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UPDATE: Customize Facebook Ad Creative by Placement

Jon Loomer

Facebook recommends square link thumbnail images for all of the feeds: Mobile News Feed. Mobile Marketplace Feed. I’ll write a new blog post, share it to my Facebook page, and then promote that existing post via an ad. They could create a highly viral meme. But, you just assume it will look fine in those cases, too.

Facebook 171
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Top 8 Viral Social Campaigns of the Year

Social Media Strategies Summit

Social Media has truly grown into its maturity as a marketing channel. While other channels continue to influence consumers, social media is a key ingredient to the overall success of a marketing strategy. The marketing campaign to support this launch featured The Office actor, Craig Robinson, sharing zingers about the new product.

Campaign 165
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3 Tips to Unlock Emojis’ Marketing Value

Convince & Convert

Understanding why consumers have adopted this new language so quickly can give your marketing efforts a competitive edge. What Emojis Mean for Marketers. At my company, theAmplify, we were able to gather data with our mobile platform, Reach, and saw that consumers use emojis more authentically with influencers than with brands.

Tips 119
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The Next Big Thing in Social: Top 7 Brands Embracing TikTok

Social Media Strategies Summit

TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is the leading destination for short-form mobile video. These partners participated in the denim transformation challenge by posting a native meme from TikTok. Source: Mobile Marketer.

Brands 114
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10 Ways to Position Your Blog Above Copycats

Kikolani

So, you’re seeing your post on scraper blogs, and want to know how to avoid them outranking your content in Google? Let’s move beyond the blame game you find that Google isn’t removing these blogs and differentiate you from those copycats. Brand your blog. Stand out from your competition and copycats by branding your blog.

RSS 165
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8 Popular Instagram Trends of 2020 (So Far!)

Later

Influencer marketing on IGTV is definitely a trend we expect to see more of in the future. Instagram Trends 2020 #5: Memes are Taking Over. Memes are really popular on Instagram — like really, really popular. These are just a few ways that businesses can use memes on Instagram! Ready to jump on the meme bandwagon?

Trends 110
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265