Hootsuite

NOVEMBER 21, 2023

And to understand that context, you need competitive analysis tools. Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. Phlanx Source: Phlanx Phlanx offers competition trackers for Instagram, YouTube, X, and Twitch.

Analysis 86

Analysis Tools Social Media HootSuite 86

Buffer Social

MARCH 23, 2023

However, if you prefer to have a broader focus and build a platform based on your personality and not any one category, then not niching down may be better for you. The TikTok creator shares, “You don’t have to eliminate niches or categories – but you shouldn’t hide behind them.

Patterns 113

Patterns Newsletter Case Study YouTube 113

Social Media Strategies Summit

NOVEMBER 18, 2022

With so much competition from other marketers, you must take the time to develop smart strategies for social media marketing to help you: Target the right people through the right channels. Research from Nosto found that consumers are more likely to get buying inspiration from Insta than any other social platform. Gender split.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Sprout Social

SEPTEMBER 18, 2023

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

Marketing 132

Marketing How To Sample Samples 132

Your Escape From 9 to 5

JULY 1, 2022

How to make money with my blog? Jon was hospitalized, lost his job, went broke and then he went on to build a blog that produces more than $100,000 a month. Below points have been taken from Jon’s popular post – ‘Make Money Blogging’ from BoostBlogTraffic.com. The more time you spend blogging, you realize you are the roadblock.

Tips 115

Tips eBook Blogger Survey 115

Convince & Convert

AUGUST 29, 2017

There are two categories of competitors. After you’ve identified the different competitive sets (one for direct competitors, one for audience competitors) that you want to track, it’s time to set a baseline. Want to learn more about how you can use social analytics—listening included—to beat the competition? Then, set a goal.

Compete 160

Compete Analytics Analysis Sentiment 160

Kikolani

NOVEMBER 23, 2011

Writing is my number one source of income that has been a result of my blogging activities. Guest blogging isn’t just about getting exposure – there are plenty of sites that will pay you to contribute an article to their site. The following are my tips for getting a paid contributor spot on a great blog.

RSS 155

RSS How To Affiliate marketing Sample 155

agora pulse

FEBRUARY 2, 2021

It’s one of the top channels we use at my agency Contentworks for brand building, and competition is fierce. So, if your target market is in the 50-64 category, you might choose to utilize Facebook, which is more popular with this age group. Research by Facebook on IG highlights the top interests of Instagram users. Travel 45%.

Instagram 144

Instagram Strategy Guidelines How To 144

Keyhole.co

DECEMBER 13, 2023

These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums. The tool helps brands understand their most successful posts, what people are engaging with, and how the competition is faring. Quicktrends: This feature helps you monitor the latest trends and conduct market research.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Hootsuite

NOVEMBER 30, 2023

This includes a wide assortment of tool categories to help with the many aspects of marketing content creation. One important feature for content marketers: It uses AI to create videos directly from a blog post. AI blog ideas generator For longer content pieces, this blog ideas generator is incredibly helpful.

Tools 104

Tools Content HootSuite Marketing 104

Webbiquity SMM

OCTOBER 6, 2015

Editor’s note: this post was originally published on the MeasureMyBrand blog. According to recent research , U.S. First, as the IAB research also notes, increased competition for limited ad space has led to “higher prices in the cost per click for ads.” And how can CMOs make such decisions?

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Advertising Price Research Software 100

Keyhole.co

MAY 24, 2023

As per recent surveys , 90% of the Fortune 500 companies use competitive intelligence to their advantage. The same goes for business – you need to know your competition inside and out if you want to come out on top. Then, set up competitive prices to attract more customers and increase your overall revenue.

Analysis 52

Analysis Types Tools Price 52

Razor Social

MAY 16, 2018

Market trends, competitive landscape, and your business can change over time. A content upgrade is a bonus content that you offer to your blog visitors in exchange for their email address. You can offer different types of upgrades to your visitors, like PDF blog posts, checklists, guides, case studies, etc. social shares!

Content 105

Content Marketing Case Study Influencer 105

Sprout Social

AUGUST 28, 2023

For businesses, these investments mean faster, better decisions and a competitive advantage. Marketers are using AI in several ways, such as sentiment analysis to understand and respond to customer feedback and crises, competitive analysis to stay ahead of the market and content recommendation engines to improve engagement.

Team 88

Team Tools Marketing Hubspot 88

Your Escape From 9 to 5

JULY 8, 2022

After all you have done your keyword research and content creation; how hard can it be to hit ‘Publish’? I have started to consume a lot of content from the start of my blogging journey; some are worth the read and some are not. We all know how hard it is to rank for keywords but the competition is slightly less for images.

Publishing 98

Publishing Content URL Engineering 98

Social Media Strategies Summit

SEPTEMBER 30, 2021

The first brand employs a traditional approach – it invests in blog posts that explain various aspects of Amazon selling. So, in this beginner’s guide to Amazon PPC , the brand uses its experience and industry know-how to help new sellers get started with advertising in one of the world’s most competitive marketplaces.

Content 168

Content Overview Examples Resources 168

Hootsuite

DECEMBER 8, 2022

A social media benchmark is an average result that serves as a standard by which other businesses in the same industry or category can be measured or judged. Think of it as the level of social media performance all businesses within a category should try to reach or exceed. How to find social media benchmarks. Set realistic goals.

Social Media 120

Social Media HootSuite Real Estate How To 120

Hootsuite

JANUARY 24, 2022

Twitter analytics tool that allows you to find, filter and sort tweets or followers by categories like location, sentiment, or engagement. Twitter tools for competitive analysis. Make your content more relevant to any given topic, and stay ahead of the competition. Create Twitter Lists to sort users into categories.

Directory 145

Directory Tools HootSuite Twitter 145

Hootsuite

AUGUST 10, 2022

If you do fall into that first category, welcome to 2022! In this blog post, we’ll take you through all the ins and outs of KOLs: what they are, why they’re great for marketing and how to find the right KOL for your brand. Also in the animal category is Dr. Lauren Thielen. Thoroughly research a KOL before reaching out to them.

How To 106

How To Marketing Collaboration Influencer 106

Hootsuite

JUNE 14, 2023

Research your audience Before you can decide how you should speak to your audience, you need to know who your audience is. We’ve got a whole post on using social media for market research , but the short version is that you need to know what your audience thinks about you, your products, and the competition. Source: Aaker, J.

Social Media 103

Social Media Brands Guidelines HootSuite 103

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Union Metrics Union Metrics is a social media analytics tool that offers social media metrics, keyword listening, campaign reporting, and competitive analysis.

Tools 84

Tools Sentiment Hubspot Price 84

Social Media Strategies Summit

AUGUST 28, 2019

It’s time for businesses of all sizes to think about how artificial intelligence can help them stand out from the competition. The results set Magnolia apart from the competition and strengthened their e-commerce arm, which is a key driver for company growth. Magnolia Market Bridges Online-to-Offline. Chase Pairs up with Persado.

Examples 200

Examples Marketing Retail Automotive 200

Buzz Marketing for Technology

JUNE 27, 2008

The Bamboo Project Blog. You can: Take a picture (or several) and upload them to Flickr or to your blog. Write about your hometown in your blog. Coincidentally (or maybe not--this always happens to me online), Tim Ferris has an article on why bigger goals mean less competition. Tag Cloud Wisdom. Comments (0). |.

Project 234

Project Web 2.0 Wiki Flickr 234

Convince & Convert

AUGUST 29, 2017

There are two categories of competitors. After you’ve identified the different competitive sets (one for direct competitors, one for audience competitors) that you want to track, it’s time to set a baseline. Want to learn more about how you can use social analytics—listening included—to beat the competition? Then, set a goal.

Compete 109

Compete Analytics Consultant Analysis 109

Social Media Strategies Summit

OCTOBER 24, 2018

However, as brands begin to see greater results and budgets increase, more pressure is put on marketers to prove ROI, stay ahead of the competition, and strategically align their efforts with business goals. Perform a competitive analysis. The first step is to identify which competitors you want to research.

Social Media 113

Social Media Strategy Guidelines Template 113

Hootsuite

NOVEMBER 10, 2021

Now, pick the category that best describes your brand and tap Next. Source: Pew Research Center. TikTok influencers or creators may fall into the category of “competition” here on the app, too, so don’t rule them out as sources of inspiration or information, either. Add a website and email address to your profile.

How To 143

How To Hashtag Trends Analytics 143

Hootsuite

JULY 19, 2023

In this blog, we’ve got 71 realtor hashtags that will help increase the curb appeal of your social media strategy PLUS our free tool that makes generating hashtags a breeze. Hashtags can be used to aggregate social media posts like tweets into categories. Do your research. Apparently, this can increase ad attention by ~10%.

Hashtag 80

Hashtag Real Estate Social Media HootSuite 80

Razor Social

JULY 25, 2018

The marketing tech industry is incredibly competitive with so many great tools out there. I always had a passion for marketing tech so I test out a lot of tools and write about them here on the blog! It allows you to create categories for posts and add them to the appropriate time slots. Buzzsumo for content research.

Tools 84

Tools Marketing Template Templates 84

Social Media Strategies Summit

FEBRUARY 4, 2021

In today’s competitive commercial landscape, marketing professionals increasingly depend on digital channels for assistance. In the US alone, research from Statista shows that B2B marketing spend has already decreased by over 50% in early 2020. Choose the category that appropriately describes your business. Add LinkedIn buttons.

B2B 130

B2B LinkedIn Strategy Brands 130

Hootsuite

OCTOBER 12, 2023

Yet, research shows that more than 40% of digital shoppers research new brands and products using social media. In general, Hootsuite research finds that the best time to post on social media is between 9 a.m. That might be a blog post about the top holiday gifts for pet parents or tips on grilling the perfect steak.

Social Media 120

Social Media HootSuite How To Template 120

Pam Hughes

NOVEMBER 20, 2021

But small businesses face many challenges when trying to produce high-quality, first-rate social media content — it’s time-consuming, competitive, and should add value to your customer experience. In addition, blog posts with images can increase engagement and clicks. Blog posts, articles, and guides.

Types 99

Types Social Media Brands Content 99

Waxing UnLyrical

APRIL 17, 2012

Once you are in the top two in a category, the competition has to work hard just to keep up, much less catch and surpass you. Excellent marketing and intense research and development helped them build their brand up over time and put them on an impressive test prep pedestal. But it’s not easy to get to the top.

Review 214

Review Brands Industry MySpace 214

Unmetric

SEPTEMBER 9, 2019

Competition is inevitable. It’s also not so fun to analyze, but ultimately it is crucial to have competitive intelligence as part of your marketing strategy. In the ever-changing social media landscape, the one constant is your competition. We might be biased here, but it’s our blog so we’ll put Unmetric at the top.

Tools 85

Tools Hitwise Analysis Price 85

Keyhole.co

FEBRUARY 26, 2024

However, while their marketing on TikTok is the ultimate playbook for creating your niche category through social media marketing, Tabs Chocolate’s presence on Twitter is quite confusing. But where it takes years for a new brand to get recognition in today’s competitive market, what did Tabs Chocolate do right to maximize their impact?

Social Media 59

Social Media Strategy UGC Influencer 59

agora pulse

OCTOBER 1, 2019

You can add more generic holiday content in your queue under a “holiday” category and then place time slots when you’d like this content to go live. PPC costs typically go up this time of year because there is more competition. Customers now are doing more research than ever before, especially this time of year.

Social Media 135

Social Media Small Business How To Campaign 135

agora pulse

OCTOBER 1, 2019

You can add more generic holiday content in your queue under a “holiday” category and then place time slots when you’d like this content to go live. PPC costs typically go up this time of year because there is more competition. Customers now are doing more research than ever before, especially this time of year.

Social Media 135

Social Media Small Business How To Campaign 135

Keyhole.co

DECEMBER 26, 2023

This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. Analyzing Red Bull’s social media accounts As this blog’s title attests, the first thing you think of when you hear ‘Red Bull’ is the now timeless slogan ‘ Gives You Wings. ’

Social Media 52

Social Media Strategy Sports Meme 52