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How B2B Brands Can Drive More Leads This Year

Webbiquity SMM

In survey after survey, year after year, lead generation is a top priority for B2B brands. No matter how big or small, B2B businesses can’t survive without new leads. According to CMI , 91% of B2B marketers are already using content marketing to generate leads. Social Media Marketing. Email Marketing.

B2B 217
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The Quick Guide to Social Media Photo Sizes in 2022

Oktopost

Social media cover photos are the first thing your social media visitor sees and the first impression they will form about your brand. That’s why we created this B2B social media photo size guide. Have any questions about how to properly size your B2B social media images?

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Why B2B Marketing Must Embrace Ninja Customers

Convince & Convert

The Corporate Executive Board surveyed 1,900 B2B customers to uncover insights about purchasing behavior and found: B2B customers will contact a sales rep only after independently completing 60% of the purchasing decision process. B2B customers are ninjas now, stealthily investigating the company and its wares, right under your nose.

B2B 143
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Hotel Marketing Tips You Simply Can’t Ignore

The Realtime Report

As businesses across the globe start to recognize the importance of social media marketing in order to help their business find more success, the same must be said of hotel businesses looking to spread their brand and promote their business. Facebook is the largest and most widely-used social media platform on the internet.

Hotels 161
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5 Best Practices for Implementing an Employee Advocacy Program

Oktopost

It shouldn’t come as a surprise to you that B2B buyers are drawn to buying from people over businesses, especially people they trust. The most impactful and rewarding way to do this is by executing an employee advocacy program on social media. The exact same is true for driving advocacy on social media.

ROI 48
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The Top 10 Marketing Attribution Software Solutions

Oktopost

Especially, for B2B and Considered Purchase marketing. These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. Considered purchase funnels are not quite there yet but moving in the direction of B2B funnels. Statcounter.

Software 101
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Office For Mac Macworld 2010 Recap

Jason Yormark

The search shows I’ve attended are much more B2B, with Macworld having a much more consumer feel. We did the best we could, and I’ve embedded our two daily recaps below. What’s been most interesting is seeing the social media plan that I’ve been working on for quite a while go into action.

Apple 200