world, and we always are looking at new ways to improve how brands and businesses can interact with their audiences by enhancing the conversational experience.

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Transportation Travel Banking Twitter 102

Later

JULY 29, 2021

Our founder Jamie Cormack once said to me that a bag enables peoples’ creative journeys because it quite literally facilitates a person to carry the tools they need to practice their craft, travel, and commute. Our mission is to inspire creative thinking with content based on art, culture, and travel. Sign up today — it’s free!

Brands 66

Brands Travel Instagram Curation 66

Keyhole.co

MARCH 7, 2023

Increased visibility and reach With a large following, your brand’s posts are more likely to appear in people’s feeds, allowing you to reach a wider audience. They are most active on Twitter and Instagram. Use potential hashtags Now, let’s talk about hashtags campaigns.

Instagram 52

Instagram UGC Hashtag Collaboration 52

agora pulse

NOVEMBER 3, 2020

If you’re in the midst of a major social media campaign , you may have to rethink your calendar. For example, the San Francisco Travel Association shared locally inspired Zoom backgrounds when the pandemic made tourism impossible. Review your ad campaigns and consider pausing them until you resume your regular calendar.

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Social Media Social Media Management Health Care Issues 127

Keyhole.co

MAY 3, 2023

Using a hashtag tool, you’ll be able to track how your campaign performed but also uncover key findings about your audience and your competitors. You should always aim to prove the effectiveness of your marketing campaigns. Skincare brand Drunk Elephant uses the #TheLittles hashtag to showcase their travel-sized products.

Hashtag 52

Hashtag Social Media Sentiment How To 52

Hootsuite

AUGUST 10, 2022

Unless you’re a plucky time-traveler from the 1800s, you probably already know what an influencer is. (If Scroll for more (time traveler: not that kind of scroll). Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. What are KOLs?

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How To Marketing Collaboration Influencer 106

Hootsuite

APRIL 15, 2020

But if you’re sticking with #ThrowbackThursday posts on Twitter, unsure of how else to use hashtags, stay right here. They’re not just for Twitter anymore, either. Another example is Cheerios and its #CheeriosHeartHuntSweepstakes campaign. On Twitter, you don’t have a ton of space to write a caption. Hashtag basics.

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Hashtag How To HootSuite LinkedIn 145

Hootsuite

JUNE 14, 2022

Copy these daily hashtags for Instagram , Twitter, and TikTok (or wherever your followers are) for easy use. Make sure you’re sharing tips that will add value to your followers’ feeds. Or, if you’re a travel company, it’s a great hashtag to find new clientele. Daily hashtags cheat sheet. View this post on Instagram.

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Hashtag Engagement Instagram HootSuite 145

Sprout Social

DECEMBER 13, 2018

Which campaigns and content types fell flat? Imagine being a travel agency and showing potential travelers the views they might see. These are projections to pay attention to if your advertising campaigns take a while to build. For every Twitter user, you can open up Sprout and view the conversation history with them.

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Social Media Marketing Policies Advertising 111

Sprout Social

AUGUST 26, 2021

While focus groups are helpful to reference at the start of new product or campaign development, they’re less useful for gathering customer feedback once said post-launch. Search for your brand and the name of your product on social platforms like Twitter or Instagram to learn how customers actually use your goods and services.

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Research Social Media Airlines Marketing 144

Talkwalker SM

FEBRUARY 8, 2016

When such large sums of money are being invested into Super Bowl ad campaigns, going viral is pretty much a must, so we decided to use social media analytics to take a look at the lessons brands can learn from what worked and what didn’t work at Super Bowl 50. Track the success of your marketing campaigns using the Talkwalker Virality Map.

Hashtag 93

Hashtag Marketing YouTube Campaign 93

Pixlee

AUGUST 10, 2020

Although not as self-serve as Facebook or Twitter, TikTok offers functionality for you to advertise your brand on TikTok. As with brand takeovers, these ads can feature influencers or promote social media contests, while creating a less branded feel by appearing naturally in the user’s feed.

Video 98

Video Marketing UGC Hashtag 98

agora pulse

OCTOBER 19, 2017

Your Reach tells you how far your message travels, how many people are seeing it, and who those people are. If you are running paid ads in Facebook, Twitter or LinkedIn then you will also be able to see the number of clicks to your website. The same goes for retweets on Twitter.

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Social Media CPI URL Social Media Management 133

Later

SEPTEMBER 1, 2020

From entirely shoppable feeds to a whole host of tools aimed at supporting small businesses , there’s no denying that Instagram is on a mission is to turn the app into a streamlined shopping experience. Head to my stories to see all of the different app effects like color presets and speed editing that you can use to edit your travel videos!

Platform 78

Platform Social Media Small Business Instagram 78

Convince & Convert

MARCH 19, 2018

The question is, how can you ensure your campaigns generate clicks and revenue? After analyzing over 30,000 paid media accounts , we’ve learned the difference between a campaign that gets ignored and one that captures attention. Save your custom audiences to optimize settings and recycle for future campaigns.

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CPM CPA ROI Campaign 150

Akamai Marketing

MARCH 9, 2009

The campaign, a road tour, dubbed the “Spirit of Aloha” includes Hawaiian travel and tourism executives, 3 dancers & 2 musicians on loan from the Polynesian Cultural Center as well as Maui’s Camile Velasco of American Idol fame. Maybe travel and tourism will will be the next segment to utilize the power of event marketing.

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Eventful Tourism Klout Travel 100

Buzzlogix

MARCH 31, 2017

Last year, Twitter announced it would begin testing a revolutionary method for consumers to discover and purchase products using the social media platform. Since the release of the Buy button, everyone from event marketers to retailers recognize the potential offered by Twitter’s latest marketing tool.

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Buy Twitter Embedding Eventful 40

Techipedia: Tamar Weinberg

NOVEMBER 9, 2011

With the huge number of communication channels available including emails, websites, and iPhone apps plus the ever-increasing number of social media channels such as Twitter, LinkedIn, Facebook Google + and YouTube, it is no wonder that maintaining consistent branding has become somewhat of a challenge to the digital age marketer.

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Brands Software Guidelines Travel 185

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

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Tools Tips Marketing Social Media 277

ProBlogger

JANUARY 20, 2011

This guest post is written by Anthony from The Travel Tart. When I first started my travel website in 2009, I just wanted to get my travel writing out there, because I was frustrated with the way traditional media worked. Would you like to use your travel blog to travel the world?

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Travel Tourism Blogger StumbleUpon 42

Pixlee

MARCH 30, 2017

But in a digital world where social media connects travelers and homebodies alike, would-be adventurers no longer have to depend on a travel agent’s recommendation for an exciting new trip. When compared to the engagement rates of other social networks, such as Facebook and Twitter, Instagram blows the competition away.

Tourism 40

Tourism Instagram Travel Marketing 40

Sprout Social

DECEMBER 19, 2019

Next, Instagram also added the option to include previews of IGTV videos within a user’s regular feed, helping people to discover accounts they follow that are also creating long-form video content. Share previews of your IGTV videos to your feed to reach more viewers. Create vertical video content specifically for IGTV.

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Trends Instagram Meme Authentication 93

Pixlee

APRIL 11, 2017

These brands are looking to optimize website ads, SEO campaigns and more – anything to give them an edge over the competition. Right on their website , you can read stories, view pictures, and watch videos from guests and hosts alike who share why they travel or why they welcome strangers into their home. With online sales in the U.S.

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Brands Hotels Travel Airlines 42

Buffer Social

JANUARY 16, 2018

And there are now more people using the top four social messaging apps (WhatsApp, Messenger, WeChat, and Viber) than the top four social media apps (Facebook, Instagram, Twitter, and LinkedIn) 1 Business Insider , 2017. Twitter was close behind with 89 percent of respondents saying they use the platform for their business.

Report 111

Report Data Social Media Research 111

Pixlee

APRIL 11, 2017

These brands are looking to optimize website ads, SEO campaigns and more – anything to give them an edge over the competition. Right on their website , you can read stories, view pictures, and watch videos from guests and hosts alike who share why they travel or why they welcome strangers into their home. With online sales in the U.S.

Brands 40

Brands Hotels Travel Airlines 40

Buffer Social

JULY 23, 2019

Keep reading as we dive into the world of micro-influencers and explain the ins and outs of this new trend toward going small with your influencer campaigns. This is true of almost all categories of social content, even the much-loved travel category. Engagement with travel influencers fell to 4.5 How to say hello to us.

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Influencer Strategy Marketing Survey 75

Later

JUNE 2, 2019

If you want to gain followers and build your brand awareness on Instagram, you need to have a strong and recognizable Instagram aesthetic across your feed and stories. Thankfully, there’s a quick and easy way to achieve a cohesive aesthetic on your feed — presets! Especially if you’re new to editing software like Photoshop.

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Instagram Template Templates Hashtag 70

Webbiquity SMM

JANUARY 24, 2011

Display a feed of brand-related comments from a variety of social networks on your website? Don’t want to follow Twitterers who aren’t following you? A free tool for finding the relative influence of any Twitter user. Display a feed of brand-related comments from a variety of social networks on your website.

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Tools Social Media Lithium Sysomos 206

Later

JULY 10, 2019

While highly curated feeds with perfectly staged shots were all the rage in the past, more brands and influencers today are stepping out of their comfort zones and sharing honest, unfiltered content to their feeds and stories. This isn’t to say that curated feeds are no longer “in.” View this post on Instagram.

Trends 85

Trends Instagram Feed Feedly 85

Hootsuite

JUNE 25, 2019

To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. Tag a friend.

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Examples Social Media Instagram Hashtag 111

Later

NOVEMBER 13, 2019

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Check out how influencer @jlbabe has adopted this cool look in her feed: .

Instagram 85

Instagram Trends UGC Meme 85

Hootsuite

AUGUST 19, 2020

Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that pays off in a major boost to your brand reputation, awareness or sales. Looking for inspiration for your next social media campaign? 7 social media campaign examples to learn from. Platforms used: Twitter. Beer purch.

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Campaign Social Media Travel Hashtag 145

Later

SEPTEMBER 12, 2019

There’s no point in sharing UGC for UGC’s sake — you need to be both strategic and considerate with it in your feed. . Want some more inspo on how to use UGC in your marketing campaigns? Check out our blog post on the top 5 Creative UGC Marketing Campaigns to Grow Your Business ! . View this post on Instagram. ?ƒ????

UGC 60

UGC Content Instagram Hashtag 60

Convince & Convert

MAY 4, 2016

We’re always on the hunt for a campaign or idea that will wow us or (preferably) click “Share” on social. Figure B demonstrates a “winter-free” social media feed; the Game of Thrones fans in this scenario are less well-connected, so members of that network are less likely to see the spoiler. We’re content enthusiasts.

Influencer 60

Influencer Marketing Automotive Diagrams 60

Kikolani

MAY 11, 2012

Discover more about optimization for local businesses and mobile marketing campaigns. Have You Ever Time Traveled? 5 Steps to Hosting Successful Twitter Chats: Your Ultimate Guide – Twitter chat guide: what you need to start a twitter chat event, create a plan, checklist, promotions, analytics and archiving.

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Mashup Resources SEO RSS 113

Kikolani

DECEMBER 7, 2012

How to Track Offline Marketing Campaigns with Analytics – Easy ways to track your offline promotions online through Google Analytics and various other strategies. Also, be sure to follow him on Twitter @jasonphines or Google+ ! Be sure to catch the weekly roundups by subscribing to Kikolani’s full feed via RSS or email.

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Mashup Resources Remix Google Reader 122