Sprout Social

FEBRUARY 11, 2021

In 2020, as many brands struggled to move their business online, find new ways to connect with their customers or discover their voice to take a stand, our agency partners led their clients to success, demonstrating grit and determination. Our very deserving 2020 Cultivate Award winner is Communicators Group. SproutPartner MVP.

Campaign 108

Campaign Groups Groups Communities 108

Later

MAY 24, 2020

In this blog post, we’re sharing some of the best free resources and mental health tips for social media managers so you can protect your mental health and take care of your wellbeing: Social Media and Mental Health During COVID-19. There’s no denying that social media managers have an “always-on” attitude.

Social Media Management 98

Social Media Management Social Media Tips Instagram 98

Sprout Social

APRIL 15, 2020

2020 kicked off a new decade with an entirely new way of life and set of rules for everyone. In the wake of the crisis, some brands and social marketers find themselves pivoting away from the social strategies they worked so hard to plan. — Jen Hartmann (@jenalyson) March 11, 2020. Scrap it if it feels tone-deaf.

Strategy 142

Strategy Metrics Hubspot Retail 142

Sprout Social

FEBRUARY 1, 2021

In a socially distanced year, businesses witnessed firsthand what a crucial role social media plays in connecting brands with their customers. For some brands, 2020 was all about trying new things on social, while others prioritized engaging the communities they’d already built.

Social Media 137

Social Media Social Media Management Marketing Communities 137

Sprout Social

DECEMBER 19, 2019

In order to help you, as a marketer, stay on top of these changes, we’re touching on a few Instagram trends that defined 2019 as well as bringing you a few trends to expect in 2020. Stay ahead of the curve by ensuring these top Instagram trends are ready to go in your 2020 social media strategy. IGTV takes center stage.

Trends 93

Trends Instagram Meme Authentication 93

agora pulse

DECEMBER 23, 2019

We asked some of our favorite social media experts to share what they look forward to seeing in social media for 2020. Here’s what got them bright-eyed and excited … Jay Baer: “2020 is going to be the year that brands stop random acts of social. ” website | Twitter. Jeff Bullas: .

Social Media 92

Social Media LinkedIn YouTube Platform 92

Pam Moore

DECEMBER 10, 2019

Hey content marketers, digital marketing and social media managers! It needs to connect with them in a human way that makes them think… “ hey, I want to know more about that person and/or company! And lucky for you…I have a proven 2020 Content Calendar Template you can download for free here.

Template 78

Template Templates Content Training 78

Oktopost

APRIL 25, 2022

Social media leader, Dylan Doyle reveals how he was able to get buy-in from leadership and 10X EY’s social strategy. . When you first join a company, you always want to make a profound impact. But as a brand-new social media marketer, how do you get buy-in across leadership to implement your big ideas?

Data 118

Data Strategy How To Social Media Management 118

Sprout Social

FEBRUARY 25, 2021

What you might mean as a compliment can come across as a sign that you’re not entirely confident what a social marketer’s job entails or the skills that they employ day to day. When a company lists that they are seeking a "Social Media Guru" you immediately know they don't know s**t about social media.

Social Media Management 119

Social Media Management Marketing Collaboration Skills 119

Socialmedia.biz

JULY 2, 2021

Nike is one of the biggest athletic companies in the world, with a value of around $34.8 billion as of 2020. It’s not just great shoes and apparel that make this company incredibly successful, but a commitment to amazing social media and marketing campaigns too.

Apparel 156

Apparel Social Media Content Campaign 156

Hootsuite

MAY 20, 2020

In today’s busy world, it is all too easy for an employee to accidentally expose the company to threats online. — FC Barcelona (from ????) (@FCBarcelona) February 15, 2020. Phishing scams create social media information security risks. We invite you to follow our verified social profiles for our promotions!

Social Media 144

Social Media Tools Tips Policies 144

Sprout Social

FEBRUARY 21, 2022

Anyone who manages their company’s social media for a living operates every day in fear of being the one at the helm when the company Twitter account is hacked. Let’s state the obvious: Social media governance is not the sexy side of social. Ms_ZamaNdlovu) September 6, 2020. Legal risk.

Social Media 124

Social Media Pharmaceuticals Energy Policies 124

Oktopost

MARCH 11, 2020

LinkedIn announced earlier this year that they will be sunsetting LinkedIn Elevate, its standalone employee advocacy app, merging it with Company Pages and offering the solution for free. And with the social media marketing landscape changing at such a fast pace, brands must build employee advocacy programs around trust and transparency.

LinkedIn 138

LinkedIn B2B Social Media Management Metrics 138

agora pulse

SEPTEMBER 16, 2020

So when its marketing coordinator learned that its existing social media management tool was failing to meet its needs, she did her homework and discovered Agorapulse and happily made the switch. Utilizing social media has resulted in increased engagement and brand awareness. Listening.

Social Media 119

Social Media Social Media Management System Publishing 119

Oktopost

FEBRUARY 28, 2021

LinkedIn announced earlier this year that they will be sunsetting LinkedIn Elevate, its standalone employee advocacy app, merging it with Company Pages and offering the solution for free. And with the social media marketing landscape changing at such a fast pace, brands must build employee advocacy programs around trust and transparency.

LinkedIn 109

LinkedIn B2B Social Media Management Metrics 109

Sprout Social

SEPTEMBER 9, 2020

In reality, social listening supports every individual regardless of your seniority or if you work directly in social or not. The Social Media Manager. Social media managers are the closest to their brand’s audience. Our official 2020 NBA Draft hat ??. RT for a chance to win one!

Organization 125

Organization Sentiment Social Media Management Analysis 125

agora pulse

APRIL 7, 2020

Shopping for your company’s first social media tool or needing to upgrade to a new social media management app? Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Agorapulse.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

How To 124

How To Social Media Management Metrics Team 124

Later

JUNE 12, 2020

At Later, we’ve added Juneteenth to our free downloadable holidays calendar — so every brand and social media manager has a reminder to celebrate the day. Both Twitter and Square are making #Juneteenth (June 19th) a company holiday in the US, forevermore. — jack (@jack) June 9, 2020. juneteenth.

Social Media 106

Social Media Brands Creative Commons Education 106

agora pulse

SEPTEMBER 23, 2020

One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company. You could be killing it on your social media channels, but your bosses and shareholders aren’t feeling it. Why Do Social Media Goals Matter?

Social Media 144

Social Media ROI Social Media Management URL 144

Sprout Social

JANUARY 14, 2021

. — sheeta verma (@sheetaverma) November 30, 2020. — Tara Robertson (@taraerobertson) December 29, 2020. Many social media managers have their professional growth stymied by managers who don't understand or respect their skills, or who reject their ideas out of caution or ignorance.

Organization 96

Organization Meme Proposal Report 96

agora pulse

JANUARY 30, 2021

What top tips do you need to know to level up your social media strategy in 2021? We gathered some of the very best tips from Agorapulse’s training courses and sessions in 2020 to help you kick off the new year with creativity and inspiration. Social media tip from: Alan Gannett , author of The Creative Curve .

Social Media 132

Social Media Tips Strategy LinkedIn 132

agora pulse

NOVEMBER 3, 2020

With everything 2020, you may wonder when and if there’s a good time to pause your social media channels. Between the presidential election in the United States, the global pandemic, and countless natural disasters, the year 2020 has been full of twists. Start your FREE trial of our social media management solution.

Social Media 127

Social Media Social Media Management Health Care Issues 127

agora pulse

JANUARY 3, 2020

To help you, check out my best agency director hacks to grow your Twitter profile in 2020, and find out why making your mark in the Twittersphere is as important as ever. When fine-tuning your marketing strategy for the year ahead, knowing the stats for 2020 is a must. But first, why you need to grow your Twitter profile?

Twitter 129

Twitter Tips Influencer Hashtag 129

Hootsuite

JANUARY 30, 2020

billion people using social media today—more people than there were on the entire planet in 1971. In 2020, 3.8 This figure comes from the Digital 2020 report from Hootsuite and We Are Social , which tracks digital and social media trends across the globe. There are 3.8 billion to 3.8 billion to 3.8

Social Media 145

Social Media HootSuite Report Advertising 145

Hootsuite

MAY 29, 2020

LinkedIn has announced it is integrating Elevate into Pages, and that by December 2020 Elevate will no longer be available as a standalone app. As our blog from 2019 reported, employees of a company tend to have 10 times more followers than the company itself. Even more people trust a company technical expert (65%).

LinkedIn 140

LinkedIn HootSuite Skills News 140

Sprout Social

APRIL 29, 2021

The COVID-19 pandemic proved the value that social can deliver, even when your strategy is on hold. When the pandemic took hold in March 2020, our team decided to pause all of our social content so we could reassess. The future of marketing depends on social.

Marketing 139

Marketing Social Media Management Team Campaign 139

Oktopost

MARCH 16, 2020

While clearly, the main focus continues to be mitigating the disease itself, for many companies brand management and communication on social media is becoming even more strategic. Here are 5 Oktopost features that will help you avoid a crisis on social media: Campaign Management.

Social Media 104

Social Media Module How To Meeting 104

Sprout Social

NOVEMBER 30, 2021

Before 2020, online shopping was already on the rise. Social commerce is when you buy and sell products or services directly from a social media platform. With the maturing of the influencer industry, the natural next step is for platforms to help influencers and companies sell to consumers. Social commerce trends.

Trends 144

Trends Conversation Instagram Influencer 144

agora pulse

DECEMBER 17, 2019

As director of Contentworks Agency , I’m using December to plan for 2020 and make a commitment to improving and evolving my social media strategies. So, let’s look at some New Year’s resolutions that social media managers should consider. Bonus Social Media New Year’s Resolutions.

Social Media 82

Social Media Authentication comScore Social Media Management 82

Sprout Social

OCTOBER 7, 2020

Agencies and businesses alike have experienced their fair share of challenges in 2020. Giraffe Social Media , a UK social media management agency, has recognized the impact of the pandemic on its clients and their industries. 2020 has taught us how to innovate. Balance flexibility and stability.

Strategy 115

Strategy Collaboration Consultant Team 115

Hootsuite

OCTOBER 25, 2021

Why promote your business on social media? For starters, the number of social media users worldwide grew by 13.2% from 2020 to 2021 , an increase of 490 million humans. That means over half of Earth’s entire population now uses social media. Using social media is important now more than ever.

Social Media 142

Social Media Meme HootSuite Influencer 142

Sprout Social

JUNE 24, 2021

April 2020: working from home sucks April 2021: if we have to go back to the office full-time I will quit. Despite all the evidence that #WFH & hybrid #work schedules are a win-win, I expect some companies will inevitably bring people back to the office full-time. In March 2020, the idea of broadcasting from home was insane to me.

Team 113

Team Marketing How To Policies 113

Sprout Social

MAY 6, 2021

Here some key learnings that changed my perspective on our strategy, industry and social marketing roles. Managing burnout remains a challenge and recognition is essential. When the world turned to digital platforms to stay connected in 2020, the expectations of social media professionals rose—I know, I felt it.

Class 113

Class Marketing Communities Campaign 113

Hootsuite

JANUARY 22, 2020

Many small businesses don’t have the time or the wherewithal to manage social media accounts—let alone the budget to hire a dedicated social media manager. But that doesn’t make social media management any less important. — Netflix US (@netflix) January 15, 2020.

Social Media 145

Social Media HootSuite Template Templates 145

agora pulse

AUGUST 12, 2020

Check out these highlights from the 2020 social media agency guide from Pinterest. From introducing brands to new customers to selling products and growing loyal communities, Pinterest is designed to help companies of all kinds grow. When creating Pinterest campaigns , social media managers to keep this timeline in mind.

Report 105

Report How To Analytics Social Media Management 105

Sprout Social

NOVEMBER 19, 2020

In 2020 alone, Sprout added an impressive list of new partners that span the entirety of our platform. As Sprout expands our offering of business and technical integrations, we’re working closely with each company, ensuring our strategic relationships and holistic approach to partnerships truly set us apart. .

Reddit 104

Reddit Hubspot API Reputation 104