Sprout Social

APRIL 16, 2024

Even just one solid query can give a brand a rich, unbiased view of consumer sentiment. In this article, we’ll show you how to craft social listening queries that answer your burning questions on consumer preferences, sentiment and more. Social listening has always been a powerful tool for brands that know how to wield it effectively.

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How To Sentiment Template Templates 94

Hootsuite

APRIL 25, 2024

There are a few easy ways you can try your hand at content curation: Share an article by industry thought leaders with your own thoughts on it. Set up a Stream monitoring keywords related to you or your industry. Trend-tracking. Talkwalker’s social listening capabilities provide extensive industry coverage.

Curation 88

Curation Social Media Management Tools Social Media 88

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. An NER model can be trained to recognize millions of data points and apply them to industry-specific contexts.

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Sentiment Analysis Patterns Price 98

Sprout Social

NOVEMBER 30, 2023

News mentions tell you about how your competitors are doing in the media and provide data for sentiment analysis (i.e., Sprout’s Competitive Analysis Listening tool offers a side-by-side competitor comparison of metrics like average positive sentiment. Online reviews also give you insight into brand sentiment.

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Analysis Sentiment Marketing How To 97

Sprout Social

AUGUST 16, 2023

In what was supposed to be a non-event, Silicon Valley Bank (SVB) announced they were selling securities to raise capital. Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies.

Social Media 73

Social Media Banking Brands Sentiment 73

Keyhole.co

JANUARY 15, 2024

Social listening involves monitoring online conversations, understanding sentiments, and extracting insights from social media platforms that are relevant to your brand. Similarly, social listening can alert you of any simmering issues and give you the chance to change the course of events and prevent any casualties.

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Sentiment How To Reputation Analysis 52

Sprout Social

FEBRUARY 15, 2024

Social media management tools like Sprout help you conduct sentiment analysis with artificial intelligence so you can easily review and measure what people are saying about you—and topics related to your brand and industry—across social media. Thus, helping you gain a competitive edge over the rest of the industry.

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Engagement Tips Loyalty Metrics 98

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

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Brands Sentiment How To Analysis 106

Sprout Social

AUGUST 17, 2021

Need insight into an emerging trend? Social listening helps brands tap into those readily available conversations to extract unbiased feedback and perspectives, allowing you to quickly spot key trends and discover new opportunities to connect with your audience. . Do you have burning market research questions?

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Questions Sentiment Meme Trends 112

Keyhole.co

MARCH 16, 2023

More than listening to what customers are saying about your brand or industry in the social sphere, this one question is important: What do you do with what your customers and prospects say on social media? Visit their platforms to see how they’re doing their social media — responding to feedback, joining industry conversations, and so on.

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Fashion Sentiment Collaboration Policies 98

agora pulse

JANUARY 6, 2021

Look for time-sensitive events like Facebook Lives or Twitter chats. For example, I use Todoist to schedule events at specific times throughout the day. After you’ve reviewed the day’s events and done any essential check-ins, open your social media dashboard. Read Industry News. Check Paid Social Campaigns.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Sprout Social

MAY 11, 2023

Social listening allows you to: Monitor brand sentiment to get ahead of a crisis. With a tool like Sprout’s AI-powered social listening solution , the platform does the heavy lifting for you, sifting through millions of data points to deliver the trends, insights and key learnings you need in seconds.

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Reputation Tools Brands How To 124

Sprout Social

JANUARY 19, 2021

Social data helps marketers stay on top of cultural trends and gain a deeper understanding of their audiences. Where your brand comes up in industry or cultural conversations. You can also analyze sentiment scores and trends to see how your audience feels about your competitors (and relevant topics) compared to your own brand. .

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Data Sentiment API Analysis 89

Sprout Social

JUNE 11, 2024

Other audiences—like current students, parents, alumni or fans—are guided through the philanthropic funnel, encouraging them to volunteer more, attend more events and give more at higher levels, all while increasing their pride in the institution. The students use their talents to support one high profile event at the college every year.”

Education 102

Education Social Media Strategy Collaboration 102

Keyhole.co

NOVEMBER 7, 2023

Identify trending hashtags in your niche Engage with these hot topics within your industry to connect with a wider, yet niche-targeted audience. This feature empowers you to spot and swiftly engage with emerging industry trends, making sure your brand stays ahead and connected within your niche.

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Hashtag Analysis Twitter Sentiment 52

Sprout Social

OCTOBER 4, 2021

Social data has become a critical source of strategic insights for businesses of every size and industry. Earned data quantifies the larger conversations and trends happening across social, in relation to your audience or brand. You can view daily performance or evaluate trends over a longer period of time.

Data 118

Data Metrics Sentiment Analytics 118

Social Media Strategies Summit

JANUARY 22, 2021

These trends, likely to have a lasting impact on the way we do business, can be leveraged by organizations currently reevaluating their audience outreach, messaging, and relationship-building strategies. Check out these tips and trends on how peer to peer texting can be a true game-changer for your business. Enter P2P texting.

Strategy 209

Strategy Marketing SMS Mobile 209

Keyhole.co

FEBRUARY 28, 2024

million downloads in January 2024 to becoming an unicorn in the industry, a significant part of this success is due to the brand’s genius social media marketing. Besides free learning services, they leveraged a quirky brand voice, hopped on the right trends at the right time, and put entertainment before sales. From over 16.2

Social Media 105

Social Media Strategy Meme Education 105

Pam Moore

MAY 19, 2023

Forecast future trends: Leverage predictive analytics to stay ahead of your market and make data driven decisions. Social media monitoring and sentiment analysis: AI can help you analyze social media conversations and sentiment to provide insights into customer opinions, preferences, and brand perception.

Team 148

Team Marketing ROI Training 148

Pam Moore

MAY 19, 2023

Forecast future trends: Leverage predictive analytics to stay ahead of your market and make data driven decisions. Social media monitoring and sentiment analysis: AI can help you analyze social media conversations and sentiment to provide insights into customer opinions, preferences, and brand perception.

Team 147

Team Marketing ROI Training 147

Keyhole.co

OCTOBER 21, 2023

Using social media monitoring tools, you can record the mentions, conversations, reviews, and sentiments that might affect the success of your brand. Industry trends Markets change quickly as a result of new trends. Sentiment analysis: Analyze the exchanges’ emotional undertones.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

MAY 8, 2023

Keep an eye out for emerging trends or subcultures on the platform and test your own content. Start a free Sprout Social trial Disclaimer: Data from Sprout Social include users from various plan types, industries and locations. Industry-specific data includes mid- to high-level engagement times. to 5 p.m.) Wednesdays at 3 p.m.

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Tourism Travel Education Engagement 103

Sherrilynne Starkie

JULY 3, 2018

A couple of weeks ago, IABC Ottawa asked me to facilitate a conversation of special interest group that is focused on major trends in communications measurement and social media evaluation. Did they mention somebody from my client’s industry? Sentiment analysis is another. The trend is driven by Internet communication.

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Policies Project Metrics Sentiment 231

Sprout Social

AUGUST 10, 2022

Some influencer marketing tools also offer valuable insights related to your campaigns, influencer interactions and the latest social media trends. Stay on top of trends. Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Analyze consumer sentiment and brand health.

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Influencer Tools Marketing Software 107

Ignite Social Media

FEBRUARY 13, 2019

The social media industry is extremely fluid, with platforms, algorithms, and features changing at the drop of the hat. As a social-first agency, we are constantly analyzing this space and this space only, making sure we are on top of the latest trends. We’ll continue to share updates on the latest social media marketing trends.

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Social Media Marketing Trends Sentiment 121

Keyhole.co

APRIL 12, 2023

Niche/interest hashtags: These hashtags are used within a particular industry or by people who share similar interests. Event hashtags: These hashtags are related to a specific event or occasion. Trending status: This metric indicates whether a hashtag is trending or popular on Instagram.

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Keyhole.co

JANUARY 5, 2023

Keyhole generates graphs and charts detailing actionable performance insights next to your top contenders in the industry. With accurate industry baselines, this platform helps you align your brand’s Instagram marketing strategy with your long-term business goals. Cons: It is not as user-friendly as the alternatives.

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Analysis Instagram Tools Sentiment 52

Convince & Convert

AUGUST 29, 2017

Know Who Is Receiving More Positive (and Negative) Sentiment. By viewing the conversation around your industry topic across multiple social channels, from Facebook to Reddit, you can discern whether you or your competitors are defining and dominating the conversation from an earned social perspective. from Simply Measured Listening.

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Compete Analytics Analysis Sentiment 161

Sprout Social

SEPTEMBER 23, 2021

Twitter’s #ExtremeWeather project explores the role of the platform when responding to natural disasters and extreme weather events. With Sprout’s Social Listening tool , Twitter Developer Design I/O was able to explore conversation trends surrounding three primary hashtags: #TexasFreeze, #TexasPowerOutages and #TexasSnow.

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Project Analysis Hashtag Sentiment 103

Sprout Social

JULY 19, 2022

Industry or community-specific (example: #BookTok). For example, you can use Listening to find out how frequently people are talking about your topic, what related terms they’re using and the sentiment around the topic. Use timely hashtags since many users turn to Facebook for news and events. Timely or seasonal (example: #NYE).

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Hashtag How To Guidelines Telecommunications 114

Sprout Social

APRIL 12, 2022

These factors paired with a 24/7 news cycle fueled by cultural events galore , has caused the world of public relations to change just as quickly. Let’s paint the landscape of the industry before diving into the statistics. Gauge positive and negative sentiment from audiences. Public relations through a new lens.

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Statistics Skills Analytics Press Release 102

Likeable

MARCH 31, 2021

Put simply, social listening refers to analyzing conversations and trends that are related to your brand, your competitors, and your industry as a whole. Trendspotting represents the process of predicting trends before they gain mainstream popularity, which can be achieved through industry-specific social listening efforts.

Strategy 106

Strategy Brands Influencer Analysis 106

Ignite Social Media

JANUARY 25, 2018

The data is broken down into three tabs: overview, audience analysis and post trends. Behaviors include everything from life events, payment and device preferences, and retail spending. Post Trend Insights. The post trends section takes a deep-dive into what people are saying and sharing around your particular topic.

Facebook 108

Facebook Sample Samples Sentiment 108

Social Media Strategies Summit

FEBRUARY 13, 2020

This is likely due to the fact that decision makers across industries are active on social media. Did you know that 39% of B2B industry professionals list the inability to reach the right people at the right time as their biggest obstacle in using social media effectively? They then craft a strategy that will resonate.

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B2B Social Media Brands Hubspot 150

Sprout Social

FEBRUARY 5, 2020

Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. According to industry data by Bambu , customers acquired via social selling are seven times more likely to convert. Is sentiment trending up or down?

Tools 86

Tools Sentiment How To Team 86

Keyhole.co

MARCH 26, 2024

The brand has numerous tie-ups with brands from diverse industries and realms. LEGO timed these posts with the much-awaited movie release, thus drawing more out of this collab thanks to the trending topic. On one hand, the brand dips into the trending Valentine’s Day buzz going around in February.

Construction 52

Construction Social Media Strategy Collaboration 52

Keyhole.co

OCTOBER 31, 2023

Of all the social media platforms, Twitter is the fastest and simplest platform for sharing your opinions and keeping updated with news and current events. Let’s find out — Historical analysis By accessing your old tweets, marketers can run historical analyses and identify past trends and patterns that drove engagement.

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Data Twitter How To Reputation 52