SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022. Here’s why: Of TikTok’s 1.1

Trends 147

Trends Strategy Marketing Authentication 147

Sprout Social

MAY 5, 2019

A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, it seems like we’ve seen influencers rise, saturate the market and even get caught up in fraud. Read on for our tips to determine if influencer marketing is for you. But things change, right?

Influencer 112

Influencer Marketing Survey Campaign 112

Waxing UnLyrical

APRIL 13, 2016

What captured their attention decades ago via billboards will not even make them sit up and notice in this digital era , where everyone is glued to their mobile devices. This is where influencer marketing comes to the rescue. Well then, who are these so-called “influencers?” The answer is no.

Influencer 100

Influencer Campaign Marketing Fashion 100

Pam Moore

NOVEMBER 29, 2017

Do you want to tap into the power of influencer marketing but don't know where to start? Or maybe you have tried utilizing influencer marketing only to experience frustration in finding the right influencers, knowing how to engage them and lack of overall business results for your efforts?

Influencer 160

Influencer Training Marketing Small Business 160

Pam Moore

JUNE 22, 2017

Do you know the difference between a micro-influencer and an influencer as it relates to business marketing strategies? Did you know that 86% of brands use influencer marketing as a form of content marketing? Here is what you will learn: – Influencer Marketing Trends 2017.

Course 163

Course Influencer Training Small Business 163

Sprout Social

DECEMBER 3, 2020

There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. You can also add new assets to the library on the mobile app.

Mobile 139

Mobile Notification Collaboration Library 139

Pixlee

DECEMBER 1, 2020

Influencer marketing has emerged as a powerful force for businesses across many industries, and the relationships that brands can build with influencers can create irreplaceable value when executed well. . Non-celebrity Influencers are Underrated. Converting Digital to In-Person.

Retail 60

Retail Influencer Marketing Authentication 60

Pixlee

JULY 7, 2021

The sports industry took a major hit in 2020. According to Statista , the US sports industry lost $2.2 Fans of all kinds – including influencers – respond well to user-generated content (UGC) as a great outlet to get involved. Celebrate Fans & Discover your Micro Influencers. Use Content to Build Fan Loyalty .

Sports 52

Sports Team Influencer UGC 52

The Realtime Report

AUGUST 16, 2023

The synergy between AI and robotics fuels the creation of machines that mimic human adaptability and intelligence, reshaping industries across the globe. Elinta Robotics, currently supporting 30% of the Lithuanian robotics industry, is witnessing rapid growth. The technology will profoundly reshape all the industries.”

Collaboration 91

Collaboration Industry Mobile Influencer 91

Social Media Marketing

FEBRUARY 8, 2021

Digital marketing has been a key element in the overall marketing strategy of businesses. Marketers usually combine numerous strategies in campaigns, especially since new and improved digital marketing developments are emerging. 20 Effective Digital Marketing Tools 1. Content is a waste if it can't be found.

Types 90

Types Marketing SEO Affiliate marketing 90

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

Platform 271

Platform Social Media Influencer Trends 271

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. What can Twitter do from a marketing perspective? Lots of things. Remind People How Useful It Is.

Team 160

Team Marketing B2B Eventful 160

Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Soundcloud.

Industry 60

Industry Real Estate Content Insurance 60

yMarketingMatters

JANUARY 10, 2014

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business. Personal and Human.

Social Media 277

Social Media Tips Marketing Mobile 277

The Realtime Report

JANUARY 25, 2022

Don’t Have a Digital Marketing Strategy. This survey, called “Startup Marketing Research: Challenges and opportunities in digital promotion”, was conducted by Zorka.Agency marketing team together with SOLYANKA. The research focused on the digital marketing strategies that startups use in their promotion.

Startup 91

Startup Survey Strategy Marketing 91

Oktopost

MAY 26, 2020

A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now. There’s a good reason for this astronomic growth — the rewards are huge and the market has all kinds of directions to grow in. . How to get fintech social media marketing right. Build Trust.

Social Media 141

Social Media Banking Marketing Mobile 141

Pam Moore

OCTOBER 25, 2020

SocialZoomFactor · Personal Branding: 5 Pillars to Build a Brand of Authority and Influence. Building a personal brand of authority, trust and influence is the dream of many CEOs, CMOs, VPs, Directors, founders, marketers, entrepreneurs and business owners in business today. Do you need a personal brand in business today?

Influencer 78

Influencer Brands Strategy Training 78

Likeable

DECEMBER 21, 2021

2021 provided digital marketers with insights they never had before. This trend, along with influencer marketing, video content, and mobile optimization, will continue to be a huge part of the new year. According to Business Insider , influencer marketing is set to become a $15 billion dollar industry in 2022.

Trends 90

Trends Mobile Influencer Metrics 90

Later

SEPTEMBER 9, 2020

Although it’s only a few weeks old, the mobile app is already making a big splash among brands and influencers alike. . Created by Google’s in-house incubator, Area 120 , Shoploop is a mobile shopping platform that helps consumers discover products in an entertaining, informational, and snackable video format. .

Influencer 56

Influencer Platform Video Brands 56

Keyhole.co

FEBRUARY 9, 2024

Its marketing potential is immensely high, given the number of active users it has. Why wouldn’t you want to market your business on the biggest social media platform out there? What is Facebook marketing? Facebook marketing creates awareness and promotes a company or individual via the platform.

Strategy 52

Strategy Facebook Marketing Groups 52

Sprout Social

MARCH 19, 2024

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. As such, the insights can give you an in-depth view of the market, customers and competitors.

Sentiment 112

Sentiment Banking Patterns Hotels 112

The Social Media Incubator

JULY 24, 2014

Social media has become one of the fastest growing tools for many industries in the last decade. Each week we take a look at how social media has changed, as well as new trends in the industry. This creative and entertaining campaign is something all marketers can learn from. Do that, and you’ll see better results.

Marketing 179

Marketing Case Study YouTube News 179

Ignite Social Media

DECEMBER 14, 2020

Next year we’re going to see a large shift in the way marketers and brands are able to program their social ads on Facebook. Influencer Marketing Continues to Evolve. With all the shifts marketers had to make in 2020, one of these we see continuing to evolve in 2021 is influencer marketing.

Social Media 203

Social Media Influencer Instagram API 203

Social Media Strategies Summit

APRIL 22, 2019

2018 was a year of lasting impacts on the social media industry. There were positive changes for marketers as well. With the expansion of shoppable Instagram, huge growth of the Stories format and the launch of IGTV, marketers had more ways than ever to connect and engage with consumers. 4 Best Practices for Instagram Stories.

Trends 142

Trends Social Media Instagram Influencer 142

Later

MARCH 22, 2021

Whether you’re new to the industry or a total pro, we’re sharing 7 courses every social media manager should take in 2021: . 7 Social Media Courses for Marketers. Gretta van Riel’s “Influencer Marketing: Zero to Hero”. A post shared by Later: Visual Social Marketing (@latermedia). Cost: Free! .

Social Media Management 102

Social Media Management Course Social Media Instagram 102

Talkwalker SM

APRIL 5, 2016

Influencer marketing and user generated content (UGC) are rapidly becoming the most widely-used online marketing strategies. Budgets are growing fast, and marketers are seeing strong returns. Jonah Berger from the Wharton School, influencers post user generated content up to 22.2

Influencer 60

Influencer UGC Content Marketing 60

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Sprout Social

MAY 10, 2019

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9

YouTube 111

YouTube Strategy B2B Marketing 111

Pixlee

DECEMBER 6, 2021

Making waves in the marketing world can be a challenge for all businesses. Fortunately, there’s one marketing strategy you can employ to increase your sales, conversion rates, and level of brand loyalty all in one go. . That strategy is ambassador marketing. But what is ambassador marketing?

UGC 52

UGC Marketing Influencer Loyalty 52

The Realtime Report

OCTOBER 2, 2012

Last week Lexus added to the brand’s ongoing campaign for the 2013 Lexus ES by integrating ads into popular mobile game Draw Something. It goes in line with who we are trying to reach—hyper-connected, digital enthusiasts who are influencers,” said Hill.

Mobile 156

Mobile Automotive Campaign Influencer 156

Keyhole.co

MAY 11, 2023

That’s why having a solid Instagram marketing strategy is essential for success. In this ultimate guide to Instagram marketing, we’ll walk you through everything you need to know to create a winning strategy, from optimizing your profile to creating engaging content to using paid advertising. Let’s dive in!

Instagram 52

Instagram Strategy Marketing Hashtag 52

The Realtime Report

AUGUST 1, 2014

This is a guest post written by Lisa Smith, Director of Media and Markets Research/Mindwave Research. The challenge for marketers: how to track real business prospects through all the various online and offline touch points. The ubiquitous access to information turns many employees into instant business influencers.

Strategy 178

Strategy B2B Marketing Research 178

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. And as a bonus, it’s extremely user-friendly.”

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

APRIL 26, 2024

Research shows that 81% of lawyers are already leveraging social media to set themselves apart professionally and 71% of them are acquiring clients through their social media marketing efforts. 3 Reasons to bring social media marketing to your law firm You may think social media is for consumer brands.

Social Media Management 62

Social Media Management Social Media Reputation Platform 62

Hootsuite

MAY 29, 2020

If you’ve been using Elevate, you realize what a pivotal role employee advocacy now plays in marketing. Consequently, many marketers and organizations are actively looking for a new solution to manage employee advocacy once Elevate shuts down. Help Executives become Influencers. The bad news is, it’s losing some functionality.

LinkedIn 140

LinkedIn HootSuite Skills News 140

Pam Moore

MARCH 31, 2017

It is THE social media training academy for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU! I can guarantee you there is nothing like it on the market today!

Training 165

Training Social Media Brands Small Business 165

Sprout Social

APRIL 20, 2022

For influencers and content creators, this means that you can get paid for your creative work. As a business, it’s important to be familiar with these methods so you can use them in your own marketing campaigns. Businesses pay influencers to create brand-centric posts or content. How much do Instagram influencers make?

Instagram 124

Instagram Badge Influencer Campaign 124