What You Need To Know About Programmatic Advertising For 2019 And Beyond
Social Media Strategies Summit
SEPTEMBER 12, 2019
In 2019, US advertisers are expected to spend nearly $60 billion on programmatic advertising. This post offers a guide to programmatic advertising and the trends shaping the industry in 2019 and beyond. Software algorithms evaluate user analytics to help the system determine what ad content is relevant to a particular user.
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