Sprout Social

JANUARY 9, 2024

For example, Sprout’s Listening capability will inform you of what topics are trending in social conversations about your brand, what related terms customers are using and the sentiment around those topics. These tools can seamlessly analyze all incoming messages and assign them sentiment so team members can quickly triage responses.

Analytics 114

Analytics Sentiment Analysis Patterns 114

Sprout Social

AUGUST 9, 2023

Executives need contextualized social media metrics like sentiment analysis, customer satisfaction and competitor benchmarks to make informed decisions. For example, you can get ahead of negative sentiment before it snowballs into something more serious like decreasing stock value or plummeting sales.

Social Media 79

Social Media Sentiment Metrics Data 79

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. An NER model can be trained to recognize millions of data points and apply them to industry-specific contexts.

Sentiment 105

Sentiment Analysis Patterns Price 105

Sprout Social

MARCH 12, 2024

With social listening tools , they can dive into the sentiment and scope of political topics on social, and monitor for impending crises. Sentiment analysis is particularly helpful to gauge the tone of political conversations, and how they intersect with brand health and industry trends.

Social Media 114

Social Media Marketing Sentiment Influencer 114

Hootsuite

APRIL 25, 2024

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. There are a few easy ways you can try your hand at content curation: Share an article by industry thought leaders with your own thoughts on it. Compare performance against competitors and industry standards.

Curation 62

Curation Social Media Management Tools Social Media 62

Sprout Social

NOVEMBER 2, 2023

Every business and industry has its unique customer journey maps, but the fundamentals remain the same. Recently, our social team talked about using social media for the customer journey in the auto industry. But if you haven’t, then our buyer persona template or Xtensio’s will be useful.

Examples 104

Examples Template Templates How To 104

Hootsuite

JANUARY 22, 2020

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Industry news and trends. Here are some of the aspects you should keep in mind: Sentiment. Sentiment is a good place to start. What are the current trends in your industry? yes and yes!!!!

Social Media 145

Social Media HootSuite Template Templates 145

Sprout Social

MARCH 9, 2023

Professionals need to have a deep understanding of the company’s business goals, culture, target audience, industry and the context in which it operates. With Sprout Social’s sentiment analysis and social listening features, you can keep tabs on brand health and sentiment, as well as get deep audience insights.

Skills 113

Skills Template Templates Travel 113

Oktopost

MARCH 7, 2022

Social listening analyzes the data regarding who published the post, what their intent and sentiment was, and the overall climate of it. Social listening also helps you keep tabs on the social media sentiment toward your company and products. Check out our social media response template for help creating your own policy.

B2B 155

B2B Sentiment Analysis Reputation 155

Sprout Social

OCTOBER 4, 2021

Social data has become a critical source of strategic insights for businesses of every size and industry. Or you might notice that a certain topic, such as a product launch or industry conference, is getting more traction than others, and you can adjust your content strategy accordingly. Identify industry influencers or partners.

Data 124

Data Metrics Sentiment Analytics 124

Hootsuite

AUGUST 25, 2021

This sentiment has gone from being something whispered quietly in the back corners of marketing departments to center stage on Twitter. Bonus: Customize our free, professionally designed resume templates to land your dream social media job today. But, because the industry changes so quickly, curricula struggle to keep up.

Social Media Management 126

Social Media Management Social Media HootSuite Training 126

Hootsuite

OCTOBER 13, 2020

Enter: Social media sentiment. Social media sentiment is the attitude and feelings people have about your brand on social media. Bonus: Get a free social media sentiment report template to easily track audience sentiment over time. What is a social media sentiment analysis? But what are they saying?

Sentiment 145

Sentiment Analysis Template Templates 145

Sprout Social

MAY 11, 2023

Social listening allows you to: Monitor brand sentiment to get ahead of a crisis. For example, you can view brand sentiment trends at a glance within the platform, which helps you visualize how people are reacting to your brand in real time. Analyze how people respond to your organic posts and paid ads in one place.

Reputation 131

Reputation Tools Brands How To 131

Sprout Social

MARCH 5, 2024

The team also partners on content production with other in-house creatives, like copywriters, graphic designers, project managers and video producers, and consults the legal and compliance team to remain compliant with industry rules and regulations. Be their champion when they ruthlessly prioritize projects.

Resources 103

Resources Telecommunications Collaboration Project 103

Sprout Social

JANUARY 19, 2021

Where your brand comes up in industry or cultural conversations. Our Competitive Analysis Topic Template , released for Sprout Listening earlier this year, enables you to compare share-of-voice data, which is one of the most powerful social metrics to gauge your brand’s competitive position and industry relevance.

Data 97

Data Sentiment API Analysis 97

Hootsuite

JANUARY 24, 2022

Over time, it provides more detailed insights about your business and your industry, so you can make the most of the time and resources you invest in social marketing. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Brand sentiment.

Data 94

Data Social Media HootSuite Template 94

Sprout Social

JANUARY 3, 2022

Characteristics like age, interests, professional title or industry can help you better understand how to reach them. Sprout’s Competitive Analysis Topic Template (available in the Advanced Listening plan) allows you to see everything from engagement trends to message sentiment and audience demographics for up to 10 competitors.

Data 141

Data Social Media Sentiment Team 141

Hootsuite

SEPTEMBER 21, 2023

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Vanity metrics in advertising The online advertising industry is built on the back of impressions. After all, if Meta tells you you’ve reached 300,000 people, that certainly sounds like a good use of $100.

Metrics 107

Metrics Examples Marketing HootSuite 107

Sprout Social

AUGUST 10, 2022

Sprout’s listening tools help you track and analyze conversations, brand mentions and industry trends so you can identify influencers and brand advocates. Analyze consumer sentiment and brand health. Analyze consumer sentiment and brand perception. Use smart templates with data and conditional logic. Key features.

Influencer 113

Influencer Tools Marketing Software 113

Sprout Social

AUGUST 17, 2022

Brand24’s media monitoring features include sentiment analysis and instant notifications for all of your social mentions. Specifically, the platform highlights common complaints within any given industry through sentiment analysis. Stepping up your social monitoring should be a top priority regardless of your industry.

Campaign 125

Campaign Social Media Tools Hubspot 125

Sprout Social

MAY 24, 2022

You can benchmark against your industry and direct competitors but if you want to set more meaningful goals, benchmark against your own historical performance. The goal of earned media is to ensure sentiment around your brand is positive. Sentiment data. For example, there are dozens of social media metrics you can track.

Sentiment 98

Sentiment Metrics Hashtag Review 98

Sprout Social

JANUARY 19, 2022

Dive deeper below, then download our product launch checklist template to ensure you’re ready to say, “We have lift-off.”. What industry gaps could your soon-to-launch product fill? Your coffee shop is launching a new seasonal blend and you want to identify your biggest competitors and the sentiment around them. It’s all you.

Products 136

Products Social Media FAQ Sentiment 136

Sprout Social

JANUARY 18, 2022

In Sprout, Listening Topics can be designed using pre-built templates or through custom queries. While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . Social listening for brand sentiment.

Skills 128

Skills Sentiment Team Press Release 128

Sprout Social

FEBRUARY 20, 2020

Improve sentiment around customer service. Observe how people search for jobs in the industry. Sprout users with Advanced Listening can use Topic Templates as a jumping-off point. Topic Templates contain help materials, quick tips and viewable sample queries specific to the use case that you’ve selected. Public relations.

Strategy 119

Strategy Sentiment Social Media Management Analysis 119

Sprout Social

JANUARY 3, 2023

Valuable insights they make look at include: Customer sentiment. Additionally, sales can flag trends bubbling up in their customer conversations to inform niche interests or industry changes your social content should reflect. PR teams can monitor sentiment and address potential brand crises. Sprout Social has you covered.

Collaboration 122

Collaboration Social Media Team Sentiment 122

Sprout Social

APRIL 7, 2021

To create social media content for everyone, you also need to know why these decisions happened and the sentiments behind them. Listening insights reveal which industry hashtags draw the most impressions and which key phrases are likely to engage your silent audience. Brand new valentine's templates! ??

Social Media 136

Social Media Content Lurker Metrics 136

Sprout Social

DECEMBER 29, 2022

The key to online brand reputation management is to be proactive on social by building your brand and monitoring sentiment. Social listening taps into online conservations centered around your brand or industry. If sentiment is trending up or down. Here are three ways you can use social media to manage brand reputation.

Reputation 90

Reputation Sentiment Loyalty Nielsen 90

Sprout Social

OCTOBER 25, 2022

Combine positive brand sentiment with high brand recognition and you get fans. Sentiment summary measures how people are feeling about your brand and whether or not it’s trending positively. One of the most persistent social media marketing myths is that only certain industries can have a “fun” social presence.

Strategy 131

Strategy Brands Hubspot Survey 131

Pam Moore

SEPTEMBER 7, 2020

Grab my Audience Priority Worksheet and Buyer Persona Template Pack to get started in developing your audience first marketing strategy. The problems are all the same, yet different, no matter what size business, industry, budget or niche. Buyer Persona Worksheet (editable templates to clearly define your target customer).

eBook 78

eBook Social Media Template Templates 78

Sprout Social

JULY 1, 2021

The practice and industry of Search Engine Optimization (SEO) has been around for quite a while now. They’re going to look for one in their industry or market such as “Houston restaurant PR agency.” Having content for each industry you serve makes each piece far more valuable. Oftentimes, the content is also specific.

B2B 125

B2B SEO Travel Hubspot 125

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. That’s why we asked SMMs across industries what they think is next for social media as both an industry and a profession. If you need help along the way, check out this collection of free social media templates and tools.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Social Media Strategies Summit

SEPTEMBER 14, 2023

Rachel Karten echoes Mitchell’s sentiment that for social media marketers, brainstorming isn’t only about coming up with off-the-cuff post ideas. Giving them the bandwidth to respond fast to viral moments as they unfold. “It It makes us more prepared and allows us to freestyle when those moments do inevitably come up,” he says.

Content 130

Content iPhone Sports Remix 130

Hootsuite

JULY 25, 2023

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. Create your own law firm social media policy using Hootsuite’s free template. You can also stay on top of legal and industry trends as they come up.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Keyhole.co

JANUARY 20, 2024

You can share posts from other brands to build good relationships with them and their fans, expert opinions that are relevant to your industry, posts by influencers you work with or would like to work with, and user-generated content from your customers. One-third sharing: Sharing content from others helps your feed seem less spammy.

Small Business 100

Small Business Engagement Strategy Facebook 100

Hootsuite

JULY 6, 2022

2022 is shaping up to be a big year for this rapidly growing industry. Bonus: Download a free pack of 8 eye-catching Instagram ad templates created by Hootsuite’s professional graphic designers. And to crowdsource sentiment on your brand. Are you thinking about getting into Instagram eCommerce? If so, you’re in luck.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

JANUARY 11, 2023

Example: sentiment). For example, one for tracking monthly changes in brand reputation and sentiment, as seen in the example above. Social media dashboard templates to use across your organization. Social media dashboard templates to use across your organization. Example: demonstrate positive changes in brand reputation).

Template 128

Template Templates Social Media Brands 128

Sprout Social

FEBRUARY 2, 2023

The consistency allowed Cheyanne Rains, Figo’s Social Media Coordinator, to develop her own social media video template to make video creation more efficient. Learn what’s trending in your industry and how you stack up against your top competitors when it comes to sentiment, share of voice and engagement.

Social Media 110

Social Media Insurance ROI Meme 110