Likeable

APRIL 2, 2019

Last month, Likeable held a one-day client summit focused on digital innovation to share best practices and insights around how retail brands should be preparing for the future of social media. Pinterest is a secretly powerful acquisition tool. Moms are a key target market for many retail brands. Find your tribe.

Retail 87

Retail Brands Authentication Loyalty 87

Oktopost

DECEMBER 22, 2019

Ten Great Brand Monitoring Tools. The technological tools you employ can make a big difference in your ability to filter the signal from the noise and focus your analytics on the messages that really matter. The difference between social media monitoring and listening isn’t just in the mindset you approach it with, however.

Tools 116

Tools B2B Sentiment Notification 116

Small Business Mavericks

MAY 8, 2014

Here’s how it works — you see a #hashtag that catches your attention on any subject at all, anywhere. Getting news updates tells you what has already happened, but being able to track #hashtags easily tells you what is happening right now. I could see this as a tracking tool for your product tweets.

Hashtag 102

Hashtag Metadata Retail Engineering 102

Buffer Social

NOVEMBER 20, 2018

As a graduate, he started selling a variety of salsas and spice mixes in local retailers — and this is where his passion for promoting a healthier way of eating really came to the fore. In 2014, Tommy’s Superfoods was born.

Hashtag 100

Hashtag Campaign Brands Retail 100

Social Media Strategies Summit

NOVEMBER 30, 2020

Retail activity through this channel will only increase. Retailers are keenly aware of the shift away from brick-and-mortar stores, especially with the current COVID-19 crisis. Instagram released this feature to improve the relationship between retailers and their customers. Don’t Forget Hashtags. billion U.S.

Products 163

Products Instagram Brands How To 163

Sprout Social

NOVEMBER 30, 2023

Also follow social media hashtags related to your product or service. For example, if you run a home office furniture company, you might follow hashtags like #ergonomicchair or #homeoffice. Use tools like Meta’s Ad Library to see your competitors’ ads. Hashtags: What hashtags are your competitors using?

Analysis 96

Analysis Sentiment Marketing How To 96

Waxing UnLyrical

MAY 13, 2019

Fast Retailing. You want to hear in real time every time your brand, tracked keywords or hashtags are mentioned or used. Google Alerts is free and easy to set up as shown below: You should also listen for competitors and top performing keywords or hashtags in your industry. Use the Right Social Listening Tools.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Sprout Social

NOVEMBER 21, 2022

Byte/Dept worked with ASOS to create the British online fashion retailer’s first TikTok campaign. The branded hashtag challenge #AySauce encouraged users to show off their outfits in the United States and the United Kingdom. Fantastic Furniture is an Australian retailer that’s a favorite for furniture and bedding. meccabeauty.

Case Study 109

Case Study Marketing Directory Retail 109

Waxing UnLyrical

JULY 18, 2019

We ask for specific hashtags to be used, and provide suggested social copy and handles to ensure mission-centric messaging. We select influencers through media monitoring tools, such as Talkwalker and Cision, resources such as Influencer Marketing Hub , Scrunch and InfluencerandCo.

Influencer 211

Influencer Engagement Fashion Retail 211

Sprout Social

OCTOBER 25, 2022

The right social listening tool can help you synthesize that chatter into timely, actionable brand insights. Fast food, retail, sports—those brands can get experimental. Harness the power of hashtags. Do hashtags work anymore? Every now and then a viral hot take will try to force hashtagging into an early grave.

Strategy 125

Strategy Brands Hubspot Survey 125

Sprout Social

MAY 4, 2021

In 2020, Facebook, Instagram and Pinterest launched revamped social commerce tools to help retailers streamline online shopping experiences in the midst of the pandemic. Facebook’s social commerce tool, Facebook Shops , has a very low barrier to entry. Use these tools to create consistency for your audience.

Retail 134

Retail Instagram Buy Social Media 134

Sprout Social

MAY 18, 2020

We noticed a 7% decrease in positive sentiment surrounding “end the lockdown” conversations once states began to relax their guidelines and the usage of the hashtag #StayHome increased by 21%. From January to mid-May, the conversation around retail generated over 6.1 million social mentions across 2.6 TraderJoesUnion) May 8, 2020.

Conversation 99

Conversation Retail Sentiment Education 99

Keyhole.co

MARCH 7, 2023

Sephora is a beauty retailer that uses reels on their Instagram account to showcase new makeup and skincare products, tutorials, and behind-the-scenes glimpses of their stores and events. Use your very own social media tool Keyhole to share your Instagram posts on other social media platforms, your website, or even your email newsletters.

Instagram 52

Instagram UGC Hashtag Collaboration 52

Keyhole.co

MAY 9, 2023

Besides, the platform offers advanced features and advertising capabilities that can help generate brand awareness, attract target audiences, and drive high engagement, making it a powerful marketing tool. Gather valuable insights and feedback: A giveaway is an effective tool to gain in-depth audience information.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Sprout Social

SEPTEMBER 30, 2021

Whether you’re a retailer or ecommerce brand, publishing product photos is a no-brainer to reach your followers and digital window-shoppers alike. For example, TKMaxx encourages fans and followers to share their latest purchases on Instagram through their branded hashtags. Shoppable Instagram tools. No secrets or surprises here.

Instagram 105

Instagram Bazaarvoice Retail Feed 105

agora pulse

JUNE 22, 2017

The tool rolled out over the next year, starting with the United States. ” Marketers could search for ideal clients with strings like “vegans who live in New York, work in retail, and like running.” Hashtag research. Hashtags aren’t just for Twitter and Instagram. It wasn’t always like this.

Tips 127

Tips Hubspot Facebook Hashtag 127

Hootsuite

OCTOBER 19, 2022

There are several TikTok commerce tools for sellers that make it easy for users to view and buy products in a matter of seconds. Embrace hashtags and keywords. Hashtags and keywords tell the algorithm what your post is about and help users find it. What is TikTok ecommerce and why is it important? kajabeauty. Source: Shopify.

HootSuite 93

HootSuite Trends Feed Feedly 93

Sprout Social

JUNE 7, 2022

It’s a key tool for investor relations. Particularly in recent years, platforms like Reddit and Twitter have become popular destinations for retail and institutional investors to discuss and analyze market trends.” Social allows you to lean on more immersive visual storytelling tools, like images, video and audio.

Strategy 107

Strategy How To Hashtag Team 107

Sprout Social

FEBRUARY 18, 2020

These kinds of posts don’t come up in your regular network notifications, which is why it’s important to set up your monitoring tools. Because of listening tools, Alaska Airline was able to quickly respond to a customer’s tweets that didn’t directly mention them. Next, add in common brand hashtags and any current campaign hashtags.

Social Media 129

Social Media Strategy Brands Airlines 129

Sprout Social

JUNE 27, 2023

To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously. Track comments using keywords or hashtags and analyze them in real-time or historically.

Review 121

Review Brands How To Analysis 121

Sprout Social

OCTOBER 14, 2020

Retail and beauty brands, in particular, have robust ambassador programs on social media because their products are straightforward to show off to customers. For example, check out your @mentions and #hashtags to see who’s scoring the most engagement when shouting you out. That said, new programs are popping up all the time.

Brands 141

Brands How To Hashtag Applications 141

Sprout Social

OCTOBER 22, 2019

While the Phlanx Influencer Auditor tool is meant for influencer research, it’s also a great tool for analyzing your competitors. Just enter their social media handle and the tool will generate a comprehensive audit report of their account. Leverage the right hashtags. Use location tagging.

Instagram 91

Instagram How To Hashtag Influencer 91

agora pulse

OCTOBER 11, 2018

Posting to Instagram takes a focus on analytics , strategy planning, time management , and the help of third-party tools. In the case of a code, a retailer can see how many times a specific discount code was used and share payment with the influencer based on those sales. Hashtags Might Not be Enough.

Influencer 120

Influencer Features Instagram Hashtag 120

Hootsuite

FEBRUARY 22, 2022

Instagram has launched a native affiliate tool. But once it’s widely available, the native tool will make affiliate promotion on Instagram seamless. Also look for and monitor hashtags like [brandname]partner or [brandname]affiliate. The easiest way to set up affiliate tracking is through an affiliate management tool.

Affiliate marketing 130

Affiliate marketing Social Media Tips Marketing 130

Sprout Social

MAY 9, 2023

Artificial intelligence (AI) marketing is taking on a bigger role with the advent of intelligent marketing tools and generative AI like ChatGPT, creating an abundance of opportunities for marketing teams to do more of what they already do best. And the world of marketing is going through a tremendous change right now.

Sentiment 126

Sentiment Marketing Analysis Loyalty 126

Hootsuite

JUNE 29, 2023

TL;DR: Social media guidelines include things like tips, tools, and best practices. Guidelines give your team the tools they need to speak about your brand and the industry in a positive, inclusive, and respectful way. Branded accounts or hashtags If your institution uses company accounts or hashtags, list them here for your team.

Guidelines 79

Guidelines Template Templates Social Media 79

Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . 9 out of 10 customers say they would choose a retailer that helps them save time and effort over another option. With over 2.6

Social Media 52

Social Media Video Content UGC 52

Keyhole.co

JUNE 19, 2023

GoPro The camera company GoPro actively encourages users to share videos taken with their products on social media using specific hashtags. Bonus: You can add campaign hashtags and keywords to Keyhole. It goes beyond just monitoring social media platforms for brand mentions and hashtags.

Social Media 52

Social Media UGC Content Loyalty 52

Ignite Social Media

JANUARY 25, 2018

This tool will help you better understand your audience and what people are talking about outside of your existing fan base to drive better marketing campaign results. Behaviors include everything from life events, payment and device preferences, and retail spending. Top hashtags. What is Audience Insights? people on Facebook.

Facebook 107

Facebook Sample Samples Sentiment 107

Sprout Social

JUNE 27, 2022

Save time with our powerful TikTok management tool. Headlines surrounding the network typically discuss how it’s impacting consumer behavior from a retail perspective, but the full picture is much larger. Other corporate TikTok hashtags like #9to5, #WorkFromHome and #WorkLife have amassed over 20 billion views combined.

B2B 130

B2B Brands Marketing How To 130

Hootsuite

MARCH 16, 2020

Hashtag Challenge : Ad appears on the Discovery page. These can include a shoppable component for retailers. . TikTok also offers several creative tools. These creative tools include a video creation kit, landing page to video, smart video soundtrack, and TikTok Ad Studio. . Hashtag Challenge: $150,000 for six days. .

Advertising 141

Advertising Marketing Campaign Hashtag 141

agora pulse

JULY 22, 2020

Some examples of Instagram live collaborations are: nail salons and hair salons, libraries and coffee shops, sunglasses retailers and swimwear brands, or florists and wedding planners. It also worked thanks to the use of tagging, collaborative sharing, and hashtag #NYFW that drew in event followers. Shared marketing goals.

Collaboration 140

Collaboration Examples Instagram Tips 140

Sprout Social

JUNE 26, 2023

Besides workflow efficiencies, AI tools provide nuanced insights that can transform your customer journeys to become more engaging and supportive. AI tools not only help replace cumbersome processes with highly efficient workflows, they seamlessly analyze unstructured data to extract important business intelligence.

Sentiment 97

Sentiment Analysis Patterns Price 97

Sprout Social

MAY 11, 2020

From politics to retail to entertainment and beyond, there’s no timelier place for journalists to get their stories to the public. Relevant hashtags related to what you’re covering. Send us your questions using the hashtag #AskNewsHour [link]. Boost and discovery new stories with hashtags.

Journal 118

Journal Social Media How To Hashtag 118

agora pulse

JULY 10, 2018

Ads are a powerful tool for getting new customers through the door– local awareness ads in particular are perfect for increasing foot traffic. This is great for businesses that rely on tourists and local walk-in traffic such as restaurants, hairdressers, and retail stores. Use location hashtags. Search for hashtags.

Small Business 83

Small Business Platform Social Media Hashtag 83

agora pulse

OCTOBER 25, 2016

Social Media Solutions (SMS) is a Qatari digital communication agency that builds and manages reputations for nonprofit, retail, healthcare and retail clients. Problem: Hard to find their shiny needle in the social media tool haystack. Solution: An easy-to-use management tool that saves her team tons of time.

SMS 60

SMS Social Media Management Retail Team 60

Postcron

NOVEMBER 21, 2019

Instagram is one of the companies that’s at the forefront of encouraging the use of visual content as a marketing tool. With close to a billion active users monthly, Instagram is a powerful tool for promoting your business and reaching new potential customers. Access to comprehensive targeting tools.

Instagram 130

Instagram Social Media Tools Metrics 130