yMarketingMatters

FEBRUARY 10, 2014

Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. 89% of marketers stated that increased exposure was the number one benefit of social media marketing. Reduced marketing expenses. Increased traffic.

Social Media 279

Social Media Mobile YouTube Social Networking 279

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Kikolani

MAY 26, 2016

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Big brands don’t seem to like SMS as a marketing media.

SMS 87

SMS Marketing ROI API 87

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Small Business Mavericks

APRIL 10, 2011

Google seems to be paying a bit more attention to this local mobile marketing product, which it seemed to have abandoned as of last year. The big change is that now you can check in and let your friends know where you are while you’re there. If you are a local small business anywhere in the U.S.,

Small Business 156

Small Business Case Study Press Release Marketing 156

Saying It Social

SEPTEMBER 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Is your business easy to find for local and mobile searchers? With mobile internet use on the rise these numbers are only going to soar. Saying It Social said: Is your business easy to find for local and mobile searchers?

Mobile 135

Mobile Smart Phone StumbleUpon comScore 135

Small Business Mavericks

MARCH 30, 2011

What You Can Learn From Web TV » 5 Current Internet Marketing Trends With Staying Power Trends come and go, but not all trends end up going. Mobile Search – Seriously, mobile phones have hit the market big time. Mobile search is big and I predict it will get bigger. I mean, it slowed down.

Trends 156

Trends Case Study Press Release Marketing 156

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Small Business Mavericks

MAY 9, 2011

Why Quora Is The New Twitter » What’s An Internet Marketing Strategy Consist Of? If you’re new to Internet marketing and you’re not sure what an IM package might consist of, relax. Strategic Internet marketing takes time. Therefore, it’s important to know your market.

Small Business 150

Small Business Strategy Case Study Press Release 150

Kikolani

JUNE 18, 2016

As you may have noticed, there are lots of certification opportunities popping up in the online marketing landscape. So when Simplilearn reached out to me about their Digital Marketing Certified Associate (DMCA) Training Program , I wondered where they fit in. Would digital marketers be able to learn something from them?

Adwords 60

Adwords Marketing Training Module 60

Kikolani

AUGUST 30, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Blogging / Content. But they’re powerful tools that marketers have used for decades. The Resources Mashup. This Week on Kikolani. This Week on Kikolani.

Marketing 136

Marketing SEO Mashup Training 136

Small Business Mavericks

FEBRUARY 6, 2011

» Is E-mail Marketing More Effective Than Social Media Marketing? It seems that e-mail marketing is still one of the most efficient and cost effective channels available to businesses – that’s both online and traditional brick and mortar businesses. Are The Yellow Pages Outdated?

Social Media 187

Social Media Marketing Small Business Case Study 187

Small Business Mavericks

MARCH 10, 2011

Tags: apps , customer service , iPhone , iphone apps , small business This entry was posted on Thursday, March 10th, 2011 at 11:48 am and is filed under Mobile Marketing for Small Business.

Small Business 189

Small Business iPhone Marketing Case Study 189

Kikolani

MARCH 20, 2015

Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing. Video Blogging: How to Become a Video Personality by Michael Stelzner. Top 15 Websites to Find Free Images For Your Content Marketing by Amy Cowen. Search Engine Marketing. Social Media Marketing.

Products 60

Products Marketing Adwords Upcoming 60

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. A Definitive Guide to Blog Content Scraping & How to STOP It! Want the trends, news, and findings too?

Marketing 264

Marketing SEO Case Study Small Business 264

Twist Image

SEPTEMBER 28, 2012

In March of 2011, I wrote a blog post titled, F-Commerce - Rise Of The Facebook Consumer. There is a much bigger marketing and sales opportunity that exists. The reason I'm such a massive advocate for Google and AdWords is because the advertising platform fits in with the user experience (it's additive). mobile commerce.

Adwords 102

Adwords Facebook Retail Apple 102

Kikolani

FEBRUARY 16, 2016

These e-books are a great opportunity for beginner and intermediate marketers to spike up their knowledge of Search Engine Optimization. The Advanced Guide To Content Marketing – by Quicksprout. . Mobile Ranking Factors – by Searchmetrics. . Download ebook.

eBook 60

eBook SEO Hubspot Marketing 60

Idaconcpts

JANUARY 14, 2013

Competition is good for the market – and your wallet. Every year Google increases its share of the search engine market, and every year Google adds more products to strengthen their grip. We have already seen that preference is given to Google products, most especially Adwords. Expect greater emphasis on mobile products.

SEO 140

SEO Adwords Smart Phone Mobile 140

Techipedia: Tamar Weinberg

JANUARY 17, 2012

Google AdWords advertisers are increasingly being held accountable for the quality of their customer service. Google has integrated star ratings from consumer review sites like Epinions or Biz Rate – but only sites with four out of five stars or greater results get an extra line in AdWords with their star ratings. Like this post?

Adwords 171

Adwords Price Review Privacy 171

Kikolani

APRIL 26, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Blogging / Content. Blogging / Content. Many think it’s as easy as a simple blog post and you’re done. Well, I can do that now on my own blog.

Exercises 126

Exercises Mashup Resources Adwords 126

Kikolani

DECEMBER 21, 2011

One question I get asked often is how to start a blog. While there are many platforms to choose from, I always suggest that if your purpose for blogging is anything related to branding, business, or making money online, then you want to go with WordPress on your own domain. Google AdWords Keyword Tool. Choosing a Domain Name.

WordPress 167

WordPress Resources How To Domain Name 167

Buzz Marketing for Technology

OCTOBER 6, 2010

I am just putting the finishing touches on the 2nd Edition of Facebook Marketing for Dummies (Wiley) with my co-author Rich Krueger (and BTW we have sold over 20,000 copies in less than a year!). Will Facebook replace your B2B Marketing email system? Facebook also overtook Google in page views just recently.

Facebook 260

Facebook Applications Yahoo Social Networking 260

agora pulse

APRIL 5, 2017

If you have experience with Facebook Ads Manager or Google AdWords, managing your ads on Quora will be a breeze. Platforms (desktop vs mobile – select at least one). Once you’ve finalized your targeting, set a Cost per Click (CPC) bid (similar to Google AdWords). Resemblance to Facebook’s and Google AdWords’ platform.

Adwords 133

Adwords Metrics CPC Campaign 133

Twist Image

APRIL 4, 2011

Whether we're talking about iPads , websites, Blogs or the future of newspapers and television, Sorrell knows and understands the landscape like few others. What will truly move marketing, communications, advertising and media forward is rapid innovation (err. google adwords. not the availability of free content. media hacking).

Advertising 111

Advertising Content Adwords iPad 111

Small Business Mavericks

FEBRUARY 12, 2011

What webmasters may find interesting is the statistical appearance of their search queries in mobile searches. Is your web site optimized for mobile? If not, you may find click-throughs increasing and that traffic from mobile searches interact a little more often. Analytics are an important tool for all webmasters.

Analytics 161

Analytics Google Tools Case Study 161

Small Business Mavericks

FEBRUARY 27, 2011

If you’ve been sleeping lately and haven’t heard about the new mobile “barcode&# device called QR Code , then allow me to be the first to give you a heads up. I think QR Codes represent the future of online marketing – at least, the future of mobile marketing. QR stands for Quick Response.

Small Business 117

Small Business Case Study Press Release Mobile 117

Saying It Social

AUGUST 27, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Location-based Marketing a Must for Local Businesses Its official – the Location Based Marketing train is full steam ahead and if you’re not on it you’re missing a huge opportunity. Let’s talk about what this means for businesses.

Foursquare 112

Foursquare Marketing StumbleUpon Digg 112

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. So without further ado, here are the fearless females in blogging, organized alphabetically by first name (as a few in the list go by pen name or don’t publicize their last name).

Blogger 168

Blogger SEO Consultant WordPress 168

Kikolani

MARCH 8, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Blogging / Content. 7 Insights I Wish I Knew Before I Started Blogging – Looking back, I wish I had learned what I’m about to share earlier. The Resources Mashup.

Mashup 126

Mashup Meeting Resources Adwords 126

agora pulse

DECEMBER 13, 2018

Organic social media marketing remains largely unaffected by GDPR but paid social media marketing methods will continue to evolve. Marketers relying heavily on paid ads will need to keep an eye on the latest rules regarding customer consent and data protection. Let’s talk about social media storytelling for the greater good.

Social Media 132

Social Media UGC Adwords Influencer 132

Pixlee

FEBRUARY 20, 2019

Here is a good example of how to properly use images: Do make the page mobile friendly. Mobile traffic likely represents a large portion of your site traffic. Considering the prevalence of smartphones, creating a great mobile-responsive page is a requirement for landing pages. Don’t forget to edit your content.

UGC 68

UGC Mobile Adwords Construction 68

Twist Image

JUNE 12, 2015

It is something that affects both B2B and B2C markets. They don't have to adjust their marketing. Most importantly, they connect (in their language, communication, marketing and advertising) by having team members that aren't just current on digital marketing trends, but these kinds of team members who know no other way.

Adwords 40

Adwords Startup Advertising Mobile 40

Saying It Social

APRIL 6, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Now People Can Join Your Facebook Fan/Business Page via SMS/Text Message Just found out about a neat new way to get more “Likers&# to your Facebook Page, via text message! Go to your Account Settings and configure your Mobile Settings.

SMS 192

SMS Facebook URL StumbleUpon 192

Razor Social

DECEMBER 21, 2016

What are the hottest marketing tools you should be using in 2017? This may not be the definitive list of all the best marketing tools out there, but it is the contents of our well-equipped toolbox, and it’s definitely worth your consideration. Marketing Automation. We use Ontraport for most of our marketing automation needs.

Tools 40

Tools BuzzStream Marketing Template 40

Razor Social

MAY 18, 2017

Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. In this article I am going to walk you through the most important GA admin settings, I’ll explain what they are and how and when you should use them to get the most return on your marketing efforts.

Analytics 110

Analytics Google URL Adwords 110

SocMed Sean

FEBRUARY 3, 2013

Since the whole purpose of this blog is to share my thoughts and experiences, I thought it might be a good exercise to just dump out the items that come to mind first on certain topics. There is no “best time to tweet”, no “ideal Facebook post” and no blog topic that will automatically drive thousands of page views.

Social Media 279

Social Media Klout YouTube Foursquare 279

Twist Image

AUGUST 30, 2012

You could argue that while Google wasn't created that way, they are one of the few brands that was able to turn it around in a spectacular fashion (thank you, Google AdWords ). The brands figure out what a pageview is worth (and this can be on a website or mobile device) and let the media companies go and do their bidding. kickstarter.

Adwords 81

Adwords CPM Price Advertising 81