Ignite Social Media

JULY 10, 2020

Where to Invest Social Ad Budgets. For brands that do choose to pull money from advertising on Facebook and Instagram (which is a complicated decision in and of itself, well outlined here ), what are some effective places to move the money to still drive business results? Their ad platform has also improved over the years.

Brands 176

Brands Facebook LinkedIn Influencer 176

Pam Moore

FEBRUARY 21, 2017

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? We didn’t stop at just creating an amazing image sizing reference guide!

Template 167

Template Templates Social Media Social Networking 167

Pam Moore

MAY 5, 2016

It’s not news that social networks such as Facebook, Instagram and LinkedIn are moving to a pay to play model. Results in the social world of today require more planning, integration, and money. At the heart of social media is people. 8 strategies and tips to build loyal tribes of brand advocates.

Buy 113

Buy Social Media Brands Loyalty 113

Pam Moore

SEPTEMBER 2, 2016

When it comes to digital marketing, social media and branding, it is no different. ” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network. Stop only playing around with the social networks. Click To Tweet.

Social Networking 113

Social Networking Strategy Analysis ROI 113

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. TikTok's popularity has exploded since its 2016 inception. Is TikTok Emerging as a Powerhouse Social Network?

Trends 147

Trends Strategy Marketing Authentication 147

Unmetric

MAY 28, 2019

Social media is a whole new ball game for brands. And yet, there are some brands out there that are impressively strong at social. What secret social sauce do they use? And how can your brand get in on it? And how can your brand get in on it? Innocent is yet another millennial cool brand.

Social Media Management 111

Social Media Management Social Media Brands Class 111

Talkwalker SM

SEPTEMBER 7, 2016

With over 500 million monthly active users , Instagram has become a prime target for brands trying to reach new audience segments. Yet how do you make the most of this social network? If you are a food brand looking to post videos on Instagram, Buzzfeed Tasty is for you. between July 27th and September 8th , 2016).

Instagram 60

Instagram Brands Sports Travel 60

Hootsuite

MAY 20, 2021

Social messaging has surged in popularity in recent years. Since as far back as 2016, the number of people using the top social messaging apps like WhatsApp, Facebook Messenger, and WeChat/Weixin has consistently surpassed people using the top social networks (Facebook, Instagram, and Twitter).

Social Media 145

Social Media Strategy HootSuite FAQ 145

Ignite Social Media

JANUARY 10, 2018

As the internet and social media have become entwined in everyday life, they have also drastically changed motherhood. 1 Due to its portability and ease of use, 90% of mothers use mobile devices to access the internet and social media. “More than 90% of US Moms Have a Social Media Account.”

Social Media 113

Social Media How To Survey Social Networking 113

Hootsuite

FEBRUARY 4, 2020

And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. After all, the social media platform boasts more than 1 billion users all over the world (more than 1/10th of Earth’s population). That’s up from 59% in 2016. 75,000+: 42%.

Instagram 145

Instagram Social Media Marketing Survey 145

Sprout Social

JUNE 20, 2016

Do your social media profiles scream promotion, promotion, promotion? If so, you could be missing out on the true personal branding power that social media holds. At its best, social media will allow you and your business to be seen and heard as an expert in your field. What Is Personal Branding?

Social Media 83

Social Media Brands Template Templates 83

Convince & Convert

FEBRUARY 5, 2018

Innovative brands are activating employees to be storytellers. They are doing this to reach new audiences, extend the reach of organic content in social and humanize their brand. The current buzzword for this practice is “employee advocacy,” or even “social selling.” It’s a fact. Click To Tweet.

Strategy 145

Strategy Social Media Marketing Consultant 145

Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 70% of the U.S. billion last year to 2.5

Social Media 100

Social Media Marketing Survey Metrics 100

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.

Social Media 100

Social Media Trends Mobile Social Networking 100

Ignite Social Media

JANUARY 25, 2018

But before we get too far down the path of anticipating what is going to happen this year, let’s take a quick look back at some of the big changes that took place in social media in 2017. Some Channels Became Less Social. In the Spring, Pinterest announced that they were moving away from being a social network.

Social Media 97

Social Media Tumblr Policies YouTube 97

Your Escape From 9 to 5

APRIL 15, 2022

For brands and organizations, the challenge lies on getting noticed amid a universe of web pages, articles and videos freely accessible on the Internet. How can you maximize social media and SEO (search engine optimization) to turn clicks into profits? Is social media management still relevant? Changing SEO trends.

SEO 74

SEO Social Media Engineering Social Media Management 74

agora pulse

MAY 2, 2019

LinkedIn, Twitter, and Facebook are the most utilized social networks by Fortune 500 companies, according to recent research from UMASS Dartmouth’s Center for Marketing Research. The researchers examined the social media presences of each firm in 2018 to determine whether it has an active account on various networks. .”

Company 100

Company Social Media Analysis Research 100

Talkwalker SM

MARCH 17, 2016

FMCG brands increasingly view social media as a way to differentiate themselves from competitors, as Always did memorably with their #LikeAGirl campaign. However, the applications of data from social networks go far beyond campaign measurement. 10 –March 10, 2016). 2015 – March 2016). Its quality?

Data 60

Data Social Media Brands Forums 60

Sprout Social

OCTOBER 3, 2016

One of the toughest parts about putting together a social media campaign is coming up with ideas. Even the most experienced marketers struggle to come up with social media ideas at some point. We’ve compiled a list of 11 social media ideas to get your creative juices flowing on those days when your mind goes blank.

Small Business 111

Small Business Social Media Hashtag Hosting 111

Pam Moore

MAY 15, 2019

billion in 2016. Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships. There are also agencies who claim to help brands big and small build relationships with an influencer marketing program.

Influencer 109

Influencer Brands How To Marketing 109

Buffer Social

OCTOBER 1, 2018

Is it the end of organic reach on social media? Yes, the (average) organic reach on social media has been falling over the years. Because we’ve seen businesses, including ourselves, growing their organic reach on social media in the last few years. How to (still) get organic reach on social media.

Organization 108

Organization Flipboard Social Media Company 108

Talkwalker SM

FEBRUARY 8, 2016

The Super Bowl is one of the biggest global events for both the sporting world and for brands. As the virality map below shows, the majority of the discussion of this video stayed on YouTube but there was still significant spread to other media types, particularly on forums and on Twitter. Lesson 1: It’s All About the Pre-Game.

Hashtag 93

Hashtag Marketing YouTube Campaign 93

Ignite Social Media

JULY 31, 2017

The focus of our webinar was around the changes we have witnessed in the social space over the past decade, the current trends, and our predictions for the years to come in social media. The Past 10 Years in Social Media. In 2015/2016, organic reach was down to 2.6% of brand’s audience. What’s Now.

Social Media 84

Social Media Trends Community building Hosting 84

Talkwalker SM

JUNE 29, 2016

In today’s ever-changing landscape of digital media, it’s important to know what the industry’s top thought leaders are sharing as these influencers set the standard for the nascent social media industry. It really is a platform for the “who’s who” in social data, monitoring and analytics. 1 What is Dark Social?

Analytics 75

Analytics Conference Data Mobile 75

Firebelly

DECEMBER 21, 2015

The 15 most-read posts on our social media marketing blog in 2015! IS IT TIME TO REMOVE SOCIAL MEDIA LINKS FROM YOUR WEBSITE? Those little social media icons—they may stand alone or be adorned with a message like “Let’s get social”—are found on almost every website these days. For some brands—yes.

Social Media 100

Social Media Marketing Retail Social Media Management 100

Ignite Social Media

JANUARY 8, 2018

If you’re in the United States that might be the extent of your social channel knowledge but what about other countries? If you’re a brand that offers your products or services anywhere other than the United States you may want to look into these guys. Hello Network. That’s a pretty big deal right?

Tweetdeck 112

Tweetdeck Microblogging Social Networking Avatar 112

Ignite Social Media

JANUARY 9, 2017

From a holistic marketing perspective, you may be deciding how much to allocate towards your social media marketing budget in the new year. As a helpful guide, the below graphic looks at the large categories of budget line items included in a well-rounded social media marketing mix. Step 1: Evaluate Previous Budget.

Social Media 60

Social Media Marketing Exercises Social Networking 60

Audiense

JULY 8, 2016

Wimbledon is ruling the social media roost this week. Some of our favourite brands, which also happen to be official Wimbledon sponsors, have launched exciting campaigns. — Hendrick's Ministry (@HendricksginUK) July 4, 2016. — Hendrick's Ministry (@HendricksginUK) July 7, 2016. BsznrA6sHp.

Transportation 108

Transportation Brands API Travel 108

Buffer Social

MAY 26, 2016

At Buffer, we love to see new stats and research about how to best share to social media and drive engagement. And as a brand on social media ourselves, we know just how challenging it can be to post engaging content across multiple channels. Which social networks are brands posting to?

Study 75

Study Social Media Brands LinkedIn 75

Sprout Social

OCTOBER 26, 2023

billion back in 2016. billion by 2025 Influencer marketing platforms have also been popping up regularly to assist in a number of related tasks: finding influencers, partnering them with brands, creating contracts, planning campaigns and more. billion in 2023 Brands are expected to spend $30.81 Brands are expected to spend $7.14

Statistics 127

Statistics Influencer Strategy Marketing 127

Unmetric

MARCH 2, 2017

Social media has been established as one of the key channels of the modern day marketing mix. However, for some industries like Pharma, the number of regulations around publishing content makes maintaining a solid social media presence complex. Time Period - Jan 01 - Dec 31, 2016. Social Presence.

Pharmaceuticals 60

Pharmaceuticals Industry Brands Metrics 60

Audiense

JULY 8, 2016

Wimbledon is ruling the social media roost this week. Some of our favourite brands, which also happen to be official Wimbledon sponsors, have launched exciting campaigns. — Hendrick's Ministry (@HendricksginUK) July 4, 2016. — Hendrick's Ministry (@HendricksginUK) July 7, 2016. BsznrA6sHp.

Transportation 99

Transportation Brands API Travel 99

Ignite Social Media

JUNE 1, 2016

Social media has evolved over the years and in order to design a successful social media marketing strategy, you must consider the latest social media trends that are likely to have the biggest impacts. So brands, both big and small, are leveraging visual content to allure prospective customers.

Trends 60

Trends Social Media Strategy How To 60

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Influencer 111

Influencer Social Media How To SEO 111

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. while the other will probably greatly impact your marketing budget in 2016 and beyond. Social media advertising usage statistics.

Advertising 112

Advertising Social Media List Statistics 112

Buffer Social

MAY 12, 2016

Instagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split. And as such, it feels like this won’t be the last time Instagram sends the internet into meltdown in 2016. Why social networks change (and why we keep coming back).

Social Networking 75

Social Networking MySpace Study Instagram 75

Convince & Convert

JULY 17, 2017

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries. This report shares real-world insight and understanding of a dynamic industry where new networks emerge, old networks evolve , and the user base continues to rise at rapid rates.

Marketing 158

Marketing Software ROI Comparison 158