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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report.

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eMarketer’s New Blogging Report: More Readers, Fewer Writers

Debbie Weil

eMarketer ‘s recently released report The Blogosphere: Colliding With Social and Mainstream Media is intriguing. The second point the report makes is less obvious and more interesting. They read the Huffington Post or Mashable or the dozens of blogs written by New York Times or Wall Street Journal reporters.

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Blogosphere Trends + Storytelling

ProBlogger

Because today, we’re going to use the weekly blogosphere trends from Regator to talk about the importance of storytelling in blogging. I could have reported the facts: When I went skydiving, our parachute got tangled, but we were able to straighten it out and land safely. If not, give it a try this week and report back.

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Instagram and Pinterest for Storytelling: Grey Goose’s Social-Mobile Campaign

Mindjumpers

Ambassador programs are most commonly seen in the blogosphere, so this Instagram ambassador campaign positions Grey Goose as a pioneer. Monitor Your Brand’s Instagram Activity with New Reporting Tool. Making popular Instagrammers brand ambassadors allows the brand to reach potential customers in a creative and surprising way.

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Blogosphere Trends + Being Opinionated

ProBlogger

Man alive, I hate bringing you a list of blogosphere trends that includes both Lindsay Lohan and Jersey Shore—not to mention Sarah Palin. But I report the list, I don’t decide what’s on it (neither does Regator —it just calculates what’s being blogged about most this week). Blogosphere Trends + Being Opinionated. Share This.

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Blogosphere Trends + Interview Tips

ProBlogger

Think interviews are best left to Barbara Walters, news reporters, or magazine journalists? As always, the weekly blogosphere trends have been provided by Regator.com. Blogosphere Trends + Interview Tips. Think again. You can find her on Twitter @kimber_regator. Post from: Blog Tips at ProBlogger. Share This.

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Blogosphere Trends + Digging Deeper

ProBlogger

The basics: It was reported that Android phones were outselling iPhones. Don’t be afraid to do some extra reporting. Blogosphere Trends + Digging Deeper. She then broadened the comparison past the weddings themselves and into the lifestyles of the young women. American Idol. BlackBerry Torch. Share This.