The Social Media Hat

SEPTEMBER 8, 2017

With burners and beakers, flasks and funnels, the Social Media Lab scientists set out to conduct experiments and get answers - even if those answers challenge our preconceptions.

Social Media 166

Social Media 166

agora pulse

MAY 30, 2018

Social Media Lab May Wrap Up. May is almost over so it’s time to take a look back at some of the experiments we did in the Social Media Lab! What’s Brewing in the Lab for June? What Is The Social Media Lab? In-Depth Study on Twitter Chats: Are They Worth the Effort?

Social Media 67

Social Media RSS Study YouTube 67

agora pulse

MAY 30, 2018

Social Media Lab May Wrap Up. May is almost over so it’s time to take a look back at some of the experiments we did in the Social Media Lab! What’s Brewing in the Lab for June? What Is The Social Media Lab? In-Depth Study on Twitter Chats: Are They Worth the Effort?

Social Media 67

Social Media RSS Study YouTube 67

agora pulse

APRIL 25, 2018

Social Media Lab April Wrap Up. April was a busy month in the lab! We are constantly testing many different aspects of social media (both paid and organic) so that you don’t have to guess what works or doesn’t work. What’s Brewing in the Lab for May? What Is The Social Media Lab?

Social Media 65

Social Media Adwords Forums RSS 65

agora pulse

APRIL 25, 2018

Social Media Lab April Wrap Up. April was a busy month in the lab! We are constantly testing many different aspects of social media (both paid and organic) so that you don’t have to guess what works or doesn’t work. What’s Brewing in the Lab for May? What Is The Social Media Lab?

Social Media 65

Social Media Adwords Forums RSS 65

Audiense

MAY 31, 2021

Social media and segmentation… a match made in heaven? We were delighted to host a webinar , in partnership with the Social Intelligence Lab , taking a much needed deep-dive into the world of segmentation.

Data 157

Data Case Study Strategy Hosting 157

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. Find more eye-popping stats about social media here !) Your mind is ready. Your body is ready.

Social Media 121

Social Media Tips HootSuite Marketing 121

Direct Marketing Observations

JANUARY 31, 2024

If there was ever a direct call to action for all that we do in social media, particularly social media marketing in the biotech space, then that would be it. I don’t see a lot of “how-to-do” social media marketing articles that focus on the biotechnology industry, and there’s probably a good reason for that.

Industry 146

Industry Social Media Biotechnology Marketing 146

Social Media Strategies Summit

DECEMBER 14, 2023

But, more impressively, exceptional B2C content unlocks a natural way to capture audience attention, seeing that the average person spends 7 hours and 34 minutes (per day) consuming digital media. One way to do this is, of course, to use social media as a distribution platform. But here’s the deal.

Content 221

Content Marketing Loyalty Collaboration 221

Social Media Strategies Summit

NOVEMBER 4, 2021

Data shows that in 2020, the average time spent with digital media equaled 470 minutes per user per day in the United States. The result is a quickly diminishing amount of trust in governments, media outlets, NGOs, and brands. Example #1: Transparent Labs. The amount of digital content people consume has never been higher.

Content 220

Content Marketing Compete Case Study 220

Social Media Strategies Summit

FEBRUARY 9, 2023

Taking your first steps into a new social media platform allows your government agency to reach different audiences and experiment with new content formats. As with anything in the world of social media for government, it’s essential to have a clear plan. But how does it work in practice?

Social Media 200

Social Media Energy How To Tweetdeck 200

Mindjumpers

NOVEMBER 5, 2012

‘Likehunting’ is now a common derogatory term within the sphere of social media marketing. However, I think most social media managers have to admit that they, at some point, have regarded a boost in likes gained through a competition as an indicator of brand loyalty or success. What is quality content?

Facebook 275

Facebook How To Loyalty Social Media Management 275

agora pulse

OCTOBER 30, 2018

It’s been a busy few months since we published a Social Media Lab review here on the main blog! This was our first ever re-test since launching the Lab a year ago. We’ve been busy in the Social Media Lab!! What is the Social Media Lab? So get ready!!

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Review Hashtag UGC Instagram 89

Hootsuite

JULY 19, 2023

Trying to recruit on social media can be like opening the floodgates to the Hoover Dam. Social media recruiting tools can help you control the flow and encourage qualified candidates to apply when done right. What are social media recruiting tools? You got this!

Social Media 75

Social Media Tools HootSuite Hashtag 75

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. We’ll illuminate the world of social media video content in a flash.

Video 106

Video Social Media Tips HootSuite 106

The Realtime Report

MARCH 4, 2014

We’re now in an age where large public events lead to a huge increase in social media activity; Oscars host Ellen DeGeneres’ selfie that ‘broke’ Twitter with the most retweets ever is just the latest example. election night in November 2012 and a major snowstorm in February 2013. “We

Eventful 170

Eventful Social Media Statistics Study 170

Hootsuite

AUGUST 14, 2023

When it comes to social media, there’s a lot of speculation on how one can manipulate different platforms’ tasty, tasty algorithms. It analyzes market trends and audience sentiments on a massive scale, crawling social media sites for relevant mentions and keywords. Take Hootsuite Labs , for example.

YouTube 87

YouTube HootSuite Analytics Video 87

agora pulse

JUNE 19, 2020

(For examples of Agorapulse’s live shows, check out Social Media Lab LIVE and Social Pulse Weekly. The Social Media Lab LIVE happens every Wednesday at 9 AM PST, busting the myths, rumors, and stories of social media marketing with SCIENCE! SHOULD YOU BOOST FACEBOOK LIVE REPLAYS?

Video 114

Video Facebook Skills Social Media 114

Social Media Strategies Summit

APRIL 22, 2021

It’s hard to understate the importance of social media in higher education marketing. Because teens – in other words, the ideal target audience for most higher ed marketing campaigns – use social media a lot. According to Common Sense Media , US teenagers average almost 7.5 Image source . The history and culture?

Education 264

Education Examples Social Media Meme 264

Sherrilynne Starkie

AUGUST 19, 2013

Sharethrough worked with IPG Media Lab to complete the industry’s first native advertising effectiveness study using both eye-tracking and survey-based techniques. Marketing Social Media banner ads Marketing and Advertising native advertising' Top Twitter trends for 2011. Related articles.

Advertising 273

Advertising Comparison Travel Survey 273

The Realtime Report

MAY 10, 2021

The First Social Media Platform. Tom Truscott, founder of Usenet, speaks with Aaron Dinin to discuss how he accidentally created the first social media platform. Tom Truscott, founder of Usenet, speaks with Aaron Dinin to discuss how he accidentally created the first social media platform.

Conversation 91

Conversation Platform Social Media Software 91

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. We’ll illuminate the world of social media video content in a flash.

Video 74

Video Social Media Tips HootSuite 74

Oktopost

MARCH 10, 2022

He’s an experienced executive in both Fortune 500 (Adobe, Salesforce) as well as hyper-growth companies (Heroku, Algolia , Domino Data Lab, NetObjects). Each episode shines a light on the inner workings of B2B leadership– including what keeps successful CEOs, CMOs, VPs, and social media teams up at night, professionally.

Team 144

Team B2B Apple Marketing 144

The Realtime Report

FEBRUARY 3, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Foursquare: Facebook launches mobile app Paper. Any social media updates we missed? And have you checked out Facebook’s Paper yet?

Foursquare 150

Foursquare News Social Media Twitter 150

Hootsuite

MARCH 8, 2023

Reset Social media marketers wear all the hats and do all the jobs. That’s why we built this easy-to-use caption creator designed for social media power users and beginners alike. Here’s how to use it to simplify your workflow and grow your brand on social media at the same time. Try it free today.

Instagram 134

Instagram Tools HootSuite Hashtag 134

Oktopost

JUNE 17, 2021

Her experience includes marketing leadership roles at start-ups and high growth companies such as Instart (later acquired by Akamai), Sauce Labs and Centrify (later acquired by Thycotic) and CA Technologies. Natalie is a marketing leader with over 20 years of experience in the B2B technology industry.

B2B 118

B2B Marketing Apple Authentication 118

SocMed Sean

FEBRUARY 10, 2022

Needless to say, the social media platform has grown tremendously from its humble roots as a photo sharing network for teens. Currently, Instagram is one of the largest social media networks online. in earned media value for every dollar you pay an influencer to promote on Instagram.

Instagram 162

Instagram Strategy Marketing Metrics 162

The Realtime Report

JULY 26, 2019

Respond to Customers Social Media. Often, businesses treat social media like a one-way street; they post a lot of content, but they rarely solicit responses from their customer base and even more rarely address those responses. Plus, writing the occasional blog won’t cost your business a cent! Start Small.

Small Business 161

Small Business Tips Marketing Hubspot 161

Justin Levy

NOVEMBER 22, 2010

They need help with everything from developing a strategy to setting up and optimizing their social accounts to designing a new website that is search engine optimized, designing listening and monitoring portals, email marketing and how to measure all of it. As always, thanks for your support and all that you do.

Small Business 251

Small Business Social Media Marketing Newsletter 251

SocMed Sean

MARCH 12, 2012

If you have been living under a rock and don’t know what Pinterest is, check out my article on why Pinterest might be able to beat Google+ as the next “big” social network. So…you could use my original social media cartoons to promote Pinterest without every asking my permissions or paying me a dime?

Applications 279

Applications Tumblr StumbleUpon Sites 279

Firebelly

FEBRUARY 6, 2012

It’s been an exciting week for sports (and social media) enthusiasts here in Indianapolis! Below are 5 must-reads on Super Bowl XLVI and social media that we wouldn’t want you to miss. Who Won the Social Media #SuperBowl? Super Bowl Ads That Scored in Social Media. Infographic).

Trendrr 190

Trendrr Social Media Sports Activities 190

Hootsuite

JULY 19, 2023

In this blog, we’ve got 71 realtor hashtags that will help increase the curb appeal of your social media strategy PLUS our free tool that makes generating hashtags a breeze. Bonus: Get a free social media strategy template designed specifically for real estate agents, brokers, and marketers.

Hashtag 80

Hashtag Real Estate Social Media HootSuite 80

Bill Hartzer

DECEMBER 18, 2023

In a groundbreaking move to rescue Crypto Twitter from the clutches of bots and fake profiles, some of the most prominent names in cryptocurrency and NFT investing have thrown their weight behind the innovative social-fi company, /Reach.

Twitter 95

Twitter Project Fashion Education 95

The Realtime Report

JULY 18, 2012

Mike’s Hard Lemonade saw a 145% lift in social media comments during a recent TV commercial campaign, according to a recent case study by AdAge and social-TV analytics company Bluefin Labs. ” According to AdAge, “From a social-TV perspective, shows and commercials are basically all programming.”

Comments 189

Comments Analytics Case Study Social Media 189

agora pulse

NOVEMBER 14, 2019

YouTube is a little different than most other social media networking sites. It is the second most popular social media site, with more than 1.9 The social platform sees one billion hours of video views per day, and more than 90% of users will discover a new brand and/or product on the platform at some point.

YouTube 124

YouTube Brands Marketing Video 124

Oktopost

DECEMBER 16, 2021

Natalie Binns, VP Marketing at Oktopost takes the hot seat on who should own social media at a B2B company. Want to hear more about social media from renowned marketing leaders? In most B2B organizations, social media activity is the responsibility of the marketing team. Catch all episodes here.

B2B 62

B2B Company Social Media Apple 62

Hootsuite

OCTOBER 30, 2023

We don’t just do social media experiments to kill time over here at Hootsuite HQ: we do them to serve the people. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. View this post on Instagram A post shared by Gabe Erwin (@gabe) Time to hit the lab!

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Hashtag HootSuite Apple Instagram 106