Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

Creating content that inspires, connects and converts is not an easy task. Even if your product or service is “sexy” it can be tough. It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government.

Email Marketing an Efficient Way to Promote Business

Social Media Marketing

email marketing email marketing strategy email marketing strategy 2017-18 email marketing strategy 2019 email marketing tips how to do email marketingMost internet marketers today are of the opinion that email marketing is a redundant marketing strategy. These marketers have abandoned this technique and replaced it with social media promotion. In second thought, social media looks sexier than an email. But is social media post truly as powerful as an email?

Facebook offers translation for Canadian Indigenous language

Sherrilynne Starkie

Facebook in Inuktut should be launched in 2019, depending on the volume of feedback received from the community. In 1993 the territory of Nunavut was established in Canada, and as part of the 2018 Nunavut Day celebrations, Facebook announced that it is opening Inuktut for translation so that the community can help translate Facebook into their language. .

Business Travelers Increasingly Vulnerable To Data Theft

The Realtime Report

trillion in 2019 to $6 trillion by 2021, one area of particular concern is information security while traveling on business. trillion in 2019 to $6 trillion by 2021.” Business Travelers Increasingly Vulnerable To Data Theft.

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Instagram Introduces New Business Profiles


million by 2019. Instagram is rocking it so this is great news! With a Business Profile and its new features, Instagram can work even better for your business and help you stand out, get insights and find new customers.

Strategies for Approaching Social Media Paid Buying

Ignite Social Media

over 2016 and is expected to hit $31B by 2019. Ever since Facebook changed the organic content algorithm in 2013 , paid media support has been an important part of social media strategies.

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5 Ways to Tap the Power of Online Video Content


Online video consumption is expected to account for 80 percent of the world’s internet traffic by 2019. It seems that consumers simply cannot get enough online video content. Consumption of video content is rising dramatically as sites like Facebook make it even easier for people to record, upload and play videos from computer, tablets and smartphones. People love video content and are beginning to expect it from the places where they want to purchase products and services.

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Daring PR Professionals and the Lawyers Who Love Them: A Primer for Avoiding Legal Problems

Waxing UnLyrical

Make disclosures easy to read by using simple language, like “Thanks to Ford of South Florida for lending me this 2019 Mustang for a week-long test-drive! Guest Post by Kerry O’Shea Gorgone.

Content Inspiration Provided By Each Social Channel

Ignite Social Media

According to Cisco , by 2019 a whopping 80% of internet traffic will be video. In marketing, image is everything—especially when it comes to communication.

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Five Ways to Draw Traffic to a Blog Post

Webbiquity SMM

By 2019, it’s projected that video will account for 89 percent of all internet traffic. Guest post by Kylie Ora Lobel.

Mobile App Development Trends That is Likely to Emerge in the Year 2018

Social Media Marketing

Cloud driven mobile apps Recent research has suggested that the cloud based mobile applications are going to drive around 90% of the overall mobile traffic by the end of the year 2019. This year was quite phenomenal for the mobile app development.

The #1 Reason Why Your Social Media Has Zero Return on Investment in 2018

Pam Moore

How to get your social media in order now so you can rock results in 2019! Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such? If so, you are not alone.

Top 5 Reasons Your Social Media is Not Working in 2018 and How to Fix it

Pam Moore

How to get your social media in order now so you can rock results in 2019! Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts?

3 Tips for Getting Your Online Video Act Together for 2016

Waxing UnLyrical

By 2019, video is projected to account for 80 percent of all global consumer Internet traffic (Source: ). Online video marketing stats abound! Time and again, we see and hear countless online video marketing statistics like these: Consumers spend 5.5

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Digital is Driving PR Industry Growth

Proactive Report

Statista predicts that by 2019 spend on social and digital media will grow to $17 billion in the US alone. Over the past couple of years companies have been spending more of their marketing and communication budgets on digital and social media. 72% of the PR firms polled by the 2015 Holmes Report rated digital and social as one of their top three growth drivers. In 2013 87% of US companies were already using social media marketing. We’re now at 89%.

IAB ‘Direct Brands to Watch’ are Winning with Consumer Content


One of many digitally native vertical brands making the shift to brick and mortar, they opened two physical locations, called Color Bars, last year and have plans to expand to 25 by the end of 2019. “You must watch them. You must know them. You must partner with them.”.

How to Create Achievable Social Media Goals

Sprout Social

billion in 2019. Only 9% of people who make New Year’s resolutions feel like they succeeded. The most common reason resolutions fail is because they’re too broad to feel attainable. Social media goals operate in the same way.

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Top Three Takeaways From Facebook F8 2018

Ignite Social Media

During the F8 keynote, Facebook’s Chief Product Officer Chris Cox projected that the number of Stories will surpass regular news feed posts by 2019.

The 5 Types of Social Media Content You Need to Create

Rebekah Radice

Cisco predicts that by 2019, videos will account for 80% global internet traffic with social media included. Creating social media content your community connects with can be one of the hardest aspects of online marketing.

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comScore Search Engine Rankings for October 2013

Bill Hartzer

Do you think we will perform 40 billion search queries in October 2019? Every month at about this time, I try to post the search engine market share, the search engine rankings, for the previous month as reported by comScore. Google’s websites and web properties have 66.9

How to Leverage Photo Shoots for Social Media Content

Ignite Social Media

According to Cisco, by 2019 80% of all Internet traffic will be video. They say a photo is worth a thousand words—and, if social media trends are any indication, this adage is more relevant than ever as images continue to drive top engagements across all social media platforms.

Hands On The iPhone X And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Twist Image

By 2019, the number will be closer to 80%. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on iHeart Radio , if you're interested in hearing more of me blathering away about what's going on in the digital world.

Hearing an Echo in the Voice AI Wilderness


by 2019. This post originally appeared on Amplified Growth. ——–. How did you find out what the weather would be like today? Did you ask the air? Did it answer back? Chances are good that if you didn’t ask a voice-assisted device about the weather this morning, you will be soon.

7 Ways Brands Take Advantage of Facebook Stories

Sprout Social

In fact, the network predicts that Stories will be the most dominant form of social sharing by 2019. Videos are perfect for social media. They’re immersive, engaging and inherently social. The right video creates the intimacy of face-to-face interaction, without ever asking your audience to leave their sofa. It’s no wonder that social platforms around the world are investing in video. Facebook Stories is just one of the latest ways to delight your customers with visual content.

Why Video Should Be King of Your Campaigns


Video traffic is expected to increase over the next few years to over 80% of all Internet traffic by 2019. If you’re a business or brand owner looking to build a better converting campaign, then video is likely a key element in your marketing mix. If it’s not, then you’re missing out on a potential goldmine and making the most engaging type of content available in the marketplace. Video is king of the Internet and here is why it should be king of your campaigns as well.

Why 2016 Will Be the Year of Video Marketing

Convince & Convert

Did you know that consumer internet video traffic will go from 64% in 2014 to over 80% by 2019? January has come and gone, and February slipped out the door right behind it.

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The Rise and Rise of Online Video

Proactive Report

What started out as a text-heavy medium is increasingly becoming a visual medium and according to the Cisco Visual Networking Index, 80% of all online content will be video by 2019. By Cokey Falkow. The internet has become more than just the new wave.

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A Painless Guide to Social Media Marketing for Dentists

Sprout Social

If you need more convincing, Facebook ad revenue is expected to outpace print ads by 2019. By 2021 the dental industry is projected to be worth around $36.8 billion. That’s a lot of teeth for the tooth fairy.

Blog #7.1: The Rise of AI


By 2019, according to IDC, the global market for content analytics, discovery and cognitive systems software is projected to reach $9.2 ii] IDC, “Worldwide Content Analytics, Discovery, and Cognitive Systems Software Forecast, 2015–2019,” Doc #256774, June 19, 2015.

4 Mistakes Marketers Make With Mobile Facebook Ads

SocialTimes Facebook

businesses this year, and that number will triple to over 36 billion in 2019. It’s no secret that digital advertising has gone mobile. Smartphones and mobile devices are now the primary vehicles shoppers use to research purchases, access social media and consume digital content. And marketers have taken notice: According to eMarketer , mobile will account for more than 62 percent of digital ad spending in 2016. Nowhere is this shift to mobile more noticeable than with Facebook.

How to Identify Your Social Media Influencers

Sprout Social

A report from Cisco’s Visual Networking Index claims online video traffic will account for 80% of all web traffic by 2019. If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation.

A Comprehensive Facebook Ads Checklist to Increase Email Acquisition

SocialTimes Facebook

The average person can expect a spate of 90 new emails today, and by 2019, that number will rise to an estimated 96. While email is the closest thing to direct communication in the digital age, few people would gripe about a drought hitting their inbox. Still, cultivating a healthy email list and reaching out to consumers is an essential aspect of growing a business—even though the numbers may suggest otherwise.

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Revive your Facebook Page – 10 Quick and Easy Ideas

Socially Sorted

Videos will make up 80% of all internet by 2019 (Reuters/Cisco, 2014) – bold predictions, hey, but perhaps coming to fruition! Are you looking for easy ways to Revive Your Facebook Page reach, attention and engagement?

20 Must-Attend Social Media Conferences in 2017

Buffer Social

If you are thinking of attending this conference next time, Social Media Examiner has released the dates and venue for the next two years — February 28 to March 2, 2018 and March 20 to March 22, 2019, both in San Diego at the San Diego Convention Center.

Social Marketing’s Biggest Moments in the Last 5 Years

Simply Measured

By 2019, eMarketer is predicting that 70% of all digital ad spending will be on mobile ads. Over the past five years, social marketing has evolved.

Why You May Want to Date Online

Ari Herzog

By 2019, it is estimated that more than 50% of couples will have found their start through online dating. The following is written by Brianna Phillips. It used to be the way to find a date was going out to the bars, being set up through mutual friends, meeting at the gym, or by merely holding onto the hope of running into a tall, dark and drop-dead gorgeous stranger in the produce section of your local grocery store.

10 Tips for Creating Engaging Social Media Videos


Maybe that’s why it’s predicted that when 2019 hits, 80 percent of all web traffic will be claimed by videos. Not that long ago, creating videos was a lot of work, and it was expensive to boot.

5 Killer Video Editing Apps To Improve Your Content Marketing


Cisco forecasts that in 2019, consumer video Internet traffic will comprise 80% of total consumer video Internet traffic globally versus 2014’s 64%. Everyone loves videos.

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The 5 Types of Social Media Content You Need to Create

Rebekah Radice

Cisco predicts that by 2019, videos will account for 80% global internet traffic with social media included. Creating social media content your community connects with can be one of the hardest aspects of online marketing.

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The Digital Generation Is Now Every Generation

Twist Image

by 2019. Everything is digital. Everyone is online. These are just platitudes. There are many industries and businesses that are still far behind when it comes to being digital. Everything from the technology used within the organization to how they market and communicate to their consumer base.