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10 PPC Blogs Every Marketer Should Read

Convince & Convert

When I first started my own digital ad agency, all I had was a strong passion for marketing. ” That was when I came across these words in a Moz blog: You offer SEO, Web Design, and PPC. If there was one thing I wanted to do in my life, it was digital marketing. I didn’t just survive—I flourished, and I owe my existence to these PPC blogs. To this day, I read every single article by these blogs. Get you entire marketing team to read these blogs today!

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The truth in online health communities

Harp Interactive

Like any company with marketing-savvy, they put in place an aggressive, integrated SEO and social media marketing plan in order to saturate the search engines with “their&# side of the story. They bought negative keywords for paid-search, quickly created micro-sites and devoted Facebook & Twitter pages for their message, all this to negotiate the narrative. Customers love to display creative badges and search engines love the links!

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. 2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), Blogging. Content Development/Marketing. Blogging.

Marketing 219
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Firebelly at Blog Indiana

Firebelly

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Social Media Must Reads | Main | YouTube Tuesday: Checking In With Facebook Places » August 18, 2010 Firebelly at Blog Indiana Tweet Blog Indiana is a blogging and social media conference held in the Informatics and Communications Technology Complex on the IUPUI campus this Friday and Saturday, August 20-21, that aims "to promote education, innovation and collaboration among Indianas fast-growing social media community."

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The Guide To Social Media Marketing Automation

Webbiquity SMM

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. In addition, a significant portion of social media marketing is engaging with your community. Analytics – A lot of marketing is based on intelligent guesses.

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Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

This year, I present you my favorite timeless posts of 2007, complete with descriptions about each blog post (which more than quadrupled the workload for me this time around, especially because I tripled the amount of links, but I had fun!) ( Disclaimer : I’m certain that even with this list in excess of 250 links, I forgot a bunch of posts, so if you have any additional recommendations, please feel free to comment and I’ll add them!) What elements make blogs successful?

Marketing 129
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. Many loyal readers have checked in on the newsletter throughout 2011 to get both evergreen content , the content that typically embraces these monthly updates, in addition to something completely new, monthly digital trends – the stuff you use for presentations and proposals, for arguing that social media and online marketing does have a firm place in today’s landscape.

Marketing 209
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5 Social Marketing Stories You Need To Read This Week

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader. Here are 5 news items or blog posts that I wouldnt want you to miss: 1. Chad Richards is the Social Program Manager at Firebelly Marketing.

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5 Social Marketing Stories You Need To Read This Week

Firebelly

Digitalia | Indianapolis Social Media Marketing « Firebelly Work: J.C. Hart "Show The Love" Facebook Sweepstakes | Main | YouTube Tuesday: Digital Ethnography » February 26, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader. Here are 5 news items or blog posts that I wouldnt want you to miss: 1.

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Women in Blogging: 125 Fearless Female Bloggers

Kikolani

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. So without further ado, here are the fearless females in blogging, organized alphabetically by first name (as a few in the list go by pen name or don’t publicize their last name). Her blog, But You’re a Girl , covers a ton of topics including blogging, business, events, technlogy, Google, WordPress, and more.

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Firebelly Marketing's Upcoming Speaking Engagements

Firebelly

Digitalia | Indianapolis Social Media Marketing « 2 Social SEO Stories You Need To Read This Week | Main | Facebook Fans Mean Business (And Are More Likely to Buy) » March 16, 2010 Firebelly Marketings Upcoming Speaking Engagements I wanted let everyone know about some speaking engagements that Duncan Alney and I have coming up over the next few weeks.

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What Does Integrated Marketing Mean to the Future of the PR Professional?

Social Media Strategery

For years, marketing, advertising, and public relations folks fought over budgets, scopes of work, ownership, and talent. There was paid media, and there was earned media — and for the most part, everyone understood their role. Today we have Search Engine Marketing (SEM) Managers, Search Engine Optimization (SEO) analysts, Digital Analysts, Community Managers, Content Marketing Specialists, and way too many social media ninjas, gurus, and rockstars.

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The 7 Deadly Sins Of Digital Marketing In 2014

Twist Image

Have we solved the most basic of questions for our digital marketing efforts? I would argue that the vast majority of brands engaged in digital marketing have left the fundamentals behind them. You can pick a brand (any brand) and benchmark them against these 7 deadly sins of digital marketing in 2014, and you will see where the real gaps truly lie. Here are the 7 deadly sins of digital marketing in 2014. These searches are leads. community building.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

Or have too many social media marketing statistics.” Image credit: Business 2 Community. How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? What do more than half of marketers identify as their most critical areas of focus over the next 12 months? Experience: The Blog ).

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More Great Internet Marketing Posts for 2007

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Google , Internet , Marketing , Search Engine Optimization , Social Media , Viral Marketing > More Great Internet Marketing Posts for 2007 More Great Internet Marketing Posts for 2007 by Tamar Weinberg on January 15, 2008 Share Thought you had enough of the greatest Internet Marketing posts of 2007 ?

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45 Marketing Tools to Consider for 2017

Razor Social

What are the hottest marketing tools you should be using in 2017? This may not be the definitive list of all the best marketing tools out there, but it is the contents of our well-equipped toolbox, and it’s definitely worth your consideration. Marketing Automation. Marketing automation is a big growth area and if you haven’t invested in a marketing automation tool now is the time to do so. We use Ontraport for most of our marketing automation needs.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). 93% of marketers use social media for business.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How do social media marketing strategies in small businesses differ from those in larger enterprises? Although social media has been the hottest topic in marketing this year, what other tactics are critical to adopt, maintain or expand? B2B Marketing and Social Media.

Research 175
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5 Reasons Your Blog Needs A Kindle Book

ProBlogger

Kindle books have been getting a lot of buzz lately amongst the internet marketing community, and with good reason. Selling your own Kindle book to your audience is a great way to monetize your blog. Not only that, but by promoting it to your blog audience, it will help boost your Kindle book on Amazon.com. Even if you don’t have a blog, a Kindle book is still a fantastic way to make money if you know how to rank your Kindle book on Amazon.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

companies now use social media for marketing (though the figure varies widely based on size of company)? ” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? companies now use social media for marketing.

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Firebelly Work: JC Hart "Show The Love" Facebook Sweepstakes

Firebelly

Digitalia | Indianapolis Social Media Marketing « Twitter is top social media channel among Fortune 500 | Main | 5 Social Marketing Stories You Need To Read This Week » February 25, 2010 Firebelly Work: J.C. Hart - builders, developers and managers of distinctive apartments communities in the Indianapolis area, Bloomington, IN and Dayton, OH - launch the Show The Love sweepstakes for both their residents and non-residents alike.

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It’s time to quit your job and start with a Smart online business.

Social Media Marketing

Honestly, it is hyped that once can make full-time living by affiliate marketing, selling gadgets, building ad-sense sites, selling eBooks, etc. Instead selling real services to offline professionals who do not have web presence or website, but want to market themselves online, is the easiest way to make good earning. You not only get paid, but also bring value to your local community by doing so.

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United Way of Central Indiana Recognized for their Social Media.

Firebelly

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: I Can Make You Go Viral! Main | Social Media Citizens Hate BP + 4 Other Social Media News Items » June 10, 2010 United Way of Central Indiana Recognized for their Social Media Efforts We want to congratulate United Way of Central Indiana  who was recognized for their social marketing efforts in the special Corporate Citizenship insert of the Indianapolis Business Journal this week. 

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. They are refining tactics, integrating social with other marketing channels, taking a hard look at new networks, and continuing to refine their measurements of success. How can marketers help their organizations move from “social media marketing” to “social business”?

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31 Expert Guides to Maximizing Online Brand Visibility – WPO

Webbiquity SMM

Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility. It needs to be part of a larger, coordinated strategy encompassing owned, earned and paid media: web presence optimization (WPO).

Brands 170
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How Grandma Reads Your Facebook Updates & 4 Other Social Media Stories

Firebelly

Digitalia | Indianapolis Social Media Marketing « Two Easy Ways To Still Get People To Your Facebook Landing Tab | Main | YouTube Tuesday: Im A Social Media Guru! » May 21, 2010 How Grandma Reads Your Facebook Updates & 4 Other Social Media Stories Why is it important to avoid putting all of your social marketing eggs in one basket? How easy is it make your blog or website mobile friendly?

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How to Get More Clients for Your Social Media Agency

agora pulse

Build the case study into a blog post or share it with prospects to impress potential clients. But if low traffic to your site means you aren’t generating many leads, try this simple solution: Use your experience with paid social to create ads for your agency. As a digital agency head, you most likely participate in countless Facebook, LinkedIn, and Slack groups focused on social media management or paid social strategy.

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How to Turn Traffic into Revenue

Techipedia: Tamar Weinberg

Traffic is a poor measurement of Internet marketing success, although many firms focus on it. If you’re selling veterinary supplies, it won’t matter much if your blog is popular with attorneys or foodies. The more precisely you narrow this down, the more productive your marketing will be. For instance, going from broad to narrow, a marketing firm’s audience could be defined as: Marketing services. Marketing services in North America. Featured Marketing

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Firebelly at Brainstorming & Social Media Optimization Summits

Firebelly

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

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How One Unhappy Customer Multiplies Across Social Media

Firebelly

Digitalia | Indianapolis Social Media Marketing « What the F**k is Social Media NOW? Chad Richards is the Social Program Manager at Firebelly Marketing. link] Through the experience of engaging my community online, I found MyCar Doc, a local gig that all of my friends use for their auto repair solution. Like walking out in search of new tires elsewhere based on an overheard argument, I will take my vehicle elsewhere when the time comes.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

And exceptional businesses are realizing tangible, meaningful outcomes using social media & mobile marketing. Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. And they’re using tried-and-true marketing concepts to get the job done. They’re marketing-oriented but highly operational and often aimed at creating loyalty by improving customer experience.

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Jake's Take: A Slew of Social Network Ideas

Firebelly

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: What The HELL Is Social Media? only allows for acertain number of users and uploads before it pushes you to their paid system. Before jumping in to a starting a social community, start off with a good alternative like Facebook Pages. You can bring together all of the fans of your brandusing an account that they already have, and it offers a lot of great features that can easily rival other communities.

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2020 Sprout Partner Value Awards: Celebrating Agency Excellence

Sprout Social

At Sprout, we’re lucky enough to work with an all-star cast of agency partners who continue to impress us with their dedication to their clients and communities. You’re a leader and have made an impact on so many of your #SproutPartner community peers.

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Share of voice: Measuring it for social media, PPC, SEO and PR

Sprout Social

The sheer amount of performance data available often leaves marketers overwhelmed. Share of voice (SOV) is a metric that illustrates your place in the market, making it a great place to start. It now encompasses various elements of digital marketing and advertising.

SEO 112
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Social Media & The Super Bowl

Firebelly

Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read | Main | Teens & Young Adults Prefer Facebook Over Blogs » February 02, 2010 Social Media & The Super Bowl Companies love to entertain us with their 30 second spots during the Super Bowl. Now we tweet about them, share them on Facebook and embed them in our blogs.

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Twitterese — The new way to speak online

Firebelly

Digitalia | Indianapolis Social Media Marketing « Time to Elf Yourself for the holidays | Main | social media marketings good news » November 12, 2009 Twitterese — The new way to speak online Twitter users are using Twitter terms. Tweet is a popularverb. Twitter is a common noun. They’re used in their Tweets but also ineveryday speak. But just because a Twit is using the lingo doesn’t mean he orshe is using it correctly.

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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

The past year has seen a steady flow of thoughtful articles and blog posts dealing with topics like the changing world of SEO, the convergence of search and social, the growing importance of PR in website rankings, the critical role content marketing plays in online visibility, the need to coordinate the efforts of various types on digital marketing experts…in short, about web presence optimization (WPO)–even if most of the authors don’t actually use that term.

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3 Free Online Tools for Customer Insights + Win a Copy of Youtility [GIVEAWAY]

Kikolani

Youtility is marketing upside down. Instead of marketing that’s needed by companies, Youtility is marketing that’s wanted by customers. But for your marketing to be so useful that people would gladly pay for it, you have to understand what your prospective customers need to make better decisions, and how you can improve their lives by providing it. Search engine data is the atlas for consumer understanding.

Tools 114
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5 Reasons CMOs Can No Longer Own Social Media

Hootsuite

For many organizations, it’s not even a question: Marketers own social strategy. We surveyed 2,162 marketers and conducted in-depth interviews with executives at large enterprise companies. If you only use social media for marketing, you’ve already fallen behind.

HootSuite 103
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2nd Annual Biggest Search Geek Contest

Bill Hartzer

Considering the fact that there are so many contests available today (like the unusual contest for blowing water out from a teapot ), it does not come as a surprise to find out there is a contest to see who is the biggest geek in the world of search engine marketing. The Biggest Search Geek brings people from all walks of life together in the name of search engine marketing. and claim the title of Biggest Search Geek. Tags: personal blog

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What is earned media? 5 Tips for a successful earned media strategy

Sprout Social

Something has to happen to encourage you to share, like a product is high quality or a blog post is super informative, to push you to post. Like most parts of marketing, it takes a lot of work to perfect your earned media strategy. There are three types of media: earned, owned and paid.

Strategy 100
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We Interrupt This Lifecast: Syndication Overload (Part 1)

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Search: Tempur-Pedic "Ask Me" Commercial | Main | 4 Ways To Celebrate MLK Day With Social Media » January 13, 2010 We Interrupt This Lifecast: Syndication Overload (Part 1) I have never written a rant post before, but nothing seems to bother me more online lately than when I log into Facebook and Im assaulted by a stream of peoples tweets in the Live Feed.

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Create your social media campaign plan for 2019 (with editable worksheets)

Sprout Social

For social marketers, this is the most exciting time of the year. Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. Oh, and we also saw a notable shift in social content marketing. We’ve put together a comprehensive guide to coming up with your social media marketing plan for 2019 to help you start the new year strong. How to use this social media marketing plan. Paid social.

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