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How to Create a Brand Community: A Step-by-Step Process

Social Media Strategies Summit

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one?

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

say strengthening their brand is a top business objective. However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Brands compete for the attention of their customers in real-time, across various channels. Image credit: HubSpot.

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Yuzu App Redefines Social Connections for Asian Community

Bill Hartzer

In a landmark move set to revolutionize social networking and dating, Yuzu, a pioneering platform catering specifically to the Asian community, has officially launched on both the iOS app store and Google Play store. Welcome to Yuzu, the social playground that binds culture, community, and connection.”

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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

In this new reality, brands must humanize and connect with their audiences more meaningfully. Enter brand storytelling. Research from Google and Talk Shoppe found that virtually all consumers agree that “good content” tells a story. Influencers are a great fit for telling a brand story because they’re real people.

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The Higher Ed Social Media Tips and Tricks You Can’t Google

Social Media Strategies Summit

Help new employees create correctly branded graphics fast: New starters can immediately create on-brand graphics after a single tutorial — they just have to understand your software. But you’ll only enjoy those benefits through true , authentic community management. Only have a tiny, pixelated headshot of a professor?

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Create Brand Value Through Local Community Management

Mindjumpers

The following post is part of the Mindjumpers Network series and written by our Community Manager, Sara Hansson. For international brands and companies, it can be a challenge to control and maintain product perception worldwide. Talk to your fans in their language.

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10 Reasons Businesses Will Start Using Google+ Communities in 2014

Convince & Convert

By now you may well have heard of Google+, and you think it is a ‘social media thing’, right? Sure, there is a social destination, but Google+ has tools for every business looking to increase engagement: a) Within their business itself, and b) To build relationships and develop loyal ‘fans’ of them and their brands.