Ignite Social Media

OCTOBER 14, 2021

incorporating social commerce trends and features into your social media marketing strategy is a no-brainer. Add to that, every social media network now has shoppable features that make social commerce transactions easier than ever. With over 230 million digital buyers in the U.S., 2) Livestream Shopping.

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Trends Hosting Team Resources 181

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. billion users by the end of 2022.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Social Media Strategies Summit

DECEMBER 22, 2022

Social media for government agencies is about demonstrating your expertise, building trust and credibility, and providing audiences with fast, reliable, unambiguous information. Every government social media marketer occasionally struggles with ideas or a lack of content. Treat Social Media As a Two-Way Conversation.

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Social Media Engagement Transportation Hashtag 169

Sprout Social

SEPTEMBER 27, 2021

The social media landscape is brimming with potential. As we close out 2021 and start planning for 2022, now is the time to step back, reflect and find the inspiration you need to bring your team into the new year. Shape your vision for 2022. Want ideas on how social can make a bigger impact for your business?

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Eventful Reddit Team Fashion 84

Social Media Today

OCTOBER 24, 2022

The 2022 World Cup will be one of the biggest - if not the biggest - cultural events of 2022.

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Twitter Eventful 168

Ignite Social Media

DECEMBER 16, 2022

Brands know by now that their presence on social media is more important than ever — 2022 proves that fact. The social media landscape is seen as an ever-changing field, not to mention a growing market of $221.29 billion in 2022. Social Media Copyright and Fair Use Rules . Virtual Event, YES!

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Social Media Brands Fair Use Marketing 161

Sprout Social

AUGUST 2, 2022

So what’s hot on YouTube in 2022? Spotify uses Shorts to promote events and promote or repurpose podcast content. To promote their booth at VidCon 2022, the brand published a series of Shorts detailing the environment and the experience for those who could not attend in person. Current and emerging YouTube trends. Live videos.

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YouTube Trends Strategy Content 139

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics.

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Statistics Social Media Video Marketing 142

Social Media Today

JANUARY 11, 2022

The guide provides an overview of all the major events and key dates of note throughout the year.

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Eventful Publishing Overview Twitter 218

Social Media Today

SEPTEMBER 29, 2022

Here's a look at all the big SEO and product display improvements that Google unveiled at the event.

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Eventful SEO Marketing Google 158

Social Media Today

OCTOBER 9, 2022

The event will feature a range of Facebook and IG creators who'll talk about how they've achieved success.

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Eventful Features Facebook 147

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

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Social Media Crowdsourcing Privacy Comparison 140

Sprout Social

NOVEMBER 30, 2021

billion in 2022. Let’s take a look at the top ecommerce trends you need to prepare for in 2022. Social commerce. Social commerce. Social commerce is when you buy and sell products or services directly from a social media platform. By 2025, US social commerce is estimated to be nearly a $79.6

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Trends Conversation Instagram Influencer 144

Sprout Social

APRIL 12, 2022

These factors paired with a 24/7 news cycle fueled by cultural events galore , has caused the world of public relations to change just as quickly. Here’s what you can expect from the PR landscape in 2022 and beyond. Some 73% of chief communications officers also report that social issues shifted their communications agenda.

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Statistics Skills Analytics Press Release 107

Sprout Social

FEBRUARY 22, 2022

There’s no time like the present to reach consumers through social media. Thanks to social shopping, businesses can start demonstrating the bottom-line, revenue impact of that reach. In this article, we’ll explore: What social shopping is and why it’s huge for brands. The different types of social shopping.

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Platform Tips Buy Instagram 108

Hootsuite

AUGUST 22, 2022

That’s exactly the kind of nerdy content that goes over well on LinkedIn, the world’s largest social media platform for professionals. Go from #clueless to #confident with this complete guide to using LinkedIn hashtags, including the top tags to use in 2022. 20+ top LinkedIn hashtags in 2022. Professional nerdsss.).

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Hashtag LinkedIn HootSuite Social Media Management 92

Pixlee

MARCH 30, 2022

With 250+ speakers, 600+ sponsors, and unlimited networking opportunities, Shoptalk 2022 reinvigorated in-person events, creating a space for the retail community to talk technology, trends, and consumer behavior in today’s increasingly digital world. Trend #1: Social Media & Ecommerce Channels as a Power Couple.

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Trends Retail UGC Authentication 75

Buffer Social

JANUARY 20, 2022

  In this post, we’ve outlined a calendar of all of the official (and slightly less official) holidays in 2022 to serve as a blueprint for your content, plus fun social media post ideas to jumpstart your brainstorm. A great way to start out 2022 is to share your experience with mentoring.

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Social Media Content Small Business Meme 85

Social Media Today

SEPTEMBER 12, 2022

Get the lowdown on the latest Search updates and shifts.

Eventful 156

Eventful Google 156

Social Media Today

OCTOBER 19, 2021

Live shopping is set to be a big trend in 2022, and YouTube's taking its next steps towards broadening its eCommerce offerings.

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YouTube Eventful Campaign Trends 211

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. Some influencer marketing tools also offer valuable insights related to your campaigns, influencer interactions and the latest social media trends. Here are our favorite influencer marketing tools for social listening: 1. Sprout Social. Key features.

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Influencer Tools Marketing Software 113

Social Media Strategies Summit

FEBRUARY 28, 2023

Crisis management is one of the biggest challenges of social media for government agencies. A fast-evolving situation can cause panic and confusion in your community, requiring you to communicate the latest information in a calm, clear manner to the public, stakeholders, and media. This is your crisis communications plan.

Strategy 172

Strategy Construction Resources Press Release 172

Hootsuite

MAY 16, 2022

Bonus: Get the Facebook advertising cheat sheet for 2022. Costs can fluctuate wildly through different seasons, holidays, or around special industry-only events. See how all your social marketing is working together and snap up optimization opportunities before they pass by with quick, actionable insights. Timing is everything.

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Cost CPC Facebook HootSuite 94

Hootsuite

OCTOBER 11, 2022

While shadowbans apparently aren’t real, we know that Instagram, like all social media platforms, has ways of promoting or restricting pieces of content. If you’re talking about a news story or violent event, Instagram can mistakenly think you’re promoting violence, which goes against guidelines. Today I stumb… [link].

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Instagram Guidelines Hashtag HootSuite 117

Audiense

NOVEMBER 29, 2022

As one of the biggest sporting events in the world, the 2022 FIFA World Cup is slated to draw in billions of viewers worldwide. With a majority of audiences tuning in from home instead of watching in the stadium, there’s bound to be a lot of social media activities and conversations happening around the event.

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Sports Data Strategy Eventful 147

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. For retail brands, social commerce opens up a new pathway to purchase.

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Retail Social Media Brands Tips 104

Sprout Social

JULY 13, 2022

To put it simply, social media in Europe is way different from social media in the U.S. Despite these differences, you don’t need to add “armchair cultural anthropology” to your ever-growing list of social media management skills. Social media in Europe: Advice from 3 marketers in the region.

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Social Media Strategy Statistics Trends 99

Buffer Social

OCTOBER 27, 2022

Small Business Saturday is an annual event that takes place on the Saturday after Thanksgiving in the United States. Some businesses choose to set up in-store indicators and offers for customers, but social media is a more accessible way to reach a wider audience. For small businesses, a little visibility can go a long way.

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Small Business Discount Directory Collaboration 93

Sprout Social

OCTOBER 24, 2022

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. A post shared by Sprout Social (@sproutsocial). Our questions will cover: General experience and social media knowledge.

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Social Media Management Questions Social Media Skills 88

Sprout Social

APRIL 20, 2022

Social media networks are heavily investing in the creator economy. Meta announced that it plans to invest $1 billion into the creator economy by the end of 2022. Creator @NikitaDragun hosted a Live Shopping event that attracted 43k fans to watch and 5k products added to shopping bags. Source: Instagram.

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Instagram Badge Influencer Campaign 124

Sprout Social

FEBRUARY 15, 2022

Do you have what it takes to be a social media consultant? Let’s break down ways to become a successful social media consultant and how to get started. If you need writing, social, or marketing/comms help, I’m taking clients! What do social media consultants do? This career takes time and work.

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Consultant Social Media How To Insurance 106

Sprout Social

APRIL 19, 2022

Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. Conversational marketing is an ongoing dialogue between you and your customers when and where it’s most convenient for them. — christine thomas (@christine91016) March 30, 2022. Sprout Social.

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Conversation Strategy Social Media Marketing 100

Sprout Social

DECEMBER 20, 2022

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. A post shared by Sprout Social (@sproutsocial). What is a “meet the team” social media post?

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Meeting Team Social Media How To 98

BeingOptimist

AUGUST 9, 2022

Here are seven ways that you can use music to boost your social media marketing strategy: 1. Sponsor a Local Music Event. Leveraging user-generated content is a great way to get free, high-quality music for your social media marketing campaign. Sponsor a Local Music Event. Tips for Social Marketing in 2022.

Social Media 52

Social Media Strategy Marketing Hosting 52

Keyhole.co

MAY 25, 2022

Do you know your social media efforts are hiding a wealth of information? And if you know how to analyze your social media, you can unearth this data. For starters, social media data help you understand your audience, pinpoint well-performing strategies, and weed out the incompetent ones. Let’s get started.

Analytics 52

Analytics Social Media ROI Metrics 52

Hootsuite

OCTOBER 24, 2022

Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. Because of this, 80% of real estate agents plan to spend more time on their social media marketing strategies in the next year. Wondering how to grow your social media accounts?

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Real Estate Social Media HootSuite Instagram 79

Hootsuite

OCTOBER 11, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. From Ads Manager, click Events Manager in the left drop-down menu. Click New Event Source , then choose Web. What is Snapchat Ads Manager? Source: Snapchat Business.

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How To Template Templates Campaign 98