Sprout Social

OCTOBER 24, 2022

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. The following list of social media manager interview questions is a great place to start. Project Management ?Community

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Sprout Social

NOVEMBER 11, 2021

In this article we’ll dig into how to remove these digital silos, share tips on how to integrate the tools that matter most and share use cases to help you identify the right integrations for your team. Marketing teams depend on an ecosystem of tools everyday. Q: How do your social team and customer care team collaborate today?

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Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. In fact, teams that don’t adopt automation and AI-powered software throughout their tech stack risk falling behind. There has never been more customer, competitor or industry data available to marketing teams.

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Buffer Social

DECEMBER 15, 2021

While we know a lot of small business owners who manage their own social media profiles and love doing it, for some it makes more sense to bring on a dedicated social media manager to free up their time and creative energy. What do you think is the future of organic social media? (In

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Sprout Social

MAY 1, 2018

From social team structures, to personal branding to managing social on the go, we’ve got you covered when it comes to thoughtful conversations that touch social media marketing. May will have plenty of social media expert guests to bring their insights and expertise.

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Buffer Social

AUGUST 29, 2023

The world of social media and content marketing is a fast-moving space. Any individuals or teams working in those worlds know how essential it is to have the right tools in place to make everyday work flow more smoothly. For our Content team, in particular, we’re four people spread out across three timezones.

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Social Media Strategies Summit

JANUARY 12, 2023

They discussed various issues related to collaboration, including how to ensure cohesive branding, maintain effective communication, break down silos, and share best practices with university social media managers. One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team.

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Sprout Social

AUGUST 3, 2018

This August we’re tackling deep topics that social media managers everywhere come across regularly, from developing true connections and optimizing content to self care and marketing conferences! When you work in social media, staying up to date on the latest trends is sometimes a struggle.

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Sprout Social

APRIL 30, 2017

Whether we’re talking about social team collaboration , employee advocacy programs or “social media savagery,” you can expect to learn and network with industry professionals. Wednesday, May 3: Collaborating With Multiple Social Team Members. See a topic that catches your attention?

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SocMed Sean

JULY 9, 2018

The paper calendar can help marketers: Schedule regular analysis of Ads Manager data on different platforms. See when’s the best time to plan a budget for upcoming campaigns and in-depth analysis on how customer service works. You can check out more of what Sean and his team are up to by following them on Facebook.

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Social Media Strategies Summit

MARCH 6, 2024

Log in to your ad account, create a new saved audience, and add age, location, and interest-related filters to build the most accurate picture of the people you’re targeting on social media. Speak to your accounts, sales, or customer support teams here. Want to know how top brands find and engage their audiences on social media?

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Social Media Strategies Summit

SEPTEMBER 22, 2023

Define Social Media Customer Care Goals If you’re going to offer fantastic customer service on social media, you first need to figure out what “fantastic” actually looks like. Give your support team a clear focus by agreeing on measurable KPIs based on the goals you want to achieve.

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Buffer Social

APRIL 13, 2023

Nothing says anyone can become a social media manager like Buffer’s resident music major turned SMM, Mitra Mehvar. However, the question is less can you become a social media manager and more should you pursue this career? What is a social media manager? Own community management.

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Social Media Strategies Summit

DECEMBER 16, 2022

Karla Fung , Social Media Manager at UC Davis, hosted our Higher Ed Summit session and featured expert insights from: Sarah Barnes , Associate Director, Communications and Marketing, Harvey Mudd College. Lawerence Synett , Director of Social Media, University of Colorado Denver. Placing Trust in Students is Vital.

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Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

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Ignite Social Media

FEBRUARY 1, 2022

Cliché or not, there is something valuable in utilizing the change of a calendar year to take a step back, evaluate, and set goals for the upcoming year. In this case, we are talking specifically about social media strategies and trends for brands. Lisa Braziel, Senior Vice President Ignite Social Media.

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Sprout Social

FEBRUARY 8, 2024

The majority are asking if hours will be adjusted during an upcoming bank holiday. These tiers make it easy to provide all customers with speedy, reliable service regardless of the issue at hand, setting your team up to provide more quality customer service. Document these and share them back with your team.

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Social Media Strategies Summit

SEPTEMBER 18, 2023

As social media manager, the responsibility landed with Abbey. For instance, Abbey teamed up with the airport’s dining partners to offer influencers hosted dining experiences, including a complimentary meal in exchange for social media coverage. Featured image by Pexels.

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agora pulse

MARCH 25, 2020

As a former meteorologist and storm chaser ( yes, really ), I’ve been able to see gathering storms and upcoming disasters. Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. (I What Social Media Managers Need to Do First in a Crisis.

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Sprout Social

AUGUST 12, 2021

A social media campaign template can help you speed through the documentation process so you can focus on bringing your team’s vision to life. Why you need a social media campaign template. With the right template (and with the help of a social media management tool ), you set every campaign up for success.

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Oktopost

JULY 4, 2022

Salesforce announced earlier this year that Social Studio, their one-stop social media management platform, has entered sunset mode and will no longer be receiving any updates. For those of you working in Social Studio and enjoying the native integration with your Salesforce platform, this is likely a difficult time.

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Social Media Strategies Summit

SEPTEMBER 14, 2023

To help you out when you’re lost in the creative desert, we gathered a panel of social media experts to discuss how to run effective brainstorming sessions for social media campaigns, create the mental space to induce creative thinking, and use KPIs and goals as a guide for what you want to achieve with your posts.

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Sprout Social

JANUARY 29, 2017

Feel free to discuss your own social media wins and pain points in our Facebook community. February 1, 2017: Managing Social Media on the Go. Consumers expect quick responses via social media. That means social media managers must be present and responsive 24/7.

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agora pulse

FEBRUARY 18, 2020

It is amazing to think that just over a decade ago social media management wasn’t even a career. Along with the growth of social media itself, tools have been created to help make our jobs as social media managers a little easier. Today, it is a thriving business model!

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Sprout Social

JULY 28, 2022

Today, 66% of social media users say short-form video is the most engaging type of social content. To keep up, social teams must produce videos efficiently—without working to the point of burnout. A post shared by Sprout Social (@sproutsocial). A post shared by Sprout Social (@sproutsocial).

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Template Templates Social Media Video 98

Hootsuite

MARCH 18, 2020

Here are three small ways Hootsuite is going to help: Supporting our customers : in addition to our usual support and fully operational team, we’re launching a series of free online workshops on how brands can build better processes for crisis management, as well as a new upcoming virtual conference.

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Social Media Strategies Summit

SEPTEMBER 14, 2021

[We’re] trying to take small steps and gain confidence, as we aren’t seeing the backlash that we would have seen even just a few months ago,” she says about their social media content in May of 2021. It’s vital their team avoids sounding tone-deaf. “It’s Image source: All of Us Research. Looking for More?

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Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. A Daily, Weekly, Monthly Social Media Management Checklist We’ve found before that social media managers have a full-time schedule getting all their many tasks accomplished.

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Sprout Social

JUNE 13, 2022

But the rise of another platform puts new pressures on social media professionals; according to the Sprout Social Index™ , bandwidth is one of the top challenges for social media teams this year. Save time with our powerful TikTok management tool. Test our TikTok integration in a free trial today.

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Sprout Social

MARCH 17, 2021

The Sacramento Kings, for example, have turned this tactic into a regular Friday ritual where fans can get a follow back from their favorite team only after they Retweet and Like a Tweet. ?? ???????????? ???????????? ??. But it’s one thing to use gimmicks sparingly and another to depend on them to meet your social goals.

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Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. By selecting your post in the Content tab or the Planner tab.

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Sprout Social

APRIL 26, 2023

With bandwidth already thin for social teams, it pays to be sure the posts you push out on the platform are optimized for maximum social media engagement. Our social team designed an experiment to answer this question. “I In this case, your social posts may have cross-team implications.

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agora pulse

JUNE 21, 2019

And with that growth comes greater marketing efforts and social media campaigns. We recently had an engaging conversation about social media management with the marketing coordinator of Legacy Housing Corp., Q: What social media management tool were you using before Agorapulse? Kira Hovancik.

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Sprout Social

JANUARY 24, 2024

Achieve a 15% growth in online sales attributed to influencer collaborations in the upcoming quarter. Selecting influencer marketing goals that align with your social and marketing strategies will help you set a clear benchmark for success and move the needle in terms of social performance and achieving business goals.

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Sprout Social

JUNE 7, 2022

These conditions combined make social a heavy hitter in your IPO communications strategy. Creating a social communication plan for your upcoming IPO. When and how conversations move beyond the C-suite and into your communications team will largely depend on the structure and operating norms of your company.

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Sprout Social

AUGUST 5, 2020

If you’re part of a busy team at work, preparing for vacation can be a huge drag. Rather than look at your upcoming PTO as the source of endless to-do list, we’ve broken down the process into ten simple steps. Make sure your team has access to the tools they need. Ironic, right?

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Oktopost

JULY 6, 2023

Your sales and your marketing teams are aiming at the same target, but there’s a wall between them that only lets through a vague, hard-to-decipher mumble as they talk with each other. Your marketing team is in charge of your social media publishing strategy. And yet, the target remains the same: high-quality leads.

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