Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. In 2010, blogs and bloggers are truly influencers. Remember the advertorial ?

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Waxing UnLyrical

JUNE 24, 2019

In fact, a new survey from Uproar PR found 72% of people prefer micro-level social media influencers. When defining influencers by category, CMS Wire says. In fact, 68% of respondents to the Uproar PR survey said they have made a purchase based on a post from a non-celebrity. Blog interviews or contributions. Popularity.

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Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. I manage the University of Regina’s blog.

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Waxing UnLyrical

OCTOBER 14, 2010

Establishing your voice A blog post with pointers isn’t only meant to teach, it is also meant to connect with readers. Corporations constantly churn out copy for communication channels and PR campaigns. Umair Haque , blogging for the Harvard Business Review , places the Gap logo debacle into this context of creativity.

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Adam Sherk

FEBRUARY 19, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites: Tame Your Blog Tags by Adam Sherk on February 19, 2010 Ever notice all the tags that some blogs add to their posts? To be clear, I’m not saying that blog tags have no SEO purpose or value. So use tags, but use them wisely.

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Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? RSVP here: [link] #pr [.] Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

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Adam Sherk

MAY 12, 2010

It sounds a lot like the practices of some industry blogs and news aggregators today. We poached material constantly, from newspapers, from other publications — even from Time. Copying from Time was a fact-checker’s dream, because we knew they took accuracy very seriously over there.

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Content Aggregator Press Release Syndication 116

Audiense

JUNE 28, 2018

The Martech industry is ever changing: new media channels constantly emerging, new software categories, new tags, and new roles almost every day! Advertising & Promotion: PR. The first one we will cover is Advertising & Promotion: PR. The companies that chiefmartech categorize as PR are below: ( [link] ).

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Advertising Affiliate marketing Influencer Data 80

Kikolani

MAY 17, 2011

Nowadays it seems like just about any common Joe and Joann has his or her own blog. You’ve actually invested the time into creating a good looking and interesting, blog but your readership hasn’t reached the level that you desire. One way to get the word out about your blog is to comment on other blogs. Photo Credit.

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Marketing Embedding SEO HootSuite 157

Webbiquity SMM

APRIL 26, 2016

The web presence optimization (WPO) framework includes tracking and measuring online marketing metrics for five key channels or disciplines: Press (PR), Social, Website (SEO), Paid, and Industry. The first four categories are fairly self-explanatory, but what does “Industry Presence” consist of? Academic sites (.edu

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Firebelly

MARCH 12, 2013

I don’t typically use exclamations in blog posts. We’re usually editorial in our blog, but good times call for celebration – and that includes you – our community. Each award is based on criteria specific to each category of award – there are 14 awards that companies can be nominated for.

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Kikolani

FEBRUARY 25, 2010

It all began while compiling a list of high PageRank dofollow blogs in and not yet a part of the dofollow blog directory. But back to the point… Do you know what the most difficult information to find was on many of blogs? A quick blurb on what the blog was actually about. Take a programming blog that I came across.

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Mashup Directory Sites List 112

Waxing UnLyrical

NOVEMBER 15, 2010

Your news release will not be competitive with well-known Beth Kanter’s Beth’s Blog. PR pros are trying to learn more and more about SEO and using keywords smartly. Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 A news release is third.

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News Google SEO Postrank 274

Sprout Social

SEPTEMBER 18, 2023

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

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Marketing How To Sample Samples 132

Buzz Marketing for Technology

SEPTEMBER 29, 2010

It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Obviously a topic like Energy has been written about for ages – at its highest level it has millions of conversations, press, articles, blog pages and best of all opinions! Tweet This!

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Social Media SM2 Energy Microblogging 230

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

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Convince & Convert

MAY 16, 2013

I’d like to let you in on a secret that most PR pros don’t think of: . It’s completely under-appreciated as a PR tool. After all, when you do things that other PR pros don’t think of doing, or don’t know to do, it puts you that much further ahead of the game, right? Use Google’s “Search News” and “Blog Search” Features.

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Real Estate Press Release Google News 149

Waxing UnLyrical

OCTOBER 24, 2010

Cause-related marketing: seeing RED and pink , from Katya ‘s Non-Profit Marketing Blog. Cause and effect , by Michael Martin from MediaPost’s Marketing: green blog. Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 No way around it. Wanna Subscribe?

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Cause marketing Postrank Tourism Flickr 198

Waxing UnLyrical

NOVEMBER 14, 2010

While I try to keep it updated, it certainly does not reflect all the blogs I subscribe to in my Reader. Part of this is because some of the blogs I Read (yes, that’s a capital “R&# ) have nothing to do with public relations… but I love them any way. PR and the power of ideas , from Richard Bailey’s PR Studies.

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Waxing UnLyrical

NOVEMBER 22, 2010

Maddie : I think PR professionals are pretty savvy to the usefulness of tools like Facebook, Twitter, and LinkedIn to raise awareness when the conditions are right. And the smartest PR agencies get that you have to have a relationship with your community if your PR or marketing messages have any chance of getting anywhere.

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Communities Postrank Organization Tourism 205

Waxing UnLyrical

DECEMBER 28, 2010

And what people like Dan and SGJ are doing is using social to break the mold of traditional PR and take it several steps further. I mean, when you think about it, that is really what we want out of PR, isn’t it? Even when I am reading blogs or catching up on Reader. Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

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Class Creative Commons Postrank Flickr 237

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. It was eye opening to say the least.

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Waxing UnLyrical

FEBRUARY 1, 2011

Is there a difference between KPIs, PR outcomes and business outcomes? He continued by saying that PR outcomes can be broader, and can refer to any part of the communication “life cycle&# or “funnel,&# with the funnel stages being: a. “PR outcomes usually refer to any end results of the communication campaign.

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Postrank Metrics Tourism WordPress 193

Firebelly

MARCH 1, 2012

In a recent interview with Kyle Lacy on this blog, the lead question was, “Now that most organizations have recognized that social media is here to stay – how will organizations train their staff?” All businesses have recognized that social media is here to stay.

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Small Business Training Activities Organization 177

Waxing UnLyrical

FEBRUARY 7, 2011

Mark as read Approve comment Okay wow, you brought with the poetry and the blogging. Totally impressed and Ill have to steal this idea, use it when Im stuck for a blog post. " Blogging poetic by @shonali: An Ode To Monday [link] [.] Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Read All About It!

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Postrank Class Tourism Blogroll 161

Webbiquity SMM

NOVEMBER 27, 2018

Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. BizBash , the leading publication for event professionals in North America, recently published its list of the Top 500 People in Events , in various categories such as agencies, audiovisual / lighting design, and event education.

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Team Marketing B2B Eventful 160

Waxing UnLyrical

NOVEMBER 27, 2010

Jeff Domansky said: Nice and simple from “one of the best” Simply the Best #PR [link] [.] Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Oh, one other thing: my blog = my sandbox. Shall We Tweet?

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Creative Commons Postrank Tourism Flickr 166

Waxing UnLyrical

OCTOBER 20, 2010

Capitol-Cast » Blog Archive » 10 Reasons to Attend IABC/DC Metro’s Silver Inkwell Awards Gala says: October 21, 2010 at 12:36 pm [.] the entire posting at Shonali’s blog, Waxing Unlyrical. Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

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Postrank Tourism Blogroll WordPress 182

Waxing UnLyrical

SEPTEMBER 21, 2010

and Don, in true self-effacing-yet-no-BS style, continued to offer up nuggets on this oh-so-hot topic in PR, such as On not letting the tool wag the measurement dog : And O. Were you inside my head when I wrote the problem with PR ?! Mark as read Approve comment Re: Were you inside my head when I wrote the problem with PR?!

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Postrank ROI Class Tourism 150

Waxing UnLyrical

NOVEMBER 6, 2010

Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Read All About It! Wanna Subscribe?

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Postrank Class Tourism Blogroll 156

Direct Marketing Observations

AUGUST 24, 2011

In fact, and I know a lot of you who fall into this category, there was a time where you owned social media and no one else could touch you. I can bet all of you who have had a blog longer than a year can now spot a noob to the blog scene. The PR person of today has many skills across multiple disciplines. The next act.

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Social Media Skills SEO Aggregator 199

Waxing UnLyrical

DECEMBER 11, 2010

Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Read All About It! Wanna Subscribe?

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Postrank Tourism Blogroll WordPress 145

Waxing UnLyrical

OCTOBER 23, 2010

PR, social media, and news articles I’ve found interesting, for example. socialmedia #pr #wgbiz [.] Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Hopefully, I was going to go eat a dosa.

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Creative Commons Postrank Tourism Flickr 162

Waxing UnLyrical

JUNE 2, 2011

In my last post I discussed the interview process – from the brand side – that brings a PR professional on board for a specific client (upscale gourmet food/dessert B2C). Anyone who is on the brand side can hopefully relate; and if you are in PR, you may get insight that could help you land work you are a good fit for.

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Waxing UnLyrical

APRIL 17, 2012

Once you are in the top two in a category, the competition has to work hard just to keep up, much less catch and surpass you. Rather than sharpen and maintain its advantage in its main category, it extended its reach to related categories. You can read his insights on the BrightBox Brand Marketing blog.

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Review Brands Industry MySpace 214

Waxing UnLyrical

JULY 11, 2011

Video Blog Posts. Once it’s loaded, embed it into your blog post, your website; anywhere you can that you own and have control over is an excellent place to host your videos. If you do put them into your blog posts, please remember the “readers” out there. I view it as a mini-blog post. Guest post by Erica Allison.

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Embedding Vimeo YouTube Flickr 225

Waxing UnLyrical

AUGUST 27, 2010

If there’s a term that strikes more dread into the hearts of PR pros than the words “ Child Catcher &# did to those of Caractacus Potts and Truly Scrumptious… well, I haven’t come across it yet. Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

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ROI Postrank Tourism Blogroll 169