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White paper on Social CRM for associations

SocialFish

Who owns Social CRM? Making member management social takes teamwork. We’ve just published our latest white paper, Social CRM for Associations: What association executives should know about applying social media to membership management. Community management.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

McCann : We know not just identities, but also a second order of information about your content publishing frequency, density, and topical focus. Knowing whether to respond to or ignore negative comments on a blog? McCann , Viral Heat Did you enjoy this blog post? We can now associate a tremendous amount of data to individuals.

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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Tweets, mentions, retweets, and favorites are all included, in addition to top publishing and engagement stats. It’s also a full Twitter tool—including publishing, listening, and social CRM for your tweets and followers. Agorapulse’s Twitter reporting functionality is excellent.

Analytics 204
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

The core of social media marketing efforts should be the corporate blog. Through a blog, marketers become publishers, providing their audience with relevant and valuable content. Publishing has historically relied on advertising, or sponsorships, to pay for content production. What should they promote?

ROI 191
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2011 Q1 Review: SocialFish clients and work

SocialFish

Avectra –We’re working with Avectra on an ambitious project to explore the implications of Social CRM for associations. We’ve been consulting with them on Social CRM trends and applications, we held an in-person group discussion with association executives who are on the front lines of these changes.

Review 150
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Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

But the reality is, your blog is probably a lot more broad than you think. Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). That group used 3,126 different search terms to get here. If you get a chance, please check out the white paper.

Hitwise 117
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Won’t we soon see forms that ask us to choose one or all of these contact methods: Email newsletter Blog (via RSS or email) Twitter Facebook Remember, social media is an ingredient, not an entree. Will you spend some time thinking about how to integrate your social messaging, not building a throne for it? (For