Buzz Marketing for Technology

JUNE 27, 2008

May 2, 2007 at 2:45 pm. · · Filed under Enterprise 2.0. It is the younger generation that Tom mentions as possible change agents who use web 2.0 The blog, like the conference series, aims to drive and deepen conversation about how todayâ??s Enterprise 2.0 December 2007. November 2007.

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Buzz Marketing for Technology

JUNE 27, 2008

I belong to Classroom 2.0 (for for educators using Web 2.0 4-Become a part of the conversation and start commenting on the blogs you read. If youre following closely you may note this is actually PLN 2.0 5-Join the microblogging phenomena by reading Tweets at Twitter. Here is some advice to get started.

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Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

Everything is multi: multi-screens, multi-channeled, multi-conversations, and multitasking. Tagged as: media snackers , social media , web 2.0 { 6 trackbacks } Media, Mm Mm Good! Blogging Experiment November 2, 2007 at 10:02 am How Do You Feed MediaSnackers? Well first, what the heck is a media snacker?

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Techipedia: Tamar Weinberg

JANUARY 12, 2010

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I’ll admit (a little secret of mine) that I initially befriended a few folks I admired on TV (specifically, 2006-2007′s Beauty and the Geek) but since I have no personal connection to the guys, I deleted the non-genuine contacts.

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Techipedia: Tamar Weinberg

MARCH 4, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Business , Websites > You Can Learn a Great Deal from a 17-Year-Old You Can Learn a Great Deal from a 17-Year-Old by Tamar Weinberg on March 12, 2007 Share I must have first heard of Quizlet through Lifehacker. You might find a use!!!

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Techipedia: Tamar Weinberg

MAY 18, 2010

In every industry, there are existing conversations going on. A social media strategy will allow you to get in on these conversations so that you can offer solutions, push buttons, and get people talking. Commenting, posting blogs and inviting conversation allow customers to connect with you and your brand. What motivates them?

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Techipedia: Tamar Weinberg

JUNE 18, 2008

Plurk introduced a comment system which helps create a conversational feel. So marking a conversation or message, to be found easily later, should be one of the first features implemented. Brightkite: Email and SMS – mobile web is definitely the wave of the future. Want to really be the best micro-blogging service?

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Techipedia: Tamar Weinberg

JULY 27, 2009

The date was December 12, 2007, and I was excited to hear that Jonathan was a New Yorker like me. I really try to get to know these people who I converse with online. But sometimes there are surprises in every single meeting. Reply Marcy July 30, 2009 at 1:20 am Ah yes, that sounds all too familiar to me! Meet them, if I may.

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Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Social Media is all about how effectively you build conversation and become part of an ongoing conversation. Reply Cijo Abraham Mani October 7, 2010 at 11:15 am I like your point about Social Media Advertising. To get social media success you should first gain the trust of your followers. Trust builds with strong relationship.

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Techipedia: Tamar Weinberg

AUGUST 26, 2009

This is especially true as the FTC plans to police sponsored conversations. In 2007, Royal Caribbean ran a campaign called Royal Champions, inviting 50 of its most vocal ardent supporters on cruises and to face-to-face meetings with company executives. They are cheerleaders on the sidelines and they’re rooting for your team.

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Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

JANUARY 19, 2010

I just wish we could cookie users on Facebook and Twitter so I could track their conversions… maybe one day! Laura Reply Samir Balwani January 19, 2010 at 11:07 am Agreed Laura, the e-commerce side is great because of the measurement. I would add that social media has changed the game for companies.

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Techipedia: Tamar Weinberg

AUGUST 14, 2009

Epic Change merely starts with Twitter; the conversations are then moved offline and interested parties are sent the phone number to the organization’s headquarters so that they can discuss how to help with one of the staff members in terms of getting involved to make a difference. But Twitter is the tip of the iceberg.

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Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If you take a look at any one of their four accounts , you’ll notice one thing: they’re not using Twitter to converse but to broadcast. Effectively, they’re porting their press release information to the wide open, and perhaps going a little more granular by featuring content specific to elements of iTunes.

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Techipedia: Tamar Weinberg

JANUARY 12, 2010

In fact, I noticed substantial changes in my friendships on Facebook, so I decided to update the Facebook charts I prepared in 2007 to provide an updated look of my friendship breakdown for January 2010. Consider the difference between my friendship circle in 2007 (graph featured below). It’s not.

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Techipedia: Tamar Weinberg

MAY 19, 2008

There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets. The result is bad publicity, regardless of the benefits you believe it yields for the short term. In an article about perception, it just seems out of place. “Chicken.

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Techipedia: Tamar Weinberg

JANUARY 28, 2010

There you have it: seven viral video characteristics that start the conversations and get the wheels turning. Do you mean conversions? It’s why the future looks exciting thanks to movies, and why we all feel great when discovering that through the story of man and animal, love is never truly forgotten. It also depends on goals.

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Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

The major “Web 2.0″ ″ and social networking technologies that have been created in the last several years have been a major boon for consumers and web users. I have NO PROBLEM with conversations happening offsite. Let’s be honest for a second here. You can also see FriendFeed posts below).

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Techipedia: Tamar Weinberg

DECEMBER 8, 2009

Of course, if you know them and can actually have lengthy conversations with the person day after day, that obviously means your relationship has made it to the next level.) Truth be told, perhaps they do. However, there are still boundaries that should never be crossed, no matter how approachable someone seems. (Of

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Techipedia: Tamar Weinberg

JUNE 16, 2010

It helps build loyalty, generate conversations, and it also gets you more followers if you do it right. Do your updates request for conversations? If you don’t have alerts set up to notify you of conversations involving your brand, do it now. Are you getting ROI on your investments on the social web?

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Techipedia: Tamar Weinberg

MAY 28, 2010

Some of us have been thrust into social media simply because the online landscape showed potential for online conversations. These are conversations, not broadcasts. Sure, people don’t want to lose control of the conversation. Others have been there for over a decade. Let me port my RSS feed to it and be done with it!&#

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Techipedia: Tamar Weinberg

MARCH 31, 2008

Tagged as: 4x4 , 4x4 meme , meme , social media { 7 comments… read them below or add one } Chris Kieff March 31, 2008 at 8:59 am Tamar, Thanks for the link love and the response.

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Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Publicizing a private conversation on a wall post. Using your Twitter feed as a chat room for conversations that are exclusive in nature and not as a broadcast medium. As a friend recently said to me, “I’m tired of my Twitter feed being a [private] conversation between person X, person Y, and person Z.&#

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Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

It’s awesome people can promote knowing trick in the book about facebook and twitter, but do they know how to read the subtext of a situation and really get in someones world in a conversation. It’s something I promote all the time being in an all around IT support field. Shaw, 1856-1950 Jose G.

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Techipedia: Tamar Weinberg

APRIL 2, 2008

It will be a conversation starter! Reply Jake Matthews April 3, 2008 at 5:42 am very nice Tamar – really like your logo in your post replies. Reply Andy Beal April 3, 2008 at 8:20 am Tamar – totally keep the potty-squatting little dude. Reply mark April 3, 2008 at 5:46 pm Hey Tamar – new site looks great!

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Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

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Techipedia: Tamar Weinberg

AUGUST 25, 2010

It’s about building relationships, spending time on the networks, and having regular conversations with the people you want to connect with who you will value for more than just helping move the needle and getting to the bottom line. It’s not always about numbers and it’s not about sporadic participation.

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Techipedia: Tamar Weinberg

APRIL 10, 2008

You can easily determine if your friends are interested in marketing, photography, books, music, web 2.0 It’s also a conversation medium. By looking at someone’s FriendFeed page , you can learn numerous things about the user: What interests them : What are they thumbing up right now? What content are they sharing?

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Techipedia: Tamar Weinberg

JANUARY 23, 2008

His book has been the topic of conversation just about everywhere , and for good reason. There is a lot of value to be gained from a company who isn’t afraid to converse with the public and let their consumers know they are listening, and perhaps, even caring. Blogs do just that.

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Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

JULY 15, 2010

They’re designed to be chatty – as if you were having a conversation with a friend. In the long run, you can achieve phenomenal readership and conversion. That will not only hurt the conversion but also gaming the search engine which will not survive in the long term SEO game.

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Techipedia: Tamar Weinberg

JANUARY 14, 2009

My most popular post on this site — probably by far — was last year’s Best Internet Marketing Posts of 2007 compilation. How Does a Company Dip its Toes in the Conversation? : On the other hand, if you are Brian Solis, you need to know what to do as an expert and where to listen to the ongoing conversations.

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Techipedia: Tamar Weinberg

JULY 21, 2009

Companies are still challenged with whether they *should* get involved in the conversation. I don’t they had much of a choice though. Reply Tamar Weinberg July 21, 2009 at 9:21 am In a way, Nick, they certainly could have. Many people think that if they involve themselves once, they’re essentially sucked in forever.

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Techipedia: Tamar Weinberg

MARCH 10, 2008

Lacy : When you compare Web 1.0 and Web 2.0, I think that fewer companies are as successful in the Web 2.0 Lacy : For such a long time until the Microsoft deal, IPO was a topic of conversation. Lacy : Everyone wants to write about Web 2.0 world, but those who are have a tremendous impact.

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Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

You need to be prepared to converse with (and not just speak to) your constituents. It’s basically like a one sided conversation when everything is automated. If I want conversation, I go to the Just Others or Discussion page. It’s not a one-to-many relationship. You need to do a lot more than broadcast to succeed.

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Techipedia: Tamar Weinberg

JANUARY 5, 2010

Here’s 2007. But more than that, Mike’s post explains that social media is really about using social channels appropriately to communicate and converse — and as an extension of that, you might just end up being able to sell something. Here’s my list for 2008. Here’s 2006. Yes, that’s right.

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Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

Start conversing with the people you want to have follow you, and do it consistently. I had it for my NY METS buddies as we tend to have conversations that are lengthy which interferes with my twitter stream for biz but it was still me. You only need to use it when you want to have lengthier conversations. I was still me.

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Techipedia: Tamar Weinberg

AUGUST 27, 2008

Conversely, with a slightly more generic subject matter (and the occasional gag post), Online Marketing Banter seems to be a little more popular with Stumblers. Even with the same amount of friends they don’t see nearly the number of visitor to subscriber conversions.

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Techipedia: Tamar Weinberg

MARCH 4, 2010

Brian explains that “conversations are happening and it is up to me to either be part of them or not.&# I really found the genuine ability to connect with people valuable and we have continued to use this as just one of many pieces of the funnel hopefully driving people to be more involved with us outside of just booking a room.&#

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