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Actionable Social Analytics: From Social Media Metrics to Business Insights [White Paper]

Mindjumpers

Tweet Recently, Awareness released a new white paper on social analytics and suggestions on how marketers process and assimilate seemingly endless social data. The white paper throws some light on the following: How to define social analytics as a discipline. Monitoring strategies that contribute to sale.

Metrics 268
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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? What content is truly engaging your audience? What content is converting to real business?

Analytics 167
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Community management and content creation

Janet Fouts

Community Management Isn’t Content Creation. (go Now, I don’t 100% disagree with him that not all community managers are suited to create content. To tell great stories you have to stop having your community managers produce your content. Some are analytical thinkers and know how to extract ROI from a stone.

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How Our Social Media Managers Get Into The Mindset In The Moment

Ignite Social Media

This approach is based on reaching people with content they will engage with, at a time when they are most likely to be interested in it. It’s a little tricky to conceptualize, but our new white paper breaks it down for you. So how do our content and community management teams ‘get into’ this Mindset in the Moment™?

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A Daily Social Media Checklist That Will Double Engagement

Rebekah Radice

That process when followed will help blow the lid off your engagement! A Daily Social Media Checklist That Will Double Engagement. White papers. What type of content is your audience already engaging with? Look to your most popular content in Google Analytics and determine how you can update or create a follow up.

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LinkedIn Marketing Guide – How to grow your business using LinkedIn

Keyhole.co

LinkedIn marketing for business allows you to leverage useful features related to analytics, connections and brand building. Your page should offer multiple opportunities for prospective customers and employees to learn more about your brand, the team members and engage with relevant content. . Publish engaging content.

LinkedIn 130
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How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

It’s how well you listen and most importantly how quickly you respond when people request help or engage with you online or offline. Yes, you can use data, analytics, research and more as inputs to develop your brand, your brand promise, core messages, vision and mission. They care about the humans they engage with.

Brands 167