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5 Reasons You Need a Personal Branding Strategy and Plan

Pam Moore

One of the most overlooked aspects of social business and social media is the power of the personal brand. Unfortunately, many marketers and business leaders wrongly assume that personal branding is only for those looking to be “famous” or become some type of online or social marketing “guru.” How about called you?

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How to Create a Reader Avatar for Your Blog

ProBlogger

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog.

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Six Links Worthy Of Your Attention #402

Twist Image

Periscopic took videos of every inaugural address since Reagan, and created a visualization of happy and sad expressions over the course of each, resulting in a red/green feather. Spoiler alert: Avatar is huge." content marketing. digital marketing. digital marketing agency. digital marketing blog.

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This is All You Need to Write the BEST Social Media Bio

Rebekah Radice

That’s why I’ve put together a 4-step process to help you create a bio for every social network. This is All You Need to Write the BEST Social Media Bio. Before we jump into the formula to create a social media bio that sells, let’s first analyze what yours looks like across each social network.

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15 Tips To Optimize Your LinkedIn Initiative

Techipedia: Tamar Weinberg

LinkedIn is so much more than social networking for businesses and business people – it can totally change how you run your business as a whole. Remember, you’re not on Facebook, Google+, or MySpace here – this is a social network for business professionals. Stay Fresh. Like this post?

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Election 2010: GetUp Tony Abbott Mashup

Laurel Papworth

In 2007 I blogged on Kevin07 portal: We will see more of ‘static portal hybrid hosted social networks’ for a while – companies and government distancing themselves from the challenges of social networks by outsourcing to social network platforms. That’s how it works. Please spell out I.R.O.N.Y

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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

Step 1: Hit The Big Three (Facebook, Twitter, LinkedIn) It’s no secret that social networking is all the rage, so it doesn’t take a genius to point out that you need to start there. Social Network Platforms 1. By far, Facebook , Twitter and Linked In are where I think most businesses should start their community building.