Waxing UnLyrical

MARCH 26, 2012

You might remember my telling you about this ; long story short, we were asked to provide digital support for the campaign; specifically, to engage bloggers with the goal of raising awareness for the campaign and the work that OA does to empower women around the globe. Do not send press releases. The timeframe. And I mean a ton.

Case Study 256

Case Study Blogger Study Campaign 256

ProBlogger

SEPTEMBER 13, 2012

Most bloggers understand that online press releases can drive traffic. Press releases are powerful ways to reach people through search. This of course can result in one thing many bloggers desire the most: traffic. In other words, what are we going to write a press release about?

Press Release 39

Press Release Vocus Blogger Embedding 39

Proactive Report

OCTOBER 24, 2011

We need to understand the current media landscape: What journalists need today, how best to work with them, where the opportunities lie for PR news material — and what that means for Press Releases. How does this affect the way we write a press release? The press release is available here.).

Press Release 81

Press Release News Wireless Journal 81

Webbiquity SMM

JANUARY 12, 2011

How can you amplify and extend new releases through social media? Effectively connect with bloggers and other key online influencers in your industry? The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk. Public Relations: The best press release is no press release by MarketingSherpa.

Press Release 194

Press Release Tools Tips Vocus 194

Webbiquity SMM

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Janet Fouts

JULY 2, 2010

If you’ve got a great story it seems only natural for PR to reach out to bloggers in your space and get them to write about you right? Yeah… well that seems to be the latest problem for bloggers who get tons of emails and press releases every day trying to get them to write about whatever product or service.

Blogger 126

Blogger Press Release Badge Eventful 126

Webbiquity SMM

SEPTEMBER 1, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. How to Reach Out to Bloggers by Chris Brogan. The Top Free Press Release Distribution Sites by BigNews.biz. ** 5 stars.

Press Release 200

Press Release Tips HootSuite Alltop 200

Waxing UnLyrical

AUGUST 28, 2018

For example, when writing a press release ensure your headline provides enough detail to engage readers while leveraging your sub-head to deliver the scene. Elena Bosch is a writer, blogger and public relations practitioner based in Orange, California. Draw readers in using imagery, analogy and emotion. Explain the conflict.

Press Release 262

Press Release Case Study Curation Consultant 262

Webbiquity SMM

MARCH 12, 2012

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? How can you make a press release more friendly to blogs, Twitter and search engines? Blogger Outreach Remains Crucial for PR Pros by SocialTimes. by Blogging PRWeb.

Vocus 188

Vocus Press Release Tips Blogger 188

ProBlogger

DECEMBER 11, 2010

Previously we offered five reasons to promote your blog with press releases as part of an overall content marketing strategy. This post provides a few tips on how to write a press release for maximum media exposure. Choose a strong press release topic. Stuck for press release ideas? News Flash!

Press Release 45

Press Release How To Syndication News 45

ProBlogger

OCTOBER 12, 2010

Creating content on a blog is just one aspect of being a productive blogger—you’ve written the content, but now what? Companies, businesses, and individual blog owners try out many tactics, but few consider using a press release as a promotional tactic for their blog. Why a press release? Quality links.

Press Release 45

Press Release RSS Engineering Influencer 45

Waxing UnLyrical

JUNE 24, 2013

Enduring Questions on Press Releases and SEO. Why: Do press releases have search value? Frank Strong tackles this question and provides tips to get the best search results from your press releases. How My Guinea Pigs Became Famous Guest Bloggers. Hence the seven posts below. You’re welcome.

SEO 197

SEO Tips Press Release Engineering 197

Adam Sherk

JUNE 1, 2011

Twice in the past year I’ve covered the most overused PR buzzwords and marketing speak and press release buzzword abuse. Now admittedly the best antidote for marketing speak in press releases is to explain things simply in clear, direct terms and let the media professionals take it from there.

Press Release 190

Press Release Marketing Sports SEO 190

Waxing UnLyrical

NOVEMBER 4, 2011

You will start to communicate more efficiently and swiftly with media, bloggers, and your community. Press releases. I will be the first to tell you (again, I’m a millennial) that the traditional press release is virtually dead.

Press Release 188

Press Release Flickr Template Templates 188

Kikolani

JUNE 15, 2012

10 Free Tools Every Business Blogger Should Bookmark – Explore the free tools out there that will help you be better at business blogging and content creation. Are You Just Another Dumb Blogger? Why News-Style WordPress Themes Are a Bad Idea for Some Bloggers – As bloggers, the theme we use plays a huge role in our brand.

Mashup 120

Mashup Resources Blogger RSS 120

Bill Hartzer

OCTOBER 5, 2009

In what I believe is a surprising decision, the Federal Trade Commission decided that they will require bloggers to “clearly disclose any freebies or payments&# they get from companies for reviewing their products. What’s more important here, though, this is the first time that FTC rules have covered bloggers.

Blogger 108

Blogger Guidelines Press Release Technorati 108

Adam Sherk

MAY 14, 2013

While links within press releases may not have much direct SEO value, including links to specific pages calls their attention to journalists, bloggers and others who may come across the release. See Press Release Optimization Checklist and Tips for more information). Blogger and influencer outreach.

Publishing 209

Publishing Module Syndication Badge 209

Laurel Papworth

JANUARY 17, 2010

PR people need to be careful how they frame an invite to a blogger press event. This social media invite sent to Fashionista highlights some of the issues of running blogger only events. person that I “had&# to come to a Blogger Preview because it was the first one in Australia. Not all bloggers are created equal.

Fashion 96

Fashion Blogger Eventful Social Media 96

Harp Interactive

OCTOBER 9, 2009

Learn which bloggers might care about your customer. Download the Social Media Press Release (pdf) and at least see what parts you want to take into your traditional press releases. Track your inbound links and when they come from blogs, be sure to comment on a few posts and build a relationship with the blogger.

Social Media 232

Social Media Press Release Marketing Widget 232

Small Business Mavericks

AUGUST 20, 2013

Here are 5 powerful ways you can promote your e-book so that you get the recognition you deserve as an author and an expert in your niche: Press Release – Even online, press releases are still a powerful public relations tool. Be sure to link it to the sales page. Every review you get is a feather in your cap.

Press Release 105

Press Release Review Small Business Social Media 105

Adam Sherk

JANUARY 11, 2010

We found official press releases often appear word for word in first accounts of events, though often not noted as such. While many people regard press releases as little more than throw-away text, the reality is that smaller news sources in particular do in fact use that content in full or repurposed form.

Study 147

Study News Press Release Report 147

Techipedia: Tamar Weinberg

AUGUST 31, 2011

Besides these blogs, our press release got picked up by Marketwire, BizJournals and MSNBC. All three of these influential bloggers together provided us about 15% of our pageviews and 8% registrations. The press release and its coverage gave us the most calls from recruiters.

Press Release 142

Press Release Patterns Marketing Klout 142

Sherrilynne Starkie

FEBRUARY 1, 2014

The Government of Canada’s announced that it’s retiring the traditional format; surely this means the press release is finally dead. In November on its relaunched blog, Unbottled , the company announced that for consumers, ‘the corporate website is dead and “press release PR” is on its way out’. Wikipedia).

Press Release 295

Press Release Wikipedia Skills Blogger 295

Adam Cohen

OCTOBER 27, 2011

PR organizations can be built are “unfinished” content, including press releases and snippets prepared to help media organizations generate their own finished content. Marketing organizations are historically built around generation of “finished” content.

Content 237

Content Press Release Flickr Collaboration 237

Proactive Report

JANUARY 11, 2012

A statement in the first point absolutely floored me: While a press release does not necessarily need to be well-written. … What could possibly lead anyone to the conclusion that a press release doesn’t have to be well-written? The purpose of a press release has changed; that I am the first to acknowledge.

Skills 111

Skills Press Release Yahoo Nielsen 111

Idaconcpts

DECEMBER 15, 2010

Press releases. Use online press releases (also known as social media press releases) to include useful links to your products in your press releases. If you can get quoted as an expert in your industry by credible bloggers and journalists then you can raise awareness of your online business.

Press Release 151

Press Release Strategy Forums Marketing 151

Janet Fouts

OCTOBER 2, 2013

A company hires us to do influencer outreach and then has trouble with the way the blogger phases their review or post. Most bloggers intimately know their market. They know the voice of that blogger, how they phrase things, the quirky ways they tell a story, the cutesy background any brand would feel a little squeamish about.

Advertising 182

Advertising Content Marketing Press Release 182

Small Business Mavericks

MAY 27, 2015

Nick Steiner is the press officer of a group whose press release was quoted in a blog using WordPress. Most bloggers don’t have the money or the time to fight it, but Automattic (WordPress) did, and won a limited victory of $25,000 to cover certain costs and fees. Automattic is the owner of WordPress.com.

Content 70

Content Press Release Marketing WordPress 70

Harp Interactive

DECEMBER 1, 2009

TV); enlist popular bloggers to avoid Google Clustering. Use electronic and traditional PR techniques and optimized press releases. Create Wikipedia articles, electronic press releases; leave comments on forums and blogs even those with <nofollow> attributes. Create sub domains, blogs, media channels (.TV);

Reputation 249

Reputation Directory Press Release Real Estate 249

Convince & Convert

MAY 16, 2013

Use Google to Identify Where You Can Submit Press Releases, Articles, and Guest Blog Posts. Every time you have a press release, have you ever thought about investing a few hours searching for places to manually post your news? It’s a win for you and for your clients. Why is this beneficial?

Real Estate 151

Real Estate Press Release Google News 151

Harp Interactive

JANUARY 6, 2010

Blogs (WordPress, Blogger, Twitter etc). Press releases. Channels You Need To Monitor: The key to managing your online reputation is a comprehensive daily monitoring of various platforms like: Social Media Platforms (Facebook, MySpace). Video Sites (Youtube). Image Sites (Flikr). Articles (ezine, articlebase etc).

Brands 307

Brands Brand Monitoring Reputation Press Release 307

Twist Image

MAY 13, 2014

In fact, it''s probably no more or less work than the PR machine of pumping out press releases or contributing to trade publications. press release. press release. The big difference, it turns out, is that consumers would much prefer a blog over that other kind of content. blog readership. brand perception.

Press Release 104

Press Release YouTube Influencer Blogger 104

Techipedia: Tamar Weinberg

SEPTEMBER 8, 2011

If you have a brand or product for parents, targeting and partnering with mommy bloggers is a great way to get exposure. For example, if you have a product for teenagers you would not want to pick a pregnancy blogger. Mommy bloggers do not love broad press releases. Come to your mom blogger event?

Social Media 161

Social Media Strategy Jive StumbleUpon 161

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

As bloggers, we’ve all experienced it: the completely off topic pitch. There are even more bloggers. There’s no effort in adding thousands of email addresses to an address book, performing a mail merge, and sending off a generic press release. There are thousands of public relations professionals. Guess what?

Press Release 129

Press Release How To Radian6 Blogger 129

Waxing UnLyrical

DECEMBER 28, 2011

Assume your press release is as fascinating as the State of the Union speech. I hate to break it to you, but your press release is not. So when you send an email to a journalist, with a terse introductory note telling them to “please read the press release below,” do you really think they will be enchanted?

Press Release 222

Press Release Flickr Newsletter Comparison 222

Buzz Marketing for Technology

OCTOBER 12, 2007

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected?

Blogger 100

Blogger Policies Privacy Hosting 100

Idaconcpts

JULY 27, 2013

A lot of “marketing gurus” like to talk about the value of a press release, but is your new product really a hot news item? Reach out to bloggers online and start a conversation with them. Pitch your ideas as though they are a conversation and you will have better success reaching out to bloggers for the first time.

Products 159

Products Press Release Analytics Blogger 159